Chapter 1658

As the chairman of the board of directors of the world's top 500 enterprises and the chairman of the board of directors of the top five private enterprises in the United States, Roland MAS has always been extremely proud. In his eyes, even the president of the United States may not be worthy of an apology, let alone a young man in his early 20s.

Mars, led by Roland Maas, is different from it industry, financial industry, energy industry and military industry. Silicon Valley people often touch various anti-monopoly laws, and are harassed by the U.S. government every day. They devote a lot of energy to government relations and always bow to Washington. The same goes for financial industry, not to mention energy industry and military industry.

However, companies like Mars have been living a life of fearlessness. The food industry is an industry that will never touch the anti-monopoly law, so they never have to worry about the sanctions of the U.S. government, and as long as the product quality is well controlled, the U.S. FDA, or the food and drug administration, will not be unable to live with them;

and Mars Almost is the private industry of MAS family. In order to ensure the independent management and absolute control of the enterprise, they only sacrificed a few shares to the shareholders outside the family, but never considered going public. As a result, the powerful Wall Street has no way to deal with them, and it does not exist that they want to use capital means against Mars. We are not in the same dimension at all In addition, Mars has a rich product line, strong brand effect, global sales network and amazing profit margin. Although such enterprises are not the most powerful among the top 500, they have always been the most stable among the top 500. The

Internet bubble will break down the IT business, but it will not break the fast market of Marx; the

financial crisis will break down the financial enterprises and destroy a large number of entity businesses, but it will have a much smaller impact on the magnates than the other enterprises. If

compares the world's top five hundred to different countries in the Lords period, Mars is not Li Wu. The most powerful is not the biggest in territory and the most powerful in financial resources, but it is absolutely the strongest in defense. It is like building a magino defense on all sides, so that no opponent can find an opportunity to attack.

However, Mars did not expect that enterprises such as his own actually have a fatal weakness, which is not in the attitude of the government, nor in the economic situation, but in the propaganda of public opinion.

Like coca cola, Mars invests a lot of money in advertising every year. It is a big money maker in the eyes of the media all over the world. Therefore, Mars always feels that its publicity resources are very strong and its market public relations ability is very strong. The media usually have to kneel and lick behind its buttocks. Even if there is a little scandal, the media can help it hide it.

However, it is unexpected that there is a hidden precondition for their powerful media resources. The reason why Mars' media resources have been effective before is that they have not triggered the precondition, which is: don't provoke Li Mu.

If Li Mu is not angered, Ma's public relations ability is really enough to support their strong defense, so that their opponents can not find a breakthrough in attack.

However, when Li Mu is enraged and takes the initiative to attack Mars, he will bring a powerful buff, which will make all the opponent's defenses useless.

Muye technology itself is the portal media with the largest coverage and the strongest influence in the world at this stage, and it also covers the stratum that has daily contact with the Internet. In this era of society, the group that has daily contact with the Internet is the youngest and most powerful group in the society. In this case, Li Mu has almost become the global media that are awed by it The existence of fear.

Ma's own initiative is against Muye technology, and she still uses the shameless marketing method of touch porcelain. When Li Mu's firepower is fully open, all the media begin to protect themselves, and their attitude towards Ma is not as ambiguous as before. In the past, these media's attitude towards Ma is: as long as you put in advertisements, it's OK. Now, these media are not as vague as before Ma's attitude has become: you can put in an advertisement, the rest will be fine.

Without the help of these media resources, Mars suddenly found that facing Muye technology, he was like an unarmed child with ten billion dollars' worth. Li Mu, a fully armed Rambo, could not only fight, but also have more money than him.

Now, Ma's family has been hanged by Li Mu in front of the global public opinion. Roland MAS, who has always been very proud, is on the verge of collapse.

When the board of directors made a decision to ask him to apologize and plead guilty immediately, he applied for the suspension of the meeting. He hid in the office and smoked more than half a bag of Marlboro. Then he went back to the meeting room. In front of all the people, he said angrily, "I respect the decision of the board of directors. Next, I will ask my assistant to get in touch with Muye technology immediately, preferably directly Li Mu got in touch and went to China as soon as possible. "

"Roland, I think you'd better not try to contact Muye technology or Li Mu himself," said Jimmy MAS, vice chairman of the board

"Why?!" Roland MAS frowned at Jimmy MAS, who was full of smiles.

Jimmy MAS, who has been beaten by Roland MAS, is the number two person on the board of directors of Mars.He and Roland MAS are cousins, and their father is a relative brother. However, there is no kinship between them, because in front of the ten billion dollar commercial empire, kinship has long been worthless, and neither of them can be relied on. Moreover, cousins, a family that has flourished for decades, have already spread their branches and leaves. Everyone surnamed MAS There are a large number of three generations of consanguinity. To the present younger generation, there are really countless.

It's strange that so many people have a good relationship with each other.

Roland MAS has always felt that the person who is most looking forward to his early death in the world is probably his cousin Jimmy MAS, so he has been very upset with him, and always kept on guard.

At this time, Jimmy MAS said seriously with a face: "Roland, Li Mu's original words are to make you" apologize to Lin Xiangru. Unfortunately, I have studied this little story in Chinese history carefully. Before they came to apologize to Lin Xiangru in Jingtiao, they didn't let their housekeeper go to Lin Xiangru's first to say hello! "! You are insincere at this point of view. In Li Mu's temper, if you don't do well, you will be even more irritated. At that time, we will all be more affected by you. "

Roland MAS was angry with Jimmy MAS. He shouted angrily in front of a crowd: "Jimmy, it's not my fault that this matter has come to this day, but I decided to sacrifice my personal dignity for the benefit of all of you. Don't you have any gratitude?"

Jimmy MAS turned his mouth and said, "what gratitude do I have for you? Before that, you signed the appointment of the stupid CEO. Don't you take responsibility for the mess he made? What's more, when Li Mu publicly accused us, you decided not to apologize, and you wanted to confront him. Now that you can't do it, you say that you are sacrificing your personal dignity for the benefit of all of us? You're a chairman of the board of directors who's so perverse, aren't you

After that, Jimmy MAS looked at the people around him and agitated, "everyone said, am I right?"

A large number of people joined in.

Someone even said, "Roland, don't think we owe you anything in this matter. Even if you really plead guilty and get Li Mu's forgiveness this time, you can't completely make up for the harm you have caused us!"

"Yes, Roland, do as Li Mu said. Go to China and plead with him. Otherwise, we will immediately ask to start the extraordinary procedure and impeach you first!"

"Hey, if Roland is impeached, I will volunteer to be the next chairman of the board of directors. At that time, I will go to Huaxia naked to apologize to Li Mu!"

Roland MAS looked at the people who were talking a lot, and realized how bad his popularity in the board of directors was.

Roland MAS did a series of things that infuriated Li Mu and brought a huge crisis to Mars, which really infuriated most of the board members. Everyone ate in a pot. The person in charge of cooking lost a hole in the pot because of his mistake, and the number of meals in the pot is still decreasing. If you don't remember him, you'll blame him.

At this time, Jimmy MAS saw that most of the people were very supportive of themselves, so he said with a smile: "Roland, I hope you have to correct your attitude, apologize to Li Mu, nod your head when scolded and stand when beaten. Only in this way can you win his forgiveness, avoid loss as much as possible for our Mars, and only in this way can you stabilize your position as chairman of the board of directors 。”

Roland MAS was angry at the bottom of his heart, but he smiled and nodded: "please rest assured that I will use the sincerity of twelve points to exchange for Li Mu's forgiveness, and I will try to reach a consensus with him that is most beneficial to us. At the same time, I also ask you not to worry. This matter is not necessarily a bad thing for us. If I can represent Mars and Perhaps for us, this will be a new opportunity for development

In this passage, Roland MAS said nothing. He did not dare to expect that Li Mu Hui would really let go of his past troubles and reach some cooperation with Mars. The reason why he said this is just to draw people's attention, so as to prevent these people from constantly attacking their mistakes in this matter under the guidance of Jimmy MAS.

Jimmy MAS naturally heard the meaning of Roland's words. He snorted and said: "Roland, don't give us pancakes here. With Li Mu's ability, position and temperament, I'm afraid you don't even have the chance to see him. Even if you have the chance to see him, I don't think this matter will develop in a good direction."

Roland MAS said angrily, "Jimmy, what do you mean?

Jimmy MAS shrugged his shoulders and said quietly, "it's not interesting. Since you can be optimistic, why can't I be pessimistic? As for whether the final result is good or bad, it depends on your ability. It doesn't make sense to just talk about it. We are here to wait for your news. "