The cooperation with Bollywood is based on the company's key judgment on the Indian market: Indian consumers will indeed pay for high-quality content.
From the data collected, more than 100 million Indians go to theaters to watch Bollywood movies about three times a year. Such consumers spend an average of US$3 per movie, or US$12 for a typical family of four.
From this perspective, if you are competing with Indian film consumption instead of TV, you can have broad market prospects in India.
However, no matter which market it is, the competition is inevitable. In the film market, India Cosmos is in the front, and the TV drama field is obstructed by Indian traditional television and Netflix and other new media. In fact, neither road is easy to follow.
But no matter how difficult it is to walk, you must continue to walk to see the situation of the distant road, right?
Shah Rukh Khan is Donna's carefully selected partner.
He is a real Indian business card, known as the Tom Cruise of India.
Almost all of his fans have fallen in love with Shah Rukh Khan from his first Indian film Bollywood.
Bollywood Life and Death is a well-known novella in India, and it is very popular, just like the Butterfly Lovers and Journey to the West in the country of Z. The stories in it have been reproduced countless times into TV dramas and movies.
Yang Cheng looked for this film specially on the plane to India. Not to mention, when he went to bed at night, scenes from the movie would still appear in his mind.
Especially Shah Rukh Khan's eyes, it is estimated that thousands of girls can be enchanted.
With his love for life and death in Bollywood, he was formally promoted to the status of an international superstar. This film was well received internationally and made the Western world recognize this charming Asian actor.
The second part is Ashoka... it makes people realize that Shah Rukh Khan can also play the role of a tough guy in addition to acting in the Bollywood love soap opera. Qiqi novel first published on the whole network
Yang Cheng has heard of this film in his previous life, and it is said that Ashoka also caused a wave of Shahrukh sweat in the country.
Shah Rukh Khan and the **** goddess Karina Kapu, the lineup is star-studded, and the box office sales are expected.
The love between Ashoka and Bollywood has made him an international superstar status, and he was once rated as "the person influencing Asia" by the times.
Later, "My name is Khan, I am not a terrorist." In the Bollywood blockbuster, my name is Khan, repeating this sentence to everyone in the film.
At the 2012 Berlin International Film Festival, when my name was Khan was announced as a finalist, the movie tickets on the eBay auction were sold out within five seconds, each priced as high as 1,000 euros, and even German media joked that Bao The King of Lywood is just like the Pope.
Shah Rukh Khan’s global fan club srkuniverse has nearly 2 million fans.
He is also the Asian emperor superstar who has been tied with Jet Lee after Uncle Long.
How can I say it, Shah Rukh Khan’s films express love, the love of all kinds of people, big and small, he can be a hero, a maniac, or a humble ordinary person. He performs everything This kind of sentiment is a mess.
Everyone who likes Sharu Khan knows that as long as he has watched his movies, he will not turn into fans. No matter how good others are, he is always the best in his heart.
He is by no means a beautiful shell. His **** body is filled with the tension of the soul and exudes the breath of male hormones. He is a powerful magnetic field with invincible lethality.
If Amir Khan's movies are profound and thoughtful, Shah Rukh Khan is romantic and free and easy.
If Shahrul Khan is a mountain in the history of Indian film and needs to look up, then Amir Khan is a warm current in the history of world film and needs to be tasted quietly.
In the traditional "three sweats" of Bollywood, in terms of global popularity, Shah Rukh Khan is the king of Bollywood, with hundreds of millions of fans worldwide, and the artist with the largest number of fans in the world. Of course, a large part of it is Because India has a large population.
Shah Rukh was born in poverty and worked his way up to today's position. He felt a bit like the Indian version of Liu Tianwang.
His parents died young and were born ordinary. With his own efforts, he became the most influential and representative figure in Bollywood in the past 20 years.
In 1992, he entered the film industry. In the second year, he started to win the Best Actor Award in 1993. Since then, with his hard work and dedication, he has won numerous awards for his outstanding acting skills and became the number one actor in India.
Shah Rukh Khan is extremely humble and low-key despite his many awards and his popularity.
For most Indians, Shah Rukh Khan is like an "Indian Dream", and no Indian does not love him.
He is the king of the box office, almost every year his works are among the annual blockbuster movies; he is the king of acting and has won eight Indian filmfare Oscars for best actor; he is the king of popularity, with fans all over the world.
It used to be the three major sweats in India, now it is the four major sweats. Shah Rukh Khan and Amir Khan are both one of the four major sweats of Bollywood in India. So many people like to compare the two of them. It's like comparing Messi with Ronaldo who loves football, James and Ke who like basketball, and Jin Yong and Gu Long who like martial arts!
Both of them are the most influential figures in Indian film history.
Shah Rukh Khan is 52 years old this year. He has been a host and producer. He also studied drama in high school, won the annual fencing championship, and is the owner of a cricket team. He started his first time at the age of 23. Participating in TV series, at the age of 27, he won the best newcomer award for the first time he participated in the movie crazy.
The 90s was the first step of his film career. At that time, Bollywood had not yet developed. He appeared in several influential films in the country. By the beginning of the 21st century, he appeared in the movie Ashoka of the Maurya Dynasty in ancient India. It was released in many countries around the world, starting the second step in his life history.
After 2005, Bollywood began to become more and more influential in the world, and then Shah Rukh Khan will appear in many commercial blockbusters every year and they are selling well at the box office.
In 10 years, my name is Khan and he has entered the third stage of his life history. In the past few years, he has cooperated with the current Bollywood sister Deepika Padukone in many commercial blockbusters, like the Chennai Express. The New Year's actions have achieved a lot of success.
This year, he starred in the movie brainstorm fan, he has two roles, but he has not yet faced global fans. However, he has ranked eighth among Forbes' top ten highest-paid male stars in the world, and first in India!
But when Yang Cheng met the Indian national treasure actor, he found that he did not have the radiance of the reputation piled up. He was calm, his eyes were deep and catching, and the calmness of his gestures made Yang Cheng realize that India was originally India. There are also normal people.
Shah Rukh Khan’s wife is Hindu. The two of them have known each other since 1984. They didn’t get married until 1991 because of their religion and actor status, and they have been scolded by many people.
He has three children, the third was born by a surrogate mother.
But there is one thing to say, his wife was really good-looking when she was young, a typical Indian beauty.
However, although Shah Rukh Khan is over 50 years old, he can't see the traces of the years.
This Indian national treasure is very addicted to cigarettes. He never leaves his hand during filming breaks. After meeting with Yang Cheng and greetings, he immediately took out the cigarette. Of course, he asked Yang Cheng if he wanted one, but Yang Cheng declined. Yes, he is not addicted to smoking.
The two had a chat, Shah Rukh Khan took the initiative to bring the topic of cooperation to the topic, "I met Donna in Los Angeles before, and she expressed a very enthusiastic desire to cooperate. I also have the same ideas. Working hard to promote this matter.
Now that I can see Mr. Yang here, I think the cooperation can be finalized. "
Yang Cheng smiled slightly, took a sip of champagne, and asked, "I heard you have a cricket team?"
"Yes, I am a cricket fan"
"Coincidentally, I also have a few sports clubs under my banner. I love sports. I will invite you to watch football at Anfield when I have the opportunity." "Choosing" |w~w~
"Oh, that's great, I like football too."
Yang Cheng's thinking jumped wildly, "Have you ever thought of entering Hollywood?"
Shah Rukh Khan shook his head without thinking, "I thought about it, but I won't go."
"why?"
"There are many reasons. UU reading , for example, is not interested in playing the fixed template roles that Hollywood creates for Asians. It is difficult for me to get a role that is not limited to my skin color, the way I speak and act."
Yang Cheng nodded appreciatively, "Yes, Hollywood's implicit discrimination against Asians will always exist, even if I am a player in it, this concept is difficult to dispel."
"Yes, he has acted in more than 20 films in the Hindi film industry for more than 20 years. He has yet to find a suitable role in an international blockbuster."
This is also true. As an actor who is very beloved in many countries, his face is equated with Indian movies, especially Hindi movies based on Mumbai. When he arrives in Hollywood, he has lost a lot of selling points, possibly even first-tier Hollywood and second-tier. The starting point of the actors is not as good.
There is only one Uncle Long, and Jet Lee has been discriminated against along the way, and they have the characteristics of martial arts, Shah Rukh Khan is slightly worse in this regard.
"I'm not saying whether there is a problem with movie fans. I think the kind of role played in Hollywood should make Indians proud, but it is difficult to get a role that is not limited to my skin color, the way I speak and act, and my age. ." He emphasized again.
Obviously, he has a very clear understanding of himself, "I mean you can’t go to Hollywood to tell the producers that for a 50-something, with brown skin, black hair, with this kind of performance, can jump These dancing old men wrote a role that can make Indians proud and go down in the annals. Everything about me is too unique. Hollywood can't reflect my commercial value. There is only one way to go."
When he said this, Yang Cheng could hear the coexistence of helplessness and regret, as well as some unwillingness. Obviously, he, who is aloof in India, has never thought of conquering the world entertainment center?