If Titan's book exists to monopolize offline channels, then the emergence of NaK website is to monopolize the news port on the Internet.
The target crowd will be purification book: 35 ~ 80 years old, NAK website: 10 ~ 40 years old!
In order to integrate the news collected by various newspapers and publish them in time, Tang Shizhe rented three 60 storey office buildings in Xiaguo for NAK company.
In the name of NaK Xiaguo company, more than 12000 employees have been recruited in China, of which 6000 are translators alone.
The main task of these translations is to manually turn over the important news of Titan's core machine, so as to greatly improve the efficiency and reduce the time from getting news to publishing news.
More than 6000 translators work in three shifts to ensure that even in the middle of the night, foreign news can be translated and put on the website in time!
The remaining 6000 employees are all editors. Their task is to review and typeset the news to ensure that there are no typos in the news released. They also evaluate the news value and social effect of the manuscripts, and then rank them according to the value, with the high value ranking at the top and the low value at the bottom.
And this is only the staff of NaK Xiaguo company. In order to prevent harmony, NAK has set up independent subsidiaries in various countries, and the newspaper office of local Titan media alliance is responsible for maintaining operation and recruiting personnel.
Accordingly, the local Titan media alliance's newspaper will hold 49 percent of the local NAK company and share half of all expenses.
The purpose of this division is to transfer the cost to each newspaper office. After all, the articles translated by these branches are also needed by each newspaper office. The translators in the newspaper office can be transferred directly to the local NAK company!
After sharing the costs of translators, Titan media, which holds 100% of NaK's shares, only needs to pay for the remaining editorial staff and half of the company's operating costs! (equivalent to transferring part of the cost to the investment of Siman group and victor.)
Even so, the investment in NAK every month is as high as three billion!
And this NAK website is no profit now! It's a bottomless hole that requires constant investment.
When the outside world knew the news, they said Titan group had taken a bad move. After all, a website without any advertising could not think of any other profit model.
Therefore, even if the website named NAK has taken away 60% of the users of national news websites, these websites are not particularly flustered.
What are you afraid of? NAK is not a Titan group company. Victor investment and Siman group will invest a huge amount of money every month to maintain the operation of NaK website.
Once NAK website can't make a profit, it must be the hard core supporters of the two titans!
After all, not everyone is willing to see their company lose money. The shareholders of Victor investment and Siman group will not agree.
Once the two pull out, they don't believe how long Titan can support alone!
Only a user, but there is no way to cash in the site, they are not afraid!
It's not just grinding time to see who dies first, they don't believe that the crazy NAK can persist!
When NAK goes out of business, those users will still come back to their arms, so they only need to stick to this period of time!
But is Tang Shizhe stupid? Will he do something that has no benefit? Will he fight an unprepared battle!
No way!
He's waiting for an opportunity for a NAK site to take most of its users into his pocket.
He is waiting for users to get used to a clean and tidy website without any advertisement, a website that can listen to voice news and articles at any time, and a website that can browse news and magazines all over the world in one stop.
Once these users have formed the habit of browsing on NAK website, it will kill them to return to the news websites full of all kinds of small advertisements!
The ten day advertising period has passed in the blink of an eye. During this period, through the Internet water army, ubiquitous advertising, user's award invitation, and the promotion of the circle of friends, NAK website directly intercepted 80% of the users browsing news on the Internet!
What is this concept? It only took ten days to stir up the concept of a multinational super company, although the establishment of this company is based on countless money and resources!
But the external valuation of NaK is very low. After all, all its resources are shared by the five major intercontinental newspapers. Once they leave the five major newspapers, they will be nothing.
What's more, a news website that can't see any hope of making money also prevents them from overvaluing them.
"The miscalculation of a gifted President?"
"Chicken ribs like news sites?"
"A worthless investment will make Titan lose a lot this year!""A bad move! The miscalculated Titans
"How will advertising free news sites make money?"
"A model of high investment and low return!" For a moment, all kinds of bad news filled all the websites.
Those news websites are eager to make NAK website black, and it is better to be black to death.
They do this just for the NAK website to improve the exposure, but also their own propaganda!
Some users look, I go, and there are news websites that have been losing money and without advertising, so they will be curious to point in to see.
After the hype of these media, the traffic of NaK website actually increased by several percentage points.
In the circular office on the top floor of Titan's new headquarters building, Tang Shizhe is standing in front of the glass dome surrounding the whole office, looking at the sea not far away. Behind him are Tang Yi and Tang er.
"Boss, when shall we..." Tang Yi opened his mouth gently.
"Don't worry, it's only ten days. Our lovely users are not used to it."
"Twenty days, twenty days later, we'll start that program." Tang Shizhe's mouth smile, although he can't let NAK achieve huge profits, but let it keep balance of payments, maintain its own operation is still possible.
Once NAK has balanced its revenues and expenditures, it will be able to free up funds to increase the acquisition of newspapers and radio stations, and continue to expand the number of newspapers, radio stations and magazines owned by Titan media alliance.
Twenty days passed in the blink of an eye. Many things have happened in these twenty days.
First of all, investors of various news websites use various means to sing down NAK company in real media, and say that NAK company will lose its money sooner or later.
The purpose is nothing more than to hope that Siman group and Victor investment can break with Titan group earlier, withdraw from Titan media alliance of Titan group and withdraw from NAK plan!
PS: can you vote every day? Seeing the fewer and fewer recommended votes, you have an impulse not to write it down... You are not afraid to keep the book to death = =
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