Chapter 185： Pikachu, it's you!

Soon, Xia Yu read all the opinions. The best ones are "Global Daily", "Fengyun Daily" and "International Daily". Others such as "Daily News" and "Minsheng Daily" This kind of name is good, but it doesn't fit Xia Yu's positioning of this new newspaper.

Although Xia Yu's positioning of the new newspaper is mainly political news + people's livelihood news + international news, supplemented by other types of news.

However, among these three positions, Xia Yu also divided the order according to importance.

The most important is international news, followed by political news, and last is people's livelihood news.

Therefore, the three names of "Global Daily", "Fengyun Daily" and "International Daily" will be more recognized by him. Yan Wenhan and others have figured out Xia Yu's mind.

It is impossible for the newly established Jiuding News Agency to launch its business from the very beginning, and outsiders have to see the effect before purchasing the service.

So naturally it needs to be used internally first, so that the effect of Jiuding News Agency can be better used, naturally it is in the area of ​​international news!

Moreover, in the area of ​​international news, Hong Kong does very few newspapers, even if it is not professional, the market is blank, as long as it is done well, it can make a steady profit, and being a pioneer can also establish authority.

Under various considerations, Xia Yu naturally values ​​international news more and needs to be unique!

Looking at the three suggestions placed in front of him, Xia Yu touched his chin to think carefully, and his thinking was unconsciously linked to Time Warner in the previous life.

Time Warner’s paper media is mainly magazines, not newspapers. It owns 64 magazines, covering 264 million people around the world. The most famous ones are Time, Sports Illustrated, People, Fortune and other magazines. .

In terms of international news and current affairs, Time Magazine has the greatest influence.

Although it is embarrassing to say it, whoever appeared on the cover of Time Magazine and became a cover character in the previous life of China would definitely cause a sensation, and this is only an Asian cover character.

If he appeared on the cover of the international edition, the sensation would be even more intense.

After seeing this lack of self-confidence and paying more attention to other people's approval, Xia Yu felt very uncomfortable in his heart.

Therefore, in this life, when he is in the news media industry, he naturally wants to change the status quo. How can he also have a magazine and Time Magazine to fight courtesy.

"Jiuding Daily" launched an "Economy" magazine in the same field, benchmarking "Fortune" and "Forbes."

This newspaper that has not yet been launched is naturally not as simple as launching a newspaper. Xia Yu also has the purpose of launching magazines in the same field at that time, and the target is Time Magazine.

Based on this consideration, the choice of the name of the newspaper this time should naturally be more cautious, and should be able to connect to the following magazines.

At this time, Xia Yu remembered that Time Magazine had a well-known brand, that is, the Man of the Year. The purpose of the selection was to "select the person who has the most significant impact on the news and people's lives, for good or bad."

Those who can be on this list in previous lives are the most powerful people in the world, or the most influential people that year.

Such as the German Aunt Mo in 2015, Trump in 2016, and earlier such as the Obama in 2012 and so on.

It's a pity that our country's bigwigs are hard to get up!

And with the memories of Time Warner's bigwigs, Xia Yu knows that the European and American media are full of prejudice against China, and there are countless media that wantonly slander China, and Time Warner has done this kind of thing.

Since I was born again, I naturally have a place in the media field that belongs to China and belongs to the Chinese. How can I have a certain right to speak and make my own voice.

Since there is no way to buy "Time", then there must be a rivalry with "Time".

Xia Yu naturally wants to own such an influential selection brand as Man of the Year.

If you think about it in this way, "Fengyun Daily" is more appropriate. When the time comes, the magazine will be called "Fengyun Weekly", and when the brand is launched, it will be called XX Man of the Year, whose name is more authentic than "Times Weekly".

Shanzhai wants to get rid of the genuine products, so naturally they have to take a name that sounds more genuine than the genuine ones! Increase some opportunities!

Thinking of this, Xia Yu showed a sinister smile.

Pikachu, it's you!

Ah bah, "Fengyun Daily", it's you!

After thinking about it, Xia Yu called Yan Wenhan in.

"Boss, are you looking for me?"

Yan Wenhan said respectfully, his eyes swept over the papers on Xia Yu's desk, and he suddenly guessed the purpose of the boss asking him to come, and he felt a little bottomed.

"The new newspaper, I have decided, it will be called "Fengyun Daily". Sun Xin's idea is very good. It is very magnificent to sit and watch the world change without leaving home."

"From another perspective, it can also be understood that the goal of our newspaper is to stir the world. This is the highest pursuit of the media industry. Once a paper is published, the situation will change! This is a manifestation of the influence of the newspaper."

"I hope that one day our newspaper will have such a strong voice and such a big influence!"

"This name can also slap everyone at all times, don't slack off, and always move towards this goal!"

Xia Yu looked at Yan Wenhan with a serious face and said.

This represents the high expectations in Xia Yu's heart, once again to create a top-notch weapon of public opinion!

Hearing what Xia Yu said so solemnly, Yan Wenhan deeply felt the importance of the boss’s importance to the new newspaper. He nodded and replied: “Don’t worry, boss, I will pay attention to it 200% and try my best to build this new newspaper. !"

"This newspaper relies heavily on Jiuding News Agency. Until the news agency is built, there is no way to make it. However, the media industry needs talents who can play pens. You must analyze the current affairs and the overall situation thoroughly. You can now recruit people. , Start building the newspaper, understand?"

Xia Yu looked at Yan Wenhan and offered him something.

"I understand that I will go out soon, and I will not disappoint you!"

Yan Wenhan solemnly promised.

Xia Yu nodded, then thought for a while, then asked: "Did Gavin Peter come to you?"

"He has come to me, and I have ordered to go down. The publishing business is now docking with him, and the division should be completed in a few days."

Yan Wenhan quickly reported.

"Well, I hope you understand. We are a newspaper company. The main purpose is to do paper media such as newspapers and magazines. Although the publishing business makes money, it will distract us If you want to become bigger and stronger, you can only split it up. In addition, there is still a big market in the newspaper industry waiting for us to explore, and focus on doing one thing, which is better."

Xia Yu said in a deep tone.

His words meant to appease Yan Wenhan. After all, the publishing business was created by Yan Wenhan. However, after the result, he had to give it to others. It would be personally uncomfortable. In order to avoid Yan Wenhan thinking, Xia Yu still wanted Do gestures.

Yan Wenhan said with a free and easy smile: "Boss, I understand this truth, and I also intend to go deeper in the paper media market."

"It's okay if you can think about it this way. Thanks for your hard work. Go ahead!"

Xia Yu nodded in satisfaction and said.

"Then boss, I'll go first, call me if you have anything!"

After Yan Wenhan finished speaking, he left the office.

Looking at Yan Wenhan's back, Xia Yu smiled satisfied.