v2 Chapter 942： King of Commercial Film

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While "Star Wars: The Force Awakens" box office in China is booming, North American box office is relatively slow, especially after passing the one billion dollar mark and becoming the first North American film with a box office of more than one billion US dollars. Attendance rates are constantly falling.

After six weeks in North American theaters, the North American box office of "Star Wars: The Force Awakens" reached US$1.084.27 million.

There is no doubt that this film has taken the throne of the box office championship in North American film history.

Due to the power and popularity of the Chinese market, "Star Wars: The Force Awakens" overseas box office results also exceeded the $1.5 billion mark in one fell swoop.

As a result, the film’s global box office totaled nearly $2.6 billion.

"The first director in history with a box office of 20 billion dollars was officially born, and the whole world came to worship Duke Rosenberg!"

Almost at the same time, the "Los Angeles Times" published such a news on the front page. The media in the United States and the entire world have focused their attention on Duke. This is something that no one has ever done since the birth of the film. Over.

James Cameron can’t, George Lucas can’t, Steven Spielberg can’t, and Stanley Kubrick can’t!

Perhaps in the eyes of some people, Duke's films have nothing to do with art, but no one can deny that he is the leader of global pop culture!

Just one month after the birth of the first US$20 billion box office director in history, "Star Wars: The Force Awakens" took nearly US$300 million from all regions in North America and overseas, pushing the global box office past US$2.9 billion.

"New York Times", "Time", "Los Angeles Times", "Washington Post" have issued special issues for this.

"Duke Rosenberg has collected his personal total box office record, North American single film box office record, and global single film box office record. He has stood at the pinnacle of commercial films!"

"With thousands of records in one, Duke Rosenberg has created miraculous brilliance!"

"Looking at the whole world, looking at the history of film, there is no such a great film director as Duke Rosenberg!"

"The king of commercial films in the world, Duke Rosenberg deserves it!"

The vast majority of North American media took out all the most gorgeous words of praise and directly piled on the name Duke Rosenberg.

Countless facts in the past have also proved that Duke deserves their praise.

Just as the North American media said. Now that Duke is the king of commercial films, few people would object to it. As for those who say that his films have no artistic content, Duke himself does not care. He never aimed at art when he made movies.

Art has never been the decisive factor in the success of Hollywood films.

It is undeniable that the box office performance is definitely not a criterion for judging the quality of a film, but the box office in Hollywood represents too much.

Although in the newly announced Oscar nomination list, "Star Wars: The Force Awakens" only received a few technical nominations such as the best visual effects, in the best screenplay, best photography, and important awards for best film and best director. Nothing was found. But the movie’s crazy box office numbers are destined to be the most influential movies in 2014 and 2015, and it’s definitely not one of them.

As the old year has passed and the new year has slowly passed by, major media have also taken stock of last year’s Hollywood and movies released in the United States, including the New York Times, Los Angeles Times, and Washington Post. Major newspapers, as well as magazines such as "Rolling Stone", "Empire", "Entertainment Weekly" and "Time", among the top ten films of the year, "Star Wars: The Force Awakens" all occupy the first place without any suspense. The location of the name.

The media will always be biased, but in the voting for the best movie of the year launched by instant sharing. 18.76 million users participated in this vote. In the final statistics, a total of 14.38 million users chose "Star Wars: The Force Awakens", which fully proves the film's status among ordinary audiences.

Compared with the Oscars who have no attraction to Duke, Duke pays more attention to the reactions of these ordinary audiences. After all, no matter how good the professional reputation is, those people will not pay an extra dollar for the film’s box office and surroundings. Ordinary viewers are the ones who are really willing to spend money on this film.

"According to incomplete statistics..."

At Warner Studios Duke's desk, Tina Fei sat opposite, flipping through a statistical report. Said, "As of last weekend, the North American box office of "Star Wars: The Force Awakens" nearly exceeded 1.1 billion U.S. dollars, and the overseas box office was nearly 1.9 billion U.S. dollars. This weekend should become the first film in film history to exceed 3 billion U.S. dollars in box office. "

Duke's eyes were always looking out the window. The sun outside was exceptionally bright and even a bit blazing. The Oscars ceremony this year was about to be held. Although he also received an invitation letter, he had no interest in participating. There are more considerations in my head, but how to further develop the potential of the Star Wars series and the Marvel series, which will be the second phase of ending in May.

Indeed, with his current wealth and status, he can choose to retire early and live his future life easily.

But anyone who knows a little about him will know that this is definitely not Duke's choice.

In Duke's eyes, life is like sailing against the current.

Moreover, he is only in his forties, and he is far from retirement.

Withdrawing his gaze, turning the swivel chair lightly, Duke returned to the back of the desk, looked at Tina Fei, and asked, "What about the surroundings? Are there the latest statistics?"

"Sales growth in the surrounding area is also slowing down..."

Tina Fei’s words did not surprise Duke. It’s already late March. The North American box office of "Star Wars: The Force Awakens" has fallen below one million dollars, although the weekly sales of peripheral products are not the same. The box office has generally declined since the beginning of March, but it has gradually declined since the hot sale in November last year.

Of course, even the peripheral products of "Star Wars: The Force Awakens" can no longer be sold from now on, and the sales that have been generated are still quite scary.

"As of last weekend..." Tina Fei's words have not stopped. "The surroundings and authorizations of "Star Wars: The Force Awakens" have earned approximately US$2.3 billion in revenue in North America. Adding to licensing revenue is also close to $2 billion."

Although these peripherals and authorizations also include parts of the Star Wars trilogy and the prequel trilogy, the pulling effect of "Star Wars: The Force Awakens" is beyond doubt.

Duke was obviously in a good mood, tapping his fingers gently on the table, "How is the negotiation with the actors?"

"Overall, it's going well." Tina Fei thought for a while and said, "Charles has negotiated with Daniel Wu about the salary, and Daisy Ridley has basically reached a consensus..."

Compared with the previous Walt Disney, the new Star Wars trilogy for which Duke got the copyright will be released at a rate of three years, although "Star Wars: The Force Awakens" is far from being released. Lucasfilm’s preparatory work has been put on the agenda. The first thing to be done is Daisy Ridley, Daniel Wu and Oscar Isaac’s new Audio-Technica pay issue.

In the "Star Wars: The Force Awakens" crew, Harrison Ford paid dozens of times as much as three new actors. After his role was killed by Duke without hesitation, this situation will no longer happen. And after experiencing "Star Wars: The Force Awakens", Daisy Ridley, Daniel Wu and Oscar Isaac are no longer the unknown people before, especially Daisy Ridley and Daniel Wu, it's not an exaggeration to describe it as a big hit now.

Compared with the previous salary of less than half a million US dollars, the salary of Daisy Ridley and Daniel Wu Xin's contract has increased by a full six times. This is also an unavoidable situation. After all, filming is a commercial cooperation. .

"And..." Tina Fey said at this time, "Harrison Ford seems to have some opinions about you and Lucasfilm."

Duke waved his hand indifferently, "Don't worry about him."

In "Star Wars: The Force Awakens", Duke killed Han Solo due to pay reasons. Harrison Ford actually had some opinions on him, and the cooperation between Lucasfilm and Harrison Ford is more than just the planet. The Great War series, and the "Indiana Jones" series.

After the relaunch of Star Wars and its great success, the "Indiana Jones" series was naturally put on the agenda by Lucasfilm, and the core characters of this series are undoubtedly Dr. Indiana Jones and Harrison Ford. Almost the spokesperson of Dr. Indiana Jones.

By the same token, Harrison Ford will certainly not let go of the lion's opportunity to speak out. This is also his power, but the younger generation of the "Indiana Jones" series is an inevitable trend and is also in line with market trends.

Therefore, neither Duke nor Lucasfilm used Harrison Ford’s ideas. This is not a big deal. The new Raiders of the Lost Ark series can fully tell about some of the adventures of Indiana Jones when he was young. story.

Duke personally finalized the actor of the new Indiana Jones, Chris Pratt.

As for what Harrison Ford would think and say, Duke and Lucasfilm would not care.

After Tina Fei’s hands, the latest resolutions are transmitted to all aspects of the Duke industry, especially the film and television industry, such as the Marvel series, the Star Wars series, the Raiders of the Lost Ark series, etc., will continue to develop themselves. Journey to earn money.

Finally, when Tina Fei stood up and was about to leave, she suddenly remembered something, opened her handbag, and put a beautifully wrapped Tiffany gift box on the desk, "I almost forgot, this was just sent by Tiffany. ."

Duke took it over and took a look, "Have you ordered the ring?" (To be continued.)