Chapter 116： Rubik's Cube Promotion II

John Chambers has moved his office to Los Angeles, California since he was promoted to the general manager of Black Cloud Group's US branch. Bao Zixuan is sitting here in Boston and New York. There is no room for him to play. With the expansion of the company's business scope in California , the Black Cloud Group in the United States is now also increasing investment in the West Coast.

John Chambers was a little puzzled, the boss asked him to rush back to Boston for a meeting, why did he suddenly go out again! Damn myself waiting here blindly. However, as a subordinate, I am too embarrassed to ask too much, and I am still a little angry for Chambers, who has a strong sense of time.

In fact, he has wronged Bao Zixuan a little bit. He originally called Chambers to discuss the promotion plan of Rubik's Cube in the United States. Suddenly received a notice that the principal now has time, and the original appointment was for a temporary event tomorrow. Bao Zixuan had to go to see the principal first, and then he kept Chambers in his office.

After Bao Zixuan entered the office, he saw that there were 4 cigarette butts in the ashtray in front of Chambers, which indeed made him wait too long. Although he is his own employee, he still needs to be appeased. He said with a smile, "I'm very sorry, but I made an appointment with Principal Johansson for tomorrow, but if he has something to do tomorrow, I will rush over there. It's been too long here."

Hearing Bao Zixuan say that Chambers is better, if the boss doesn't explain, he won't say anything, but there are inevitably some thoughts in his heart that he won't be taken seriously.

John Chambers: "It doesn't matter, I just happened to have a rest. However, what's the matter with the boss calling me in such a hurry."

Bao Zixuan took out a Rubik's Cube and put it in front of Chambers and said, "I'm going to work with MIT to do a worldwide Rubik's Cube promotion activity. This is a preliminary plan. Your task is to perfect it!"

"At present, I have completed the docking at MIT. The last 100 players will arrive before May 31, and the competition will be on time at 9 am on June 1."

"Your mission is to promote the North American market well. As long as you buy a Rubik's cube, you can go to the purchase store to sign up for the competition. The contestant within 15 seconds of the competition result will enter the next round. The second round is 10 seconds. The last round is 6 seconds. ."

"The whole world that can enter 6 seconds is also a water chestnut. It doesn't matter if all of them are brought to MIT. The United States is our main battlefield. I just want to give American children a Rubik's cube."

John Chambers: "Okay, please rest assured, boss, I will definitely send additional staff to supervise and serve the locations in the United States where Rubik's Cube is sold."

After all the arrangements were made, the Black Cloud Group put a Rubik's Cube advertisement on major TV stations around the world. The picture of the Rubik's Cube in Professor Rubik's hands constantly adjusting and finally recovering is fixed in the hearts of every parent and child.

Especially the last 100 can go to the Massachusetts Institute of Technology to participate in the competition, Heiyun Group will reimburse all expenses and will have a $10,000 entry bonus, the most important thing is that the first place will have a bonus of $300,000, which is the third place. There is also 100,000 US dollars, which is a great impetus for children in poor families. After all, if I win the final grand prize, the family will change and I can live a middle-class life.

Parents with good family conditions also want their children to participate. The final venue is the Massachusetts Institute of Technology, one of the best universities in the world. What Bao Zixuan wants is this effect. He wants the parents of the children who come to participate in the competition to think that if their children can get a place, they will have a chance to be favored by MIT, and it will be much easier to enter this university in the future.

The Rubik's Cube, which costs only 5 Hong Kong dollars, is directly priced at 5 dollars a piece. In addition to a Rubik's Cube, there is also an instruction manual and a registration card!

Hengyi Yamashita, who knew that sales were going to be hot, adjusted part of the Lego production line to produce Rubik's cubes, so that the daily output could reach 200,000. Just like this, all the products produced every day are sold out, and the Black Cloud Cube is popular all over the world this time.

Along with it, Casio Co., Ltd. also benefited, and the timepieces they provided made the brand awareness grow very fast. During this time, Casio's watch sales are increasing every day.

The media is also reporting on this sport of synchronizing intelligence and hand speed. Many organizations even predict that the Rubik's Cube can be sold all over the world for more than 100 years. This is a toy that will never be eliminated.

Many parents time their children after get off work every day so that they can improve their Rubik's cube scores.

Professor Rubik became popular all over the world at once. No one thought that a Hungarian professor could develop such an excellent toy, especially the original intention of the research and development was to increase the students' sense of numbers and space, which made this person and The toys he developed suddenly became great.

Many internationally renowned universities have even sent olive branches to him, but Hungary has now treated Professor Rubik as a national treasure, and it is estimated that it will be difficult for him to leave.

The media all over the world are desperately waiting to report about the Rubik's Cube. In Munich, Germany, a 14-year-old boy named Hank has now broken through 6 seconds. This suddenly makes little Hank a little star in Munich.

The study and life of Hank have been reported. It turns out that little Hank is not only a good student in school, he is also the goalkeeper of the school football team.

In RB, a 12-year-old girl named Yingzi also improved her score to within 6 seconds. Everyone found that Yingzi not only studied well, but was also a baseball pitcher in school.

In Los Angeles, a 14-year-old boy named Ryan also scored within 6 seconds. Ryan is not only good at studying, but also the main point guard of the school's basketball team.

When everyone was looking for the reason, many experts expressed their own opinions The Rubik's Cube requires very flexible hands and minds and combined with children with special coordination to achieve good results. Long-term exercise can improve children's intelligence and increase the number of fingers flexibility.

As soon as the idea came out, the Rubik's Cube was more favored by parents. It turns out that toys can also increase children's intelligence, so what are you waiting for to start buying!

These are all materials that Heiyun Group intentionally leaked to the media, the purpose is to let parents know that the Rubik's Cube can refer to children's intelligence and hands-on ability. And then increase the Rubik's cube to sales.

The sales volume of Rubik's Cube is increasing every day, and every Rubik's Cube purchased can participate in a competition. So what if you feel that the children who are more skilled than before want to participate in the competition after they are eliminated? Of course, they are buying one or several.

A child in California bought her a total of 180 Rubik's Cubes for her grandfather to participate in the competition. Fortunately, her grandfather was a director of MGM, otherwise the money for buying the Rubik's Cube would be too much for him.

The daily sales volume of Rubik’s Cube ranges from 200,000 to 300,000. Authoritative organizations predict that the sales of Rubik’s Cube may be around 8 million to 10 million by the deadline of registration on May 25.

If the Black Cloud Group regularly holds this event every year, it can bring in 20 million sales each year. The service life of this kind of toy is almost unlimited, and now not only children like it, but many adults also play with it when they have nothing to do at home. The Rubik's Cube has become a toy for all ages.

Now it is estimated that only Professor Rubik is in pain and happiness in the world. At that time, it was thought that the exorbitant transfer fee made him live a prosperous life in Hungary, but now the Black Cloud Group only took a month to make that point at that time. The transfer fee is ridiculous. It seems like Bao Zixuan said that he still does not understand business development!

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