Chapter 289： Ranking in island countries

After going around in Jiuding Securities Company, Xia Yu did not stop and went straight to the other two companies.

He is going to finish all the things that should be understood within today, and set the tasks that should be assigned.

The four companies are the rising sun in various industries, and the effect of every bit of time is magnified many times, and Xia Yu naturally does not want to waste it.

Soon, the car stopped again downstairs in the building where Jiuding Animation Co., Ltd. and Jiuding Book Publishing Company were located. Xia Yu took Li Wuming and walked straight to the animation company's floor.

"Boss, you are here!"

When Xia Yu found Ma Tengdong, he happened to be dealing with documents in his office. After seeing Xia Yu's arrival, he hurriedly stood up and shouted respectfully.

"Well, don't stand, sit down and talk!"

Xia Yu stretched while sitting on the sofa, Ma Tengdong also left the desk, came to the seat opposite Xia Yu, and started to make tea.

"Boss, please use tea!"

Picking up the teacup and taking a sip, Xia Yu exhaled heat, and his body relaxed naturally.

"How is the company?"

Xia Yu put down the tea cup, leaned on the sofa and asked.

"Boss, the sales of our "Military Manke" comic magazine have been rising. Last week, the sales volume was 930,000 copies. The specific sales statistics of various regions are here. Please see!"

Ma Tengdong took out a form and handed it to Xia Yu, and Xia Yu took it over and scanned it.

The total sales volume is 950,000, including Hong Kong and Macau totaling 220,000, Taiwan Province totaling 180,000, Southeast Asia totaling 200,000, and island countries with the most, reaching 350,000.

Comparing the second phase of the official fee sales, Hong Kong and Macao only increased by 60,000 copies, Taiwan Province increased by 80,000 copies, Southeast Asia only increased by 50,000 copies, but the island countries increased by 130,000 copies, the largest increase and increase. .

"It seems that the social concept has not been reversed by a large margin, and there is nothing we can do about it!"

Seeing that the sales in Hong Kong and Macau in the base camp grew so little, Xia Yu frowned slightly, and then stretched out to think.

At present, the rectification of Xiangjiang's comics industry is continuing, and the high-voltage lines have been under pressure. Even the representative "Bruce Lee" and "Dragon Tiger Gate" are still under rectification and have not been sold again.

In other words, Jiuding Animation Co., Ltd. has no rivals, but the sales in Hong Kong and Macau are only 220,000 copies, which is equivalent to the combined sales of "Dragon Tiger Gate" and "Bruce Lee."

Of course, if you consider the overlapping sales of "Dragon Tiger Gate" and "Bruce Lee", in fact, the total number of readers who bought these two comics is about 150,000 or 60 thousand.

Looking at it this way, the 220,000 sales volume of "Zhiyin Manke" magazine is still very high, and it also shows from the side that new readers are attracted.

It’s just that the increase is not very large. Compared with the number of 130,000 new copies in island countries, Hong Kong and Macau can be said to be Xia Yu’s base camp, but only 60,000 copies have been added. When Xia Yu thought about it, he felt that it was a problem of industry recognition. The atmosphere has not yet reversed.

However, new additions can be considered a good thing. The market representing the comics industry has continued to expand. It just needs a buffer process for adaptation. Even with external catalysis, it is still not anxious.

In a country with a mature comics industry like the island country, the sales volume of "Military Manke" has soared, indicating that the quality is no problem, and readers' recognition is very high.

"It seems that I still want to focus on the island country market, as I originally thought!"

Xia Yu murmured in his heart.

"what?"

Just as Xia Yu turned down the next page, after seeing the content on the paper, he couldn't help but raised his brow slightly and looked at it seriously.

Island Comic Market Research Report and Comic Magazine Sales Ranking

...

First, "Weekly Youth SUNDAY", with weekly sales of 2.8 million copies, was launched for the Primary School. It was launched in 1959, and now the main work "Fu Xing Boy"... the most female readers.

Second, "Weekly Shonen JUMP", with a weekly sales of 2.5 million copies, was launched by Shueisha, and was launched in 1968...

Third, "Weekly Shonen MAGAZINE", with a weekly sales of 2 million copies, was launched for Kodansha, and was launched in 1959...

fourth……

...

Twentieth, "Milk Friends", weekly sales of 350,000 copies...

At the end, Xia Yu's eyes condensed, he was a little dignified and puzzled while delighted.

He looked at Ma Tengdong and asked, "Tengdong, how did this ranking come from?"

Ma Tengdong, who had been observing the boss Xia Yu's expression, was already ready to answer.

"Boss, this is a table that we made by ourselves. Combining my understanding of the island country comic market, coupled with my inquiries about statistical data, I made this table. The purpose is to have a more intuitive concept that can also be used. To supervise."

"The data in this table must be biased, but the gap should be small, and it is still representative!"

Ma Tengdong reports truthfully.

"Hmm! Well done!"

Xia Yu said with admiring eyes.

Then, Xia Yu ignored the happy Ma Tengdong, and continued to look down at his watch. He looked at the ranking of "Military Manke" and the sales volume of 350,000, and the sales volume of 2.8 million copies of "Weekly Shonen SUNDAY". Contemplation.

From this table, we can reflect the prosperity of the island country’s comics market. The sales of No. 1 is exactly eight times that of "Zhiyin Manke". There are three comic magazines with sales of 2 million copies, and sales of one million copies. There are 9 manga magazines.

The sales volume of "Zhiyin Manke" in Hong Kong and Macau is only 220,000 copies, which is less than two-thirds of the sales in the island countries, but the sales volume of 350,000 copies is just in the twentieth position.

And you must know that the comics industry is not only comic magazines alone, all kinds of commercial brochures are the bulk.

So, the comic market in the island country is really amazing!

Thinking of this, Xia Yu said: "Tengdong, continue to increase marketing investment in the island market, and do everything possible to expand sales."

"Ok!"

Ma Tengdong immediately responded, even if the boss Xia Yu didn't say this, he would take the initiative to raise it.

After all, whether it is the sales of Hong Kong and Macao or the sales of island countries, they must be included in the total sales. Now it is clear that the sales of island countries are the easiest to raise. It must be easy first and then difficult, and more energy will be devoted to the island country market.

But if he said so, Xia Yu also had other plans.

He has a good way to increase the sales of comic magazines in Hong Kong, Macau and Southeast Asia, and that is to play cartoons! In order to stimulate the catalytic market, this is a better way of publicity than any advertisement.

You know, Xia Yu currently has a TV station in his hands. Although he has not officially taken over, he definitely has taken over before the cartoon is ready.

"Tengdong, do you know any talents in animation production? Since our name is Jiuding Animation Co., Ltd., we can't miss the animation production department."

Xia Yu asked.

"Boss, I know a lot of such talents, and in this regard, I also have certain abilities."

"Boss, do you want to start making cartoons now?"

Ma Tengdong asked happily. Of course, he knows the role of cartoons in promoting cartoons and peripheral products. If there is a bonus of cartoons, the sales of "Military Manke" in Hong Kong and Macau will definitely not worry. Wherever the cartoons are placed, the sales will increase. , Is definitely a deadly weapon.

"Yes, let me tell you one thing. All the shares of Li's TV station have been acquired by me. I will release as many cartoons as you make!"

Xia Yu said with a smile.

Ma Tengdong glared at the words and blurted out: "Boss, you mean you bought Li's TV station?"

Xia Yu nodded.

"Haha!"

Ma Tengdong was so happy that he almost jumped up and immediately promised: "The boss can rest assured, I will set up an animation production department immediately, and I will definitely produce the animation!"

"Just remember I haven't taken over the TV station yet. You still have a while. You just have to remember a little, quality first!"

Xia Yu exhorted.

"I understand, I will definitely check it!"

Ma Tengdong smiled, and said solemnly.

Ma Tengdong has worked in Shueisha for so long. Even though Shueisha is one of the best in the island country's comics industry, it will produce a lot of cartoons every year, but there will still be works that hit the street, but the quality is not good.

So even if Xia Yu doesn't say anything, Ma Tengdong will shut down good quality!

No matter which industry or company it is, quality is the magic weapon to win and the ultimate weapon for longevity.

Now that the boss has a TV station, the cartoons he made can definitely be broadcast. There is no need to worry about the selling price and cost. Anyway, it is the boss’s company, so there is no worries. In this case, quality is not pursued. Ma Tengdong himself Will never forgive myself. The most powerful hero of rebirth