Chapter 543： Create a world-class stock market index

Xia Yu’s question was directly at the core of the Financial Times, and Clyde Albert had to answer solemnly.

When the Financial Times Group was in his hands, his idea was to continuously improve the quality of articles, so he focused on expanding the collection target, cooperating with economic and business experts and scholars from various universities, and elite practitioners in the financial industry.

The gradual increase in sales over the years has proved that his idea is correct.

In the past five years, the quality of the articles in the Financial Times has become higher and higher, and various analyses have been introduced. The reading value is extremely high, the reputation has naturally continued to ferment, and there are more and more loyal readers.

So Clyde Albert stated his practice and thoughts truthfully, and after speaking, he looked at Xia Yu quietly, waiting for Xia Yu's evaluation.

Although he thinks his approach and method are right, Xia Yu is now the boss, and the decision is in his hands.

Seeing Xia Yu nodded with a smile, and Clyde Albert had time to be happy in the future, he saw Xia Yu smiling and shaking his head again, his heart hanging slightly.

Then I heard Xia Yulang say: "Clyde, your methods and practices have worked well. If you continue to develop like this, the Financial Times can remain the No. 1 position of the same category without accident, but his upper limit It is limited, and enough time is needed!"

"I ask you, according to what you said, do you think the "Financial Times" can become a necessity for people in the financial industry? Can it create its own barriers to prevent other newspapers from surpassing it?"

After speaking, Xia Yu waited for his answer with interest.

Clyde Albert frowned, thought for a long time, and shook his head with a somewhat ugly expression: "It can't be a necessity, and it may be replaced."

Clyde Albert has an advantage, that is, he dares to look directly at his shortcomings and shortcomings. Because of this, he has been growing and his abilities have become stronger.

After listening to Xia Yu's words just now, he quietly analyzed and found that he really couldn't do what the boss said.

If he develops in this way, it will rely heavily on contributions from major experts and scholars. If a newspaper pays a high price to cut the paper, the advantage of the Financial Times will easily be lost.

Without those high-quality manuscripts, the quality of the "Financial Times" will decline, and word-of-mouth will easily collapse.

Therefore, according to his method of development, the risk still exists, and the lifeblood is handed over to other people. This is not the behavior of a wise man. A media company that needs stability cannot do this!

But when there is no other way, his approach is indeed a good measure to increase sales. It can only be said that there are advantages and disadvantages!

"So it is necessary to create an irreplaceable advantage for the Financial Times and make it a necessity for people in the financial industry!"

Xia Yu raised the volume and said, with a firmness in his words.

Clyde Albert was shocked, feeling the determination of the boss, and wondering what the advantage the boss said.

"Boss, please point me!"

Clyde Albert lowered his posture and asked humbly.

"For example, let the Financial Times create an irreplaceable authoritative stock market index for the entire London stock market. If you name it, it can be called the London Financial Times Index. As long as the financial industry practitioners and investors want to study the stock market, they will give priority to London Finance. When the Times Index, the company is invincible!"

Xia Yu narrowed his eyes and said slowly.

"London Financial Times Index?"

Clyde Albert muttered, but frowned.

If you can really build the London Financial Times Index, there is no doubt that the "Financial Times" will have a golden body, and any financial newspaper should not even think about surpassing the "Financial Times".

But nowadays, there are also a number of various financial indexes in London. Except for some compiled by financial service institutions, only a few are compiled by newspapers and have little influence.

Clyde Albert did not think about building a financial index, but because it was too difficult and risky, so far he just thought about it and didn't really implement it. After all, he did not have the confidence.

The stock market index is not easy to build. It requires a lot of research and analysis. The data is huge, the research is also difficult, and the data is still changing, so this work requires a lot of manpower.

A stock market index is an indicator number for reference that is compiled by a stock exchange or financial service institution to indicate changes in the stock market. Based on this, investors can test the effects of their own investments and use them to predict stock market trends.

At the same time, the press, company bosses and even political leaders also use this as a reference indicator to observe and predict social, political, and economic development.

Index calculation methods are generally divided into three types, one is the relative method, the second is the comprehensive method, and the third is the weighting method. Usually, the stock price in the reporting period is compared with the base period price and the ratio of the two is multiplied by the base period. The index value of is the stock index for the reporting period.

The world's well-known stock market indexes include the Dow Jones Index, the New York Stock Exchange Index, the Standard & Poor's Index, and the Nikkei 225 Index that uses the Dow Jones Index algorithm to evolve.

Of course, although the HSI is famous in Hong Kong, it is only a small name in the world because of the size of the Hong Kong stock market.

Unfortunately, due to various reasons in Europe, the three powers of Britain, France and Germany did not appear to have a world-renowned price index that can strongly represent their own stock markets. This is an opportunity.

If the "Financial Times" can make it out, its reputation will really spread throughout the world, and its influence will spread throughout the world.

What Clyde didn't know was that the Financial Times actually launched a stock market index in 1984, the famous London Financial Times 100 Index, also known as the FTSE 100 Index.

The FTSE 100 Index is the stock index of the largest 100 companies listed on the London Stock Exchange. The index is a barometer of the British economy and one of the most important stock indexes in Europe.

The FTSE 100 Index, Germany's Frankfurt Index, and France's CAC-40 Index are also known as the three major European stock indexes. It is one of the most popular financial commodities for investors in the world and has become one of the most important indicators for global investors to observe the trends of European stocks. .

In addition, the "Financial Times" has also created the FTSE 250 Index and the FTSE 350 Index, which are equally famous, pushing the authority of the "Financial Times" to the pinnacle and making it famous all over the world.

It is for this reason that Shiguang, a Financial Times company, was acquired by the island nation’s Nikkei Group for 844 million euros.

Of course, none of these things Clyde Albert knew.

But Xia Yu knew everything, so he had to artificially push it to make the stock index that will be available in five years ahead of time!

With his guidance on the key points, the Financial Times Group only needs to recruit people to collect data, and then calculate a series of data such as weights according to the publicity set by him, and then create a stock market price index table.

Using the stock market index that has been perfected for decades to boost the "Financial Times", the effect is not too shocking, it can definitely make a big hit.

Clyde Albert took a deep breath and said firmly: "Boss, don't worry, I will set up a special project to establish a stock index research institute after I return."

Although he said so, only he knows how heavy the pressure in his heart is. This is a huge challenge!

I don't know the cost, time, and effect!

Xia Yu nodded slightly and said, “You don’t need to set up a department. In order to better operate, you set up a special subsidiary called FTSE Index Co., Ltd., and then complete the company’s personnel formation. I will give you a A piece of material, you follow that idea to build a stock market index."

"Yes!"

Clyde Albert was puzzled, and he was still a little curious, but he didn't ask, after all, the materials hadn't come out obviously.

...

In the next few days, Xia Yu listed the companies that make up the FTSE 100 index one by one based on the circumstances of future generations.

In fact, as long as the idea of ​​making a stock market index is right, the difficulty will drop drastically.

The later FTSE 100 Index selected the stocks of the 100 largest companies in the UK stock market, and the constituent stocks covered 9 major European countries, mainly British companies, and also included Germany, France, and France, which are listed on the London Stock Exchange. Companies from eight countries: Italy, Finland, Switzerland, Sweden, the Netherlands and Spain.

The constituent stocks of the FTSE 100 Index are reviewed every quarter and replaced according to actual conditions.

In addition to the FTSE 100 Index, Xia Yu also wrote about the planning of the FTSE 250 Index and the FTSE 350 Index.

The FTSE 250 Index is an index calculated with the goal of the FTSE 100 Index covering the 250 stocks with the largest stock surprises.

The FTSE 350 Index is an index that covers all companies in the FTSE 100 Index and the FTSE 250 Index.

Of course, the construction of the FTSE 250 index and the FTSE 350 index should rank behind the FTSE 100 index.

The most important thing now is to build the FTSE 100 Index. This is the essence and the most authoritative and representative index.

The other two are extensions of the FTSE 100 Index. Xia Yu intends to continue to expand its influence and coverage after the success of the FTSE 100 Index to create a strong and broad moat for the company.

Only by eating the cake in advance and walking away from others can you be safer!

In addition to writing the ideas for selecting companies, the planning also includes a series of difficult professional knowledge such as calculation methods for different indexes, sampling methods, modeling and accounting methods.

If you follow the normal process, it will only take a little bit of practical analysis to find out. Now Xia Yu can directly produce results in one step, which directly saves several years of exploring time.

Sure enough, after Xia Yu planned these instructions to Clyde Albert, the latter was shocked, watching Xia Yu like a god.

Later, following Xia Yu's guidance and planning, the FTSE 100 index that resonated throughout the world was made. FTSE Index Co., Ltd. has become a world-class index calculation financial institution, and the Financial Times followed the world.

Of course, this is a story.

In fact, after talking to Clyde Albert that day, Xia Yu went back to prepare, because January 25th was the day when the British Chinese Chamber of Commerce reception was held!