Chapter 1354

Near the end of work, Amy Pascal was invited to Simon's office. Her boss was making a video conversation with someone. Since Simon didn't ask her to avoid it, she sat down across the desk. She soon recognized that Chen Qing, who is very important to her boss in Asia, was opposite.

The topic is about online games.

Simon didn't ask Amy to wait either. When she sat down, he stopped talking with her and handed over a piece of information: "Amy, you can take it away first and study it carefully later."

Amy forenoon, took the as like as two peas, and immediately looked at the information that his boss used to spend two times in the summer session. He took aim at his desk, and the striking blue folder was still on Simon's hands. His hands were obviously identical.

Simon and Chen Qing have to talk to Amy about their conversation later. There's no need to avoid her. He continued to look at the computer screen and said, "in the materials, the project settings you submitted to me as a case are great. However, my requirement is that there are more than three projects. In Korea, you should go back immediately tomorrow and acquire a number of potential game development teams as soon as possible."

Chen Qing, who lives in New York, is in her apartment on the upper west side. She hears: "boss, is it necessary to do this? The game industry in South Korea has just started. We only need to recruit people under the three entertainment giants, so the cost will be very small. What are the most outstanding ones

"Normally, your idea is right. The problem is time," Simon patiently explained. "The game market in South Korea is relatively small, which is not comparable with that in China and the United States. However, South Korea's development trend of focusing on MMORPG type games is just in line with the layout of the game industry that I have been promoting, which is equivalent to that they have the opportunity in time. The problem now is that I hope to promote MMORPG in China, North America and even Europe as soon as possible, but I'm sure South Korea can't take advantage of it. Therefore, we need to buy all the projects and companies we are interested in. "

Simon explains this, and Chen Qing immediately understands that Amy, who is already looking at the data, also raises her ears.

It's obvious that our boss is going to make a big move again.

Not surprisingly.

Since last year, two super popular games in succession have promoted the strong growth of Denise's revenue and the continuous rise of her stock price to a considerable extent. With the film and television business gradually saturated, the music industry is on the decline again. It is undoubtedly a very wise choice to focus on the layout of the game field.

Amy just doesn't quite understand why her boss is interested in South Korea's game industry.

On the other hand, Chen Qing made a general calculation and said, "boss, there are no large game companies in Korea, and they are basically small and medium-sized studios. However, we want to buy a large number of them in the short term, and the price will not be too low. If we eat one with an average of 3 million US dollars and buy 10, it will be 30 million US dollars. Obviously, the boss wants more, At least 50 million US dollars should be prepared, which is close to 100 billion won. For example, the mini6 studio in the information I gave to my boss, which developed ice age, invested 3.5 billion won in that game. Since the game was launched in November last year, half a year ago, even if the reputation and popularity are good, the revenue is only 600 million won. It is estimated that only 1 billion won will be included in the account for the whole year, and half of the cost will be recovered within the two-year life of the game. According to this ratio, we completely buy out those studios, together with related games. Once the overseas promotion fails, a lot of money will be wasted. "

Simon listened to Chen Qing and nodded slightly: "I know all this. I just said that the scale of South Korea's game industry is relatively small. What I like is overseas. You should know how successful anti terrorist elites OL and Starcraft are. Therefore, with a cost of 50 million yuan, as long as one game is successful overseas, we can recover all our investment. "

"Boss, I think the audience of games in Europe, America and Asia are very different?"

"How many languages do you speak?"

Chen Qing didn't know which way her boss would turn, but she said with pride, "besides Chinese, there are also English, French, Russian, Japanese and Korean, Spanish and Italian. Of course, I'm not as good as her boss."

"Don't compare with me, or you'll feel like you're just coming to make up for the world."

Simon speaks seriously. Chen Qing on the other side of the video and Amy across the desk can't help laughing. After laughing, I think it's true what someone said.

Simon continued: "eight languages, right? Then write the words' pride and Prejudice 'one hundred times in your eight languages, and give them to me next time."

Chen Qing immediately became extremely happy and sad, and said bitterly, "boss, I'm not very familiar with Spanish and Italian."

"Then write a hundred more times and get familiar with it?"

"No, no, I'm familiar."

"Well, back to the point," Simon continued, "stand-alone games are still the mainstream of the global game industry, but I firmly believe that online games with stronger social interaction will be the future, at least the two will coexist. Denise has been working hard in the stand-alone market these years, so that it's not easy for her game business to turn to online games in a short time. South Korea just stepped on my idea, so we can only trade money for time. What's more, the benefits of buying out a large number of online games ahead of time will be obvious. You know, people are nostalgic creatures. As long as some of the IP we bought out can achieve great success in the global market, we can rely on this IP to get a lot of revenue in the next 10 or 20 years, just like Super Mario in Japan. Do you understand? "

Chen Qing thought about her arrogance and Prejudice 800 times. How could she not understand it? She nodded and said, "boss, I will fly back to Korea tomorrow morning. Do you need to pass by Los Angeles and listen to the boss explain some things face to face?"

"No," Simon said, "I'm going to San Francisco tomorrow to arrange for the breakup of igrit China."

Chen Qing was a bit surprised: "didn't the boss say that he wanted to wait?"

"It's still about what we're talking about," Simon said. "I said I'm not optimistic about the performance of anti terrorist elite OL and Starcraft in the Chinese market..."

Chen Qing interrupted: "boss, are you arrogant and prejudiced?"

"Count."

"Then..."

"I don't know how many languages I can speak, or you can write for me 800 times according to your standard?"

Chen Qing said that if she shed tears, she would shed tears. Wang had big eyes and wiped the corners of her eyes with two index fingers. She said, "Wu Wu, boss, I'm wrong."

"Success or failure depends on people. Maybe I'm wrong," Simon said without interrupting. "However, I'm still more optimistic about promoting MMORPG in China. Now that we have content sources, we can split igritte China in advance. Igritte will only retain the software and service business with cloud computing as the core, and other portals, e-mails, e-mail, e-mail, e-mail, e-mail, e-mail, etc Instant messaging and other aspects will be widely transferred or authorized. This is what you want to do when you go back to Asia this time. My personal explanation is, well, it's still scattered. Beijing, Shanghai, Guangzhou, Jiangsu, Zhejiang and Shanghai can arrange some teams, or raise poisonous insects. In addition, under the background that China has just issued a ban on game machines, the game business is ultimately sensitive. If our online game strategy can achieve widespread success in all parts of China, submit a large amount of taxes for China's finance, and focus on China's economic development, there will be no more crisis that the whole industry will be cut across the board. "

On the other side, Chen Qing dried her tears and resumed her seriousness. She lowered her head and wrote down on the memo. She raised her head and asked, "boss, is there anything else you should pay attention to?"

"A lot. Specifically, you should win a number of game companies in Korea first. In addition, we can also let the Chinese side make some preparations for the introduction of Korean games, and set up an operation team and so on. "

Chen Qing answered, understood that the call was coming to an end, thought about it, and said tentatively: "boss, which of the three game materials I gave you, country of the wind II, heaven and ice age, boss, do you prefer?"

Without hesitation, Simon blurted out, "heaven."

Chen Qing didn't expect Simon to reply so simply. She blinked: "boss, you won't cheat me, will you?"

"What are you doing?"

The three games, country of the wind II, paradise and ice age, all belong to the type of role-playing, but the styles are different. They are inclined to develop, to focus on fighting, and to take risks. These are all in the second place.

The key point is that among the three games, "the land of the wind" and "ice age" should be the original of this time and space, but Simon has never heard of them.

The other is paradise, which is famous.

The most successful game ever exported to China by South Korea is the legend series. No doubt, even ten or twenty years later, the Legend game, which seems to be played by few people subconsciously, can still earn billions of dollars in China every year through various derivative series such as page games and mobile games.

However, in South Korea, the most successful game is the "paradise" series, and this game is also very long-lasting. Even if it enters the era of mobile Internet more than ten years later, the "paradise" IP is just a mobile game series. In just two or three years, it can bring more than $4 billion to developers worldwide, far more than the "legend" which only keeps its popularity in China.

Simon doesn't know if legend still exists in this time and space, but heaven appears again because the game is actually adapted from the original cartoon of a Korean cartoonist.

Of course, even if it's the same paradise, it's probably two "paradise". The new developer of paradise is aCrab online.

After checking, we found out that aCrab is the code name of a star in cancer, and it also means scorpion in Arabic. Maybe the game team wanted to register "cancer online" and found that the authentic "Scorpio" had been registered in advance, so they had to change it to one of the stars.

This is also normal. After all, Koreans have well-known ambitions for the whole universe.

Let's talk about the game itself.

In history, legend, which was first introduced into China, was not legend of the first generation. Legend of the first generation was launched in 1998, but actually legend of the second generation.

The various settings of Legend II, to a large extent, are based on the imitation of South Korea's "paradise" at that time. Under the light of the "paradise" series, "Legend II" was lukewarm in South Korea, and was sold to Chen Shoufu by the developer at a reserve price of $300000, making a commercial legend.

Later, because legend was so popular in China, Korean companies suffered from all kinds of bullshit for more than ten years. This is a digression.

In a word, even though there are already two "paradise", this game's emphasis on "instant combat" has not changed. Compared with the other two MMORPGs, which are inclined to develop adventure, this is what Simon prefers.

On the other side of the video, Chen Qing thinks that her boss really has no reason to cheat her. She says directly, "well, boss, I'll give heaven to my closest team."

"I'll pay you for the mess," Simon said, not bothering. "But heaven is not a good name."

"Well?"

"Too..." Simon didn't find the right word for a moment, and said directly, "how about adding another suffix, the legend of heaven?"

Chen Qing pondered a little, nodded: "very good, the word" heaven "seems too neutral, and" Legend of heaven "has a story in it

"In addition, this game is going to go online in June. Don't worry. After winning, some details can be adjusted."

"Is the boss going to give his own opinion?"

"Build a server to come out, I find time to try, this is not urgent, you take the development company first."

"I understand."

After hanging up the video call with Chen Qing, Simon looks at Amy, who has turned over most of the information in his hand: "what do you think?"

Amy thought about it and said, "it's a novel design idea."

"There is also a CD-ROM information, you can take time to study it carefully," Simon said. "In addition, well, forget it, we have a mature team here, and we don't need to prepare too early. By the way, I will let igritte participate in the competition, or two families

If you can, of course, Amy doesn't want to. Igrit has too many advantages in promoting online games compared with Denise. However, she also understood that this was Simon's strategy.

It is better to keep internal competition than to be defeated by external competitors and occupy the market.

With this in mind, Amy also said with a smile: "the boss just said that he is very optimistic about one of the games," paradise ". Can I take this one ahead of time?"

"No problem," Simon said with a smile. "But I still said that. If I screw it up, I'll get someone to pay for it."

"I'll keep an eye on it myself," Amy promised, and then said, "boss, you're going to split igritte China. Jeff should have some opinions. After all, China is a huge market with 1.2 billion people?"

"This is due to many considerations. Maybe you know China's firewall that separates internal and external networks?"

Amy nodded.

"This is not only the attitude of China, but also an obstacle for us. Generally speaking, I think China's Internet industry will form a relatively closed market in the future, and the industry culture and legal policies will be very different from those of the West. In fact, the poor layout of igritte in Japan in recent years has proved this point. Japan, South Korea, Japan, Japan, Japan, Korea, Japan, Japan, Japan, Korea, Japan, Japan, Korea, Japan, Korea, Japan, Korea, Japan, Korea, Japan, Korea, Korea, Japan, Korea, Korea, Korea, Japan China belongs to the greater Chinese cultural circle. It's hard for us to get used to it. So it's better to be an investor, or provide corresponding technical support, and then hand over specific things to the local team. "

Amy listened to Simon's words, but still said: "in fact, I think it's OK to have a boss who is a Chinese expert to control the whole situation?"

Simon said with a smile: "it's because I know China very well that I want to do this. It's the best choice for us."