Chapter 1405

"We can't have a price war, ask danilis to help obtain equal online payment channels, and reduce the store density in some areas such as Los Angeles and New York. However, major studios and competitive lessors form a third-party supervision organization to supervise blockbuster. This is not possible. Unless the supervision organization is the supervision owner, blockbuster can also supervise Participation, otherwise, the result will only be a group of people holding a magnifying glass to find fault with blockbuster in the future. No enterprise can withstand this harassment. In this way, we might as well maintain the status quo. "

"The problem is, boss, all families bite very hard on this condition."

"Then they are deliberately delaying?"

"Obviously."

Los Angeles, Malibu danilis studios.

This is October 5th.

Monday.

From October 1997 to September 1998, it happened to be the end of another fiscal year. On the third day of Simon's return to North America, he arrived at the company in the morning. The first thing was to meet with danilis and discuss some important matters in the near future.

We are talking about the blockbuster acquisition that Simon is most concerned about.

In a small conference room in Building 1 of the administrative region, Simon heard Nancy's positive reply, thought about it for a moment and said, "then put pressure on us. We take the initiative to shrink the scale of blockbuster and give them the rental market. If these people are not satisfied, we will expand again. Anyway, the control of blockbuster is in our hands."

Amy was looking down at a document and looked up at it: "Simon, real action or fake action?"

"Of course it's a fake action, but if everyone still insists on not letting go, it doesn't matter if the fake action becomes a real action." Simon said and looked at Nancy: "you should make a plan as soon as possible."

Nancy also understood that this was the only way, nodded and said, "I'll let people release the news at noon. Blockbuster will make additional investment and expand 3000 stores and 100 warehousing and logistics centers around the world."

"5000 stores and 200 logistics centers."

"Boss, this is a little exaggerated?"

"Finish and start to implement. See how long those peer rental manufacturers can persist."

Nancy said tentatively, "what if they don't give in?"

"If they can really hold on until we complete all our expansion plans, they should also go bankrupt, shouldn't they?" Simon shrugged. "And danilis, even doubling the expansion plan will not damage our foundation."

Amy said, "and other studios?"

"If there is only one blockbuster left, they will understand the result better."

They thought it was true. It was settled.

Amy then talked about the progress of the construction of Universal Studios in Rome.

In November 1995, the official announcement of the official launch of the project ended in 1996. After nearly two years of construction, the Rome Universal Studios, which covers an area of 200 acres, has invested 2 billion US dollars. Everything is going well and will be open in the first half of next year.

Amy simply reported the project overview to Simon and talked about the opening.

If you want to catch up with the hot summer holidays for many people on vacation, Rome Universal Studios will choose to start Easter next year. This is a good choice. But even though the project has begun to end, the recruitment and training of employees has already started since the beginning of the year.

After all, it is a theme park involving tens of thousands of tourists. If it is opened in a hurry, resulting in poor experience and even some safety problems, it will really smash the signboard.

The original Disneyland in Paris, or the Disneyland in Europe before it was renamed, actually had this problem.

Various defects in the early stage led to the poor experience of Disneyland in Paris. Tourists complained and suffered losses for several years. In addition to culture, climate and other reasons, the theme park experience is not good enough, which is also a very important factor.

After listening to Amy, Simon shook his head and said, "we don't need to rush to make a special time for Easter. We are responsible for ourselves and tourists after everything is perfect. Moreover, even if we can't catch up with Easter, there should be no problem in summer. This is also a hot time?"

"The problem is that the summer opening will directly usher in a large number of tourists. Once there is a problem, it will be further amplified and have a bad impact," said Amy "The opening of Easter can not only play the best publicity role, but also enter a short off-season soon after Easter until the summer. During this time, we can adjust the deficiencies of the park in time without causing too much impact."

Simon also understands that even if such a large theme park is fully considered in the early stage and is really opened, it will inevitably have various details. Once these problems are not solved well or exaggerated by the media, they will cause unpredictable damage to the popularity of the theme park.

Thinking so, Simon looked at the others in the meeting room.

Robert egger, who came specially from the east coast, said: "I don't know much about the details of the project. However, since the details still need to be improved and adjusted after opening, Easter should be appropriate."

Nancy opened her mouth and said, "I think so, too."

"Let's have Easter," Simon said to Amy instead of struggling. "If the project schedule is tight, then it's OK to add some investment, hire more people, spend $2 billion, and add tens of millions."

Amy nodded and wrote it down quickly in her Notepad.

Then egger talked about the general situation of autumn TV business.

In October, this year's popular dramas have basically been launched. The performance of American Idol in the fourth quarter is still stable. The number of viewers in the first phase reached 34.6 million, easily leading the audience champion. In addition, several new dramas have performed very well this year.

And ESPN.

Since ESPN bought out the broadcasting rights of the American Football League for eight years with a huge bet of $9 billion, the sports TV station has grown rapidly in the past two years, which can be described as a highlight of the TV business. Therefore, egger mainly told ESPN's head Steve Bernstein's plan to continue to buy out the broadcasting rights of NBA and other events and further expand ESPN's advantages.

Simon knows very well how the "ESPN tax" in his memory came from. In the final analysis, it is still a monopoly.

Although the huge agreement of billions of dollars at every turn makes people feel a little jumpy, in the final analysis, the audience must pay for the wool, and ESPN must be the biggest beneficiary as long as it obtains a monopoly position.

Therefore, there was little objection to the matter, which was adopted unanimously.

After discussing this matter, mark Belford, the fourth executive of danilis after Simon and the big three, reported to Simon the business overview of danilis's overseas business in the past fiscal year.

In the past fiscal year, the biggest highlight overseas is undoubtedly the release of Titanic.

However, Simon pays more attention to danilis's localization strategy in various overseas markets, including the localization of production, distribution and surrounding businesses, which is mainly responsible for mark Belford. Because it involves more than a hundred overseas markets, this is a very cumbersome work. Even, because it is too scattered, it is difficult to make any highlights.

Simon has always been very satisfied with Belford's work.

After all, although it is scattered and cumbersome, Simon can clearly see the strong growth of danilis' overseas revenue in recent years from the overall situation, especially from the financial report.

The meeting lasted until more than 12 noon.

At the end of the meeting, several giants who are important in the world's entertainment industry went to the restaurant together and talked about some highlights of danilis entertainment in the near future.

There are mainly two, a game and a movie.

Simon was officially launched when he left North America.

The game is the frozen era from South Korea. It is a game with science fiction background. It tells the story of different forces competing for survival on a continent in the long nuclear winter after the nuclear war. In fact, it obviously has the shadow of the real-time strategy game popular in North America in recent years, except the ol mode, Many of these settings are similar to real-time strategy, and the most important PK system is even more so.

This role-playing online game was launched in South Korea last November. Due to the economic crisis, the project was relatively fast at first. As a result, praise and abuse coexisted.

After Chen Qing took the game development company directly there, she made some corrections and made up for loopholes, and became the first water test project in North America.

After the launch on Monday, September 21, as of yesterday, just two weeks ago, relying on the strong promotion ability of danilis entertainment and the user technology far surpassing other markets in North America, in only half a month, the number of registered users of the frozen era has exceeded one million, and the exact number is 1.32 million.

And it is growing rapidly.

In addition, in the same case of time charging, due to different market environment, the preferential strength in North America is much lower than that in China. Therefore, with 1.32 million registered users, the payment rate of players in North America has exceeded 60% in just two weeks. After 14 days on the line, the revenue of this game to danilis entertainment reached $5.61 million.

According to the current growth momentum of the game, the team of danilis Game Department predicts that it is easy for the maximum number of registered users of the frozen era to exceed 10 million, and it is not impossible to hit 20 million.

Obviously, it is another popular model.

Then, according to the two-year operation cycle and combined with the revenue data of the first two weeks, the total revenue forecast of the game given by the team is conservatively US $500 million, and the maximum may reach US $1 billion again.

Simon chatted with everyone at lunchtime. Hearing this number, he couldn't help joking again.

It makes more money than drug trafficking. It's not against the law.

You know, even if the subsequent additions are included, the game developed by that studio in South Korea is less than 5 billion won, which is equivalent to about US $3 million at the current exchange rate. Now, it is only a market in North America. Even if it is calculated according to the most conservative revenue of $500 million, this is more than 100 times the return.

Moreover, the first thing we get here is all the other global market agents except Korea and Chinese mainland. Danielle will definitely push the game to the world, and its revenue is even more difficult to estimate.

Obviously, with the news back to South Korea, South Korean nationals will inevitably climax.

But I can only get excited.

Not to mention that the game studio with copyright has long been won by Westeros system. Even if it signed a 30% sharing contract, the business entity responsible for receiving the share is set up in overseas tax havens. Simmons has no intention to transfer these profits back to South Korea.

Earn overseas flowers directly overseas.

What Korea can get is honor and satisfaction.

Moreover, Simon doesn't intend to let South Korea permanently enjoy this satisfaction. The reason for introducing a series of role-playing games from South Korea this time is that the country has stepped on the industrial direction that Simon prefers. However, in that sentence, Simon won't put his eggs in one basket.

A few days ago in Finland, Simon had the idea of developing the game industry in Australia.

In addition, North America, China and even Europe can spread a net and go hand in hand.

In the final analysis, if a country wants to remain strong in an industry, the key is that it has a large enough market. Just like the game industry in South Korea, the most beautiful time is the years at the beginning of the 21st century. Later, although it seems to be still beautiful, most Korean game companies have actually become foreign-funded, and a large part of them are still Chinese-funded.

After all, I work for others.

In addition to the frozen era, another highlight is a film released on September 25, "happy death day".

This is one of the youth film series produced by Simon last year. It refers to the memory of happy death. The heroine was chased by the stereotypical abnormal murderer in the youth horror film. As a result, she fell into the groundhog Japanese cycle. She died every time, but she couldn't die every time. She always woke up in the same morning.

Generally speaking, happy death day is a difficult story to justify.

However, this is a popcorn movie. Why does the heroine fall into the death cycle? Is it important?

You've seen it. Ha ha, it's fun.

From Friday the 13th and moonlight to now, it has been difficult for Hollywood youth horror films to get rid of vulgarity. Although happy dying is a combination of ordinary rural hunting and time cycle, it is indeed an innovation.

Therefore, after the release, even the circle of film critics who have always been harsh on horror films finally gave the film a comprehensive media score of 8.2 points.

Excellent results.

In the end, 2736 yuan was spent on the screen. Only seven days in the first week, "happy death day" earned US $31.34 million. The key to the problem is that the production cost of this small film with no stars and no special effects was only US $8 million.

Make a big start.

According to the good 37% decline in the past weekend, the film's box office in North America is expected to be at least about 70 million.

Only the return on local investment is close to 10 times.

It is conceivable that after overseas distribution, it will be easy to break the global billion, so it has become another film dark horse of danilis entertainment this year.