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At this moment Cao Xingyu's mind came up with something very common, and it is something that almost everyone can often see in the circle of friends!
That is, forward the ad in the circle of friends to collect likes!
"The current members who apply for the card are undoubtedly locals in Sansha City! It is conceivable from this that although they can't say all of their friends, most of them should be from Sansha City. Based on this, if they can forward and promote the Shiwang brand chain store in their circle of friends, the effect must be leveraged! All are accurate potential customers!" Cao Xingyu became a little excited when he thought of this.
The number of members of 25,000, if they can be reposted to themselves in the circle of friends, how much exposure should they have?
This level of exposure is hard to imagine!
Of course, high exposure does not necessarily mean that new members will be recruited, but it does not matter, as long as there is exposure and some preferential benefits, Cao Xingyu does not believe that those people can not be tempted!
As long as some people can apply for membership cards, that is also a huge number!
What's more, he is full of confidence in the stores under his Real King brand!
It’s not bragging to say that if his six extremely cheap and cost-effective stores, plus some benefits, can’t attract people to apply for a membership card, then there is no store in Sansha City that deserves to have it. member!
Just so confident!
Therefore, in Cao Xingyu's view, what he lacks now is exposure! Those with exposure to precise users!
Especially after Huya's propaganda, Cao Xingyu realized the importance of accurate users!
"The question now is how to stimulate those members to forward it to me spontaneously! Even proactively promote it for me!" After determining a direction, Cao Xingyu's thinking opened up.
Reposting and asking for likes, there are many examples that can be referred to, and most of the likes-collecting activities are nothing more than sending benefits, gifts, shopping discounts, and so on!
The biggest difference between them lies in the amount of benefits given out!
"It just so happens that my current recharge gift campaign for new members is over, and the previous recharge discount campaign is only for new members, and it is not attractive to old members. How can this work?" Cao Xingyu muttered: "So, for In this promotion, new and old members can no longer be treated differently. Both old and new members can participate in this event!"
"Well, it's simple and rude. Let's start with a reposting circle of friends. As many likes are collected, the amount of membership card will be sent!"
"For example, if the reposted circle of friends collects 100 likes, then send him a 100 yuan membership card amount directly!"
"In this way, those people will definitely be madly asking for likes in the circle of friends, and they are even likely to take the initiative to send messages to all their friends! After all, it is not difficult for normal people to ask for 200 likes or something. Just pick up two hundred yuan! With this benefit, the enthusiasm of the members will definitely blow up!"
"According to the number of WeChat friends of most people, there are generally at most one or two hundred people. A little more may be three to four hundred. There are not many who have more than five hundred WeChat friends. Of course, there are no absolutes in everything. There are hundreds or thousands of friends. However, it doesn’t matter at all. Compared with my final gain, there is money to pay, it’s no big deal!"
And in terms of this gift, even if you think about it bigger, even if each of the 25,000 members gets 1,000 likes, and each person gives 1,000 yuan, it will only be 25 million!
Is 25 million a lot?
Not much at all!
As long as he can complete the task, even if he pays 50 million for it, Cao Xingyu feels it is worth it!
Of course, Cao Xingyu can't spend so much money now, but he firmly believes that for him in the future, tens of millions of this little money is actually just drizzle! A small amount of money!
What's more, the money is the balance of the membership card, and it is not necessary for Cao Xingyu to take out the money now, and the most important point is that the gift money is not cash, just a number in the membership card. In the future It can only be consumed in his shop!
This is also the fundamental reason why he chose to give away the amount of membership card instead of giving out some gifts, because he doesn't need to pay for it now!
As for the gift of so much money, if customers spend a lot of money, wouldn’t it put a lot of pressure on store operations and the company’s cash flow?
This aspect is pure nonsense.
Because even if the four stores that Cao Xingyu is about to open are counted, even if the six stores are not small and large, the number of customers that can be received every day is always limited. Where is the daily upper limit? , Customers can only queue up slowly!
Therefore, there is no need to worry about the members to concentrate on consumption, the impossible will happen, and the conditions are not allowed.
So in conclusion, Cao Xingyu is purely an empty glove white wolf!
First give the benefits to increase the number of members of the Real King brand, in order to complete the task to obtain system rewards and upgrade the system!
Use future money in exchange for actual benefits at the moment!
In other words, use future money to speed up his current development!
"Of course, I can't just send it, so I won't have any revenue..."
Thinking of this, Cao Xingyu pursed his lips, and continued to mutter: "Just make a request, and ask the customer to recharge as much as you give away!"
For example, if you accumulate 100 likes, only if you top up 100 yuan to get an extra reward of 100 yuan, if you collect 500 likes, you need to top up 500 yuan to get the reward, and so on.
In this way, Cao Xingyu not only made publicity for the real king, but also reaped a considerable amount of water and system rewards!
In addition, customers have also reaped the benefits and will not have any complaints about it! Maybe you will still be grateful to Dade!
It's like killing three birds with one stone!
In addition, he still holds the trump card of the "stock limit card" in his hand, the more funds he has accumulated in the past few days, the higher the return on the stock market will be!
Four eagles with one stone!
Calculated in this way, there are two incomes: turnover sharing and stock market gains. In fact, the contribution of Cao Xingyu's preferential gift this time is basically negligible.
So in the long run, don't talk about making money, but even if you lose, you will definitely not lose much!
"By the way, you have to set a time for the event. It can't be indefinite, so that you can have a little sense of urgency and arouse everyone's enthusiasm in a short time!"
"Let's set the activity time for five days, which happens to be the remaining period of the stock daily limit card!"
"In addition to this collection of likes, you can also get some mysterious prizes. I can take this opportunity to expand the membership system and add a data for everyone to increase the number of members. Well, it's called the number of promotion. !"
"Every customer who comes to create a new member can fill in an old member's account as an introducer. Of course, it doesn't matter if you don't fill it in, it's not a required item!"
"With this promoter, I will set some corresponding rewards in real time based on the number of promotions. For example, in the future, members can use this number of promotions to exchange for some special rewards. However, this reward is now But I can sell it first, and inspire everyone's enthusiasm for promotion. When I have enough funds in the future, I will see what rewards I will give! It's just a small prize!"
"Moreover, this data is not only for customers, but also for all employees of the Real King Group. This program can be implemented for employees! Of course, the two are not exactly the same. For example, it is not about giving employees cash rewards or related material rewards. , But regard the number of employees recruiting new members as a small indicator for selecting "excellent employees". This indicator does not have to be set too high, but for employees, it is easier to stimulate their enthusiasm than giving them material rewards. ! After all, the temptation of the'store manager candidate' is quite amazing, especially in the case of such a high turnover in the past two days, there are countless people who want to be an'excellent employee' and enter the list of'store manager candidates'!"
Cao Xingyu is not on a whim when he thinks of employees.
You know, according to the plan that Cao Xingyu is implementing, the six stores will be operated 24 hours a day in the future.
The number of employees in the two shifts of the six stores in the morning and evening add up to more than a hundred!
This power should not be underestimated!
Even if these people just brought all the relatives and friends around, it is not a small number!
As for the problem of deleting the Moments after some members collect praises and get rewards, Cao Xingyu doesn't care about this at all. As long as it is spread out at the time, the exposure rate is obtained and more residents of Sansha City will know.' The existence of the "Real King" brand is enough.
If it is deleted but not deleted afterwards, it will not have much impact!
Comfortable!
After thinking of a perfect propaganda plan that seemed almost crazy to outsiders, Cao Xingyu's whole body suddenly became bright, and he couldn't help but feel relieved.
With a plan, the next step is to implement the plan!
And for Cao Xingyu, sooner rather than later!
If you collect likes, you must have reposted copywriting and pictures. In this respect, it must be exquisite and eye-catching, and it must also reflect the extraordinary appeal of the store. This definitely requires someone to design it.
There are also upgrades to the membership system, new instructions to employees, and so on. Many detailed things need to be done by people!
Of course, these naturally have to be handed over to Liu Ting to handle them in detail.
"Oh, it's 12 o'clock in the middle of the night to set things up again. It seems that I am approaching the role of unscrupulous boss..." Cao Xingyu laughed awkwardly, and then dialed Liu Ting's phone.
The phone rang less than three times before it was answered.
"Manager Liu, I'm sorry to bother you so late." As soon as the call was connected, Cao Xingyu was embarrassed.
Although it is true that the other party is an employee of the company, this time is not working hours. Regardless of whether you are the boss or not, you should first express your apologies. In Cao Xingyu's view, this is a basic courtesy.
And Liu Ting on the other end of the phone just fell asleep. She was awakened by this call before she entered deep sleep. She was originally annoyed, but when she saw that the caller ID was "Ms. Cao", she suddenly became a whole person. Clever, he woke up instantly.
After answering Cao’s words, Liu Ting’s original complaint disappeared instantly and immediately responded: “Mr. Cao, you are too outspoken. It makes me very sincere and frightened! I am also a group. The general manager of the company, as a company executive, is always on call to deal with any urgent matters. This is originally my duty and responsibility. I can’t get such a high salary and not work! What's more, let Mr. Cao be so late. Calling, that must be the top priority!"
"What's the matter, please tell President Cao directly! I will deal with it immediately!"
"Yeah." Cao Xingyu laughed first, very satisfied that Liu Ting had this consciousness.
After all, the fact is indeed as Liu Ting said, since sitting in that position, it must have paid more than ordinary people.
Otherwise, how can you prove your worth?
Behind every successful person is the footprint of hard work.
This sentence is not without reason.
After a pause, Cao Xingyu narrowed his smile and said seriously: "I have a new publicity plan...!%^(&^#%#..."
Cao Xingyu quickly narrated the plans he had just thought to Liu Ting.
Listening to Cao Xingyu's words, Liu Ting on the other end of the phone unknowingly showed a surprised expression on her face.
Mr. Cao, this is another big move...
It's not that she has never seen such things as Jizan, but she has seen a lot of them.
Among them, there are all kinds of things, but like this, how many likes are collected and how much money is given...
She still heard that Jizan can still play like this for the first time!
It's so exaggerated!
OMG!
How much does it cost?
What are you doing to count the number of promotions? There are additional rewards?
Employees should take the initiative to recruit new members?
Listening to one by one, the shock in Liu Ting's heart was beyond words, and the whole person felt drowsy instantly!
But soon, Liu Ting, who remembered something in her mind, miraculously quickly calmed down her mood.
This measure is very Mr. Cao!
Even if one hundred million can be thrown out at will, would Mr. Cao still care about this little money?
It should be so different and not follow the usual path, so that it fits the style of President Cao!
After patiently listening to Cao Xingyu’s narration, Liu Ting immediately nodded and responded: “Okay, President Cao, I have written everything down, and I will contact relevant personnel to implement it immediately!”
Cao Xingyu gave a ‘um’ first, and then unexpectedly said: "Are you not having any thoughts or opinions this time?"
"No! Mr. Cao's plan is simply perfect. I believe that after this publicity, the number of members of our brand will definitely skyrocket! Mr. Cao is really amazing!" Liu Ting affirmed.
"Oh..." Cao Xingyu always felt strange after hearing this.
Didn't Liu Ting refute a few words every time and suggest a few words from the perspective of profit?
Suddenly changed right now? Not mentioning a word?
Suddenly not hearing Liu Ting's rebuttals and suggestions, Cao Xingyu still felt a little uncomfortable.
It's really weird.
Can a person's personality change easily?
Cao Xingyu didn't bother to think about the reason, and said casually: "Then you can arrange as soon as possible. If you have any problems, report to me in time."
"Okay President Cao, please rest assured!" Liu Ting replied, and then in other words: "By the way, President Cao, tomorrow the video game city, billiards store, KTV store will invite spiritual shareholders to experience it, do you want to come? Feel it for yourself?"
"Oh... have you started to experience it?" After hearing this, Cao Xingyu pursed his mouth and smiled: "Okay."
It’s okay to get a feel for the store you own, and by the way, you can also see if there is anything that can be perfected.
very good.
Later, after hanging up the phone, Cao Xingyu stretched out with a satisfied expression. With the new propaganda plan, he was relaxed a lot more than before.
It is foreseeable that with the implementation of this new wave of promotion, it should be able to attract many new customers!
Coupled with the influence caused by Huya, although in Cao Xingyu's opinion, although the actual effect may not be great, it has a certain promotion effect more or less.
Looking at it this way, the completion of the system task should be just around the corner!
"But don't be too careless. You have to think about some alternatives. Wait and see how effective these days are. If the results are not satisfactory, you have to introduce alternatives immediately!" Cao Xingyu raised his hand, fingers on his lips. After sliding a few times, he fell into a thoughtful state.
Obviously, with the lessons learned from Huya's propaganda, Cao Xingyu became more cautious at this time and would not focus all his hopes on a plan. He no longer had the blind self-confidence he had before.
"You can consider finding some apps with high monthly activity for advertising. Only the base of app users is large, and there will be more talents in Sansha City."
"Nowadays smart phones have a positioning function, and APP basically obtains the user's location information. With this advantage, you can find the APP to place some accurate ads only for users located around Dream City or Sansha City. Vote for these people!"
I thought of this because before Cao Xingyu used the APP, he often saw some advertisements.
There are advertisements, which is not unusual, but it is amazing that every one of the advertisements displayed by UU reading can accurately know his location. For example, there are some sales advertisements in his office. Next to the place to live!
How could it be so coincidental?
With curiosity, Cao Xingyu deliberately pondered it and checked it on the Internet, and finally came to the conclusion that his positioning information was used by the APP.
The Internet age is such an exaggeration. If you don't deliberately check it, you won't know the location information after it is used!
Personal privacy does not exist on the Internet, it is just a joke.
"It is estimated that the price will not be cheap, the higher the monthly active quantity, the more expensive the price will definitely be!"
Although Cao Xingyu has not put any advertisements in this area, he has heard more or less about the price.
"Just wait a few days to see this plan. After all, I can't use the funds I have now."
"At present, I already have 1.04 million in my bank card, plus the loan from the buyer for the car sales tomorrow, and another 1.05 million in cash will be received, so there is a total of 2.09 million on hand! And the company originally had one in the account. Four and five million, plus today’s 1.41 million turnover, is almost 3 million! Adding the two together, the total capital is close to 5 million!" After Cao Xingyu calculated the total funds currently available on hand, he felt even more emotional. excellent!
In a few days, as the new wave of propaganda continues and the current soars, this amount will naturally get higher and higher!
What follows is that the income that can be obtained from stocks will also rise to a high level!
With money in hand, even if you go to APP to advertise, it will be a lot harder!
"Quiet, go to sleep!"