Chapter 173： digital camera mockup

It can be said that Bao Zixuan has done a lot of things when he returned to Hong Kong this time, including the completion of factory construction, university planning, acquisition of Hutchison Whampoa, attending banquets of tycoons, and most importantly, establishing contact with the mainland. Through this purchase of Moutai and Wuliangye, we have established a cooperative relationship with the Ministry of Foreign Trade and Economic Cooperation, and investment in the mainland will definitely be much smoother in the future.

After arranging things in Xiangjiang, Bao Zixuan set off to return to the United States. Because he had to go back, the prototype of the digital camera has been successfully developed, and Bao Zixuan went back to do the final shaping and testing.

However, before going back, he gave Hutchison Whampoa's employee benefits a bit more, although he didn't keep up with Heiyun. Wages and bonuses are still a lot worse, but the food standard has been synchronized with Heiyun. Although other major shareholders have some opinions, they did not say much about the rising stock price. If Heiyun really privatizes Hutchison Whampoa because of this incident, then there will be no such a good chance to make a fortune in the future.

Many Heiyun employees now hold shares in Hutchison Whampoa, which is also an employee stock ownership plan in disguise. Bao Zixuan wondered whether it was possible to increase the shareholding ratio of Heiyun employees in Hutchison Whampoa in the future. Heiyun Group has no employee stock ownership plan for the time being, but these are things in the future, and the road must be taken step by step.

In her mother's reluctance, she left Xiangjiang again and came to the United States. This time, he will not only complete his graduation thesis in the United States, but also participate in the Los Angeles Electronic Technology Exhibition held in March.

Bao Zixuan left Heung Kong suddenly after the acquisition of Hutchison Whampoa, which made many media who wanted to find this young CEO for an exclusive interview feel baffled. I really don't understand a young man who is so rich and so low-key. The most important thing is that just handing over the company to the existing management team is no different from no acquisition.

Hutchison employees all felt the benefits, and now they warmly welcome Bao's richest man to be their boss. In fact, Bao Zixuan doesn't know how to run Hutchison Whampoa now. In the previous life, I knew a little about technology companies, but I basically had no contact with this traditional industry. Now it seems that we can only cross the river by feeling the stones. At present, it is the best choice for Wei Li to continue to manage the company.

After returning to Boston, Bao Zixuan came to the company for the first time and looked at three novel cameras. Bao Zixuan was very satisfied that these three cameras were designed by students at the School of Visual Arts in New York. The design concept is very advanced and has a lot of personality. Bao Zixuan knew that the performance of current digital cameras would definitely not be able to keep up with traditional cameras, and he could only surpass them in terms of appearance and concept, so as to attract consumers to buy.

After picking up one of them and taking a photo, the image was instantly generated on the screen. Although the image is a bit blurry compared to the digital camera I used in my previous life. However, the basic functions can meet the requirements, and it is not weak at all in image processing. Looking at the camera still standing next to him, Bao Zixuan knew that the engineer poached from Carl Zeiss was really worth the money.

Bao Zixuan said to Steven Cezanne, the chief designer of the digital camera, "Steven, tell us about the performance of the digital camera."

Steven Cézanne has devoted himself to the research and development of digital cameras since he came to the Black Cloud Group, which is much stronger here than when he was at Kodak. Whether it is capital investment, cooperation of various departments, and personnel status, they are better than Kodak. So that he can fully devote himself to the work.

At Kodak, there was always fear that the department would be banned at any time, and R&D investment was always stretched thin. There is no security at all, and these problems simply do not exist in Black Cloud. It is for this reason that the research and development speed is so fast, and many Kodak employees who did not follow to Heiyun at that time came here to join the team one after another.

In fact, these are very easy to explain, other companies do not know what direction to develop. Due to the presence of the boss Bao Zixuan in Heiyun, many things can be arranged in advance.

Steven-Cezanne: "Boss, my colleagues. Our Black Cloud digital cameras now have 3 styles and two levels. One professional camera can reach 5 million pixels, and the other two are ordinary cameras with 3 million pixels. ."

"The lens is entirely produced by the Heiyun Xiangjiang factory, but the current output is not very high. A memory card can store 256 photos, which is much more convenient than handing in rolls. The lithium battery can last for 500 photos. It can meet the shooting needs, but there are still some difficulties for outdoor photography enthusiasts, they need to prepare more batteries and memory cards.”

"Photos can be displayed on the Black Cloud Vision 1100 laptop. With the photo processing software developed by the boss, the photos can be processed and modified on the computer. Just connect a printer to print the photos, which is very convenient."

Bao Zixuan nodded in satisfaction when he heard this. There are still too few Carl Zeiss engineers. In addition, the lithography machine lens is also polished, resulting in the production of digital camera lens has been unable to increase. The optical lens is one of the most sophisticated instruments in the world. It is not well polished without more than 10 years of skill. Now it seems that we can only increase the cooperation with Carl Zeiss. Without more than 15 years of local training in Hong Kong, no results can be seen at all.

Bao Zixuan: "What about the cost! Have you calculated it?"

After hearing Bao Zixuan's words, Hashimoto Hiroshi replied: "A 5-megapixel digital camera costs US$600 for a single lens, and the cost of the whole machine is US$1,400. A 3-megapixel camera costs US$8 million, compared to traditional cameras. The cost of the camera is indeed a bit high. However, this is due to the fact that too many new concepts and new processes are used. When mass production, the R&D expenses will be shared, and the cost will be reduced.”

"We can't price a 5-megapixel camera below $2,600, or there will be no profit. A 3-megapixel camera should be priced at $1,700."

"Your Excellency President, our research and development expenses are really high now. After one year of production, the cost should come down."

Hashimoto Hiroshi knows his weaknesses. His mind is much worse than other researchers. His research in Heiyun is fundamentally rhythmic. He is now transitioning to a management position If he is like Kojiro Jiro, he will be satisfied. So he has now become an auditor at Harvard Business School, an opportunity that came at a great price.

If he didn't improve himself in management positions now, Hashimoto Hiroshi knew that sooner or later he would be eliminated by the company. This is the consciousness of the island nation, and the sense of crisis is always strong.

Bao Zixuan: "Then set the price at US$2,888 and US$1,388, so as to achieve price difference marketing. Otherwise, it would be difficult for our two cameras to find suitable consumer groups."

After hearing Bao Zixuan's words, they felt that there was some truth. Otherwise, there is no difference in the price of the two cameras, which will make the distinction between high-end customers and low-end customers not obvious, and it will also make the choice of professional photographers and photography enthusiasts not obvious enough.

This time the digital camera is not only a digital camera research and development, but now the flash memory card, lithium battery, optical lens, etc. have been successfully developed, these are all products that can expand the business.

A flash memory card can be used as a carrier for storing documents, data, and other types. Lithium batteries can be used in more fields. As long as they are electronic products, they are not unusable. For this reason, Bao Zixuan specially purchased a Panasonic battery production line.

In fact, the process of lithium battery itself is not complicated, but it was not until the 1990s that people found materials that could stabilize it. As a science and engineering man, Bao Zixuan happened to read the report on this aspect, and also knew the specific formula ratio, so he won the lithium battery technology.

Optical lenses can be applied to cameras, mobile phones, surveillance and other devices with shooting functions. It can't be reflected now that it will definitely be an industry that will not be able to receive orders in the future. This is how Sony existed in the previous life.

Now these patents are in the hands of Heiyun. In the future, if the company goes bankrupt, they can live a prosperous life even if they collect patent fees.

​​