Chapter 1435

At present, jobs is a special "chicken rib" for Li Mu. This special "chicken rib" is not "tasteless food, a pity to abandon", but "tasteless food, terrible to abandon".

The greatest value of jobs lies in his definition of the first generation iPhone, iPad and app store. In the development process of smart phones and mobile Internet, jobs was a great inventor who created an era, but he was not a good businessman. The stage of Apple's real frantic wealth collection started after Tim Cook took over.

Now, Li Mu has the latest definitions of iPhone, iPad and app store in his mind. These definitions come from the years after jobs died. From the perspective of definition alone, Li Mu has completely surpassed jobs, so at this time, jobs has no use value for him.

Moreover, jobs was a relatively paranoid person, and he thought he was right at any time. With such firm self-confidence and belief, Li Mu knew in his heart that it was difficult for him to subdue jobs.

What's more, to subdue jobs? Let him come up with the concept of iPhone and IOS? I clearly have the advanced concept of internal combustion engine, gas turbine and even nuclear reactor. Why do I need a watt to design a steam engine? I just need to take out the steam engine first and then the internal combustion engine step by step. It's enough to take out the new technology just like squeezing toothpaste.

Li Mu's understanding of smart phones and mobile Internet has led jobs for at least ten years in the real history. Without the threat of jobs, Li Mu can slowly enjoy the 10-year leading advantage in a ratio of 1:1, or even reduce the speed a little more when the time is right. But if there is jobs, and jobs is likely to If they pose a threat to themselves, in order to deal with the threat of jobs, they may have to speed up the consumption of their leading advantages, and finally reduce the advantage period of the decade to eight years, five years, or even shorter.

Li Mu is not willing to take such a risk, so after the purchase of apple, jobs should be absolutely controllable. If not controllable, he should be de threatened so that he will not threaten the future development of Makino technology.

As for Tim Cook, Li Mu wanted to lock him not because he was afraid that he would have an impact on the future of Muye technology, but because he wanted to recruit him, and he hoped to gradually digest him into a core member of Muye technology, and even let him bear greater responsibilities than Lin Qingya, Kong Lingyu, even Liu Qidong and Lei Jun in the future.

The reason why I have such high expectations for Tim Cook is that in Li Mu's opinion, Tim Cook is actually the high-end talent that I need at any time. The reason why I can't is that Tim Cook knows how to make money better.

Jobs once asserted that no one needs a large screen mobile phone. The size of the iPhone 4 is the most perfect mobile phone in the world. The large screen mobile phone is stupid and incomprehensible, and it is impossible for apple to own the market. As a result, other brands have launched large screen mobile phones. After Tim Cook took over, he immediately started from the iPhone 5, and constantly improved the size of the apple mobile phone. The size of the iPhone 4 is 3.5 inches The iPhone 5 is 4 inches, the iPhone 6 is 4.7 inches, and the plus is 5.5 inches, which is totally contrary to the bold words made by jobs in his lifetime. In return, Apple's sales volume keeps rising and always stands in the invincible forest;

jobs refuses to launch the mini version of the iPad, thinking that no one will want that kind of thing, but after Tim Cook launched the ipad Mini, the sales volume of mini exceeded that of the ordinary model ;

the biggest difference between the two is that jobs regards himself as the father of the consumer, and his father's attitude towards his son is: what I think is good for you and what is really good, you are not entitled to bargain with me, what I give you and what you use is right;

Tim Cook regards himself as the grandson of the consumer, and his grandson's attitude towards his grandfather is: I think you are I'll give you what I like. I'm willing to give up all principles for you, as long as you pay.

So, it's no problem for a talent like Tim Cook to be in charge of anything. He will surely find the most profitable solution in his own field. As long as Tim Cook is willing to be a general under Li Mu, Li Mu is even willing to give the CEO's position to him. Li Mu believes that he is more qualified for such a role than himself.

with the continuous development of science and technology in Makino, and the growth of Taobao and Alipay, Li Mu knows that his energy will become more and more dispersed. Besides, there are many other layout outside, such as Elon Musk and Mark Zuckerberg. His future energy is more and more difficult to put into the specific development of a particular business, so he has to work for every business. Find the right person in charge.

……

Lin Qingya talked with Tim Cook for a long time, but in the end, Lin Qingya didn't represent Makino technology and gave Tim Cook a real offer.

She told Tim Cook that Li Mu gave her a clear explanation this time. If Apple can accept a series of conditions proposed by him, it is possible for everyone to continue in-depth communication, otherwise there is no need to continue talking.

What can be assured to Tim Cook now is that as long as apple accepts the request of Makino, Makino will acquire apple in an all-round way, including the iPod business that apple is about to face a huge loss, as well as the additional premium compensation to shareholders when Apple exits from NASDAQ.In fact, as long as these two guarantees are in place, Apple's top management will have to let go of most of them, because they don't need to mend these two big holes, because if these two big holes are mended, they may greatly reduce their own assets. If Li Mu can help them mend the holes, and then give them 80% of the market price of their own shares, it will be already for them It's help.

So, when Tim Cook brings his words back to apple, there are only two things that the core layer of apple is considering:

first, how to ensure that 90% of the core management and 80% of the employees accept the conditions of Makino technology;

Second, how to ensure that jobs accepts the conditions of Makino technology;

the first point is not difficult, after all, most people are I will not be willing to push myself into the awkward situation of unemployment. What's more, Makino technology is the top company in the industry. Better platform and more resources also indicate greater opportunities. Moreover, the key is that Makino technology promises to increase salary. Even if some people can't accept the offer because of special circumstances, it's OK to ensure that the vast majority of people accept it;

however, the most important thing The key is jobs, who is not sure to persuade him to accept the conditions of Makino technology, because this condition looks like jobs has to sacrifice the ego for the sake of the big ego.

But as everyone knows, jobs is a genius, but also a paranoid, who is not sure to be able to persuade him.

Finally, a core layer with a special understanding of Jobs said, "let me talk to Steve. I know him better than you. I should be able to persuade him."

……

A day later, Tim Cook, with a heart of excitement and excitement, formally told Lin Qingya that Apple fully accepted the terms of Makino technology and hoped for further negotiations.

Even Tim Cook didn't expect that someone could really find a way for jobs to agree to sign a six-year competitive agreement with Muye technology.

However, Apple's shareholders have also made great efforts to get jobs to sign the competition agreement. They promised that no matter what percentage of the shareholders were ultimately given by Muye technology, they would make sure that jobs could get 150% of the market price for his shares. That is to say, if the price given by Muye technology is less than 150%, the price difference would need to be proportional by the shareholders of apple Share and subsidize jobs together.

Fortunately, jobs doesn't own a lot of shares. He holds nearly 5 million shares of apple stock. If he purchases them at 150% of the market price, it will cost more than 30 million dollars, including an estimated 10 million shares that need to be shared equally by shareholders.

Everyone was curious about how the member of the core team persuaded jobs to accept the six-year competition agreement. When the member of the core team said the original idea, all the people suddenly realized it.

In fact, his reason for persuading jobs is very simple. There are two words: reputation.

He told jobs that now Li Mu is interested in taking over apple, which is the best way to exit the iPod. Because Li Mu promised to deal with all the losses caused by the iPod business, he would refund the users, return the goods to the dealers, and settle the arrears of apple to the OEM, so as to ensure the decent exit of the iPod from the historical stage. Jobs is the father of the iPod. If the iPod is returned with dignity His reputation can also be preserved. But if the iPod leaves the market in a mess and finally gets consumers, dealers and contractors to attack it, then Jobs's reputation will be completely destroyed. No one will think that he once invented a great product called the iPod, and everyone will only remember that his ipod has a lot of people, which has become a huge scandal in the field of electronic products.

In addition to these, this person also vaguely awakens jobs. Li Mu is an expert in playing media and guiding public opinion of users. The resources in his hand are also unprecedented. If he is a little dissatisfied with jobs, he can take advantage of the iPod event, through the powerful propaganda channel of Makino technology, to make jobs lose his reputation.

In addition, jobs has a smooth development of Pixar Animation outside, but Li Mu's influence in Hollywood is also increasing. A Chinese zombie movie in the 1980s made him lose 300 million box office in the United States. This is not only a great demonstration of the information promotion ability of Makino technology, but also a time for the influence of Makino ticket system on the movie box office It strongly proves that if jobs really annoys Li Mu, Pixar's development in Hollywood will be extremely difficult in the future.

Jobs finally compromised.

Without apple, he still has Pixar; the iPod was defeated by mango, and the world will remember his style when he used the first generation of iPod to make the world amazing. However, if the iPod eventually becomes a big stain in his life, and his Pixar is completely attacked by Li Mu, then there is really nothing left.

So, jobs made his own decision: accept Li Mu's condition, although he didn't return to apple, he was willing to sign a six-year competitive agreement. In the next period of time, he decided to leave the Internet, software and hardware research and development, and he wanted to focus all his efforts on animation films, because the more serious Apple's setbacks and crises, the more he felt about the single animation film Pure and beautiful. He thinks that it's a better choice to give up the competition in the Internet and hardware fields and settle down to do something simple and beautiful. After all, he has earned enough money to spend his whole life.So far, a generation of giants, under the intervention and influence of Li Mu, gave up the chance to become a giant. Now, he just wants to have a corner and have a warm spring.