The trailer began to play, and the chaotic venue was quiet for an instant. Everyone stared at the alloy curtain in front of the venue for fear of missing any shot.
As the editor-in-chief of the entertainment edition of the Los Angeles Times, Sally naturally sat in the front row of the media booth. She folded her arms and watched this mysterious trailer seriously.
The trailer opens with the Warner Corporation logo and the dark background of the Dark Knight. Then there are Batman’s iconic Gotham buildings and urban landscapes, and the subtitles are played: Every hero has his own journey.
Then, Bruce Wayne appeared. He walked in a village, looking for the whereabouts of the villain.
The subtitles continue to play: every hero has its own end.
The voice of Master Ninja, the leader of the first villain Ninja Group, sounded outside the picture: If you make yourself more than just a person, if you stick to your ideals piously, then you will be completely transformed and you will become a legend, Mr. Wayne, A legend!
The camera turned to a hospital bed. Sheriff Jim Gordon, played by Gary Oldman, was lying on the bed. He looked injured. His expression and voice were very painful. He said to the person opposite: "We used to be side by side. Fight, then you left... but now the evil forces have developed, it's Batman... it's time to come back."
Gordon's voice was painful and depressed at this time.
The opposite person who never appeared in the camera replied: "What if he doesn't exist anymore?"
This seems to echo the end of the second part?
Sarah couldn’t help holding her chin. At the end of "The Dark Knight", Batman became a departed warrior and a hidden hero. However, the actors, photographers and screenwriters all said in interviews more or less: Duke’s This Batman trilogy is a complete series, the third part of the summary and echo of the first two parts will become an indispensable focus.
The dialogue in the previous paragraph does not have a plot connection, which seems a bit meaningful. The next is a quick cut to reveal a little information, such as Batman’s motorcycle, Gordon’s logo for destroying Batman, and the ultra-fast flash cut. The face of the villain "Baine the Destroyer".
Then, the shot returned to the shot on the previously released poster: crumbling tall buildings, ruined industrial city, and a bright Batman shape. The lens gradually zoomed in to bright colors, and the title was displayed in flashing white.
After watching this trailer, Sarah couldn't help but think of the original "Batman: Hour of War". The poster for that movie also used a huge bat to cover the sky over Gotham. It’s just that the poster has an orange background and a graphic design. In the final poster, Batman will face a doomsday collapsed Gotham.
Each hero has its own journey and beginning: why do we fall, because in this way we learn to stand up; each hero also has its own end: it doesn’t matter who you are, what matters is what you do By.
This is not the end. It was the beginning of the "Dark Knight Rises" propaganda explosion.
Half a month before the film’s release, Warner Corporation presented a finale 13-minute super-long production special. For fans who are eager to understand the behind-the-scenes aspects of the film’s production, this video is the ultimate appetite Feast.
In the special feature, Duke and the film’s behind-the-scenes creators and many leading actors all appeared, explaining in detail the film’s content from the origin of the story to the special effects shooting, setting construction, special effects production, and large-scale shooting. It contains a lot of unprecedented content. Set footage, work photos, etc.
In addition, fans can also go to the official website of "The Dark Knight Rises" to download a 49-page official production note, which includes interviews with the cast and staff, revised scripts, film designs, and more.
And "The Dark Knight Rises" also held its first round of media screenings in North America, and the film won unanimous praise from the media on site. Warner Bros. has also announced that the film will be launched in 97 overseas markets simultaneously with North America on the first weekend of May.
Of course, "The Dark Knight Rises" is unlikely to win everyone's favor, and some people criticize the film as a silly and stupid Hollywood industrial assembly line product.
For this, Duke has never denied that almost all of his films since his career have been assembly line products, and not to mention these commercial productions, those Oscar best films that have been praised by niche fans to the sky and even "The Shawshank Redemption" "Who is not the output of Hollywood's industrial assembly line?
Warner Bros. has spared no effort in the promotion of "The Dark Knight Rise". In fact, since many years ago, Hollywood's major film companies have had a blockbuster mentality. That is to say, the second-level films receive the first-level film treatment, vigorously promoted, and are fully released, earning huge profits.
As the summer vacation is about to begin. Another summer movie season is coming, accompanied by the audience full of literary fan complaints about sequels, superheroes, and special effects. They complained about the film and queued up to buy tickets to watch.
In their mouths, all commercial films are brainless.
When investigating the culpability of the long summer movie season, these people must agree on the scapegoat. Steven Spielberg's "Jaws" and George Lucas's "Star Wars" two years later.
"Jaws" is not the first film to be fully released in North America.
In 1971, "Billy Jack" was released in 1,200 theaters, far exceeding the 465 of "Jaws".
"Star Wars" was only shown in 43 theaters. In today's words, it was a "big upset" movie of 1977. However, these two films did break through the box office of 100 million US dollars at the earliest. They created a precedent for "watching movies as a thrilling journey", attracting people to watch repeatedly, which is beyond the reach of "The Godfather".
No matter what people who hate commercial films, the success of "Jaws" and "Star Wars" is beyond doubt. The influence of the latter directly kills all the best Oscars, and even the name can be used by one country as a strategy to fool the other. country.
After so many years of development in summer films, obvious patterns have naturally appeared.
For example, the current size is very important.
In "Jurassic World" once watched by Duke, Tyrannosaurus rex gave way to the larger and stronger tyrannical Tyrannosaurus rex, because as one of the characters said in the film: "No one makes a fuss about dinosaurs anymore."
The first episode of "Jurassic Park" is obviously different. The star that made an instant hit was not a Tyrannosaurus, but a much smaller Velociraptor-smart, fast and lethal.
The first generation of blockbusters consisted of stories such as David and Goliath, fighting against size with speed and strategy, and it was speed and strategy that won.
Spielberg's arrangements in "Jaws" are all physically weak, and "Star Wars" can be called an anthem to the little man.
Just like "Jurassic Park" and "Jurassic World", the commercial masterpieces of the 1980s and 1990s are significantly different from those after the new century. It can be said that the previous commercials are as American as Apple Pie.
When "Jurassic Park" was released in France in 1993, the French Minister of Culture declared that it was a "threat to the national identity of France" and stated that every Frenchman had a "patriotic responsibility" and boycotted the film and went to see the French era. The film "Sprout".
But a year later, Hollywood's overseas profits exceeded domestic profits.
Nowadays, more than half of the profits of films like Michael Bay’s "Transformers: Comeback" and "Transformers: When the Moon is Dark" come from overseas.
According to relevant data obtained by Duke, China, the world's fastest-growing film market, is expected to surpass North America in 2020, and Hollywood is adjusting and publicizing its shooting plans accordingly.
The Chinese officials in the "Iron Man 3" script are not so vicious. The "Transformers" series appeared in the placement of some Chinese banks and other brands, and the monsters in "Godzilla" and "Pacific Rim" Why is this all over the major cities on the Pacific coast? Because China opens about ten new theaters every day.
Hollywood's business strategy is constantly changing, and if you can't grasp it in time, you will fall back.
For example, David Ellison has always believed that blockbuster films are for boys, but he has not noticed the changes in the market over the past few years, which directly led to the lack of stamina for "Fast and Furious 5".
In the past, Hollywood had a vocabulary dedicated to describing core consumer customers-fanboys. From this name, we can also see what gender these people are based on.
These are science fiction fans who collect related merchandise and arrange the DVDs in alphabetical order. They are pale and don't like to shake hands. It is said that they can walk out of the homes full of Nintendo game consoles to make Marvel's new film top in one fell swoop.
Indeed, since "Star Wars", major film companies have targeted teenage boys. Michael Bay once said-"I make movies for teenage boys."
But that was before the release of "Twilight", and the misconception that only boys can be popular with blockbuster movies has been shattered frequently. In films like "The Hunger Games", nearly two-thirds of the audience is female.
However, do these blockbusters really represent no brains?
"The opening scene was all unknown, and in the end everyone was a superhero.
At this year's Oscars, the director who was rejected by Duke finally won the best director Oscar for his early appearance of "Birdman". In the film, he referred to the comic film as the "cultural extinction."
This film can be said to be average in terms of quality and content, and the comments from the audience and even professional film critics are not good.
Its victory reflects the college's deep-rooted prejudice against box office blockbusters.
Oscars may always mistake themselves for the Nobel Peace Prize and despise blockbusters to cater to the lowest common denominator, but how much difference is there in the essence of the Hollywood assembly line?
To put it bluntly, they are all assembly line products. The only different business is to cater to the public, while Oscar caters to the minority.
No-brained pastimes today will often become favorite classics tomorrow.
"Inception" is as ingenious as a film watchmaker. The exhilarating film production of "Mad Max" is no less than any other film in the past. The artistry, skill and intention of Pixar's filming are not lost. Any Oscar winner for best picture...(To be continued.)
PS: Ask for monthly and recommended tickets!