Chapter 129： Stubborn Li Daniu

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Publicity and promotion are extremely important for any work.

For different works, first of all, it is necessary to identify the positioning of this work, where is the consumer subject it is aimed at, so that the effect of publicity and promotion can be more obvious.

Li Daniu's new book "Harry Potter", in the early days, he didn't worry about it. Apart from attending several signing sessions and appearing on a show, he didn't propose the direction of publicity and promotion of this book at all. any comments.

In his opinion, he has already become a world-renowned author through "The Lord of the Rings", so how could his new book need the things that these novice authors need to do? Moreover, "Harry Potter" was a novel that created countless miracles in the previous life. Since "The Lord of the Rings", which was also plagiarized from the previous life, was successful, why couldn't "Harry Potter" succeed?

However, reality slapped Li Daniu hard. When his grades were not good and he was said to be a fool, he realized that he was self-righteous again.

As Li Daniu in the previous life, since time travelling, although he has made many achievements, he has also made many mistakes. Although there are no unforgivable consequences, they have caused losses after all.

For example, his so-called fan welfare activities before, because he didn't think carefully before speaking, he didn't expect that there might be the same answer, so he originally spent 100,000 US dollars for fun, but it turned into a payment that may be tens of millions of dollars.

For this new book, Li Daniu did not take into account the difference in reading interests between readers of "Lord of the Rings" and readers of "Harry Potter", so this book fell into a bad reputation.

In the Internet age, although there are many incidents that rely on bad reviews to make money, overall, word of mouth is the most favorable guarantee for a work.

Because the overall reputation is not good, many middle school students who are about to start this novel, or adults who are interested in reading this kind of novel, have given up the desire to read this book.

The result of this is that the sales volume of the new book in three weeks is only 150,000 copies, which is already an unbelievable number for newcomers. But for an author like Li Daniu who has created miracles, there is no other word to describe it other than rushing to the street.

For outstanding people, other people's requirements will always be higher.

Li Daniu shamelessly called himself an excellent person, and he didn't feel any guilt for the mistakes he made. I'm not Zhuge Liang, you have to give me a chance to grow up. Besides, it's not too late to fix this matter, right?

"The main force of the publicity is aimed at people aged 6-15. I believe that the content of this book will be very attractive to them."

Li Daniu arranged for Louis.

Louis froze for a moment, and then said, "Your Majesty, does this... six-year-old child know so many words?"

Li Daniu was stunned for a moment, yes, how could a six-year-old child know so many words? Could it be that I misremembered the readership of this book?

But in his mouth, Li Daniu did not admit his mistake at all, he just let go.

"Won't they listen if they can't read? Didn't your parents tell you a bedtime story when you were young? But, after thinking about it carefully, let's change it to 6-19 years old."

Louis smiled wryly. He had no words to answer Li Daniu's sophistry, but fortunately, Li Daniu was not the kind of person who would not listen to persuasion. Although he did not admit it, he could tell that Li Daniu It is also possible to correct mistakes.

"No problem, Your Majesty, we are also very experienced in promoting children's and young people's books. After all, our publishing house has published many books in this area. However, the bet you made with the Hollywood Daily is a little bit Too impulsive?"

"I'm confident." Li Daniu didn't regret the bet, but regretted that he was too full of words. He needed to sell 350,000 copies in one week and four days to make up 500,000 copies. In the world, there is basically nothing problem, but if we only rely on the US market, it's a bit of a problem.

Although his impulsiveness has changed somewhat after the previous incidents, he has not completely quit.

But Li Daniu is good at comforting himself, who is not a sage? Compared with the previous ones, my impulse this time is much better. If I had just started, I might be able to utter the wild words of selling 500,000 copies a week.

"Well, rest assured, Your Majesty, we will definitely spare no effort to promote this book during this week."

Louis can only assure Li Daniu that if Li Daniu stops writing books, the impact on him will be the most intuitive. But in his heart, Louis decided that if the situation was not right, he would use some means to manipulate sales. For the publishing house, such means are really not surprising.

After handing over the publicity to Louis, Li Daniu didn't call on his fans to buy the book through his eye book. In his opinion, that would be too embarrassing. Moreover, because he said before that guessing the sales will be for welfare, it is even more impossible to call on fans to buy books on the eye book.

As for whether there will be fans who will do it themselves in order to make the sales close to his answer, that is not something Li Daniu can consider.

Besides, millions of people participate in guessing, and the answer has hundreds of thousands of numbers from small to large, how to operate? Maybe it's making wedding dresses for others.

During one week and four days, Li Daniu was not too worried, so he was still in the mood to participate in the recording of the last episode of "The Voice of America".

The previously scheduled season consisted of twelve episodes, and two episodes were broadcast every week. The six weeks passed in a blink of an eye, and it was only natural that the recording of the last episode would start.

This program, which Li Daniu claims to have created by himself, is actually a plagiarism. During this period of time, it has become a must-talk topic for the American people, especially when it comes to the final championship. Waiting for your favorite player to win.

Therefore, the ratings records are constantly being broken. According to relevant media analysis, the broadcast of the last episode will definitely create a ratings miracle for the talent show.

Because most of the contestants are amateurs, the instructors have been giving professional training to the members of their team recently.

Although many people have good voice talents, singing skills are also crucial for singers. Ordinary people can use their singing skills to make their songs more beautiful, let alone these talented players?

Li Daniu's so-called participation in the recording does not mean that he is planning to leave the country on this show, although it is not difficult for him at all. He mainly wants to be familiar with the voice characteristics and singing styles of these contestants, so that he can choose suitable songs for them.

In the studio, Li Daniu discussed with several mentors in turn. Because the people who know these players best are definitely these professional mentors.

Of course, what Li Daniu was concerned about was not only the few contestants who were expected to compete for the championship, but all the contestants who had singing talent and the potential to become singers.

These players had previously signed priority contracts with TC Entertainment, that is to say, under the same conditions, if they wanted to enter the music industry, they had to sign Li Daniu's TC Entertainment. This is a very normal thing. After all, TC Entertainment spends so much money on the show, which is equivalent to making them popular. They didn't force them to sign, but only signed a priority contract. Compared with other talent shows, Already very humane.

Therefore, Li Daniu has the right to sign all the contestants in this show who want to enter the music industry.

When Li Daniu put forward his own ideas, a mentor gave different opinions.

"I know that you want to rely on these players to enter the music market. My suggestion to you is to choose two or three most popular players and sign them. For the rest, let them go to other record companies in exchange for some resources."

Facing Li Daniu's face looking at the traitor, the mentor explained: "If you want to become a singer, you can't just rely on talent. In addition to the company's professional packaging and promotion methods, you also need good songs. The former, I believe, is not a problem relying on TC Entertainment's ability to poach talent and sufficient funds. But the latter is really difficult to achieve. Good songwriters have basically been monopolized by other companies, even if there are Some newly emerging songwriters are also a drop in the bucket, and they can’t meet the number of singers you want to sign. You know, a record needs at least eight songs, and you can’t release a single alone, can you?”

Li Daniu nodded and said, "What you said is very reasonable, but I still want you to mark all potential players and their styles."

When this mentor heard Li Daniu say that what he said was reasonable thought that Li Daniu had changed his mind, but he still went his own way.

"you…"

Li Daniu doesn't believe that this mentor is really thinking of him. When I signed these mentors to do the show, the contract required them to make an objective evaluation of each player. With so many reasons, don't you want to play these? Player's idea?

"Hurry up, I'm in a hurry to meet the next mentor." Li Daniu was not afraid of offending this mentor, so he scribbled. Anyway, there are four mentors, four people's references, plus the reference of the music director of TC Entertainment itself opinion, as well as his own hearing, he has the confidence to understand the style of these singers.

After getting the result he wanted, Li Daniu found a private room, took out a large-capacity USB flash drive from his body, inserted it into a laptop that was not connected to the Internet, put on headphones and began to listen to and choose songs.

It is full of classic English songs from another world.

"I don't have any good songs? Let alone English, which language I can't find songs? Believe it or not, I have Chinese dialects?" (To be continued.)