Chapter 553： Cut out?

As the world's second largest sporting goods company, Adidas is not based in a large city.

It was also a small town at the time it was created.

The name is Herzoggen Rauch, located in Nuremberg, Germany.

This is also the headquarters of Puma, another international sportswear giant.

After all, the founders of Puma and Adidas are their brothers.

At this time, it was nine in the morning in German time. In the office of the Board of Directors at the headquarters, President Daogen, Vice President Cross, and Promotional Operation Director Xu Dele all sat together.

Opposite them is a large screen, which is now being video-connected.

The man who appeared on the screen happened to be Watnard, general manager of Adidas North America, who appeared in Shen Huan's house an hour ago.

The time in Los Angeles is 00:00.

Wattnerd looked very excited. "President, my colleagues, today I found someone who can give us Adidas' trump card! So please come over and listen to my report."

"Say it!" Daogen nodded.

Wattner explained in detail the causes and consequences of his search for Shen Huan today.

Every sentence detailed to Shen Huan was clearly spoken.

The three heard each other a little.

"If I didn't expect it wrong, what you should say is Shen Huan, Shen Huan is our future trump card?" Xu Dele said in surprise, "but he only played so many dozen or twenty NBA games, even if Is it that he is even more powerful, even surpassing Jordan. Once this momentum passes, will he have no value? "

"In basketball, that's true. We can borrow Shen Huan's fame for at most a year. After one year, many basketball fans can no longer remember him." Wattner said, "But in basketball Foreign? I just said that his popularity in China and his outstanding achievements in mathematics are not long-term? "

"Do you mean, instead of being limited to his basketball, you can be promoted to the endorsement of the idol level of a comprehensive product?" Cross understands.

"Correct!"

Wattnerd raised his voice and said, "Everyone wants to know the nobility and difficulty of Fermat's Theorem. If we sign Shen Huan and wait until he unlocks Fermat's Theorem, it will be enough for people to remember for life. He! This honor, no matter how many **** you play, or how long you have been an idol, is completely incomparable! "

"But if he can't, he's been done by others?" Daogen asked lightly.

"Even so, he is only 17 years old this year. Can 17 years old have such an achievement, can it not be the idol of adolescents all over the world?" Wattner said, "I just asked my colleagues in China to investigate the news. Shen Huan ’s popularity in China is very strong, and he is already an idol of tens of millions of young people and adults. Even if he only sells Chinese products, can it not bring us great returns? "

"Well, this is also true." Operations Director Hüdler nodded.

The 1.5 billion Chinese population is definitely a huge market.

The key Chinese people are becoming more and more wealthy, and their spending power is no less than that of some middle-developed countries. Adidas must have a strong voice in this country in the future.

"So what do you mean?" Dogen asked.

"I have two options. If the company feels it needs to be stable, then give Shen Huan a three-year endorsement contract. This way we can at least borrow Shen Huan's NBA trip in the first year," said Wattner. , A good sale of sneakers. Coupled with sales in China, how will not lose money.

If the company wants to do something big, I suggest trusting Shen Huan, trusting this genius who can create miracles, and signing him a 10-year contract, and the price can be slightly higher. Even lifetime contracts are fine.

Nike can have several lifetime contracts. Why can't we? Is it because of the failure of McGrady that we stopped trying? What if Shen Huan is our Jordan and our James? "

The three at the headquarters nodded while listening.

"You wait there for a while, let's discuss it first, and then connect in an hour!" Daogen made the decision. "Tough work for you! Can you think of it in such detail."

"Serving the company and finding talents for the company is my responsibility." Watnard said firmly, "I hope the company can make the right decision, Shen Huan must be a person we must not miss!"

"Okay! Let's talk later."

Daogen said, and cut off the connection.

Waiting for an hour before connecting again, Wattner could see that the three big men were obviously exhausted.

Obviously, they also had a fierce argument.

"Watnard, after our discussion, we think that the three-year contract is definitely the most suitable for now." Daugand's first sentence made Watnard lost for a while.

"President ..." He wanted to fight for it subconsciously.

Ke Daogen raised his hand to signal him not to speak. "But as a sporting goods company and as the world's second Adidas, we have fallen behind Nike in every field. This shows that many of our previous strategies were inappropriate. Or not enough! To make Adidas develop, and to make Adidas hope to catch up with Nike, we must change. "

Hearing this, Wattner suddenly felt refreshed.

This is a good turn!

Yeah!

Seeing that the market value of Nike is going to exceed 70 billion US dollars, and what is the market value of Adidas?

More than $ 20 billion!

Not even a third of Nike's market value!

In Nike's dominant basketball field, Nike has absolutely crushed Adidas for so many years.

But now that Adidas has a huge advantage in the field of football, Nike has also made rapid progress in recent years, and has been able to keep pace with Adidas. What a horrible thing do you say?

That's why Adidas needs to change.

Wattner didn't speak, but listened to Daogen and continued.

"We also checked all the information of Shen Huan just now, and knew what he did in China, and all kinds of welcomes and respects." Daogen said, "We deeply understand that such a character is excellent and enthusiastic. The charitable genius is a great help for Adidas' positive image! So we decided to take a bet. "

"Great!" Watnard slaps.

"Now we authorize you to negotiate with Mr. Huan Shen for a five-year contract. The gold rating is subject to a float of $ 100 million up to $ 100 million." Daogen said, "If Shen Huan can win the championship this year, and get FMVP In honor, the contract is automatically renewed for 5 years on the same terms.

If Mr. Shen Huan successfully proves Fermat's Last Theorem during the contract, the contract will be converted into a life-long contract and new favorable conditions will be given. "

Wattner heard a grin in his heart.

I originally thought that some of them were finally going to fight together, but I didn't expect to be so cautious ~ www.novelhall.com ~ In fact, compared with the three-year contract he said, there was not much difference.

It is only a combination of all considerations that restricts and expands the contract with progressive conditions.

Of course, such a contract is definitely not bad, and it is obvious that you make achievements, and I will reward you with the kind.

Compared to the 10-year contract Watternard originally envisioned, the conditions are not that bad.

But compared to direct life-long contracts, sincerity and courage are worse.

However, this condition is far better than what Adidas wanted to give Shen Huan at the beginning.

Wattner believed that if everyone knew that Shen Huan would not play in the NBA again, I am afraid he would not give such good conditions!

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