At the beginning of July this summer, Han Dong'er's third record since his debut was finally released with great expectations.
Han Donger originally switched from the studio of the mediocre to Yanhuang Music, and signed a contract for 3 records in 5 years.
But this first record took a full year.
In addition to the five songs written by Shen Huan, she herself chose seven songs and added them to her album.
This album, which she named "Little Lucky", has been hotly promoted since May.
In June, the publicity of the album was upgraded to a higher level. Posters can be seen in the streets of first- and second-tier cities. Yanhuang Music is indeed a big company that gave her more than 20 million in publicity expenses. It's very good.
It's just that, because it's sold online now, things like hitting the charts must be done after the album is released.
Otherwise, the album has not been released yet, and it has caused piracy everywhere, which is definitely bad for sales.
Fans were a little surprised by the title of the album "Little Lucky".
Han Donger has never been the kind of female singer who loves and loves. She sings like a fairy, cold and lofty.
This is also why her fans feel that Han Donger is unique and should have become the third important reason for the future.
But why does Han Dong'er's third album have such a slightly sweet name?
Could she and Shen Huan be blossoming?
During the period when the name was just announced, there was a lot of discussion online.
"I suddenly doubted the quality of this album. When Dong'er started singing love songs, was she still our natural little fairy?"
"Don't be so nervous, the 5 songs of this album are written by Xiaofeng sister, can it be worse?"
"If you can't say that, Xiaofeng's head is also fainted by love, so write sweet and beautiful love songs for her?"
"Come on! Do you still dare to suspect Xiaofeng? When will he not write songs according to the characteristics of the singer?"
"Yes! I don't think Dong'er is so stupid, and will give up her usual characteristics, especially at the critical moment when she is preparing to hit the sky."
"Yeah, I really hope that Dong'er can directly seal such an album! Don't mess it up!"
"......"
This kind of discussion voice didn't stop until the album was released.
At the same time, the three major music networks and offline record stores all started to push Han Donger's new album together.
In the streets and alleys, the songs of "Little Love Song", "Left Finger Moon", "Big Fish", "At least You", "Incarnation of the Whale of the Insular Island" are endless.
One of these five songs makes people listen to infinitely fascinating and looping.
Although the remaining seven songs are also very good, according to the meager discussion above and the discussion on the forum, it is still so bad.
For the sound of "Little Lucky", fans still buy it.
"Wow, I used to worry about the song" Little Lucky "being vulgar, but it sounded really warm, although it was a bit sad, but it felt really good."
"Uh huh yeah, yeah, Lucky is pretty good, but my favorite is the left finger month, this song is simply a fairy tune! That treble is absolutely amazing!"
"Comments upstairs +1, but" Big Fish "can still be compared with" Left Finger Moon ", especially the last low-pitched and melodious singing, listening with closed eyes is the enjoyment!"
"You guys are too picky! The five songs written by Xiaofeng are super classics! I like them all !!!"
"Me too! But you ordinary people didn't even notice that the song Xiaofeng gave Donger this time was divided into several types, and the details of each song were different, which made Donger very challenging several singing styles. It! "
"It is no exaggeration to say that any of the five songs written by Xiaofeng can be the main song in the album. Now he has released 5 songs in one breath, and he is really willing!"
"Only Donger's voice can perfectly control these Divine Comedies! I now finally understand why the process of making the album has reached one year! It is really not that simple to make these songs perfect!"
"......"
Fans' touted "Little Lucky", of course, is not only reflected in the language.
In fact, now that the economy has developed, people's salaries are high, and various prices are constantly rising, the price of 30 yuan for a record is no longer exaggerated.
Watching a movie is enough to buy one.
Not to mention downloading an album online, but only 5 yuan.
In this year, eating a bowl of noodles for 5 yuan won't work.
There is another factor in particular. Nowadays, young people's consumption concepts have changed a lot.
As far as they can, they are still willing to support genuine.
Therefore, on the first day, the sales of "Little Lucky", directly against the background of high reputation, exploded directly.
On the first day, its online sales reached 900,000 sets, which is directly more than double that of the "Return" album of the return band last December.
Its offline shipments are also very amazing, with 90,000 copies on the first day.
Even if it is not as good as the 102,563 super-records of "Return", but together online and offline, it is still a very popular symbol, which can be called the record with the best response this year.
Han Dong'er's largest fan group is actually fans between the ages of 18-30.
These fans are either college students or young people who have just gone to work. Of course, they dare to start what they like ~ www.novelhall.com ~ Especially after a good word of mouth spread, everyone is discussing " At the time of "Little Lucky", how can the rest of people be willing to be excluded from the fashion circle?
Under the strong impetus of this mentality, they all generously contributed, making the sales results of "Little Lucky" in the past three days even more impressive.
Its three-antenna sales exceeded a full 3 million sets, and offline sales also reached 300,000 sets, directly raising the three-day sales to a benchmark.
Even the best-selling album of the last 20 years, Zhao Changshou's "Love in a Life", is not as crazy as "Little Lucky".
For such achievements, Yanhuang Music is happy.
They knew that Han Donger was close to making history!
Just give her more effort, Han Dong'er relied on "Little Lucky" to climb to the third queen's throne in one breath, definitely not a problem.
According to the publicity plan of Yanhuang Music, Han Dong'er will immediately launch his own national publicity plan.
Natural stay will travel to 15 big cities in the country and second-tier cities, strive to spread "Little Lucky" more widely, and strive for a little more sales.
The combination of influence and hard power is the guarantee of success.
With such achievements, after Han Donger's ascension, the resistance will be much less!
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