v2 Chapter 845： New character new character

In addition to promoting Duke and letting the audience pay attention to his latest moves, Warner Bros. once again launched viral marketing. This marketing method is not suitable for every movie. For example, "The Avengers" has not been used much. Viral marketing Must choose the right carrier, "The Dark Knight Rises" is undoubtedly a very suitable type.

Although "The Dark Knight Rises" is still in the preparatory stage, viral marketing takes time to ferment.

At the end of July, Warner Bros. released the first official makeup photo, and its impact swept away the dull and silent before the crew, making the third part of Duke's Batman trilogy once again a hot topic.

At the same time, Warner Bros. also opened the official website of The Dark Knight Rises.

Earlier, when someone clicked on the start page of the website, they would find that the entire page was pitch black with only a strange background sound, like a mysterious spell.

A powerful fan tried to see the visual spectrum of the audio file, and found that it was a hashtag for instant sharing, and it was like a poster made up of thousands of photos from "The World of Truman". A small picture is like a pixel, intensively dispatched to spell out a picture, and this picture is the Destroyer Bain played by Dawn Johnson, Batman's most powerful enemy in "The Dark Knight Rises".

When fans spelled out this picture, a strange letter appeared on the website.

This is a secret letter from Lucius Fox to Bruce Wayne!

Of course, this letter was actually written by Duke. It can properly reveal some news about "The Dark Knight Rises" and whet the appetite of movie fans without too much.

"Bruce, I hope you can read this letter. Although I also look forward to talking to you in person, Alfred told me. I'd better write to you when you are not in sight. In that case, I will In the letter, I described the internal situation of the company that I speculated."

"It is obvious that in the current economic environment, our investors are paying more and more attention to their investments. Because of this, our own profitability is being judged and analyzed by the board of directors."

"In the past, we did not give them any reason to worry. Because our revenue and expenditure are the same. This gives us the autonomy to invest in Wayne Charity Program and the company's own technology research and development. But in the past five quarters, our Revenue has been declining. At the same time, our R&D expenditures have been rising astronomically, and the revenue of the entire company has been bleak. In this situation, I must answer some questions to the board of directors, especially the projects you have been passionate about."

"No one will deny that innovation is the key to our growth and success. As a business project of ours, this is why the board of directors has begun to review our R&D budget and set your business machine to focus on more reasons to invest. The reason for the project. Because they don’t understand what you’re doing. What they understand is that a lot of money is being spent on things that they think will benefit little-the pursuit of clean energy. This is the crux of the problem."

"In our last conversation, you stated that you are unwilling to plan ahead and start the next phase of review. I understand your reason for arguing. However, if you want to continue working on the project you are working on in the company, I think this It's time for us to give the board more of what they want-if you succeed, not just the basic situation of the company's operation, but also show them what this project will mean for Gotham City. "

"On a personal level. I also want them to know that as they grow older. You, Bruce Wayne has decided to inherit your father’s career and aspirations, and use Wayne’s enterprise and the resources it possesses, happy and reliable. Support our city."

"It's okay, Bruce. But if you decide not to solve the problem at hand, I don't know how long you can stay in front of the Gulf board. What makes the problem more difficult is your absence. I believe you have your reasons for this. After all, this is not my job. But I am worried that if you are to ignore it or be absent for a long time, we may risk another bill. I can foresee the impact of those board members manipulating the company around the conference table. The most obvious It's John Daggett, and I think he is the last person we face in the struggle for power.

"When I was in this position. I fully understood what my job and our agreement required. I also know your preference for the way all matters of Wayne Enterprises are handled. However, I must tell you if we do not resolve With regard to the board of directors, we will quickly fall into the dilemma of being changed. In most cases, changes are not necessarily a bad thing, but now I am very worried. I’m sure you will think my expectations are pessimistic. This is just The other part of my personal charm may be the case, but let us believe: what you hire is not my personal charm."

"I look forward to hearing from you."

"If you are lucky, I hope you can check it yourself."

"Greetings to you, Lucius Fox."

In short, this letter tells fans that there are some problems within the Wayne Group. Some people are dissatisfied with a new energy project that Bruce Wayne has spent a lot of money to start. If they want to seize power, Lucius Fox hopes that Bruce Wayne can come forward in person. To solve these problems.

Fans reacted enthusiastically to this, letters were forwarded on the Internet, and some people sent comments.

"Looking at the tone written earlier, you know that Fox wrote it."

This was indeed written by Duke imitating the way Lucius Fox spoke in the film.

"Is Wayne Enterprise going to be smashed and criticized this time?"

The fact is more serious than what this fan wrote, Bruce Wayne is about to go bankrupt.

Any publicity is time-sensitive. After a period of fermentation, fans have gradually turned their attention to other aspects while remembering "The Dark Knight Rises".

When the time entered August, a cia announcement suddenly spread on the Internet.

First, the situation of a Russian nuclear physicist was disclosed. The announcement showed that the scientist had disappeared.

The disclosed files show that the former Soviet nuclear physicist had worked for the Soviet military for 4 years, and he was responsible for nuclear facilities in the Chelyabinsk region of the Soviet Union. Then the mystery disappeared. Three years ago, because of participating in ieee (Institute of Electrical and Electronics Engineers) activities attracted cia's attention.

Last week, a Georgian militia contacted the U.S. Embassy and stated that they were assisting dr. to seek refuge in the U.S. and demanded that the U.S. provide 3 million US dollars in exchange for the nuclear physicist.

Fans with fast brains suddenly found that the head of the nuclear physicist displayed on the announcement was extremely similar to the actor Aaron Abtor, and Aaron Abtor was just announced by Warner Bros. to join the "Dark Knight Rise "In the crew.

The second is a top-secret document of cia. The name of the interviewer on the document has been erased. It is impossible to know who the two parties are. It can only be roughly estimated that this is a conversation between CIA personnel and a scientist who is known to be missing.

It can be known from the dialogue record that the missing scientist hid himself. Someone was tracking him and wanted him to make a terrorist weapon. He was very afraid and wanted to seek protection in the United States.

Viral marketing is not a new thing for a long time. After reading it, movie fans can quickly guess that this is related to "The Dark Knight Rises", but they can't help but wonder what kind of weapon the missing scientist wants to make. What is this weapon used for, is it to destroy Gotham and Batman?

In the first viral marketing, the big villain who has exposed the film is Bain the Destroyer, so many websites across the United States received a package-a mysterious package sent by Bain.

This mysterious package consists of two parts. The outside is a cylinder with a map of Gotham City. The map uses red handwriting to mark five different attack areas. Inside the cylinder is a t-shirt with Bain's head printed on it, accompanied by a slogan "Fire Rising".

The meaning of these two items is obvious: the villain Bain will launch a full-scale attack on Gotham City, defeat Batman, and take control of Gotham by himself.

The riots initiated by Bain, possible nuclear bombs, cia, mad scientists... Well, fans of "The Dark Knight Rises" already know enough, but before the film is released, the expectation will always make people want to know more. many!

More than that, Duke also stood up for an interview for the first time since the fans began to prepare, and formally talked to the media about the "Dark Knight Rise".

"In this film, we will give an account of the fate of all the previous characters, including an extraordinary female character. She will appear in the movie "Batman" for an unprecedented time. As for who is it? Next May You will know."

After seeing the relevant reports, many movie fans began to speculate again. Long ago, the crew released the news that Gail Gadot will appear as Catwoman Selena Kyle, and the classic image of Catwoman has appeared several times. In the "Batman" movie, it is definitely not unprecedented.

Movie fans appeared everywhere on the Internet, searching for relevant information, but found nothing.

Not to mention ordinary movie fans, most people on the crew don’t know who this role is. They only know that the icm controlled by Nancy Josephson is selecting actresses under the banner and sending them to the crew for Anna Prinz and Tie. Na Fei auditioned, and Margot Robbie, recommended by Leonardo DiCaprio, became the lucky one to win.

What is the role of Margot Robbie? What is the related role script and scene crew? Few people in the crew know that this has become the most mysterious role.

The times have changed, and the social environment is also changing. According to statistics from many survey agencies, the audience’s tolerance for relatively heavy films is further declining. Therefore, Duke is not prepared to make "The Dark Knight Rises" like "The Dark Knight" "So heavy.

As for the role of Margot Robbie, he was added to it when he set up a project to adjust the script. (To be continued.)

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