Chapter 17 has been imitated, never surpassed!
The flagship store opened for a week, and it was as popular as ever. Wu Guangyao breathed a sigh of relief. After all, all assets were pledged this time, and there was even a loan.
Ford was also selected by a 30-year-old lady. For this reason, Wu Guangyao brought in several newspapers and reported on the winning of the car, which was regarded as a wave of advertisements for Lao Fengxiang.
The flagship store opened a week, and the turnover was as high as 50,000 Hong Kong dollars. This is something Wu Guangyao did not expect. Of course, it may also be due to the new store’s activities.
When the business is good, the company’s design department and operation department must naturally be established. You cannot always rely on Wu Guangyao alone.
Although I am almighty, time is precious!
And Wu Guangyao will take advantage of Lao Fengxiang’s fame and open four more stores at once, covering the entire Hong Kong Island.
Currently, Lao Fengxiang’s two stores are concentrated on the main island of Hong Kong Island, and Kowloon and the New Territories can be developed, so Wu Guangyao will complete the layout of the entire Hong Kong Island in 1947.
Now it’s only at the beginning of August, after the company’s recruitment is completed, we can prepare to open a branch.
In the afternoon, Lao Fengxiang’s recruitment notice was posted at this place, and then he waited for talents to join.
Recruitment: Due to development needs, Lao Fengxiang is now recruiting the following personnel.
Several jewelry designers: who can create gold and silver jewelry, and have individually issued new jewelry, the treatment is negotiable!
Several business personnel: people who have read books and have working experience in foreign banks, silver accounts and gold and silver shops, the treatment is negotiable!
At this time, at Chow Tai Fook Gold Shop, Zheng Yutong is making a summary to the partners and employees below!
"After a week of observation, I summarized the reasons for Lao Fengxiang's hot business."
"First: The purity of their jewelry is as high as four nines, which improves the quality of the product and makes the purchaser feel at ease, even if the price is a little higher."
"Secondly, their products are always new and exciting, attracting women’s hearts, and enhancing customers’ desire to buy."
"Third, they are good at publicity. Whether it is a lottery or sending people to distribute advertising papers, this is a means of publicity."
After finishing the summary, Zheng Yutong looked at the appearance of these people nodding and agreeing. He was more proud in his heart. He could always discover the advantages of others, and then learn from them.
Zheng Yutong has always had the habit of looking at the shop. The so-called looking at the shop is to observe the jewelry and environment of other people's stores and learn from the advantages of others.
Zheng Yutong confidently continued: "Now that we know the advantages of Lao Fengxiang, we can do what they can do. Publicity is very easy to learn, and we can also print advertisements and engage in lottery activities; the purity of gold is what we are currently doing. It can reach more than 90%, publicize four nines, and nothing will be discovered; only innovation, we can't always follow Lao Fengxiang’s styles, so I require all craftsmen to work together, and I will recruit some Craftsmen with design ability."
"If this happens, will we still be worse than Lao Fengxiang?"
"Will not!"
"Are you confident?" Zheng Yutong shouted at everyone in the last sentence
At this time, the employees under Chow Tai Fook have been brainwashed by Zheng Yutong, and they all said loudly: "I have confidence!"
Seeing that everyone was so excited, Zheng Yutong nodded secretly, then arranged the task to go on, and started to catch up with confidence.
In this case, Zhou Shengsheng’s gold shop is also happening, and even the well-known gold shops on Hong Kong Island are beginning to look at Lao Fengxiang.
Such a big momentum, Wu Guangyao has naturally heard of it, but he didn't care too much. There are not many competitors in any business!
What I have to do is to keep innovating and keep serving, so that I will always be ahead of these people, and eventually even defeat them completely and let them disappear into the cloud of history.
As soon as Lao Fengxiang’s job advertisement was posted, one after another people who met the requirements were welcomed, and all were recruited in less than a week.
"Manager Rong, you arrange for some people to go to Kowloon and the New Territories to find suitable stores. We will open four more stores and occupy the entire Hong Kong Island." Wu Guangyao said to Rong Bunsheng
Bensheng Rong has stepped down as the store manager of the flagship store and was replaced by Li Xia of Bonham East Street, while the store manager of Wenxian East Street promoted a clerk named Li Caiyun on the spot.
With such an arrangement, Wu Guangyao naturally intends to reduce his work and let Rong Bensheng help himself manage the entire Lao Fengxiang.
"Are the four stores open at the same time? Will it cause us financial pressure!" Rong Bensheng was extremely shocked, and the boss was ambitious!
"Time waits for no one! You go outside now, there are our imitators everywhere, and they are imitating in a different way. So I will open four stores at once, and then establish a brand effect, so that Lao Fengxiang's three One word spread throughout Hong Kong Island." Wu Guangyao said domineeringly. Now he is no longer a cautious person who just came to Hong Kong Island. After more than four months of hard work, Wu Guangyao feels that he has the ability to stand on Hong Kong Island. The top of the gold and silver shop.
Wu Guangyao went on to say: “As for the financial aspect, we can still choose loans. Gold and silver shops are not comparable to other industries, and they will suffer serious losses. After all, gold and silver are goods that are value-preserving, so there is no need to worry.”
"Okay, I'll make arrangements right away!" Seeing the boss's confidence, Rong Bensheng was actually motivated, and his heart was full of confidence.
Wu Guangyao came to the workshop, and the four recruited jewelry designers also worked here.
The jewelry designers of this era are not really designers. They just read a lot of books and then enter the gold casting industry. They are more flexible in their minds and can hand-paint some jewelry samples.
Of course, when Wu Guangyao is interviewing, he will ask them to improvise designs based on the women they describe, and then draw them by hand.
Finally, I selected the works that I can see, and then selected four jewelry designers based on the work experience of these people.
The masters and apprentices in the workshop are all very busy. Wu Guangyao is here and everyone works silently, and they will not say hello again. They have become accustomed to it. After all, the boss often comes to give advice to everyone.
"Director Gao, designers, and masters are divided into four groups?" Wu Guangyao asked Gundam who was accompanying him
"Well, according to your instructions, the entire jewelry making department is divided into four groups." Gundam belongs to the educated and skilled gold casting master, so Wu Guangyao appointed the head of the workshop.
"Do you know why I divided them into four groups?" Wu Guangyao asked with a smile
"Do you want them to compete?" Gundam asked carefully
"En, almost. From now on, the four groups will start to compete. Each group will distinguish between the design styles and the jewelry made. These jewelry are sold out, and the products of that group are the best sellers. Then this group The bonus is the most." Wu Guangyao came up with this idea based on the product independent team of later generations.
"That's great, so that everyone's enthusiasm must be higher! But boss, how do you count the products you design?" Gundam remembered that Wu Guangyao also likes to design some styles, and they are the best styles sold.
"In the future, I will only produce large-scale design drawings, which everyone can refer to, but it cannot be exactly the same as mine. You need to add your own ideas." Wu Guangyao has long been a little bit silly, and he only knows a few models. These styles are all past lives. I have bought a style for a woman, so I have some memories.
"Okay, it's time for our workshop to work hard. We can't always rely on you, after all, your energy is limited!"
"Well, I will also help you refer to it when I have time, but now it's up to you!"
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(End of this chapter)