Chapter 450： A worthy trump card!

"Director, it has reached 9.4%!"

The monitoring staff quickly calculated and came up with a data that excited him, and he immediately reported it loudly.

"9.4%? Good!"

Huang Xizhao's eyes lit up when she heard it, and she smiled all of a sudden, couldn't help but cheer loudly, clenching her fists unknowingly.

It has not yet started, and it is still in advertising time, and it has already had 9.4% of the ratings. It is less than 7 o’clock now. Many families are still busy eating and do not turn on the TV. According to the usual data during this time period, 9.4% The ratings are already pretty good, and usually 4% is not bad!

"Keep staring!"

Huang Xizhao solemnly ordered.

"Yes!"

With the passage of time, the ratings have been soaring, especially starting at 6:57, the ratings suddenly jumped, and the growth rate is getting faster and faster!

11.4%!

12.5%!

13.2%!

14.7%!

When the second hand of the watch just went to the 12 position, the latest ratings directly reached 14.7%!

As soon as this data came out, Huang Xizhao clenched his fist and waved violently, completely disregarding his image. His heart was half put down, and a wave of joy came to his heart.

A good start!

He has an intuition that he is really going to set a record this time!

"The next ten minutes are critical. As long as the ratings don't drop, it will be stable!"

"But I have watched this "Dragon Ball" anime twice. Even an adult like me was taken away by the plot after watching it. Children will definitely like it!"

Huang Xizhao secretly said to herself, encouraging herself.

After ten minutes passed quickly, Huang Xizhao felt relieved to see that the ratings had only risen, especially when the ratings stayed at 19.1% at the end of the first episode, Huang Xizhao's spirit was refreshed.

The ratings of 19.1% have surpassed the history of the previous time period!

"Advertising time is three minutes, concentrate, always pay attention to the fluctuation of ratings!"

Huang Xizhao said with a serious expression.

"Don't worry, the bar manager!"

The monitoring staff said immediately without looking back.

Soon, watching the advertising time, the ratings dropped to 18.9% at most, only 0.2%, and Huang Xizhao's smile could no longer conceal it!

Putting a 3-minute ad is actually a test for him, and it is also an experiment.

Originally, the intermediate advertisement was about one and a half minutes, but this time the advertisement time was extended to three minutes at this critical time, just to know the audience's acceptance.

If this is acceptable, then advertising revenue will increase a lot!

With an audience rating of 18.9%, the audience is reluctant to switch channels even during the advertising time, which shows the attraction of "Dragon Ball" animation to the audience.

Huang Xizhao is completely relieved!

Happy from the heart!

As time gets closer and closer to the start time of the prime time at 8 o'clock, many families are already busy, or have finished eating, and start to watch TV with peace of mind. More and more TV sets are turned on, and children in many families are watching After the "Dragon Ball" anime, he cried and refused to change channels.

The sky is big and the child is the eldest. Whenever parents can withstand the plea of ​​their children, they naturally follow their children.

As a result, the ratings of "Dragon Ball" began to soar again!

When the second episode ended, the time was fixed at 7:55, and the ratings exceeded 29.7%!

"Director, it's hot, "Dragon Ball" is completely hot!"

"Director, this ratings absolutely surpasses TVB!"

...

The whole backstage cheers one after another, Huang Xizhao also laughed, completely disregarding the image.

"Director, do you want to report to the boss?"

A more clever employee quietly came to Huang Xizhao's side and reminded softly.

Huang Xi gave the employee a look of admiration, then quickly left, came to the office, and dialed the boss's home number.

"boss……"

After the report, Huang Xizhao immediately called a friend in TVB, and found out about TVB's ratings. He quickly calculated it and couldn't hide his smile again.

TVB’s Pearl TV (English) and Jade TV (Cantonese) have a combined audience rating of only 9.5%, while Global TV’s English station has an audience rating of 4.8%. In this case, 44% of the TV sets in Hong Kong are turned on.

The viewership share of Universal Television reached 78.4%, and the viewership share of "Dragon Ball" animation reached 67.5%!

"The first time it was broadcast with such a high ratings and audience share, a trump card appeared! As expected, it is an anime that is valued by the boss!"

"But think about it, the sales volume of "Zhiyin Manke" on Hong Kong Island is only two or three hundred thousand copies. These are loyal fans. With the continuous promotion of TV stations and newspapers, a 29.7% audience rating is considered normal. It may even be considered low!"

"It is estimated that some fans are not used to it, or have not watched it for other reasons, but it doesn't matter, the ratings will only get higher and higher!"

Thinking of this, Huang Xizhao feels very happy!

"By the way, quickly tell Jiuding News that this news should have some value!"

After thinking about it, Huang Xizhao dialed Yan Wenhan's home again. ...

The galaxy reverses, and it is dawn again in a blink of an eye!

Early in the morning, relying on the powerful distribution system of Jiuding Newspaper Company, its major newspapers were distributed virally. While other newspapers were still being delivered, Jiuding newspapers were distributed and sold as quickly as possible.

And the major news about "Dragon Ball" was also circulated in Xiangjiang!

The industry is shaking, and the general public on Hong Kong Island are watching, and they are shocked by the high ratings and share of "Dragon Ball" reported by the newspaper!

"Fengyun Daily" even wrote an article, which has great significance for the success of "Dragon Ball", and directly promotes the rise of Hong Kong Comics, calling for a bright future for the animation and manga industry, and calling on young people to have another way.

He also praised Jiuding Animation Co., Ltd., the production company of "Dragon Ball" animation, and suggested that if you want to engage in animation or manga industry, you can go to the training class specially set up by Jiuding Animation Co., Ltd. Excellent can be directly hired.

In an instant, many comic lovers were tempted!

The vigorous and resolute windrunners immediately set off to consult Jiuding Animation Co., Ltd.

TVB, Shao Yifu's office.

At this time, Shao Yifu and Fang Yihua were in the office. Fang Yihua sat quietly and looked at Shao Yifu, who was looking solemn and reading the newspaper.

Seeing Shao Yifu put down the newspaper, Fang Yihua asked anxiously: "Yifu, Global TV is coming so aggressively, they have won such a high ratings and audience share."

When Shao Yifu heard the sound, his brows trembled, he took a breath, frowned and thought, his mood was very bad.

From 7:00 to 8:00 before the original prime time, after Jiashi stopped broadcasting, the two channels of TVB had a combined audience rating of at least 22 points, and the market share reached 68%.

Unexpectedly, as soon as the "Dragon Ball" promoted by Universal TV came out, TVB was directly cut off. The total ratings of wireless were only 9.5%, and the market share plummeted by more than 40 points, leaving only 21.6%, which is terrible!

Can't help but not pay attention to it!

Fortunately, in terms of all aspects, they still dominate the TVB!

Moreover, this big fire "Dragon Ball" is also affected by the output, only two a few a week, which adds up to less than an hour, and it is not too serious to be suppressed for an hour.

"Their output is limited, and occasionally arrogant, and you see, they only dared to play from 7 to 8 o'clock, not dare to head-on with us at the prime time."

Shao Yifu smiled and pretended to say lightly.

"Yes, I must know that we are inferior to us, so I chose to avoid the edge!"

Hearing this explanation, Fang Yihua was taken aback, then said with a smile.

"Kazu, we can't let them be so arrogant. We also do animation. Looking at the current situation, animation is also very marketable. Then we will compete with them with animation!"

Fang Yihua's eyes rolled round and round, and then suggested to Shao Yifu.

"You make sense, but..."

Shao Yifu frowned slightly, thought for a while, and continued: "However, compared to Jiuding Animation Co., Ltd. who can do anime, they will never take our orders."

"And there are still risks in the future. The current "Dragon Ball" is only one of their four ace comics. If the other three are also made into anime, we will be in big trouble!"

Thinking of this, Shao Yifu's mood became serious again.

"Isn’t the island country’s animation market very strong? No matter how powerful it is, Jiuding Animation Co., Ltd. is definitely not as good as the islanders. We will bring in island animation to compete with Universal Television, and it will definitely be fine."

"Didn't we introduce island animation several times a few years ago, the effect is still okay."

Fang Yihua gave full play to the role of the dog's head officer and suggested again.

"Your suggestion is good!"

"It seems it's time to introduce island animation again!"

"Didn't they play two episodes a week? Then we will introduce a good animation and play it every night to win by volume and win the market!"

Speaking of this, Shao Yifu showed a deep smile.

"Kazu, I really have you..."

...

That night, what Shao Yifu didn’t expect was that the first and second episodes of "Dragon Ball" that were played last night were rebroadcast. TVB’s ratings were also greatly affected. The ratings were directly cut. When the data was obtained, Shao He couldn't help taking a breath of air, feeling very heavy.

At the same time, he quickly ordered people to go to the island country to screen outstanding animations and bring them in as soon as possible.

After all, Universal Television is so shamelessly rebroadcast it, if it is rebroadcast every Sunday, then the impact will be great!

You Dao is afraid of what comes!

Seeing the rebroadcast of "Dragon Ball", the audience rating was still 28.9%, which was only 0.8% lower than yesterday. Huang Xizhao's eyes were as bright as a 100,000-watt ball of light.

On each of the following days, Huang Xizhao arranged a rebroadcast of "Dragon Ball" animation, and never had the ratings below 20%, and the lowest market share of a single program was 50%.

Coupled with the ratings and market share of the English channel of Global TV, it properly overwhelms TVB!

A "Dragon Ball" which only screened two episodes, is worthy of the trump card role, abruptly let Universal Television dominate every night from 7 to 8 o'clock!

With such high ratings, UU reading www. Uukanshu.com is naturally followed by advertisers waving banknotes frantically, especially for children's clothing, toys and other products, they are even more excited!

But this time, the fertile water did not flow into the field of outsiders, and the most valuable intermediate advertisement was left to Jiuding Animation Co., Ltd. to promote the peripheral products of "Dragon Ball" and the chain stores around "Manke Home".

According to Ma Tengdong’s feedback, the effect of advertising in the middle of the "Dragon Ball" animation was amazing. The sales of several stores in Hong Kong and Macao of "Manke Home" directly skyrocketed by five storeys a week, and mainly relying on "Dragon Ball" Series of figures, plush toys, stationery stickers, etc.

The effect of manga is not as good as the more intuitive anime after all!

Seeing the super-leading role of animation in peripheral products, Ma Tengdong is full of motivation, and once again speeds up the progress of recruiting talents, and wants to produce the other three animations and play them as quickly as possible.

At that time, the turnover of "Manke Home" will definitely skyrocket!

He firmly believes this!