Chapter 1086： 5th TV Network

The heart-pounding Michael Ovitz is surging.

The same is true for the young Dunn!

He felt more and more the meaning of rebirth.

He has changed so much!

Today's Hollywood landscape is all created by him!

Many changes have not appeared in the previous life, but they made a stunning appearance in this life and achieved great success.

For Dunn, this is really a great honor and pride.

I come, I create!

This is the value of life!

Instead of relying on foresight, blindly repeating what happened in the previous life.

Once it comes, change it!

Now, Dunn is about to make a major change to the American media and film industry again.

He wants to use Michael Ovitz to create the fifth largest TV network in the United States!

Not simply operating pay channels, but free TV channels!

It is a national free TV station!

"In recent years, the ratings of reality shows launched by New Universal have been good. Because we have always refused to cooperate with CBS, CBS has given up its position as the market leader within a few years."

Dunn's words made Michael Ovitz puzzled and didn't know what it meant. New Universal's reality show is good, but what does this have to do with the establishment of TV networks?

He simply listened silently.

Dunn's resume is too legendary.

The growth trajectory is amazing.

Even an industry leader like Michael Ovitz should ask for advice with humility and listen patiently.

Dunn continued: "Some time ago, there were many different voices in the media during the trial of Michael Jackson's case. I called the mainstream media in the United States and asked him not to have negative reports on him. Fortunately, I still have some points. Thin noodles, everyone cooperated, including CBS."

Michael Ovitz nodded and said: "Yes, Viacom has split from CBS. Without the support of the media giants, the situation for the split CBS will be more complicated and changeable. Other competitors have the same content resources, showing good will is an inevitable result.”

"I accepted the offer from CBS, but at present, New Universal has no intention of cooperating with CBS. The trivial incident of Michael Jackson just wants me to forget the estrangement in the past few years, which is not enough."

Tang En's remarks have an atmosphere of pointing the country.

Is the Michael Jackson case just trivial?

Michael Ovitz shook his head and smiled bitterly, this Dunn is really arrogant.

However, he does have this capital.

In front of the increasingly powerful New Universal Group, CBS Group is just a small company.

Dunn said: "Last year, Viacom and CBS split, in which Paramount was divided into two parts. The film business was placed under Viacom and continued to use the 'Paramount' label. Television The business was split into CBS, including many TV series rights, and UPN, a free TV network owned by Paramount.”

Speaking of which, Michael Ovitz was suddenly stunned!

Yes, UPN TV network!

This is a free-to-air TV channel with a market share similar to that of the WB TV network and is now owned by CBS.

However, CBS is a TV giant, with a market share of nearly 30% in the free-to-air TV field!

In contrast, UPN TV network is too tasteless, with a market share of less than 2%!

The situation is similar to the WB TV network, with low ratings, lack of high-quality content, and financial distress.

CBS even integrated many of its alternate TV contact sites into UPN's umbrella to help UPN expand its reach, but the **** truth is that this didn't do anything for the UPN network's ratings.

Now, for CBS, UPN is already tasteless and a pity to abandon.

Not as important as the WB television network is to Time Warner.

Because Time Warner only owns the WB TV network, a free TV network, and CBS itself is a giant in the field of free TV.

It is impossible to go from "0" to "1" in order to build the fifth television network in the United States. This process is too long and too complicated. Moreover, the license approval of public television stations is very strict, and whether it can pass the customs is another matter.

Therefore, we can only take the route of resource integration, from "1" to "2" to become bigger and stronger!

Just like when Barry Diller built the FOX TV network, it is the same routine that integrates multiple TV stations and small TV networks to become a giant.

Michael Ovitz found out the inner meaning of Dunn's long speech and said in surprise: "You mean... to promote the merger of the two TV networks UPN and WB? Yes, only in this way, it is possible to launch the first TV network. Five major TV networks!"

Tang Endao: "Warner can't sell WB TV network, but UPN has little significance to CBS. As long as the price is in place, and there is New Universal as a matchmaking platform, it will not be too difficult for Legendary Pictures and CBS to reach a deal."

Now CBS is eager to cooperate with New Universal, especially to get a new explosive reality show produced by Universal TV.

Now, ABC has "American Idol" and "Wise and Brave", NBC has "Universal Model Contest" and "The Bachelor", and FOX has "Truth or Dare" and "Dancing Forest", all of which are popular reality shows. Loved by young people.

Only CBS has become a "senior station".

As long as Tang En looses his mouth and New Universal promotes it, CBS will definitely sell its unimportant UPN TV network to Legendary Pictures.

Michael Ovitz pondered: "This kind of free public television network, even if the profit is poor, but the assets are very heavy. The value of the license alone is 200 million US dollars. If Legendary Pictures wants to eat UPN, it must pay A great price."

UPN owns a federal television license. In other words, the network is legal even if it covers 100% of TV users in the United States.

If it is a local TV station license, which generally covers more than 35% of household users in the United States, it will be subject to investigation and supervision, and anti-monopoly is required.

It can be seen that the UPN TV network is of great value!

Tang En said: "If you don't pay, there will be no return. Just imagine, if UPN and WB merge and break the game in one fell swoop, how much impact will it have? The market share does not need to be too high, as long as it reaches 10%, it can boost Legendary Pictures. The market cap exceeds $10 billion!"

Nobody values ​​Legendary more than Michael Ovitz.

This is the whole driving force of his life.

"It seems that the funds raised by this IPO will be spent on the acquisition of the UPN TV network." Michael Ovitz's old face showed a smile, but he did not feel the pain of spending money, but rather Outlook for the future.

If Legendary Pictures can control the fifth largest TV network in the United States in the future, even if it is only 50% of the shares, it will be a lot of value!

At that time, Legendary Pictures can also show its talents in the field of TV series production and make more diversified investment.

As for whether Warners would agree to let WB and UPN merge, there would be no suspense.

After losing the popular American TV series "Smallman", the WB TV network is struggling to find a new life, and will definitely seek cooperation opportunities.

Tang En smiled slightly, "So it's settled?"

"It's settled!" Michael Ovitz waved his hand and said decisively, "I'll contact CBS now! The acquisition of UPN is also good news for Legendary Pictures, and it must also promote Legendary Pictures' stock issuance. Prices have increased further.”

Tang En said with a smile, "Congratulations then."

Michael Ovitz said: "When I complete the acquisition of UPN, I will negotiate with Warner immediately to merge the two troubled TV networks to create the fifth largest TV network in the United States and gain a new life!"

Dunn said: "With the support of New Universal and Time Warner, you will definitely succeed! Back then, Barry Diller had achieved success with News Corporation as his back. New Universal and Time Warner are always stronger than News Corporation, right? "

Michael Ovitz reciprocated and said: "New Universal has not yet set foot in the free-to-air TV network field. When the fifth TV network is launched into the market in the future, it can provide the same preferential conditions for New Universal and Warner."

Tang En smiled, "Thank you very much then."

Fifth Television Network?

If all goes well, it should be out of the cocoon.

Legendary_Pictures can provide the initial letter L, Warner provides the initial letter W, and the fifth network formed is likely to be called the LW network.

Legendary Pictures and Warner Bros. each own 50% of the shares.

With the inherent relationship between New Universal and Legendary Pictures, the TV station of Legendary Pictures is naturally equal to the sphere of influence of New Universal.

However, New Universal is not without its presence in the field of public television networks.

New Universal is secretly planning the big idea of ​​acquiring 20th Century Fox!

Dunn wants to directly annex the FOX TV network! And won Fox Sports, entered the sports channel industry, and has the capital to compete with Disney's ESPN.

By then, the five television networks in the United States will be occupied by the five major media groups. UU Reading

Disney is one ABC, Comcast is one NBC, Viacom is dead but not dead and tied to CBS, and Time Warner is half of the LW network.

Only New Universal will occupy half of the resources of both the FOX TV network and the LW TV network!

At that time, New Universal will come from behind and become the leader of the free public television network in the United States!

Twenty years ago, the media industry in the United States was controlled by 50 large corporations.

By the 1990s, it had become 20.

In 10 years, there will be only 5 left!

The New Universal Group must survive in the market competition of strong industrial integration, and it is the one that survives the best and most moisturizing!

Moreover, at present, New Universal has not developed into a sports channel. Twentieth Century Fox owns the second largest sports network in the United States after ESPN, Fox Sports.

At that time, New Universal will take advantage of streaming media to set off a fire in live webcasting, and compete with ESPN under Disney in the field of live sports events!

New Universal is already very powerful, but it can be even stronger!

New Universal still has a long way to go, Dunn wants to seize every opportunity to become stronger. ...

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