Chapter 949： mutual understanding

Head to head Hollywood 949 Author Qian Duxue Full text 2704 words

Head to Head Hollywood Chapter 949 Mutual Understanding Dunn has a better understanding of Sino-US co-production, which can be said to be a bitter history. Except for "Transformers 4", which was completely dominated by the United States and all Chinese soy sauces, had success at the box office, almost all other films ended in failure. Among them, Lao Mouzi's film "The Great Wall", which is a platter of Universal Pictures, is a typical representative. The production cost of the film was 150 million US dollars, the publicity cost was 100 million US dollars, and the global box office only received 334 million US dollars. It can be said that the loss is extremely miserable. Of course, with Hollywood's operating methods, a movie giant like Universal Pictures would not be in arrears. Of the $150 million budget, China spent $100 million and Legendary Pictures, which was acquired by Wanda, paid $50 million. Universal Pictures did not participate in a penny of investment, but it was able to get a 10% revenue share as a publicity party. In the final analysis, the loss is still China's own money. At first, Lao Mouzi repeatedly refused to shoot "The Great Wall", and finally... China Film's boss Han came forward several times, and finally persuaded him to take over the project. Everyone is united, trying to create a championship-level movie that is released worldwide and can set off a hot effect around the world! In fact, it is also a proof. At that time, the Chinese film market was getting hotter and hotter, like a blowout, making the world jealous. But it is also seen as a joke by the whole world, because the big-selling movies are all very immature comedy movies that don't look like movies at all. Very deformed. It's a pity that the desperate "The Great Wall" failed to turn over. Anyone with a little success can rise to the level of the Ministry of Foreign Affairs, and the spokesperson can proudly promote the rise of great powers in front of the world's media, such as "The Return of the Great Sage", such as "The Wandering Earth". It can also be seen from this incident that China attaches great importance to its international image and has incomparable expectations for the overseas film market. Just like Russia, Abu will ask Dunn to help him establish his status as a great power. The rise of a great power is not only about military strength and economic strength, but also cultural recognition and national image. This has long gone beyond the meaning of the film itself. In Dunn's view, "Mulan" is not likely to be a global hit, but after all, it is adapted from a Disney cartoon, so even if it loses, it won't lose too much. With this gimmick of the Disney classic cartoon adaptation movie, and the director of Ann Lee, the global box office of "Mulan" should not be less than 250 million US dollars. For Hollywood giants, $250 million is not enough. But for the rising Chinese film, enough is enough! At the dinner party of the China Bank, the leaders mentioned "Mulan" the most, especially the leader Xie, who called Tang En a brother and established a good personal relationship, and paid great attention to this. And guarantee that the Chinese side will help the filming of "Mulan" with the greatest sincerity! Dunn was convinced of this. "The Last Emperor" can be filmed in the Forbidden City, and when filming "Mulan"... the treatment will not be too bad. If it is a co-production between China and the United States, the treatment level will be even higher. After sending Katherine Kennedy away, Tosca Musk showed a hesitant look, "Dawn, is it really necessary to make such a movie?" "Yes!" "I know what you think about the magic capital. The real estate project is determined to win, but I think... will it be too compromising?" "Huh?" Tang En was stunned for a moment, then laughed. Yeah, a bit of a compromise. It's helping, donating money, and co-producing movies... When did Dunn do such a thing in the past few years? Really low and small. "You don't understand!" Tang En shook his head, he also has his own timidity of being close to the hometown, he can't return to his hometown in honor, can't he go to the night in brocade clothes? Satisfied at least in his heart, he sighed and casually looked for a reason, "It's not too late, we must take out all the means and take down that real estate project as quickly as possible!" Tosca Musk Said: "impatient is equal to the passive party at the negotiating table." Dunn laughed: "Do you think we are the active party?" "Isn't it?" Tosca Musk was stunned for a moment. China is now seeking rapid economic development and has offered a series of preferential policies to attract foreign investment. In front of foreigners, government officials would nod their heads and bow to please. New Universal has a large amount of cash flow and should have been an uncle! Dunn explained: "Tosca, you are wrong. Backed by a huge population base and a fast-growing consumer market, they are truly prepared. Disney has been in contact since 5 years ago, and even the top leaders are We met a few times, but we still haven't been able to get that project done. You know what that means? The more time goes by, the more confident they will be!" At the beginning, Disney sought full funding. Later, step by step, the equity requirement was reduced from 80%, 70%, 60% to the final 51%. China's attitude is very firm, foreign capital can only hold 49% of the shares! Disney thought that delaying for a few years would bring down the other party, but it turned out that the longer the delay, the worse it was. When the real deal was reached with Modu, even 49% of the equity could not be obtained, and the final agreement was 43%. Dunn's idea is very simple, send all the benefits at one time! Propose the "Film Promotion Law" to help the Chinese Film Festival, donate money, drink, sing, massage, sauna, open a house... In addition to "Mulan", the cartoon "Kung Fu Panda" that has already been released in the future, deeply connects the Chinese side. Relationship. Then, in the shortest possible time, he won the big project of Magic City Real Estate. Don't dream too much at night! Let Disney stare at the negotiation and operation of the market economy. ... "Sino-US co-production? Good! Good idea! Very good! Wow!" Tang En and Director Xie of the General Administration established a deep "friendship in war" and left each other on the phone. When Leader Xie received a call from Tang En and heard that he was going to make a Hollywood blockbuster-level Sino-US co-production, he was very excited and incoherent. As a leader, especially a leader with an identity background, I too understand the great significance of this level of film. This is a topic that can go directly to the Supreme Council of the Government Council! "Hehe I have received a lot of care from Brother Xie this time in China, and I deeply feel your enthusiasm. I have nothing to express. Why don't I cooperate once and make a commercial that promotes traditional Chinese culture. Blockbuster." Tang En said with a smile. "Hey, brother, you really helped my brother a lot!" Leader Xie was so moved that he almost cried, this is a great achievement, "No, next time you come over, if you have a request, just mention it, and you are guaranteed to play. It’s even more fun!” Tang En laughed and said, “It’s easy to say! It’s easy to say! By the way, I plan to make this movie into a real blockbuster, and the production budget... At least it will cost 100 million US dollars. More than 200 million US dollars. What do you think about the cooperation plan?" Leader Xie said solemnly: "Brother, I can't give you an answer on this matter now. We will have a meeting to discuss it later." Just the production budget Just $100 million is too much to spend. Such a large sum of money must be handled with caution. In particular, the methods of cooperation are also very particular. Is it China-led or foreign-led? According to the current film policy, the box office share for foreign films is 15%. But what about China-US co-production? The other party is so sincere, if it is still 15%, it is a bit too bullying. It is necessary to come up with a special solution. In addition, taxes, policies, filming locations, filming teams, investment ratio, talent training, etc., must be discussed. Tang En was not in a hurry and said with a smile: "Well, I'll wait for the news. I'll fax you our plan when I get back. Of course, this is just a proposal. If there are different opinions, the two sides can also discuss it." Leader Xie I was even more moved, I felt that this kid Tang En was really loyal! Being the richest man in the world, he is still so easy to talk about. He is a little different from those arrogant foreigners, and his heart is getting closer. "Thank you, thank you brother for your understanding." "Each each other, understand each other.". Nine Heavens God Empero