Chapter 455： Special cooperation method

Qingdu Hotel, the room where Li Fan is located.

Li Fan asked, "Brother Hu, I remember that there is another way to cooperate with TV stations, which is to determine the final price based on the ratings of TV series, right?"

Hu Fei nodded and said: "There is indeed such a method, but few producers will adopt this method. Because the ratings are too mysterious and no one can predict it, it is better to buy out the insurance all at once. Brother, you don't want to use this method, do you?"

Li Fan smiled and said: "Indeed, I think so, "Yue Nv Sword" is sold at a price of 1 million per episode. Of course, it is only the first round of exclusive broadcasting rights. Then, we negotiated a benchmark rating with the TV station. The subsequent income will be determined according to the ratings. The final average ratings of "Yue Nv Sword" are 0.1 higher than the benchmark ratings, and the price of each episode will go up by 100,000. Of course, if "Yue Nv Sword" "The final average ratings are lower than the benchmark ratings, so the TV station only needs to pay 80% of the purchase price, which is 800,000 per episode."

After Hu Fei heard this, he was stunned. This kind of cooperation is unheard of. He needs to do a good job.

First of all, at the price of 1 million per episode, it has been determined that it will earn 2 million.

After that, negotiate a benchmark ratings with the TV station, and compare it with the benchmark ratings of 2.1. For every 0.1 increase, the price of each episode will increase by 100,000.

In other words, if the final average ratings are 2.2, then the price of each episode is 1.1 million.

If it is 2.3, it is 1.2 million.

…

If it is 3.1, then the price of each episode will reach 2 million.

Hu Fei's eyes were getting brighter, and the more he thought about it, the more excited he became. As expected of Brother Li, this kind of cooperation can also be imagined.

Although, if the final ratings are lower than the benchmark ratings, then each episode can only be sold for 800,000, and 15 episodes are 12 million.

Compared with the cost of 13 million, it is a loss of 1 million, but the risk is too small and can be directly ignored.

The most important thing is that TV stations should also be very interested in this way of cooperation. For them, it is less risky than a direct buyout at a high price.

Although if the TV series has a high ratings, the money they make will have to be distributed to the product, but compared with the risk, there is nothing to make less.

Finally, there is one of the most wonderful ways of cooperation, and it is also where Hu Fei admires Li Fan the most.

That is, there are so many TV stations that all want to buy "Yue Nv Sword", so whoever can finally buy it successfully depends on who gives the benchmark ratings, which is the most courageous.

Whoever gives the lowest benchmark ratings, then whoever will eventually buy successfully.

Because, for the producer, the lower the benchmark rating given by the TV station, the higher the probability that the producer’s TV series will reach the benchmark rating, and the higher the price increase for each episode.

As for the major TV stations, in order to be able to bid for this TV series, they will definitely set the benchmark ratings to the lowest value they can afford.

Of course, the major TV stations must carefully calculate the minimum value based on various information.

The major TV stations are afraid of this, because there are too many factors to consider, including the estimate of the final ratings of the TV series, how much the final advertising revenue can be, and so on.

As for the producer, you only need to wait for which TV station to give the lowest benchmark ratings.

This is really better as you think about it.

Of course, the producer also needs to consider the strength of the TV station.

For example, Mordu Satellite TV gave a benchmark rating of 2.5, but a local TV station gave a benchmark rating of 2.0.

Then, the producer will definitely choose Magic TV. After all, the ratings of David TV are definitely not comparable to those of local TV stations.

In addition, the producer itself needs to have a measure of the benchmark ratings. If the major TV stations unite and the lowest ratings given are very high, it will be a big loss.

…

When Hu Fei left the hotel where Li Fan was staying, he felt better than before.

He returned to Love Entertainment Film and Television, and talked about the cooperation method proposed by Li Fan with the senior management of Love Entertainment Film and Television. The senior management was also very pleased and agreed with Li Fan's cooperation method.

Although this kind of cooperation requires a prerequisite to achieve good returns, that is, the ratings of "Yue Nv Sword" must not be low.

But they are confident.

After seeing the cooperation methods given by the entertainment film and television, the major TV stations started their own calculations after they were slightly astonished.

In the end, they admitted that this way of cooperation was very attractive to them.

Although several major TV stations still want to buy out directly, it does not matter if the price is higher, but the entertainment film and television side has determined that kind of cooperation, and they have no choice but to hold an emergency meeting to discuss and calculate the benchmark ratings. How much is it that you can successfully buy "Yue Nv Sword" and maximize the interests of the TV station.

Although they also know that bidding for multiple TV stations will only kill each other and benefit the entertainment, film and television fishermen, but who made them miss the best time to buy.

Who will get the first-round solo broadcast of "Yue Nv Sword"? This is estimated to take a few days to determine.

It's just that the entertainment film and television are not in a hurry, and Li Fan is naturally not in a hurry.

…

After Hu Fei left, Li Fan logged onto the Xia Fan Tribe Forum.

At this time, the focus of discussion among all martial arts fans has returned to the "Liancheng Jue" from the "Yue Nv Sword" TV series.

Because today is November 14th, a new issue of "Laughing Jianghu" will be released tomorrow, and the third to sixth chapters of "Liancheng Jue" are about to meet with them.

In the past few days, the debate about whether the follow-up plot of "Liancheng Jue" should continue the tragic atmosphere or whether Di Yun finally won the protagonist's aura and started to fly has never stopped.

All martial arts fans, for tomorrow's new issue of "Laughing Jianghu" can be described as long-awaited.

…

November 15th, for many martial arts fans in Funan Province, today is another day to get up early.

Although the circulation of "Laughing Jianghu" is increasing from one issue to one issue, this issue is 300,000 more copies than the first day of the previous issue, but compared to the needs of the majority of martial arts fans Say, it's still too little.

Early risers are always lucky. Many people got their wish and got the latest issue of "Laughing Jianghu" early this morning.

They may walk quickly to their homes, or sit down in a place near the bookstore or newsstand, and can't wait to open the "Laughing Jianghu" they just bought.

The fourth chapter is titled: Water spinach.

Seeing the title, everyone's hearts stunned. They all remembered that Qi Fang once called Di Yun "water spinach".

Now, the title is water spinach, what does it mean?

Everyone can't wait to know the answer.

Of course, before that, they still had one thing that they were most concerned about, that is, did Ding Dian die?

At the end of Chapter 3, I only said that Ding Dian had no cure for the poison, but did not say that Ding Dian was dead.

Many people expect that at the beginning of this fourth chapter, Ding Dian miraculously survived because of some chance.

For this reason, there are still many people in the Xia Fan Tribe forum, arguing about whether Ding Dian will die or not.

It's a pity that "Liancheng Jue" is not a fairy tale. At the beginning of Chapter 4, all readers found sadly that Ding Dian was finally dead.

Although a week has passed, the readers still couldn't help feeling sad when they saw that Ding Dian was finally dead.

The joy of finally seeing the new chapter of "Liancheng Jue", and the sadness of watching the content of "Liancheng Jue", two completely opposite moods filled the hearts of every reader.

…

(To be continued.)