"Hollywood Draw(!
What happened on Saturday, everyone in the circle understood what was going on. No matter what the purpose was, 20th Century Fox and Warner Bros. were tacitly squeezing the Universal Pictures project together.
And the mastermind behind all this is that madman-like young Hollywood tycoon.
Less than a day after the media issued the report, the general news was almost spread, and even the reasons why 20th Century Fox did this have been analyzed.
The reason is very simple, and that is the greater good.
Now this "Independence Day" has an investment of 75 million US dollars, and it is likely to exceed 100 million yuan if you count the publicity investment. This is the head project of 20th Century Fox this year, but it was used to collide with Universal Pictures.
No matter how much the box office loses this summer and how much risk it takes, there will always be that young man's promise to pay for it.
The peripheral sales of "Batman: Hour of War" calculated in billions, as well as the video tapes that have been selling for more than half a month, these are the basic operating capabilities of the production company, which can be fully copied.
The premise of copying is a superhero movie with a guaranteed success rate. This kind of omni-channel profitability is comparable to that of an animated feature film, but the production cycle is far lower than that of a new project of an animated feature film. It was Warner Bros. that made several other giants target the jealousy. source.
And the guarantee for the success of the comics superhero is undoubtedly Wayne Greenberg, who turned this niche type of film into a summer carnival for fans.
Unless Universal Pictures achieves the desired success at the beginning of the summer vacation this year, the other giants will never take it easy in the face of the huge investment in comic superheroes.
Everyone seemed to be watching a farce. While privately laughing at Wayne's fuss, he was driving the two giants crazy, while waiting indifferently for the arrival of the summer vacation, and couldn't wait to see the three giants bite the dog.
However, what people didn’t expect was yet to come. Saturday was just the beginning. Early Sunday morning, Warner Bros. happily announced the release dates of the remaining projects invested by them.
Some people who were still watching the play yesterday discovered with an ugly face the next day that they were not outsiders, they were all involved by that dark lunatic.
"What do Warner Bros want to do? Go crazy with Wayne Greenberg?"
Mel Gibson, who has been busy with awards season activities, originally came to Paramount this time to discuss the issue of the pull-out party, but unexpectedly discovered that Warner Bros.'s big move involved not only one or two companies.
He starred in Disney's big production "Ransom Storm", which was announced more than two weeks ago and will be released in mid-June. As a popular candidate for this year's Oscars, Disney's distribution company Bowei Pictures has long regarded him as a favorite. the main propaganda point.
Looking at the entertainment section of the Los Angeles Times in my hand, the headline above is a report on Wayne Greenberg's new project, The Departed, which will premiere in mid-June.
Even if this is not the Batman that fans expect, no one dares to underestimate his project. Yes, this is not a commercial blockbuster in the traditional sense, but Wayne's movies have never followed the laws of the market, right? ? Who knows if this realistic gangster film will explode at the box office!
"motherfxxker! sonofthebxxxh..."
Even though he knew it was aimed at Disney, the Australian movie stars continued to spout all kinds of swear words, and the secretary to the president who was listening to him frowned.
Everyone knows that Hollywood stars have one image in front of the public and another behind them, but the contrast can be as big as the Australians, and the secretary really doesn't see much.
"Mr. Gibson, Ms. Lansing's meeting is over."
"Ok."
Mel Gibson reached out and rubbed his face, stood up and tidied up his suit, grabbed the newspaper and followed the secretary into the office.
The first thing he saw when he came in was the first female tycoon CEO in Hollywood history, holding up a newspaper with an ugly face, and both of them were watching this morning's "Los Angeles Times".
After the secretary softly led out the door, he did not disturb Shirley Lansing, but sat at the desk and took out the newspaper he just hadn't finished reading. Ugly face.
Until a few minutes passed, Mel - Gibson couldn't help whispering in amazement. "Tsk tsk, Warner Bros., Wayne Greenberg."
"I think so too."
The woman's voice came, and she looked up to find that the other party was holding a coffee cup and the newspaper she had read on the table.
"Okay, let's talk about business." Shirley Lansing didn't continue the topic, put down the coffee and looked at him and said, "Tomorrow evening at five o'clock, the pull-up party will be held at the Four Seasons Hotel in Beverly, and we have invited a large number of academy members. , specific public relations matters..."
"I'm ready."
Mel Gibson doesn't care about anything else, the upcoming Oscars are the top priority, and everything else is less important than this. "My agent helped me find a lobbying firm, and I would personally spend $3 million in PR to make sure Braveheart was always in the media."
"Paramount will fully mobilize its media resources, you don't have to worry about this, you can contact the public relations department for specific plans."
After a simple exchange between the two, Mel Gibson ignored the news reported by the newspaper and went straight to the public relations department after leaving the office.
Shirley Lansing picked up the newspaper again, stared at the news on it, and fell into deep thought.
"The Departed" hits theaters in mid-June, the same weekend as Disney's "Ransom Storm," which has nothing to do with Paramount.
But "Mission Impossible" released at the end of May is their head production this year, and Tom Cruise can be said to be the biggest guarantee at the box office.
In a schedule that other companies can't avoid, Warner Bros. happened to squeeze in the most high-profile blockbuster "Tornado" this year on the same weekend. This is what makes Paramount CEO feel sick.
Since the failure of "Ambition in the Land" a few years ago, the big companies in the circle have understood one thing. Superstars are not completely guaranteed at the box office. No one can tell which film will be suddenly ignored by fans.
Otherwise, the combination of Tom Cruise and Nicole Kidman will not encounter Waterloo.
You must know that since "Top Gun" became popular, no matter what type of film Tom has participated in, the audience seems to only recognize his handsome face, and he has basically never failed at the box office.
The only time the production company has lost money over the years has been the "Ambition of the Earth". It happens that this movie reminds all production companies that superstars are not always so easy to use, otherwise Shirley Lansing will not feel irritated.
"The Matrix" in mid-May, and Universal's "Hulk" on the same weekend. "Tornado" in late May, the same weekend with Paramount's "Mission: Impossible." "The Departed" in mid-June, the same weekend The weekend against Disney's "Ransom Storm."
Oh, let me see, there is also "Independence Day" on June 28, which is squeezed by "Professor Fat Guy" from Universal Pictures. At the end of July, Joe Schumacher directed "Scimitar Kill" starring Samuel L Jackson, and the same weekend was Miramax's "Dawn". "
Naomi Watts has a big belly and holds a signature pen in her hand. While comparing the newspapers of the past two days, she playfully linked different movies in the book.
After a few months of training, even though the amount of exercise has been reduced a lot, the woman has not let a few pounds of meat hang on her body. Leaning on the reclining chair on the balcony, except for the obvious bulge, the rest of the body is still so thin.
At the end of the film, she reached out and pushed Wayne, who was reading the script carefully, and asked curiously, "I heard that the director of "Killing Dawn" and the starring Quentin, but they are both Your admirers, since they are going to bully that big fat man, why don't you wait for The English Patient to announce the release date?"
"Nami, this is not a game!"
Wayne put down the script of "The Lord of the Rings", reached out and stroked a golden retriever lying under his feet, making sure it was just asleep, and then helplessly looked at the Australian girl and explained.
"Warner Bros. is not my own company. The release date can only be announced during the prime time of the summer season. The distribution department has already had a big conflict with the theater alliance."
Things are far less simple than what outsiders see. No matter how much Wayne is in Warner Bros. and he holds more shares, it is not as easy as it seems to let the company accompany him in this play.
What he has lost is not just the X-Men series on 20th Century Fox. The promise that Jeff Robinoff helped him convey to the Warner Bros. board is far more important than the overall planning and production of the X-Men. many.
Without the huge benefits promised, even with a large stake in Warner Bros., other board members and executives wouldn't accompany him crazy.
The high probability that this kind of madness will eventually make a profit is Warner Bros. Others don’t know this. In people’s general perception, it is also a gamble to be optimistic about the movie before it is released.
And what chain reaction will be triggered by doing so, even Wayne himself is not sure whether there will be a disaster or a complete defeat, no one can say for sure, so the price to pay will never be few.
"Darling, are you a little too anxious?" Naomi Watts observed his face, and cautiously advised: "Maybe we can wait for the opportunity to not provoke all the company's hatred at once, and now the summer vacation is completely blocked. You're messing up."
Reaching out a hand and gently stroking the woman's belly, Wayne looked into her eyes and raised an eyebrow. "You think I'm crazy too?!"
Without the Australian girl answering, he got the answer from his facial expression, and he suddenly smiled. "That's right. Even you think I'm a hornet's nest. If you touch it, you'll go crazy. What do you think other people will think? I just want to tell everyone in the circle, don't hit me easily!"
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