Li Mu's words, let Mark Zuckerberg open up!

Make a fuse first! Then all the individual target groups can be ignited at one time in a very fast speed!

Think about it carefully. Every product of Muye earphone has such a "fuse". YY's fuse is the earliest happy farm, while the fuse of Paradise town is completely based on social interaction. The same is true for online of plants and zombies. Yytunes is booming because of the interest of social interaction based on music.

Li Mu quickly pushed all products to the world, because he created a fuse that can bind global users together and ignite them all at once. When users ignite, the products will explode naturally.

With that in mind, Mark Zuckerberg immediately began to reflect on himself. How can Facebook find its own fuse? Or, what's really the right trigger for Facebook?

Thinking before and after, you can't understand it.

Sometimes, the direction can be understood in a moment, but the road will take a long time to get through.

When Mark Zuckerberg fell into it and couldn't extricate himself, Li Mu opened his mouth and said to him: "there is an old saying in China called" Da Dao Zhi Jian ", which means that the ultimate truth is extremely simple. If you want to find out the truth, you need to understand the principle first. For example, you know that the earth rotates from west to East, so you can understand why the sun always rises in the East and in the West Down. "

After all, Li Mu said: "for Facebook, the ultimate truth is to let it develop explosively. To find out this, the rest is to explore the source of explosively. For example, in my opinion, the biggest problem of Facebook at this stage is that users have no motivation for self-development. Almost every user depends on you and your team to develop. There are many users in America 17 million college students, with this stupid method, how much strength do you need to be able to drive them all? "

"Self development" Mark Zuckerberg was deep in thought.

A few minutes later, Mark Zuckerberg suddenly looked up and said, "I understand Mr. Li! Just like the happy farm you first made, network is the key factor to promote the self-development of happy farm users. Because they need more network in the game to improve the fun of their game, they will actively invite other people to join the game, which forms the inertia of users to actively promote more users to join, right? "

Li Mu nodded, "that's right. It's interesting. Go on."

Mark Zuckerberg said: "Facebook's top priority now is to find the driving force of users' self-development, so as to call on users' power to promote the development of the product. That is to say, we should first break the current situation that Facebook only develops in closed-loop within universities, and then let everyone actively invite more friends to join the product!"

Li Mu said with a smile, "the direction is right. Next, we should follow this direction to find the most appropriate way."

Mark Zuckerberg said, "I'll think about it when I get back!"

"As the project leader, you naturally need to think more about it, but now I can give you a little advice," Li Mu said

Mark Zuckerberg said in a hurry, "Mr. Li, please tell me!"

Li Mu said: "if you want the product to develop like a plague, you must make the product have the ability to break through the group limit. For example, what Facebook lacks now is the interaction between one university and countless other universities. That is to say, you need to make the current users of Facebook more interested in other Facebook outside our university. Based on this, I have an idea, It's for your reference. "

"Mr. Li, please give me some advice!" said Mark Zuckerberg

Li Mu did not immediately say his solution, but asked him, "mark, where are you from?"

Mark Zuckerberg subconsciously replied, "I'm a new Yorker."

Li Mu asked him again, "where did you study in high school?"

"Phillips Exeter college is a private high school," Mark Zuckerberg said

Li Mu nodded and asked, "are you still connected with those high school students?"

"Part of it." "It's just that some of the good ones are still in touch, many of the others have been disconnected," Mark Zuckerberg said

Li Mu asked him again, "do you think back to your high school days, any people who want to contact now but don't know how to contact?"

"Yes." Mark Zuckerberg said, "it's a girl I fell in love with in high school. Her name is Jenny."

Li Mu asked him, "where is she now?"

"At Stanford," says Mark Zuckerberg

Li Mu asked again, "have you ever tried to ask her former classmates for her contact information?"

"Yes." Mark Zuckerberg said truthfully: "but my friends are not familiar with Jenny, and they don't have Jenny's contact information, but they can help me to find out Jenny's good friends, but I later backed away because I was afraid that Jenny didn't even know who I was..."Li Mu nodded with a smile and said, "well, why don't we give Facebook a new function so that you can find each other's Facebook page through the key information of each other's name, each other's hometown, each other's primary school, middle school, high school and university? For example, if you want to get in touch with Jenny, or want to know what's going on with Jenny, you can go to Facebook and search for Jenny who studied at Phillips elsett college in high school and now at Stanford? If Jenny happens to have Facebook, then you can see her homepage, see her photos, see her recent situation, and you can also say hello to her boldly, and tell her that you are Mark Zuckerberg from Phillips elsett college. If she remembers you, she will apply through your friends, and then you two can be on the Internet To re-establish contact on. "

Mark Zuckerberg's eyes twinkled, and he said excitedly, "I understand Mr. Li! We want Facebook to break through the walls of colleges and universities and provide these college students with an opportunity to find friends outside the school! "

Li Mu said with a smile: "well, people from a university come from all over the world. Although most of their social activities are limited in the campus, they must have other social circles before they enter the University siege. Maybe they are old friends who haven't been contacted for many years, maybe they are secretly in love with each other, more likely they are former lovers, although they can't find their contact parties But as long as you have Facebook, you will have a great chance to find him. In this way, Facebook will break through the walls of the campus because of the needs of users, and then have the ability of self-development. This is like suddenly opening an external port to the LAN. The changes it can bring May be breakthrough. If you operate this well, it is likely to be in the third place In five months, Facebook will be used by 80% or more of college students. "

"I see!" Mark Zuckerberg said excitedly, "this entry point is so perfect. If it works well, Facebook will have the explosive growth you said!"

Li Mu said: "in the near future, the Internet industry will surely be born into a giant in the field of web social networking. Facebook may take the lead, but the key is to see how you operate. Now for you, Facebook has no competing products, which means that the pressure on your early development will not be too great, even as comfortable as wandering in the blue sea, but it also means that you can easily slow down or If you don't compete for products for a long time, it's OK. If you have enough development time, you also have enough opportunities to try and adjust yourself constantly. But if there are many competing products, you may die or die for a small mistake. So I hope you will wake up at all times as if you are fighting in the Red Sea, rather than enjoying in the blue sea. "

Ma Huateng has made numerous mistakes in the early years of QQ development. Many of them are fatal in the Internet industry ten years later, but because there were no strong competitors in the instant messaging field at that time, Tengxun was given a window of time from making mistakes, realizing mistakes, and correcting mistakes. However, after his rebirth, Ma was not so lucky. He didn't even have such a good luck There are mistakes, just a little negligence, he was using "happy farm" to steal the old man.

Although Facebook has not met any decent rivals in the last life, no one can say what will happen to the Internet industry in this life. When Mark Zuckerberg founded Facebook in the last life, no one knew. But in this life, because of his care and investment, he has gained a high reputation in Silicon Valley, which leads to Facebook's inability to realize in Silicon Valley With low-key development, it's easy to find the potential of this business model. In this way, the blue sea will soon become the Red Sea. If Mark Zuckerberg can't speed up in this process, it's hard for Facebook to reach the height of the previous life, or even be cut off by half.

After waking up Mark Zuckerberg, Li Mu said to him, "in the near future, we need to make changes in product structure and product promotion. It's too slow to push University by University. Instead of trying the way I just said, I'll arrange Makino technology to make a soft wide for Facebook. The core of soft wide is a boy from a university who has been secretly in love with a guy since high school Girl, later, they went to school in two separate places, and there was no contact with each other. But the boy found the girl he wanted through Facebook, and summoned up the courage to express his love on the Internet. Later, he knew that the girl had always been kind to him, so the two finally came together. You should prepare the story first, and don't be seen as a flaw. "

Speaking of this, Li Mu said: "in addition, I will let people send a message to all the college students and even all the people who have studied in softguangli. It's better to sign up for a Facebook and improve their information. If you don't know, someone who secretly loves you is looking for your contact information. If you sign up for a Facebook account, and you are truthful If you fill in the information, people who secretly love you can find you here, which is the key to stimulate potential users. When you do promotion in the future, you must also convey this concept to potential user groups. ""Let users know that you can find the people you want to find on Facebook, and let the people who want to find you find you. These are the two triggers for Facebook to explode in the world in the future!"