Chapter 844

Last Friday, the waves caused by the launch of happy ranch have not yet dissipated, and Denise entertainment has once again created such phenomenal blockbusters as "American Idol". With the release of the ratings data of this reality show, on Wednesday, the capital market is still the same. At this stage, the most popular series of USA TV network is still "Desperate Housewives", which started in 1992 and has come to the fourth quarter Previously, when the fourth quarter started on September 14, the number of viewers of the first episode reached 12.5 million. Sex and the city is scheduled to be broadcast on Thursday, September 28. It's to make use of the popularity of desperate housewives as a guide. After getting some feedback, it can adjust according to the ratings.

Compared with the upsurge caused by American Idol, sex and the city is much more low-key.

Because it is no longer produced by HBO, the TV Department has produced this one hour series, with a standard duration of 43 minutes and 16 episodes in the first quarter. This time, there is no stop loss plan, because the project budget is very low. The cost of a single episode is only $1.5 million, and the total cost of the first quarter is only $24 million.

It's still because we have to shoot in a big city like New York, otherwise the cost will be lower.

In addition, the production team also strictly limited the rating of the new version of sex and the city to tv-14, that is, "not suitable for children under the age of 14", rather than the r-level of HBO.

With "Desperate Housewives" as the guide, the first episode of the first season of "sex and the city" finally got 7.5 million viewers at 9:00 p.m. on September 28, which is better than "Desperate Housewives" just started a few years ago.

Moreover, compared with the popcorn style "American Idol", the commentary media obviously prefer "sex and the city".

Many famous film critics published the drama review of "sex and the city" the first time in the morning of the next day, and generally gave excellent comments, with a comprehensive media score of about 8.2.

A female film critic of the Boston Globe commented on "sex and the city" without grudging praise. "Although it has a very instructive name, it is actually discussing all aspects of the problems encountered by urban women with a very keen insight. The plot of the series seems to be loose and lacks a main line, but it is full of a wonderful charm, which makes people unconsciously understand Immersed in it, I am reluctant to change channels. ".

That's what Simon would like to see the most.

According to Nielsen's statistics, the audience curve of the first episode of 7.5 million people is very stable within one hour. There is no sharp rise like "American Idol" and there are not many new dramas that go from high to low. This shows that as long as the audience sees this TV series, they are basically immersed in it.

It will attract 7.5 million viewers when it starts. It is estimated that after the first season, it will not be a big problem for the peak ratings to break through 10 million. In the next few years, "sex and the city" will become another major hit of USA together with "Desperate Housewives".

The second day after sex and the city is Friday.

September 29, the last trading day of the US stock market in September.

Stimulated by the successive "happy Ranch" and "American Idol", the share price of Denise entertainment finally closed at $83.375 this Friday, with a market value of $176.1 billion. The shares of Metro ABC Group ended at $183.25 on the same day, with a market value of $23.3 billion.

The total market value of the two companies is US $1994 billion, which is only a small gap from the threshold of US $200 billion.

On Friday, with the approval of the SEC, the two companies officially suspended trading for a period of one month. It is expected that the market will open again in early November, leaving only the brand-new Denise Entertainment Group shares.

At the same time, igrit successfully completed the IPO global roadshow which lasted for two weeks.

It is estimated that the market value of the IPO is 150 billion US dollars and the amount of fund-raising is more than 18 billion US dollars. The total amount of stock subscription during the roadshow is still more than six times the size of the IPO. In the afternoon of the same day, igrit and a group of underwriters held a press conference in New York, officially announcing that igrit's shares will be listed on the Nasdaq market on October 6.