Chapter 880： Guaranteed Paramount

Head to head Hollywood 880 author Qian Duxue full text 3426 words

The former Viacom Group is the second largest media empire in the world, with a market value of nearly 100 billion US dollars! It has four major business segments, all of which are well-known heavyweight assets: Blockbuster, Paramount, Viacom headquarters, and CBS Group. However, in the past two years, Viacom and New Universal have had a fierce face-to-face collision, and the contradiction has become increasingly intensified. Last year, Blockbuster was forced to break up. Now, the grand plan to revive Paramount is officially dashed. Viacom's MTV channel, Nickelodeon Channel and Comedy Central channel all have good benefits, covering almost every home user in the United States. However, CBS was affected by the scandal and the blockade of the content source of the New Universal Group, and its performance was sluggish; Paramount's film was even worse, and it was a complete failure. As a result, Viacom's stock price was severely dragged down. It can be said that in the eyes of Redstone and many Wall Street brokers, Viacom’s share price is now seriously undervalued, with a market value of only $26.5 billion, which is ridiculous. In the absence of any administrative measures to raise the stock price, financial means are the only way. Either buy back the stock, or pay a lot of dividends, or...the asset is split and listed separately. Buying back stock looks like a good option. It's in Viacom's interest to buy back a lot at a time when the stock price is so low. The point is, no money! Paramount's movie suffered the worst fiasco in history, how can there be excess cash flow to buy back stock? Dividends are even more impossible. Viacom this year, it is not bad not to ask shareholders to increase investment, and it is impossible to bring any returns to shareholders. The only option left is to dismantle the empire and split it up for listing! Paramount has collapsed and does not qualify for a separate split. The focus of the split is, of course, Viacom headquarters and CBS Group. However, once split, there will be many problems. Viacom's headquarters asset is the cable network, and the main asset of the CBS Group is CBS TV, which is a radio video channel. Since they are all TV stations, content is the key. Although Paramount's films have collapsed, the film library still exists, with more than 1,000 movie rights and more than 80,000 hours of TV program rights. This is very important for Viacom headquarters and CBS. If you want to split it up, what about Paramount? Dismember Paramount and split Viacom headquarters and CBS equally? As the winner of this game, Dunn certainly has to enjoy the joy of the winner. That night, he called Steve Burke, who had a very good relationship with him recently. Steve Burke just stepped down as Comcast's president, but he remains Comcast's vice chairman. Comcast also has a small stake in Viacom, and Viacom's decisions, Comcast should know more. "Hey, Redstone is old, he can't hold his breath anymore." Steve Burke sighed again and again, in his opinion, dismembering Viacom was the stupidest choice. Maybe in the short term, the stock price can be pulled up and the total market value can be increased. But in the long run, divesting Viacom and CBS would be more of a mistake! Tang En said indifferently: "I said a long time ago that he is old and should retire. It's a pity that he has become a mortal enemy after good advice. It has nothing to do with me if Viacom has come to this day." It's true. But, in Steve Burke's view, it's too ridiculous. Would Viacom be where it is today if it wasn't for you Dunn Walker being too powerful? First to split Blockbuster, this is not enough! Right now, even Paramount and CBS are going to be split up. That's horrible! He thought that he could dismember Sony's entertainment empire first through Michael Jackson. Unexpectedly, Dunn started secretly behind his back and killed Viacom first! Ruthless! Great enough! Looking around the world, who can achieve this level, besides Tang En, who else? Not even the White House can do anything! It is precisely because of this reason that Steve Burke has become more and more cautious and cautious with Dunn, for fear of having some rift with him and making the same mistakes as Redstone. Not to mention that his entertainment empire has not yet been constructed, even if one day, NBC really completes the acquisition of Sony Entertainment and establishes an entertainment empire, it will not be able to compete with Dunn! The disparity in strength is too great! Now that the New Universal Group has not been listed, Dunn has become the richest man in the world. Once the New Universal Group is listed... One can imagine how amazing Dunn's wealth will be. Steve Burke sighed, "No matter what, Redstone personally dismembered Viacom. From now on, no one will oppose you in the entertainment industry... or even the entire media industry." Dunn A hint of arrogance emerged from the bottom of my heart. Others are "killing chickens to warn monkeys", but what about him? He is "killing tigers and warning monkeys"! Even Lei Shidong was suppressed by him half to death. Who else in the industry would dare to challenge him? Dunn smiled, "By the way, what I want to ask is this, splitting Viacom, what is the main thing?" Steve Burke said: "The main thing is to take CBS Group from the existing Viacom. It was spun off from the Yacom Group and listed separately. It’s similar to the spin-off of Blockbuster last year.” “Where’s Paramount?” Dunn, who is an insider in the industry, explained the key in one sentence. Steve Burke was silent for a moment and said: "There is no specific solution that has been researched yet, but Paramount's film library is too important to CBS. For example, CSI, this TV series It is CBS's TV program with the highest ratings at present, but the copyright belongs to Paramount. From the current point of view, in order to complete the split as soon as possible, Redstone is likely to make great compromises, such as... splitting Paramount ." Dunn's expression changed, "Split Paramount?" Steve Burke said "um", "Paramount has two core businesses: film and television. The film business has little influence on CBS, But the TV business is too important to CBS. After Viacom completed the acquisition of CBS, in order to improve efficiency and save costs, the TV production department of CBS and the TV production department of Paramount were merged. That is the current Paramount TV production department. It also leads to the current CBS, which does not have its own TV production department. Once it is split, CBS will face the dilemma of lack of content sources." Dunn has heard it clearly, " Are you talking about splitting Paramount's film and TV production departments?" Steve Burke said: "This should be the final solution. Paramount's label name still belongs to the film production department, However, the TV production department and Paramount's TV content copyrights must be divided among CBS." Dunn said in surprise: "Isn't that the copyrights of the TV series "Mission Impossible" and "Star Trek", which must be transferred To CBS?" Steve Burke said helplessly: "There is nothing I can do. Redstone is too anxious, he can't bear the negotiation time for too long, and he wants to spin out CBS as quickly as possible." Tang En blinked a few times, and he figured out many things at this moment. It's no wonder that Paramount will fall so fast in later generations, and it will be at the bottom of the six majors. The core assets have been divided up, and only one shell is left, and the results are good. Simply a second MGM. In addition, Dunn also understood why Viacom would rather spend $3.5 billion to acquire DreamWorks and merge into Paramount, but was unwilling to spend $4 billion to acquire Marvel. At first Dunn just thought that Viacom's executives were too stupid. Now it seems that it is a last resort. Paramount's TV production department was carved up. It just so happened that DreamWorks had a complete business structure of a film and television company. DreamWorks has its own TV production department and has even produced classic TV shows like "Band of Brothers." The combination of DreamWorks and Paramount can indeed greatly make up for the weakness of Paramount's lack of a TV production department. In contrast, Marvel's complementarity is much less. From a macro management perspective, DreamWorks is better. "By the way, what about Brad Gray? He replaced Shirley Lansing and became the CEO of Paramount, but he didn't have any dazzling achievements Dunn suddenly thought of something. Shi Tiff Burke said: "He has three years left on his contract with Paramount, and at this time...it's impossible to terminate the contract, and Paramount can't get that much of the termination fee. However, I really want to hear..." "What? "Redstone seems to intend to let Philip direct Paramount. ""what? Dunn was stunned. No way? Redstone really got water in his head? Philip Dorman, Viacom's vice chairman, Redstone's number one confidant, was born in Wall Street, and has very good financial means. Brilliant. But he doesn't know anything about movies, he's a complete layman. Let him lead Paramount directly? Isn't that nonsense? Might as well give Brad Gray the power! Either way, so does Brad Gray Steve Burke, one of Hollywood's most famous producers, said: "I saw Redstone last weekend night and talked about it. That year, he spent $10 billion to acquire Paramount, but in the past decade, Paramount has become worse and worse under the management of Hollywood people. He was disheartened. In other words, he has lost trust in people in Hollywood. Dunn sneered: "So you would rather appoint a financial butler from Wall Street?" What a joke! Let Hollywood people manage Paramount, at least to maintain the decency of Paramount's six giants! Let Philip Dorman lead Paramount, and that's the place to die! ""Who knows? Steve Burke shrugged, helpless and absent-minded. "Hollywood broke his heart, and it seemed to me...he never wanted to deal with Hollywood again." I heard that he was selling his mansion in Beverly Hills and settled in New York. "The words are very euphemistic. The actual situation is that Lei Shidong was taught a terrible lesson by Tang En. He has no face to come back to Hollywood. Please remember this book's first domain name: . Nine Heavens God Emperor mobile version reading website: