Chapter 588：

Every household puts blessing characters on the door, wall, and lintel of the house, pinning their yearning for a happy life and wishing for a better future.

The Spring Festival is the most solemn festival for the Chinese people, but with the changes of the times and the influence of Western thoughts, many people like to spend foreign festivals but forget the local festivals completely, and the taste of the new year is becoming less and less.

Gao Xiang is a very traditional person. He also values ​​traditional culture and traditional festivals. Of course, the Spring Festival is very grand and busy.

After busy work, Gao Xiang sat on the sofa to watch TV after eating, and checked the information.

Of course, business leaders must always understand the dynamic changes of information and policies.

After Gao Yiyi helped clean up the dishes and chopsticks, he also sat on the sofa and played with his mobile phone, and looked at art-related articles.

Half an hour later, Gao Yiyi finished reading the article he wanted to read.

Mime private 631

Self-discipline is an excellent human characteristic.

Gao Xiang and Gao Yiyi are both very self-disciplined, and they still maintain the habit and behavior of reading even at home.

Therefore, I often read relevant information and constantly improve myself.

After reading the related art information, Gao Yiyi immediately opened Weibo to see if there was anything...new information and news.

As soon as I opened Weibo, I immediately saw the relevant hotspots about Weibo Super Talk, so I clicked to enter and took a look at the relevant hotspots.

Women all have their own gossip attributes.

After taking a look, Gao Yiyi looked at Gao Xiang and said, “Gao Xiang, this Xu Kunkun is really hot enough. Weibo launched the annual Super Talking list competition. This Xu Kunkun’s Super Talk dominated the first place. Know what his representative works."

Gao Xiang smiled and said: "Traffic stars are like this. If you ask passers-by what Xu Kunkun's representative works, most of them can't answer, but they have already known Xu Kunkun amidst the bombardment of data and news."

"If you are a brand publisher, if you are an advertiser, I believe you will also choose Xu Kunkun instead of other powerful artists. After all, capital has always been profit-seeking, and the pursuit of interests is profit, so this is the traffic star. value."

"After all, it is the age of looking at data. In the eyes of a new generation of young people who blindly chase stars, there is no longer a standard for judging works. For them, data is the best proof of popularity! As long as the data is high, it represents popularity. And resources."

Gao Yiyi doesn't have much talent in business, he heard it in the mist, and muttered to himself: "Anyway...I just don't know what Xu Kunkun's masterpiece is."

Gao Xiang straightened up and said, "Young fans now take data too seriously!"

Now that we talked about this topic, Gao Xiang and Gao Yiyi talked about this topic indiscriminately, and talked about gossip.

"For the sake of their idols, young fans often open a few trumpet points by themselves, and make statistics for idols to prove their support for idol idols. It is no exaggeration to say that young fans do not yet understand the word idol. At that time, I have learned to use traffic data thinking to package idols."

"Young fans use this method to scan the list for idols and when they scan data, whether as a film and television platform or an advertising endorsement agency, in order to reduce risks and increase returns, they are more willing to find so-called artists with data. As a result, today's film and television circles are flooded with traffic-oriented thinking."

Traffic comes first! This is a strange circle.

Gao Yiyi was stunned, but he still listened carefully.

"So in such a big environment, those... really powerful idol stars and talented artists will still appear on the list of advertisers and the fathers of the money? This society will still "Excellent work"

Is it a criterion?"

Gao Xiang's Sifang Investment Company has not invited a celebrity or internet celebrity for endorsement and promotion so far, because he has a certain understanding of this circle.

"Those.........traffic artists "expensive remuneration"

They often offend the anger of the public, but it’s just because they don’t have a work, and it feels like... you don’t represent why the work can get such a high salary. Normal people’s anger is normal."

Gao Yiyi nodded, then nodded thinking slightly: "Indeed, these people are too valued now...the illusory data, and they don't know the real strength. Artists don’t care about data."

"Do you know that Weibo has such an annual super chat, who is the biggest winner?"

Gao Xiang raised another question.

For .. business, Gao Yiyi doesn’t know anything about it, but women also have the direct and sensitive keen sense of a woman. After a little contemplation, he said: "It should be Weibo!"

"clever!"

Gao Xiang smiled and said: "Carefully designed such a mechanism for raising Gu, so that all traffic fans will spend all their lives on this list... the list is exhausting to scan the data, brushing to the death and death, Sina has made a lot of money, and has also raised a huge and sophisticated industry. chain.

The so-called eating is ugly, but that's it."

"However, as a product, Weibo needs data and needs to be profitable. If there is no data, it will not be able to make money! So, Weibo uses the Chaohua product to make fans happy in the internal group."

"For the platform side, Weibo Chaohuan is just a way to play the fan economy in this era.

But for "rice circle"

In other words, this is "the source of resources for my idol"

! With high data, there will be more resources, so keep playing the rankings and keep doing data."

"It doesn't matter if there is no work, as long as the fans are there, then the traffic will definitely come, and even the honor will come together.

For example: Asian new song charts, star charts, etc..., such as Xu Kunkun."

.............. "Xu Kunkun has no masterpiece, but his songs dominate many song charts. It's amazing, right"

"It's weird!"

Gao Yiyi responded, then looked down at his phone again, and saw that many hot searches are related to Xu Kunkun, and said: "So now fewer and fewer people are sinking their hearts to hone themselves. It's too impetuous. , Just like the art circle."

In the art circle, not many people really regard art as a kind of art, and art is just a tool for them to make money.

Gao Xiang sighed slightly: "The current entertainment industry is...virtual fire, so my company, products and various aspects of publicity have never used celebrities, or have never used any traffic celebrities."

"I told Sister Hua that if you don't have to be a last resort, never use stars, especially traffic stars. It's really too vain."

Gao Yiyi nodded in agreement and said: "Yes, little brother, how do you think this situation will change, or just be alert to these...traffic stars?"

"Someone needs to give these...traffic stars a lesson."

Gao Xiang pondered for a while and said, "Go to the imaginary entertainment circle, and wake up these...traffic stars!"

: Third, Guiqiu automatic subscription and monthly ticket, flowers, evaluation ticket, thank you.

Mime private 632

False fire in the entertainment industry! There is an urgent need to give these... traffic stars a lesson, go to this false fire, because there are too many female data workers in the entire entertainment industry.

Data female workers, that is, creating data for idols, are another name for girls in the rice circle. They forward, comment, and like the celebrity, the agency studio, the brand partner, other influential corporate accounts, or personal accounts. Inside, mentioning the star’s original Weibo made the public feel, "Wow, this star is so popular, everything about him is so popular"

Through manufacturing data, in exchange for "in full swing"

Illusion.

At the same time, you have to master the rules of various authoritative lists, including Chaohua and Hot Search, to ensure that the idol is on the list, and the ranking is not too ugly.