Chapter 1087

In the newly decorated and slightly luxurious cinema, Li Mu, together with Fang Xudong and the key technicians of muying system, tested this extremely innovative online ticket system.

Before the test, Fang Xudong first introduced to Li Mu the terminal of the muying system - muying self-service ticket machine.

In this movie theater, there are four self-service ticket machines. The height of the ticket machine is about 1.8 meters, which is no different from the shape design of the ticket machine after the maturity of online tickets in the previous life. The whole machine is made of black plexiglass, and the most striking one on the front is the 17 inch positive screen display. After the system is started by default, some displays of the pastoral film system will be displayed continuously Material;

at the bottom of the screen, there is an input area similar to the password keyboard of the bank ATM machine. In addition to the ten numbers from 0 to 9, this area also has the most striking "pick up" button, the "confirm" button, the "delete" button and the "return" button.

On the right side of the keyboard area is the ticket exit, where the printed movie tickets will be vomited out after the ticket collection is completed;

unfortunately, because the touch screen technology is not mature and reliable enough, the first generation of terminal ticket machine did not adopt the touch technology, so Li Mu and Fang Xudong designed the first generation of ticket machine, and carried out the most efficient ticket collection process To a large extent.

First of all, as long as the system is powered on, the user presses the "pick up ticket" button in the keyboard area, and the input option of the pick-up ticket code will be directly displayed, while the initial stage of the pick-up ticket code is tentatively determined as a random eight digit number. After the user presses the "pick up ticket" button, the user directly enters the eight digit pick-up ticket code, and clicks "confirm", and the information confirmation page will be entered. In this page, the number, time, and time of the movie purchased by the user will be displayed The basic information, such as seats and quantity, is confirmed to be correct. After the user clicks "confirm", the movie ticket can be printed.

Because the system is very simple, and the hardware is over configured, the system's fluency is very high, almost no jamming phenomenon, so the user's fluency experience is not worse than that of the touch screen;

moreover, because the physical keyboard uses a more stable and high-end metal keyboard than the ATM, the leather is durable, the touch is clear, and the input is smooth, and the user is more than a dozen The ticket can be collected in 20 seconds.

Fang Xudong introduced to Li Mu: "Mr. Li, our ticket machine uses IBM hardware, which has strong overall reliability. In addition, the thermal paper used in the printing part is more convenient for maintenance. A specially customized ticket paper roll can print 10000 movie tickets, and it is very simple to change the ticket paper. A person can complete the change in two minutes."

Li Mu nodded and asked him, "what is the manufacturing cost of the first generation ticket machine?"

"At present, we have customized 100 sets to the factory, and the cost of each set is about 23000 yuan, of which the cost of mold opening is relatively high. If we continue to customize later, the cost will be lower and lower, and finally it should be reduced to within 20000 yuan," Fang said

Li Mu said, "we have 14 cinemas. Are each equipped with four ticket machines?"

"That's right." Fang Xudong said: "at present, the ticket machines of our 14 cinemas have been installed, all of which are equipped with four ticket machines. Now the factory has sent out the last 20 ticket machines, and we are preparing to continue to place orders. You have to order this quantity."

Li Mu nodded and said, "talk to the factory. If there is no problem with the testing of this batch of machines, we will book 5000 sets for the second batch, and confirm with them several key points, one is time, the other is price, and there is after-sales support."

"Five thousand?!" Fang Xudong was shocked and said, "Mr. Li, this purchase order alone is over 100 million!"

"It doesn't matter if it's over 100 million." "What we need next is to occupy all the cinemas in the country quickly. What can we occupy without terminal hardware?" said Li Mu

Said, Li Mu added: "if we want to play, we need to play a big hand. From the beginning, let others know that this thing burns money, they can't play."

Fang Xudong nodded: "I understand president Li."

Li Mu then said, "test the whole process of buying and taking tickets."

"You come here, we have a computer ready at the ticket window. You can experience the ticket system and see the background system of cinema sales management," Fang said

Li Mu follows Fang Xudong to the ticket counter of the cinema. Several IBM commercial machines have entered the cinema sales management background of muying, while another IBM notebook has entered the system homepage of muying on YY network.

"You can choose theaters, films and sessions from your notebook first. The films and sessions in this notebook are all written by me at will, without hindering the test," Fang said

Li Mu nodded. First, he logged in his YY account with a notebook. Then, in the online ticket system of muying, he found the movie theater he said he was in. Then he saw the list of films shown in today's movie theater. However, since the movie theater hasn't been reopened, the films in it were all written casually by Fang Xudong. Li Mu chose one of the godfathers, and then After half an hour's selection, I immediately saw the seat layout of the theater where the venue is located.

Li Mu locked two of the seats and successfully paid for them. Then Li Mu got a string of eight digit ticket codes. Li Mu chose to send the ticket codes to his mobile phone. A few seconds later, he received a message that said, "thank you for using the online ticket platform of muying. You have bought two tickets for watching the movie" Godfather "of a certain cinema and a certain hall at a certain time on a certain day, a certain month, a certain year , seats: row 06, row 07, row 11, ticket code: 33112323, please use the ticket code to collect tickets at the ticket machine or counter in the cinema, if you have any questions, please call muying customer service: 010...... "At this time, Fang Xudong immediately opened the seat table of this movie by Li mumai on the IBM commercial plane nearby. The seats 06 and 07 in row 11 showed that they had been sold, and after the sale, they also carried two small characters - muying.

After the user platform successfully placed the order, the cinema platform almost immediately received the confirmation message, displaying the seats as sold, which made Li Mu very satisfied with the speed and efficiency. Li Mu then refreshed the computer page, reloaded the ticket situation of the cinema, and it also showed that the seats 06 and 07 in row 11 had been sold.

Whether it is the user platform or the theater platform, the update of inventory can be done in real time, which is very important. The real-time interworking will not lead to oversold and wrong sale, and it can improve the user experience.

Li Mu then took his mobile phone and went to the ticket machine. He clicked to pick up the ticket and entered the eight digit ticket code. After confirming the order information, he immediately clicked to confirm the printing. At the ticket outlet, he immediately spit out two movie tickets. The information of the ticket and the information of his own purchase session are completely correct.

The whole system looks very complex, but the logic flow is very intuitive:

first, users can view the number of sessions and seat sales of each participating theater on the user platform. After the selection of the session, seat and payment are successful, the system locks the two seats completely and no one will buy them anymore;

Second, after the order is completed, the system immediately locks them up Feed back to the management background of the cinema, and tell the management background that there are new seats sold, and the management background immediately changes the inventory status synchronously, so as not to let the cinema sell again;

again, the system immediately generates an eight digit code for this order, and feeds back the code to the user, such as the 33112323 that Li Mugang just received. If the user needs to send the information to the mobile phone, then the system The server will send the relevant information to the user's mobile phone in the form of SMS through the cooperative operator channel;

at this time, in the background of the whole animal husbandry and shadow system, the ticket code 33112323 has matched the two seats selected by Li Mu, and is placed in the database waiting for the terminal ticket machine to check. This waiting process is also to correct the user's error.

If Li Mu goes to the wrong cinema, after inputting the ticket code 33112323, the system determines that the terminal requesting the ticket is not the cinema in the ticket information, and a striking prompt will pop up to tell the user. At the same time, the user can continue to choose to print the ticket.

If Li Mu doesn't go to the wrong cinema, the system determines that the terminal requesting the ticket is located in the cinema where the ticket is purchased, and it will directly print the ticket option to the user;

once the ticket code of 33112323 is successfully confirmed and issued, the system will immediately void the ticket code to prevent repeated printing.

This system involves a large background, a user's foreground, a merchant's management background, as well as a ticket taking terminal and a set of SMS sending mechanism. Although it seems to be a bit complicated, but for users, the cost of using is not high. The whole process is very smooth, including site selection, ticket payment, ticket taking and movie viewing.

After testing the use of the whole system, Li Mu was very excited. The emergence of online ticket system is absolutely a subversive experience in this era!

It can let users know the screening arrangement of the same day and recent days of the cinema without going to the cinema, and even the ticket sales of each movie, so as to prevent users from finding that there is no ticket or no suitable seat in the cinema;

it can also let users buy tickets in advance without going to the cinema, and completely avoid the tedious process of queuing up to buy tickets again.

This system can not only improve the convenience of viewing movies, simplify the process of ticket selling and the cost of manpower, but also is very suitable for online promotion and promotion.

Nowadays, the domestic film market is still very depressed. The price of a single movie in most of the theaters is about 25 yuan, and the attendance rate is basically less than 30%. If YY pushes a push to all users in Yanjing, each of them will give them a 10 yuan movie ticket, so that they can buy 25 yuan movie tickets directly online at 15 yuan, then there will be quite a number of films that were not originally If there are 100 seats in a screening hall, 25 yuan per ticket, 30% of the attendance rate, the single income is only 750 yuan. If you connect to the animal husbandry system, YY will push the local users again, and the attendance rate will be more than 80%. In that way, even if the ticket price is 30%, the attendance rate will be over 80% For a movie hall with only 15 yuan and 100 seats, the revenue per show can reach 1200, an increase of more than 50%.

The reason why 5000 terminals should be set is that Li Mu is determined that the cinema will not refuse such a good thing as muying, and as long as they don't refuse, the whole downstream of the Chinese film industry will probably be included by the muying platform in the future!