Chapter 1187： Beat editor

Innovation does not mean abandoning tradition completely. Just like Mark Thomson’s innovation, the layout itself is not too problematic. The problem lies in the presentation of the narrative. It should focus on exploration. It should maintain the elegance and depth of the Times. Emphasizes "spoken language" and "light, thin and short", especially in the morning e-newsletter products, which must be short and easy to read, because most users have difficulty digesting long content early in the morning, especially users who are used to reading on the subway or bus , I’m afraid it’s hard to calm down and read a long story.

Yang Cheng said his opinions. Whether to adopt them depends on how Mark Thomson and the newspaper experts judged. Yang Cheng didn't dare to act arbitrarily in a field he was not familiar with, and what ultimately hurt his own interests.

Mark Thomson continued, "In addition, we should strengthen the application of new technologies, especially big data analysis. At present, almost all well-known news organizations are trying to use the results of big data analysis in the acquisition and editing process. Integrate into actual operations."

Yang Orange waved his hand vigorously, "You communicate with Eddie about big data issues. This is our own advantage project and we must not be overtaken by others."

Thomson replied, "It's the boss, I will strengthen communication with Eddie.

In addition to the technical aspects, many details have also been upgraded with the changes of the times. For example, in terms of the interview links for feeds, pictures and videos, we encourage but do not require reporters to become so-called ‘all-round reporters’.

This mandatory requirement for text reporters to shoot videos during interviews is outdated. We will set up a special micro-video collection and production team to be responsible for shooting, editing, or borrowing from other platforms. Originally, my opinion was the same as recruiting part-time reporters. , The external staff and team are responsible for the video collection, but the effect is not good. In many cases, a video will be provided to multiple media, which loses the exclusive advantage.

Therefore, I adjusted the plan in time and used exclusive signing and full-time contracts to lock in some talents, thus avoiding the problem of the loss of high-quality materials. Although this will increase the cost, I have to say that it also brings us more More explosive news materials, the circulation and clicks in exchange, are enough to cover expenditure costs. "

Hearing this, Yang Cheng knew that Mark Thomson’s overall plan was very meticulous, so he was relieved. The most feared thing was that there was a problem but could not find a solution. Obviously, the ability of the CEO of Thomson Still very strong.

Yang Cheng nodded, "You can give me a complete innovation plan, so you don't need to waste time talking here."

The big rock in Thomson’s heart fell heavily. He knew that he had passed the test. It was strange to say that his throat was gone now, his calves did not turn, and all the discomforts in his body just disappeared in an instant. , His body seemed to be lighter, and he glanced at the boss sneakily. The young and resolute face revealed the confidence of the king. Compared with the boss in the past, he was more aggressive with the young people.

Regarding Thomson’s psychological activities is not yet known, Yang Cheng turned his attention to the editor-in-chief Dean Barquette. This new editor-in-chief who seems to have Indian descent is still good friends with Ryze privately, but he is African-American blacks just look a bit like Indians. As for whether there are some Indian ancestry, it is not known. Anyway, for Ryze's sake, Yang Cheng has left a bit of affection and tone. Said gently, "Mr. Barquette, is this the first time we have met?"

Barquette, now 60 years old, was once a Pulitzer award-winning journalist. He is also very experienced in this industry. He has served in the New York Times and the Los Angeles Times. At that time, he might have never thought about a couple on the east and west coasts. The mortal enemy turned out to be a family one day, and things are unpredictable.

"Dean, please call me Dean. After taking office, I have always wanted to find a chance to report on my job, but I missed it several times. This is a pity." Barquette is neither humble nor overbearing when facing big bosses, too, at his age. There is no need to bow to anyone, even if the other party is the head of a country.

Yang Cheng's eyes lit up, "Do you know the culture of Country Z?"

He just used the wrong English slang, that's why he asked.

Barquette smiled, "Like the glorious ancient Egyptian civilization, country Z has a glorious historical civilization, which is worth studying and researching by everyone in the world."

Yang Cheng also smiled and nodded, "If we have the opportunity, we can discuss this topic in private. Now, let's talk about something else."

After a meal, the conversation turned, "I heard you have some prejudice against Donald?"

Barquette appeared in an obvious stunned, "This is a misunderstanding, a very obvious misunderstanding. I have never expressed a prejudice against Donald on any occasion."

Yang Cheng pressed his hand to indicate that he did not need to be excited, and read a passage in a plain narrative way, "As an'outsider' from outside the city, there has always been a subconscious existence who wants to conquer the New York elite, Tang La The German family earned most of their money in Queens, which is the outer city of New York. He came to Manhattan to build hotels and buildings for the elites of New York to live in, trying to prove that he had conquered them.

Donald considers himself a New York winner, so the Times is very important to him. "

Barquette was in a cold sweat, because this was a passage he said after getting drunk at a gathering of friends. How did Yang Cheng know?

He deliberately defended a few words, but Yang Cheng didn’t give him a chance, “It’s okay, don’t be nervous, I don’t want to question you, I just want to confirm your own views, you know, although the New York Times has been published in the past "Free" speech, but never clearly stated its position. This is not allowed. Especially under my rule, the "New York Times" must not be a weapon of public opinion in the hands of one party. Do you understand what I mean? "

Barquette nodded repeatedly, and Yang Cheng said again, "Like—"New York Times" is a representative of the New York elite. No business, ZZ, or cultural figures from New York would say that they don't value the Times and cannot get our support. He won’t get anything--I don’t want to hear that again."

Yes, this is another word Barquette murmured inadvertently when interviewing other media in the backstage of a certain forum, and Yang Cheng knew it again.

Barquette felt the horror, he felt that he had a bug installed on his body. Otherwise, if few people knew it, why would Yang Cheng hear it?

The eyes that looked at Yang Cheng again were full of fear, and the indifferent color that was neither humble nor arrogant had long since disappeared.

At this time, as a colleague of Barquette, Thomson had to stand up and say a few words to express his position, "Individuals should never bring their emotions to the newspaper, however, they are competing with the Washington Post. During the process, we have to put a lot of pressure on the other side. Some harsh and even extreme articles are necessary."

Yang Cheng leaned back in his chair, "Of course, the Washington Post, as our mortal enemy, must inflict the deadliest injury. There is no doubt about this, but as the editor-in-chief of The New York Times, we must not disregard our prejudices. It is a taboo to affect newspaper offices."

Barquette nodded heavily, "I understand the boss, and I will pay attention to my words and deeds in the future, and I will never get caught."

Yang Cheng smiled playfully and didn't say a word. Barquette couldn't even imagine that the people around him turned out to be a gangster.

He can clearly know the words Barquette said, thanks to Barquette’s assistant, a young man with ambitions to be in position, since the moment when New Times Media acquired the "New York Times", the young man He took the initiative to lean in, willingly becoming Yang Cheng’s eyes in the newspaper, staring at every move in the newspaper all the time, and monitoring the words and deeds of his immediate boss with a microscope, precisely because of his existence. , Yang Cheng couldn't hide the news in the newspaper.

Of course, Yang Cheng will never reuse this kind of people who have rebelliousness behind their heads. They can be ambitious, but they can't use the method of betraying their superiors and colleagues. However, as Yang Cheng's informant, the benefits are indispensable.

I beat Barquette to let him know that there is still a sharp sword hanging on his head, and he can't just pick up the pen and attack at will. This is enough. He will not interfere with the specific work.

In fact, Barquette’s ability and personality are very much in line with the position of the editor-in-chief of The New York Times. He once said before taking office, “In this disaster of fake news, the credibility of the media has gone bankrupt, and the gap between the elite and the grassroots is growing. In this difficult era, the truth has never been so important. Only the truth, and the truth that has not been filtered by ZZ's position, can benefit the readers."

This sentence was remembered by Yang Cheng, "The New York Times" also needs the existence of such an editor-in-chief who dares to expose the truth Therefore, after the beating, a sweet jujube should be given in a timely manner. People are desperate for their lives.

"You go back and contact Mrs. Zipton's Jingxuan office, and arrange a good time to conduct an exclusive interview with her. I have already said hello." Yang Cheng said.

Barquette is overjoyed, this is an out-and-out sweet date. It seems that the boss treats himself very well. Although he has criticized himself, there is no shortage of opportunities for him.

"In addition, for Donald’s report, in addition to the words, there is no need to forge death feuds with him. When everyone is scolding him, it is not a problem to follow him, but when everyone is praised, you But if you do the opposite, that is to enmity."

Yang Cheng reminded Barquette in this way that it's not impossible to scold me. Why can't everyone scold me? But when it's time to praise, it must be praised. This is a conscientious media that dared to tell the ‘truth’. Blindly verbal abuse is too extreme, and it’s hard to restore it after a death feud.

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