Chapter 1270

Lord Lei probably understood Li Mu's intention. What Li Mu wanted to do was to attract users with high cost-effective products and solve the needs of most users for such products, thus greatly limiting the market space of other similar products.

Nowadays, iPod is not really a powerful force. High price, closed-loop data and software adaptation are big problems. If there are high cost-effective products in the market, the development space of these products will be greatly hit.

However, Mr. Lei said with some concern: "Mr. Li, the current capacity of mango me is sufficient, but the question is, we don't have sales channels in Europe and the United States. If you want to shop then, what method are you going to use?"

Li Mu said with a smile, "with YY, are you still worried about the distribution channel?"

"After all, mango me is a real product. We need a sales network and a after-sales network," Lei said

Li Mu said: "this is very simple. I will contact with the US side. Amazon, eBay and even other offline distributors are our partners. Unlike other manufacturers, we have only products, no users and no traffic. But we have not only products, but also traffic. Who is willing to sell our mango me and provide distribution?" Service, then I will use YY to guide its platform. We have over 100 million users in Europe and the United States. With such a large flow, I'm afraid these enterprises will rush to cooperate with us at that time. "

"I get it!" said master Lei at once! With such a huge amount of traffic, we can even ask them for cooperation fees in turn. "

"That's right." Li Mu said, "if I am satisfied with the conditions, I will bring this flow to him."

Mr. Lei said: "Mr. Li, I suggest you cooperate with offline chain dealers, because if we cooperate with online platforms, once we want to do e-commerce business in Europe and America in the future, the traffic output this time is to feed the tiger, but if we channel the traffic to offline dealers, there will be no such problem."

"It makes sense." Li Mu thought about it for a moment, nodded and said, "at that time, we can cooperate with the most comprehensive distributors in Europe and the United States to let our users buy mango me offline. This is a good way, otherwise, if the traffic is directed to Amazon or eBay, their income will be too large."

Li Mu said: "you should hurry up to implement this matter, especially the stock of mango me. From today on, I asked my colleagues in the United States to immediately apply for the import license of mango me in the United States."

"OK, I'll arrange it!"

After I hung up the phone of master Lei, Li Mu had a vicious smile on his lips. If you play the iPod with hundreds of dollars, I play mango me with tens of dollars first. If the product can't compare with you, I'll take other things together and buy a mango me. How about sending a YY member for one year? How about a few dozen dollars of YY? What I have to do first is to let mango me break the source of your new users in the rotten streets of Europe and America, and then wait for the high-end products to come out and play with you slowly.

At this time, Chen Wan couldn't help teasing Li Mu: "what are you holding back? It was insidious to laugh. "

"Is it?" Li Mu raised his eyebrows and said with a smile, "I like to dig a hole for others. I like to dig a hole for others to step on, or I like to dig a circular hole to empty all around each other. It's a great feeling."

Chen Wan said with a smile, "it's really bad luck to be stared at by you."

Li Mu said: "this time, I'm looking at a company of the US emperor. If I kill him, I will go to the us to search for their cream."

Chen Wan asked, "what if you can't make it die?"

Li Mu said, "if you can't get rid of it, he will come back to China and search for the cream of the people."

Chen Wan said hurriedly, "then you'd better kill him."

Li Mu blinked and said, "I'll make another call."

Li Mu calls Fang Xudong on this phone.

As the CTO under his control, that is, the chief technology officer, Li Mu has all the technical requirements directly asked him to organize people to develop and implement them.

As soon as the call was made, Li Mu gave Fang Xudong a simple and straightforward task instruction: "Xudong, study Apple's iTunes in the United States, I want you to develop a product of the same type that is much better than it in the shortest time, with the volume as small as possible, the startup as fast as possible, and the hardware occupation as small as possible, and then add its fast startup to the next step Go to a version of YY. "

“iTunes？” Fang Xudong said in surprise, "Mr. Li, do you want to be a digital music market?"

"Yes!" Li Mu asked him, "do you know iTunes?"

"Understand." "I'm an iPod user. When I'm in the US, it's more convenient to use iTunes, because most digital music can be purchased and downloaded in iTunes, and then it's more convenient to use it with iPod," Fang said

Li Mu said: "what we want is this kind of thing, and the product name is called Ytunes, Ytunes needs two big plates functions, one is downloading online music, and supporting directly importing mobile hardware, the other is buying digital music online, so you can pay this piece online to make the interface well, we can pick up PayPal overseas and pick up Alipay in China.""It's no problem. I'll sort out the specific product demand immediately, because it involves the music market. We need to develop another management background for the goods on the shelves."

Li Mu said: "if you coordinate, I won't be involved in specific technical issues. After the UI design is finished, just show it to me. You must pay attention to the user experience. The simpler and smoother it is, the better. You must make iTunes users use our products, and then they can't help but think that iTunes is a piece of shit."

"I see." "I'll start now," Fang said

"Well." Li Mu said: "well done, with our mango me, we may get rid of the combination of Apple's iPod and iTunes. At that time, the digital music market of tens of billions of dollars a year in Europe and the United States will be our world. With the strong promotion ability of our YY, we can dominate the music market in Europe and the United States, or even seize the record company in turn, without using next year Division's throat, so you must give the greatest degree of attention, do its best to do it well. "

The impact of digitalization on the record industry is nuclear. ITunes was originally a distribution platform for record companies to make money, but it soon overthrew the consumption habits of music users, and gradually pushed the sales of traditional physical records to the extreme. In the era of declining physical records, it became the king of the music industry. If the combination of mango me and ytunes can To do this, the profit of this market alone is inconceivable. The profit of one billion dollars a year is like playing.

YY, a strong social product, is almost invincible in the current Internet environment. If QQ and Taobao started to be e-commerce platforms at the same time in 2003, Taobao would not be able to do it even if it gave 800 Arhats to Ma's boss, but QQ action was three years later. These three years gave Ma's boss a window of time to consolidate the foundation, and created the invincible empire of Taobao.

If you give iPod + iTunes another two years to accumulate users, I'm afraid YY won't be able to shake it at all. Fortunately, they haven't been shaped into golden bodies yet, and they can be broken with a little force.

Li Mu still has a lot of vicious moves of Yin apple in his mind. If his current offensive is not sharp enough, he will play with apple for three times.

For example, Li Mu can spend a lot of money on record companies at any time, asking for exclusive cooperation. If a record company can settle $5 million from iTunes in a year, it will spend $7 million on itself. The only requirement is that all music be exclusively authorized to itself. Today's apple is far from rich in wild science and technology, and it can be smashed by smashing the money. Besides, it can also In order to import the traffic resources of YY, just like you do Omni channel promotion for singers in China, you can help record companies to make stars, which is absolutely very attractive;

if this is not enough, then you will pull PayPal into the water, forcing PayPal to stand in line.

iTunes, after all, is an online trading platform, and the payment channel is the lifeblood of it. At the moment, the European and American markets have only one PayPal payment channel. Just like WeChat's payment has not started, Alipay has absolute monopoly in China.

If PayPal no longer supports iTunes, iTunes is bound to end, and Paypal will pay a little liquidated damages and bear some stigma at most. I believe PayPal is willing to stand in line as long as it gives enough benefits.

All the plans revolved around Li Mu's purpose. Before Apple started to build IOS and iPhone, he pressed apple to death. He couldn't breathe. He let him focus all the rest of his energy on dying struggle. Then he went to get rid of his team and directly dug into Makino technology.

At that time, I can mix the IOS team and Android team together to develop a new mobile phone operating system belonging to Makino technology, and develop Makino technology's own full touch smart phone. This market space is huge, and the profit contained in it is simply unparalleled.

……

Two phone calls explained Li Mu's two major strategies of encircling Apple: hardware and software. Lei and Fang Xudong are both capable people. Li Mu believed that with the help of two of them, and under his own control, although the war has not been fought, he has won it.

After hanging up the phone, Li Mu turned his head to look at Chen Wan and said in his face, "now it's time for us to settle the accounts."

Chen Wan said with a smile, "what is it? I don't owe you money. "

Li Mu said, "you lied to me and lied to me about my feelings, which made me think that I could not see you and that I was lost for a while. Shouldn't you give me a statement?"

Chen Wan smiled and said, "I want to surprise you."

Speaking of this, Chen Wan said, "it's better for you to see me suddenly when you're not ready than when you're ready?"

Li Mu curled his mouth: "it's really worthy of being the host. The little mouth is more and more able to speak."

Chen Wan said with a smile, "I was created by you when I was the host, so you have to eat your own bitter fruit."Li Mu sighed helplessly, then he put away his joking heart and asked her, "how long will you stay here this time?"

"Three days." "It's too busy to allow three days at most," Chen Wan said

Li Mu nodded and said, "I only have three days this time."

Chen Wan said sadly, "maybe I don't have time to see you alone..."

Li Mu stretched out his hand, grasped the soft palm and clasped his ten fingers, and said, "on the first day of the new year, I'll go home to pay a new year's Eve to my uncle and aunt. It doesn't matter if I don't have a chance to see them alone. After a while, I'll go to Hunan to see you!"