Because Michael Ovitz insists on CAA staying a private company, even after the company has now developed into an industry giant, but it is still not listed .
So, although this was a menacing storm, as long as the proper response is made, this storm won't cause too much real harm to CAA, but the company business will still be affected for the next few months .
Even the second and third line artists that were poached by other brokerage firms won't have any impact on CAA, The number of artists CAA has reached more than six thousand people, taking a few dozen artists from them won't even make them itch .
But superstars leaving is another thing, especially a star on the level of Tom Cruise, he has a lot of influence among other Hollywood actors, Tom Cruise departure, will definitely give the other superstars a false signal .
Michael Ovitz's reaction was very fast, the day Cruise left, all of CAA's partners, brokers and signing artists received a letter written by Michael Ovitz himself, clarifying why Cruise left, and also earnestly added some words to enumerate the brilliant achievements of CAA over the years, and the tremendous changes CAA brought to the actors, hoping that everyone will not be affected by public opinion and that CAA future will be even brighter .
But this letter didn't prevent the deterioration of the situation, three days after Tom Cruise left, several other superstars, left CAA for a variety of reasons .
These stars joined CAA because of Michael Ovitz's series of bundling strategy, which led to a substantial increase in their income, but with the general increase in income of Hollywood stars becoming the norm, even if they left to other brokerage firms, they can still get a very high paycheck .
Plus when Cruise suddenly left he caused a panic in CAA, so this was the best time to move, with the news of other stars leaving CAA, become known, more and more stars began to falter .
Michael Ovitz who was badly scorched by the flames of this storm, cursing Tom Cruise, he lowered his head and Personally started trying to pursue the big actors who want to leave, he hasn't done this kind of thing for a long time .
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And in the other corner of the city, Eric, who benefited the most was laughing his a.s.s off, he wasn't the instigator of this storm, but he certainly wasn't going to let this chance go, this is a good opportunity, to stop CAA from dominating Hollywood for the next ten years, like they did in his past life .
"Eric, why are you suddenly looking for me, I declare in advance that my hands are full, four is the limit of my ability, I don't want you to send any more people my way . "
Kapoor was in full swing when he appeared in Eric office when CAA encountered this misfortune, he will be a hypocrite if he said he wasn't happy, he was so happy even his bald head got a bit shinier .
Eric leaned back in his chair and said: "What if it was Tom Hanks?"
"Who?" Kapoor p.r.i.c.ked up his ears and leaned slightly forward .
"Tom Hanks," Eric repeated .
Kapoor showed a big smile, and said: "Eric, are you sure, if he accepts, then I'll bite the bullet and take him . "
"bite the bullet? if I didn't see the huge smile on your face, I would have pitied you" Eric ridiculed .
The ma.n.u.script is very long, more than ten full pages, giving a detailed description of what the five founders of CAA did after job hopping from William Morris Agency, how they developed and sold Tv shows like "Rhyme and Reason", "the Rich Little Show", and "The Jackson 5ive" .
And how they gradually developed a bundling sales system, and how in just the short span of fifteen years, they formed a new and unique business philosophy .
The reason why Kapoor was shocked, was because the ma.n.u.scripts mentioned things, even he a former CAA gold broker, didn't know was happening, but after reading it on paper, he knows that he experienced most of these practices .
However, he didn't have the ability to systematically form a relatively complete management theory of the brokerage firm .
And he was also curious, How did Eric know all those things? .
The reason CAA isn't a listed company is because Michael Ovitz didn't want his personal business philosophy, to get leaked .
Once the company is listed, a lot of information CAA will have to be giving to their investor, once CAA do that their opponents can easily learn their advanced business philosophy .
You can't apply for a patent for a company business strategy, so once the other brokerage firms study their mode of operation, the advantages CAA had for the last decade will no longer exist .
Unable to restrain his emotions, Kapoor carefully raised the ma.n.u.script in his shaking hands, and asked: "Eric, are you the one who wrote this?"
"Well, I want you to help me see if theirs anything wrong with it . And by the way, you won't object to me publishing this article?"
Kapoor quickly shook his head and laughed bitterly, "If I had the ability to sum up these things, I would have personally published them .
Eric, I don't understand you anymore, all of the theories you mentioned in this article are true, even me who worked for CAA for many years didn't know these things were happening, if you had me write them myself, I wouldn't even know from where to start . "
Eric just smiled and didn't explain, in the eyes of other companies CAA set of business strategies are full of mystery, even when they stole some brokers from CAA, all they obtained was incomplete information about their business strategy .
But for someone like Eric who lived in the age of the internet, CAA business strategy is not a mysterious thing, remembering his past life, Eric found that in 1996, CAA who has grown into an unshakeable Colossus has attracted the attention of a reporter .
The reporter spent more than a year collecting a lot of information about CAA, and finally, he was able to unravel the mystery of CAA, after that the public finally realized why CAA CEO Michael Ovitz would be named Hollywood's most powerful figure .
But at that time, CAA has already grown into a huge monster, even if other companies wanted the copy this behemoth strategy, they only end up frustrated .
CAA brokers are just one component of the machine called CAA, they help CAA keep going forward, but if you take just a piece of this machine, you won't be able to know how this huge machine works .
The only one who can fully explain how CAA works is Michael Ovitz, and of course, Eric who come from the future and can remember every thing.