Chapter 856： Who is bullying?

"Eric, what do you mean, we want to use the release contracts of these films as a bargaining chip in exchange for Southeast Asian filmmakers to settle the "Titanic" box office in advance?" Eric’s voice just fell, and Robert Thompson, president of the distribution department, I will ask intently.

Eric nodded, but quickly shook his head: "You can do this, but it is not limited to this. I mean, we need to make the worst plan for the Southeast Asian economy, and strive to take back the Titanic as soon as possible. At the same time, the distribution rights of the film will be directly pre-sold to the issuers of Southeast Asian countries at the buyout price for a period of time."

The phenomenon of pre-sale rights for Hollywood movies is very common, especially for second- and third-line movie companies with limited distribution capabilities, even in the United States, in order to return funds as soon as possible, they often resort to pre-sale rights.

However, after years of expansion of the distribution channel, due to the strong film distribution network around the world, even some low-cost movies of the Firefly Group have rarely adopted this low-yield pre-sales strategy. After all, the truth is the same as farming, the same piece of land, the original slash-and-burn and the intensive cultivation, and the harvested grain is definitely different.

Sure enough, Eric’s voice just fell, and immediately attracted a voice of opposition.

Robert Thompson said: "Eric, the box office of "Titanic" is almost certain, we try to recover the share in advance, there will be no loss. But if we sell the rights of the film that have not yet been released, we not only It’s hard to get too high a price, and if some of the movie box office bursts, the decision we made to avoid the economic crisis that may not happen at this time may bring us even greater losses. I don't recommend doing this 30% of the total overseas box office."

Eric recalled the box office data of Titanic, which was seen last Friday night. The whole of Southeast Asia does account for about 30% of the total overseas box office. However, Japan accounts for almost 20%. In memory, Japan’s currency depreciation during the Southeast Asian economic crisis was only about 20%, far lower than that of Southeast Asian countries where other monetary systems were generally shackled.

Moreover, compared with other Southeast Asian countries, Japan's economic recovery will obviously be faster. In this case, 20% of the currency depreciation, fireflies can still withstand.

As for other Southeast Asian ticket warehouses, there is absolutely no need to insist. It is conceivable that by the time of the economic crisis, the Southeast Asian small ticket warehouse, which originally only occupied 10% of the overseas share, will be affected by the depreciation of the currency. The proportion of the overseas box office share will definitely fall to the insignificant 5% or so and will not exist in the short term. The possibility of recovery.

Perhaps, in the next few years, the Hong Kong film, which was originally in a decline trend, will be completely silent, and it should be related to the sharp shrinkage of the Southeast Asian market.

After thinking for a moment, Eric said: "That is the case. In Southeast Asia, Japan maintains its original distribution strategy. Others, such as the new Matai ticket, are set according to the plan I just said."

If you go to the Japanese market, the remaining small ticket warehouses in Southeast Asia are not even better than Latin America. The top executives will no longer insist on it. They discussed the detailed implementation details and started the next topic.

One morning at the meeting, Eric had lunch at the Burbank headquarters and began to rush back to the Sharp Point Manor.

While still in New York, Madonna made several phone calls and wanted to come after Eric returned to Los Angeles.

At this time, Madonna has started to file a lawsuit against Warner Music on the issue of digital distribution rights. Although the result is still not certain, this incident will obviously cause more musicians to pay attention to online music sales. In addition, the close cooperation between the two sides in the Yahoo music store, Eric will not regret the special time to meet with each other for half a day, so it is about this afternoon.

Of course, Eric also knows that Madonna’s visit this time may still have the thought of urging him to write songs for himself. This is what Eric promised to the other side more than a month ago.

Tomorrow is the "Titanic" box office breakthrough of $1.8 billion in the celebration party, Kasenberg will also rush to the studio of Puerta Vista from Burbank headquarters in the afternoon, then take the opportunity to take Eric's ride, by the way Speak into the pins and talk about some official duties.

Eric’s intention to return to the corner of the estate, Kasenberg said: “Speaking of the Yahoo Music Store, Warner Music and Universal Music did not participate in the lawsuit, but before the firefly record, Barry Weiss’s Calling these days, Warner Music privately intends to dig the backstreet boy group from us."

Eric asked: "If I remember correctly, how many of their contracts should be five years?"

"Yes, probably by the year 2000, Barry said that several of them were a little bit motivated, but Warner Music may not be willing to pay a full amount of their liquidated damages, so it was not achieved, but if the contract expires," Carson Bergton paused and looked at Eric, only to say: "I am afraid they will not stay in the fireflies record again."

Eric knows that the close cooperation between Firefly Records and Yahoo Music Store will definitely cause some scruples for its artists.

Due to the hype of other record companies, most singers are conscious that the cooperation between Firefly Records and Yahoo Music Store is based on sacrificing their interests. Under the control of several major record giants, the American Music Association is even reluctant to admit it. The sales of digital music albums will undoubtedly cause the sales of the singers of Firefly Records to be much lower than the actual number.

Eric does not think so. It is almost inevitable that the physical record industry will decline due to the impact of the Internet.

Firefly Records cooperates with Yahoo Music Store to develop the online music sales market in advance, which can greatly reduce the damage of online music piracy to the artists of Firefly Records. At the same time, the singers of Firefly will certainly enjoy more Yahoo! Media promotion resources.

Eric believes that with the further promotion of Fireflyer, this advantage will soon emerge in the next few years.

"Global Warner, what do they want to do, we can see the move."

Eric said, looking out the window, at this time the car shuttled on the Venetian Avenue, Eric just saw a giant "Godzilla" movie poster flashed from the side.

If you don't take into account the information in your memory, the upcoming summer file will still be heavily piled up.

In addition to the three major animated films of "Nemo", "Lion King 2" and "Ice Age", this summer file also has three super real people.

Eric personally directed "The Royal Casino of 007", "Batman and Robin" by Warner Bros., and "Godzilla" by Sony Pictures.

The cost of these three real-life blockbuster films is more than 100 million US dollars. The production cost of "The Royal Casino of 007" finally reached 110 million US dollars, which is the lowest of the three films. "Batman and Robin" spends With 120 million yuan, the production cost of Godzilla eventually reached 150 million.

At the same time, as the only major blockbuster CG special effects in this summer's summer, perhaps it was stimulated by the newly successful "Titanic". Sony also showed confidence in "Godzilla", although the production cost has reached 1.5. Billion, but Sony did not hesitate to invest a $70 million promotional budget to raise the total cost of Godzilla to 220 million, so that this monster blockbuster needs to recover $600 million worldwide. In order to recover the cost at the box office.

Eric doesn't remember how much the global box office of Godzilla was in the past, but according to the bad reputation that has been smashed for more than a decade, it is certainly not as much as $600 million.

Although the maker of Godzilla is Sony, because the effects are completely responsible for the digital field, Eric wants to see the material of this film is very easy. Just this version of Godzilla is almost the same as the previous world, Eric will not feel the possibility of success in this film.

As for "Batman and Robin", don't mention it.

However, Warner and Sony are obviously confident. Perhaps they noticed that Firefly did not have any special effects released this summer. So they learned the strategy of Universal Company last year. They also set the release date in the usual firefly of June, and it is obvious. The mind is not simple.

This can be seen from the specific schedule of the two blockbusters.

The Firefly Summer File is still a 'Trilogy' strategy, but unlike the past, due to the absence of Jurassic Park 3, Firefly only released two films in June, namely Catchi's "Air Prison" and Pixar The latest animated film "The Undersea Story", the other is Disney Mountain's "Taishan Forest", but this medium-cost animated adaptation of the live-action movie is not directly confronted with the "007 Royal Casino" at the end of June, the schedule Determined in mid-July.

In the other two films, the "Prison of the Air" is scheduled for May 30, and the schedule for "The Story of the Sea" is June 13.

Perhaps, Sony and Warner have some scruples about Jerry Bruckheimer's production and Nicholas Cage's "Air Prison", so they cleverly set the "Godzilla" schedule on June 6, "Bat." The schedule of Xia and Robin is determined on June 20th, which is the week before and after the "National Mobilization". Apparently, Sony and Warner want to "sweep the box office" in their own blockbusters. By the way, the bully bullied "The Story of the Sea".

For the first time, Eric saw the detailed schedule of this summer's summer file, which almost gave birth to an impulse to mourn for the two colleagues.

Two big bashing streets have allocated one billion box office seeds.

Who is going to bully when it is time?

In addition to several major studios in the department, New Line Pictures will also release two films in this summer file, namely, "Jesus 2" on July 4 and "Death 2" on July 18th. This also increased the total number of movies in the Firefly Group's summer file to five.

In previous years, in order to concentrate as much as possible on the distribution of resources, the new line is usually not too busy to join the summer file this lively. However, after the outbreak of last year, the new line has also begun to formally exert its strength. Obviously, it can be seen from the schedule of the two films that the new line will focus on the summer file schedule in the future, achieving a seamless connection with the headquarters in June.

The fact that Firefly is a big one at this time has been completely smashed since the beginning of the word "Oligarch" by Forbes magazine at the beginning of the year.

Therefore, Eric also no longer minds making the fireflies appear more sharp.

At this time, Firefly's film business has steadily occupied a box office share of around 30% per year, but if it can increase this ratio to 40%, Eric will definitely not spare any more.

Along the way, chatting with Kasenberg about some trivial matters, Eric sent the other party to Firefly Studios and then back to Malibu.

Back to the sharp corner manor is already two o'clock in the afternoon.

Madonna has arrived in advance, sitting on the sofa next to the glass curtain wall and chatting with Drew. This is what Eric has specially arranged. He doesn't want to be alone with this character.

When I saw Eric coming in, Madonna and Shantou both got up and greeted.

Eric and the two women hugged, only smiled and asked: "What are you talking about?"

Shantou kissed Eric's arm and sat down on the sofa, softly slid it over and said: "Just said "Scream 2", Maggie is very curious who will be at the beginning of the movie. Was killed."

"Scream 2" will also be released in this summer file. Although it is not as powerful as several blockbusters, it is also very popular.

In the first part, Shantou played the role of the girl who was killed in the first part. Because of her completely different level of influence from her previous life, this has become a topic that many fans are relishing. By convention, MGM will definitely not let go of this hype, and the sequel will probably invite other stars to behave like similar characters.

Eric reached out and took the coffee cup that Natasha handed over. He was curious: "Oh, I don't know yet, who is it?"

"You guess first."

Eric looked at Madonna and smiled and shook his head: "I can't guess this. Wouldn't it be that you lived in the film and then was killed again?"

"Oh, how could I be so boring," Shantou shook his arm under Eric, saying, "It's Rachel."

Eric had not had time to react, and Madonna had already said: "Ricker Vichy?"

The girl nodded.

"Titanic" box office explosion, as the hero and the protagonist of the little plum and Rachel can also be said to be flying, even if Julia and Nicole, in recent times it is impossible to compare with Rachel's powerful people .

It is conceivable that if the fans know that 'Ross' suddenly smashed in a horror movie, it would be a shocking thing.

Eric was really curious, and asked the girl: "How do you bring her over?"