v3 Chapter 727： Super gold mine

In fact, after reading the survey report, combined with the memory of his previous life, Xia Yu already had the best acquisition target in his mind.

However, Gavin Peter worked hard, Xia Yu still wanted to hear his thoughts, so as not to dampen his motivation.

Gavin Peter lifted his spirits, immediately sat up straight, cleared his throat, and said the already prepared abdominal manuscript: "Chairman, I think the publishing market is still in a low period, whether it is the acquisition of any large-scale publishing house. The society is worth it, so my opinion is that it is undoubtedly the best to acquire one of the top three publishing houses in various countries."

"West Germany, I intend to acquire Bertelsmann Publishing Group."

"In France, I plan to acquire European Publishing Exchange."

"In Spain, I intend to acquire Salvat Publishing Company."

"And I heard that Fritz, the chairman of Itaka Distribution Group, which integrates publishing and wholesale, has died. The heir, Fritz, does not want to run the book business and wants to make a difference in the mining industry. Their equity wants Sold, so I want to buy it too."

Xia Yu was not surprised by the first few words of Gavin Peter, but the last words he added caught Xia Yu's attention.

He opened the investigation report again and found information about the Itaka Distribution Group.

According to the information, Itaca is Spain's largest book wholesaler, not only controlling Spain's largest book club-Readers Club, but also a shareholder of Spain's second largest chain bookstore, Crystal Bookstore.

Generally speaking, the distribution channels of books and periodicals are: publisher-wholesaler-bookseller-reader, or publisher-bookseller-reader.

And Itaca is undoubtedly the most powerful middleman in Spain, and it also operates some publishing businesses. Although it is not particularly strong, it is also one of the top ten in Spain relying on its strongest publishing capabilities. Level.

The Fritz mentioned by Gavin Peter is the original chairman of Itaka, and the Fritz family holds 35.8% of the shares.

As long as the equity in the hands of Fritz is acquired, then it is inherently invincible, and if the most powerful Salvador publishing company is acquired, it can instantly become the hegemon in the Spanish publishing field.

And books from publishing houses acquired in France and West Germany can easily enter the Spanish market.

It can be said that if Gavin Peter's plan is successful, the benefits are very great.

It's just that all of this still exists only in assumptions.

Xia Yu thought for a while and said, "Gavin, if your plan can succeed, it will undoubtedly be the best situation."

"But if you want to acquire the largest publishing house in the three countries, you should understand the difficulty. It is too conspicuous and can easily cause obstruction by the local government."

Gavin Peter looked down, nodded and said, "Chairman, you are right, but I think I still have a certain degree of certainty. I want to try."

"Try it?" Xia Yu murmured softly.

Looking at Gavin Peter, who looked solemnly, Xia Yu didn’t want to hit his self-confidence. Anyway, he said that he was right before. Now is the low period of the European publishing industry. No matter which one is acquired, there will be no loss in the future. The only difference is The question is which company has the largest value growth rate.

Obviously Gavin Peter believes that it is the largest publishing house in each country with the greatest value potential. Xia Yu did not argue with him, but slightly nodded and said: "Yes, if you want to try, try hard, and I will give you the greatest funding. stand by."

Gavin Peter was immediately overjoyed, nodded and thanked, "Thank you, Chairman!"

Xia Yu smiled and said: "After reading your survey report, I also have some ideas. It just happens that I have sufficient funds now, so you can buy more publishing companies outside of your plan."

Gavin Peter was surprised, but for this kind of thing, he didn't want to happen more. He concentrated on waiting for the chairman Xia Yu.

Xia Yu flipped through the investigation report, then took out a pen, circled it, and then flipped a few pages and circled it twice.

After the circle, he handed over the investigation report to Gavin Peter and said: "Look first, these three companies are also listed as acquisition targets, and they will try their best to acquire."

Gavin Peter was so surprised that he found the place Xia Yu circled.

A publishing company is circled in each of the three countries.

They are Springer Press, ranked third in West Germany, Hachette Publishing Group, ranked fifth in France, and Planetary Press, ranked third in Spain.

Gavin Peter furrowed his brows and carefully looked at the survey data of these three companies, and found that it is not surprising. The only special one is Hachette Publishing Group, which also owns six magazines, and its parent company pulls Gadère Group is chasing equity in French Airbus.

These publishing houses are nothing special, and Gavin Peter can't see where the chairman is worthy of attention. He searched his own memory, still a little ignorant.

Seeing Gavin Peter's incomprehensible expression, Xia Yu smiled and said: "Gavin, these companies have certain characteristics. You can buy them. You will learn more about it later and you should be able to discover something. "

Xia Yu didn't explain it, because it was selected based on the memory of his previous life. Nothing has happened yet and there is no way to explain it.

Can he say that Spain's Planetary Publishing House will become Spain's largest book publisher in the future?

Can he say that Spain’s largest Salvador publishing company has been acquired by Planetary Publishing?

Not only that, the planetary group that evolved behind the Planetary Press also involves the fields of culture, education and training, information services, and entertainment. It has considerable influence in the original Spanish colonies of South America. The awards established are also Spain's main literary awards.

As for the Springer Publishing House, the third in West Germany at this time, it has obvious characteristics and is very prominent in science and technology and academic publishing. Later generations have become one of the largest science and technology publishing houses in the world, and it has a huge influence among senior elites. .

And the most valuable of the three publishing houses selected by Xia Yu is the Hachette Publishing Group, which ranks fifth in France at this time and is valued at 10 million francs (about 6 million pounds)~www.novelhall.com ~The current Hachette Publishing Group does not have a prominent publishing business. Among the six magazines under the subsidiary Hachette-Philip Burch Press and Magazine Publishing Group, four of them are also at a loss.

But what Gavin Peter did not expect was that Hachette Publishing Group later made a gorgeous counterattack. As soon as the French economy improved, Hachette Publishing Group's revenue rose automatically.

The most prominent of these is undoubtedly its subsidiary Hachette-Philippucci Press and Magazine Publishing Group. At this time, the loss-making "elle" and "" magazines, after entering the 1990s, the sales of each issue were It has broken through 10 million copies and has a huge influence in the fashion industry. At this time, the most powerful magazine in the French fashion industry, "Boundaries", has been dumped.

In addition, Hachette-Philippeche Newspaper and Magazine Publishing Group relied on huge profits to vigorously merge and become the world's largest newspaper and magazine publishing group that publishes more than 260 periodicals and newspapers.

By the time, Hachette Group ranked first in the world publishing industry with an annual turnover of 7.37 billion US dollars.

In 2006, Hachette Group acquired Time Warner Publishing Group, the fifth largest publishing company in the United States at the time, at a price of US$537 million, and became the world's three largest publishing group in one fell swoop.

This potential big gold mine was worth only 10 million francs at this time, only about 6 million pounds.

This kind of leak was seen by Xia Yu, and it would be impossible to tolerate it if he didn't pick it up.

After winning it, Xia Yu will have a huge influence in the French fashion industry in the future. At that time, he can enter the French fashion industry and the profitable luxury goods industry can easily enter.

Moreover, its parent company, Lagardère Group, is chasing the shares of Airbus. It is also possible to sell the Hachette Group accumulated at this time to raise itself, and the acquisition will not be too difficult.