Chapter 690： 0 Go Save the World

A white battery car ran over the green lawn and stopped by the rest area. Two elderly people in their seventies got out of the battery car one after another. After the other battery car Ryan was riding in stopped, they walked into the rest area. Area under the big sun umbrella.

When Ryan and Time Warner’s chairman of the board of directors Don Logan entered, the huge rest area was empty except for the table where Summer Redstone and Rupert Murdoch sat.

Although the four groups will not have any affection when they compete, the atmosphere between the four actual controllers is generally considered to be very harmonious.

In particular, the competition between Disney and the other three traditional media groups is far less fierce than between them.

"In my opinion, this matter is not suitable for us to come forward."

After sitting down, Ryan continued the topic, "The government across the ocean is very wary of the North American media and will never allow us to get involved in the mainstream media industry over there."

His gaze turned to Murdoch, "Presumably Rupert understands this."

There was no sarcasm in this remark. Ryan just explained the facts plainly. The matters they discussed were related to the vital interests of the four groups.

"We can't have the right to speak." Rupert Murdoch said, "The other party can't give us a part of the right to speak. Although I am very unwilling, News Corp.'s investment in the media is actually Basically it failed."

"Warner is better." Don Logan laughed, "We only focus on the entertainment industry."

"Ryan, I heard that you set up an investment fund over there?" Summer Redstone turned the topic back to Ryan, "How is the harvest?"

"so so."

Like investment banks like Goldman Sachs, several investment funds under Scott's control have gradually extended their reach to China. The key investment projects must be the rapidly developing IT industry, "just participated in the investment of a few small IT companies."

Like the it company in North America, there are really not many it companies that he can remember.

"The copyright protection and openness of the Chinese entertainment and cultural market..." Ryan brought the deflection topic back to the right track. "Although it is directly related to our interests, I do not recommend launching a public opinion war. The government is always sensitive, and doing so easily makes them classify us as potential enemies."

"I also agree with Ryan's statement."

Rupert Murdoch, who has met several times in China, said, "This involves ideology and propaganda image shaping, and there are barriers that cannot be crossed across the strait."

"Although their market has opened up a bit after 2001." Don Logan said with his chest in his arms and his chin in the other. "But what we need is a more free and broad market, and they also need to pay attention to copyright protection. , Otherwise our income will always be limited."

"The federal government is about to start a new round of WTO amendment negotiations." Summer Redstone reminded.

This is also the main reason four people can sit together.

"So, we will use the simplest and most direct method." Ryan tapped the armrest of the chair lightly, "promoting the federal government to strive for more benefits for us in the negotiation."

With the promotion of capital, the federal government will certainly do so. Hollywood and the media industry are powerful tools for exporting American values. The media industry may be restricted by many countries, but Hollywood movies have broken most of the barriers in the world.

Although the federal government may not be able to gain too many benefits for Hollywood in negotiations, it is a hundred times stronger than doing nothing. Even if the opposite government is still talking about copyright protection, it wants to gain from trade. The status of reciprocity must be changed.

According to statistics, in the past few years, Disney’s direct loss of copyright fees on the other side of the Pacific Ocean has reached 300 to 400 million U.S. dollars each year. The potential loss is impossible to calculate. Numerous products that have not been authorized by Ryan and Disney have flooded all corners of the Chinese market.

Among them, there are not only Disney's classic Mickey Mouse and Donald Duck, but also emerging Harry Potter and Pirates of the Caribbean.

Even in recent years, Disney only relied on the "Harry Potter" series to take away one billion RMB of revenue from China, but this part of the money is simply insignificant compared to the revenue generated by piracy.

Although in the last year of the previous life, including him, are beneficiaries of piracy, people who stand on different positions will have different demands for interests, and those who harm the interests of capital are their opponents.

Therefore, since the Sino-US WTO negotiations at the turn of the century, Ryan has united many Hollywood companies and put pressure on the federal government in order to win more for the many Hollywood interest groups, including himself. Many benefits.

After joining Disney, he has more powerful capital and interest demands. Re-revision of the China-US WTO Memorandum on Films and Cultural Products is definitely a must for the entire group and even the alliance of interests.

In this regard, Viacom, Time Warner, News Corp and Walt Disney, where the film and television entertainment industry and derivatives account for a considerable share of the entire group’s revenue, are definitely a natural community of interests.

Just like Nicole said, Disney has major interests on the other side, and it is definitely not a wise choice to directly intervene. Is there any target in the United States that is more suitable for the culprit than the federal government?

In his current position, Ryan is very clear that he represents not only his own interests, but the interests of an entire group.

After discussing some measures to put pressure on the federal government with the other three, Ryan left the club one after another.

For these large commercial groups including Disney, the opposite is definitely the largest potential market. Unlike Iran and North Korea, which cannot enter through legitimate channels, the opposite market will certainly occupy a very important part of Disney’s future development strategy. status.

Disney’s audio-visual industry has taken the lead in making changes. The "Transformers" crew has contacted the heroine of "Cyan Red", and the other party has also accepted the invitation of Disney Pictures to play a supporting role in a live-action movie. After this news spread to China, it once caused quite a stir on the Internet.

In this era, it is a great honor for actors on the other side of the Pacific to enter Hollywood.

There is also the latest episode of the Harry Potter series "Harry Potter and the Goblet of Fire", which has long been determined to be premiered globally in dozens of countries, including the other side. Disney has already put the Harry Potter crew Divided into two halves, in addition to the brigade who stayed in Britain and the United States, there will also be a group of people mainly composed of the actor who played Zhang Qiu, who will appear at the premiere in mainland China.

Even the premiere location is located in a movie theater that will open in Shanghai on the Wanda Cinema Line.

Ryan even considered taking one of the Gryffindor’s Golden Triangle to the other side of the ocean, and later gave up this plan. It would be more pleasing to let Miss Zhao, who played Zhang Qiu, be the protagonist of the premiere. Audiences from mainland China.

As for the future, if the revenue of the opposite market can approach the North American market, he doesn't mind holding a Chinese actor as the protagonist of "Transformers" or other commercial masterpieces. I believe that as long as there are enough benefits, other companies will do the same.

Of course, the premise is real interests, not other illusory things.

Entering October, after the traditional off-season September adjustment, the North American film market has set off a new round of screenings. Disney Animation also launched the first 3D computer animation feature film "Four Eyes Day" without Pixar Studios' participation. "Chicken", although the total investment of this animated feature film has reached 150 million US dollars, it has a distinct taste of experimentation. It is a typical test of the Disney animation headquarters.

For the Disney animation department that has been in trouble for many years, it is not a simple matter to re-emerge, nor can it be easily solved by a script and Pixar production technology. This animation feature film shows the many new Disney animation departments. insufficient.

"A fast-paced collection of popular culture."

"This is the first Disney full cg cartoon without Pixar. It looks cheap, boring and distorted."

"Even if the visual effects of the film are superb, it will be in vain if there is no witty soul, and it is almost the same as a TV cartoon."

The audience's comments on Disney-Ryan Family Online reflect many problems in the film, and these problems are most directly reflected in the box office.

The number of theaters in the first week of the film reached more than 3,600, but the North American box office was only US$40.04 million. This is the worst animated film at the box office in the first week after Ryan joined Disney. Most importantly, the film’s reputation among the main audience Poor, definitely not a successful work.

"Four Eyes" is not a failure After three weeks at the North American box office, it also reached 100 million US dollars. However, due to the poor reputation of the audience, the sales of derivatives are not very good. Disney is in In this project, there will be a certain amount of loss, but this is the tuition fee that Disney Animation must pay for its re-emergence.

Because this is just an experiment to test the waters, Ryan did not intervene too much in this movie, and this is not a traditional Disney animation. After a simple test of the water, John Lasseter assured the board that it was produced by Disney Animation. The works of will return to the most typical Disney animation style of the hand-painted era.

The kind of cartoons that sing and dance, and are sweet and boring, are the hallmarks of Disney animation.

Of course, as long as Disney animation has enough accumulation, after the social environment gradually changes, Lily can save the world.

The **** movement in North America is getting bigger and bigger. For example, in areas where gays live in San Francisco and West Hollywood, there are often large-scale rainbow flag parades. However, **** organizations need to make new breakthroughs in propaganda and culture. The representative work is undoubtedly "Brokeback Mountain" which won the Palme d'Or in Cannes this year! r1152

{:\"23130\",:\"1036\"};()