Chapter 453： Wide open gold finger

"As for the third category of sports programs, there is no need to plan at all. You only need to do a market survey to see what type of sports programs the audience wants. As long as the market is large enough, you can broadcast the corresponding sports events. thing!"

Xia Yu talked about it, and then skipped this kind of show.

"The fourth category of cultural and entertainment programs is also the broadest category in the current market. The TV drama market is the largest. The screenwriting department next door is already working on the scripts for "Central Change" and "Xunqin Ji", so don't worry."

"In the future, you don't have to worry about the TV series. The screenwriting department will be responsible."

"What you need to think about is the planning of variety shows in the second largest market in entertainment."

"It happens to be this one, I have an idea, it should be pretty good!"

Speaking of this, Xia Yu paused, Xiao Ruoyuan and the others were shocked and looked at the boss Xia Yu with scorching eyes.

The three plans they did were variety show plans, and they were not evaluated very well by the boss. After the shock that the boss gave them just now, they are increasingly looking forward to the so-called variety show inspiration of the boss.

They don't doubt whether the boss's idea is bad, but they are concerned about whether they can get some inspiration from the boss.

"This program is called "Millionaire". It is a thrilling challenge program. Challengers can use knowledge to make money, regardless of identity. They can be students, teachers, doctors, butchers, or even beggars, as long as they have the strength. Then you can go to the sea climbing stage. Participants need to answer 15 consecutive multiple-choice questions from one of four correctly. If they can answer all of them correctly, they will receive a huge bonus of one million Hong Kong dollars!"

A gleam of light flashed in Xia Yu's eyes, and there was a faint smile on his face.

Although the voice was soft, it sounded like thunder in the hearts of Xiao Ruoyuan and Xu Xiaoming, and everyone was stunned.

Xiao Ruoyuan took the lead in regaining consciousness, contemplating it carefully, and gradually analyzing it from a professional perspective.

"The temptation of huge bonuses, the contestants are not limited to any profession, the audience is wide, and the game is full of suspense...Everyone can grab the attention of the audience, how could the boss come up with this kind of show? Planning?"

"If it is really done, it will definitely cause a sensation in Xiangjiang. One million Hong Kong dollars can definitely cause countless people to go crazy!"

"The only drawback is that the cost is too high. If someone clears the customs, it will cost one million Hong Kong dollars!"

Xiao Ruoyuan thought to himself.

However, he thought of the boss's amazing wealth, and couldn't help smiling. One million is a lot in his opinion, but it may be very small in the eyes of the boss.

"But if you really make a hit show, the advertising costs will definitely be paid back!"

"What's more, the difficulty of the problem can also be adjusted, not necessarily allowing the challenger to take away one million Hong Kong dollars!"

"Boss, your plan is so good, if you make a show, you will definitely get a super high ratings!"

"Yeah, boss, you are really amazing. You can think of this kind of show. If we were, we would never think of it."

"..."

Listening to everyone's heartfelt flattery, Xia Yu smiled and felt uncomfortable. After all, he didn't really think of this show, he just pursued "usage doctrine".

"Okay, there is no need to flatter, this program is left to you to perfect, you should remember the points of attention."

Xia Yu waved his hand to interrupt everyone's flattery, and said lightly.

When Xiao Ruoyuan and the others lifted up their spirits, they heard the boss continue to say: "The most important thing for this show is to create suspense one after another, and keep the audience's heart. Then there is a sense of participation and substitution. You can set some rules and participate in the competition. Those who are eligible to ask for help off-site three times, have 30 seconds to make calls and ask for help from family and friends..."

"Remember?"

Xia Yu looked at everyone attentively.

"remember!"

"That's good, now I'm talking about the last piece, a life program."

Xia Yu paused, drank his mouth water to moisturize his throat, and continued: "Now that Xiangjiang has an Independent Commission Against Corruption, the overall social environment is better, but there are still many areas that are lacking. This is related to the lives of millions of lower-level citizens. Place of interest."

"Our TV station is obliged to do a good job in the supervision of public opinion. This is not only beneficial to the public, but also able to quickly establish our authority and credibility."

"Based on this starting point, if we can make such a program, through investigation, tracking, and hidden interviews and reports, we will expose illegal and criminal behavior in many aspects of social life, and realize the function of public opinion supervision of TV news programs."

"This program, I call it "Focus Interview", is characterized by'speaking with facts'. It invites experts, scholars, citizens, civil servants of the Hong Kong government and other people of different identities to discuss hot issues in society, and guide public opinion through discussions. Public opinion pushed back on supervision and rectification."

"Whether it is out of curiosity, or because it is close to the daily life of ordinary citizens and fits their immediate interests, I believe most citizens will definitely watch this kind of program, and the ratings should not be a problem."

"What do you think?"

After Xia Yu asked, seeing the shining worship eyes and frantic nodding in everyone's eyes, he smiled and continued.

"The last one is an emotional program. Every family will have all kinds of conflicts, big and small, different, but they don't know how to deal with them."

"Also based on people's inferiority and gossip, the audience will definitely be curious about other people's family affairs. We can do such a program called "Gold Medal Mediation" to create an emotional appeal platform for ordinary people."

"The content is to invite one or more conflicting parties into the studio. The host and an authoritative gold medal mediator will help the parties solve their problems on the spot, and tell the audience the wisdom of confronting disputes and the art of resolving conflicts through the program. The perfect blend of variety shows will create a new program model."

"The program will vigorously embody humanistic care and psychological counseling, and advocate a civilized, positive, healthy and progressive social trend. I believe the ratings will not be bad!"

"These programs, plus some good programs I have now, are more than enough, right?"

Xia Yu said with a smile.

"Enough is enough, now I should have a headache how to adjust the program."

Huang Xizhao said quickly, with a smile on her face.

As the director of a TV station, his distinguishing ability is not bad. Through what the boss said just now, he knows that the ratings of these programs with their own characteristics and highlights will never be bad, especially the millionaire, he is confident to lead public opinion trend.

With the support of these programs, defeating TVB will be easy. How can he be unhappy?

"Boss, can I ask you some questions? I haven't figured out some things."

Xu Xiaoming put down the pen and asked courageously.

"Just ask!"

Xia Yu said with a smile.

"thank you boss!"

"The "Focus Interview" program you mentioned..."

"..."

Xu Xiaoming's question was answered effectively by Xia Yu, and some other people suddenly realized that seeing the boss so approachable, they did not want to give up such a good opportunity and asked questions one after another.

Xia Yu answered very patiently, telling them what he knew.

Unknowingly, more than an hour passed.

Xiao Ruoyuan and the others have gained a lot, and they look at the boss Xia Yu with a shocking look in their eyes, admiring from the bottom of their hearts.

"Well, these programs require you to find ways to improve, and you must also strive for excellence in various lighting, hardware, hosting, etc.

"After they are made, Huang Xizhao will register patents for these programs. All programs planned by the company will have to be patented, understand?"

Xia Yu ordered.

"understand!"

Everyone responded in unison.

Later, Xia Yu left the planning department in the eager and regretful eyes of everyone.

As for copying so many CCTV programs for later generations, Xia Yu said, does anyone know that he copied it?

"Xizhao, when these programs start to be produced, you have to make arrangements and strive to make these programs the best!"

Xia Yuyu commanded Huang Xizhao earnestly.

"Boss don't worryI will!"

Huang Xizhao answered solemnly.

"Ok!"

Taking a pat of Huang Xizhao's shoulder, Xia Yu told him to leave.

Then, Xia Yu approached Zhong Jinhui and learned about the business situation he was in charge of. Finally, before leaving, asked him to expand the scale of the global artist training class, and at the same time raise the standards in all aspects, and strive for more potential artists in the training office.

From now to the future, Xia Yu has made arrangements, and he can finally rest assured of Universal Television.

With the brilliant wisdom of later generations and the strong support of capital, Xia Yu does not believe that TVB can withstand it!

"Alright, let TVB last a while..."

"The future media and entertainment market will only belong to the world, and everything will start from the TV station..."