Chapter 1235

In summary, there are three reasons.

Fang Tiandao: "first, online stores have cost advantages. Compared with physical stores, they can avoid the cost of rent and so on. What does this mean? The products sold are more competitive... "

Fang Tian looked around and looked at the high-heeled shoes beside Ye Qing: "if this pair of shoes are sold in the physical store, it can be done in the online store at 500-600!"! We can sell more cost-effective products, which is a big reason to attract consumers to buy online.

Second, convenience. You can buy things anytime and anywhere. As long as you have a mobile phone in your hand, you can place an order at home, in the company, on the road and in the bathroom. You don't need to go shopping, someone will send things to your door.

Third, there are more commodities.

A physical store has tens of thousands of items to choose from, isn't it? But I tell you, in the online shopping mall, you can provide more than 10 million products to choose from! "

Golden face eyes open, Ye Qing eyes, more than ten million goods? What is this concept? It's beyond imagination.

That woman doesn't like shopping? Go shopping, go shopping, bag shoes, clothes and pantyhose

A large part of e-commerce is supported by women, and the most typical is vipshop.

Fang Tian said with a smile, "online shopping platform will definitely make countless people crazy."

"Is it so hot as you say?" Jinyuyan is still a little suspicious.

"Have you ever heard of a saying that the best money in the world is the money of children and women?" "In the future, you will know that there will be countless women who vote with their money."

Jinyuyan leaned back and reclined lazily on the back of the chair: "now that you have decided, you can do it boldly. Don't tell me, I will definitely support you."

Fang Tiandao: "this matter must be told to you, because it has a lot to do with you."

"What do you mean?" she said

"I mean, let your group do shopping websites!"

"Let me do it?" Jinyuyan sat up straight, surprised.

"Yes. There's nothing better than you. "

Jinyuyan looked over and said, "Qianjin mall is a physical store, not an area with online stores. Will there be any conflict then?"

In this era, it is not easy for the queen to think of the impact of online stores on physical stores.

Fang Tiandao: "there is one point, but the two do not conflict. In the long run, the two can be combined."

Jinyuyan purses her lips, considering

Fang Tiandao: "do you know what B2C is?"

Jinyuyan nodded slightly and said: "B2C is business to customer, which is what enterprises mean to consumers."

"Yes." Fang Tian nodded: "what I hope you do is B2C e-commerce, to be a self-employed store, to sell high-quality products and provide high-quality services."

To put it bluntly, Fang Tian just wants jinyuyan to be Jingdong!

Qianjin mall has always been a high-quality brand, and in the future, as an e-commerce business, it will definitely follow the Jingdong model.

As for Alibaba's model, it's not a self operated store, which is difficult to manage and not suitable for her company.

These have been planned for a long time.

"I know that you want Qianjin to be an Amazon model, but the problem is that Qianjin group has no Internet gene. It has always been an entity, making online shopping is a blank," Jin said

"Don't worry about that. The technology and business philosophy of the website will be provided by me and the soft cloud company. "

The transformation from entity to e-commerce is a major transformation, and jinyuyan has to think about it carefully.

Fang Tian said that her saliva was dry. She reached out and took the coffee she hadn't finished and drank it into her mouth.

Jinyuyan eyes moved, did not say anything.

Transformation is always difficult, especially for large enterprises. It feels like an elephant. Turning around is always more difficult than other animals.

Fang Tiandao: "I know what you are worried about? Worry about the impact on the company's physical stores after e-commerce. "

"But I tell you, even if the physical store is completely damaged, it should be done."

"Holding on to the present brilliance, we will only fall into a passive position and be beaten by our opponents without dross."

Speaking of this, think of Kodak. In the era of film camera, Kodak is really a world-class giant. Its film accounts for two-thirds of the world!

Kodak invented the first digital camera in the world. However, it was worried that its film sales would be impacted by the digital camera. Kodak has not developed its digital business.

As a result, the era of digital cameras is coming, Kodak is tragic!

The market value of the company is 31 billion US dollars from February 1997. Ten years later, there are only more than 100 million left!

At that time, it was too late to realize the transformation of digital cameras. At this point, Kodak went bankrupt!

A bloody lesson in business history.Large enterprises often change into big enterprise disease. Transformation is like an elephant turning around, slow and slow, left behind by the times.

Of course, the heaven doesn't want Kodak's tragedy to appear in Qianjin group.

"Yuyan, I'm sure that in ten years, the revenue of e-commerce can exceed 300 billion yuan, far exceeding the revenue of physical stores."

300 billion? 10 years of growth so amazing?

Jin Yuyan stared into the eyes of the sky and said, "are you so confident?"

"The growth rate of online shopping in the future is beyond your imagination," said Fang Tian, patting his chest

As soon as Jin Yuyan bit her lower lip, she made up her mind: "OK. Make a shopping website! "

Finally convinced the queen, Fangtian heart happy blossom, a crazy online shopping era to start!

"Since you are so optimistic about online shopping, why don't you make it by yourself and have to pull Miss Jin?" Ye Qing said

"I'm going to open another shopping website myself. It's just a different model." "Heaven laughs.

"What mode?" Ye Qing's curious eyes.

Fang Tiandao: "C2C."

Jinyuyan was shocked and said: "consumers to consumers, this line?"

Ye Qing insisted: "definitely not. People without business license also want to sell things. Who will buy them?"

"I'm sure it's OK, but there are a lot of fakes!" he said with a smile

Ye Qing faints. You are honest!

She stared, "what are you? Open a website to help others sell fake goods? "

Fang Tian said solemnly: "e-commerce platform needs a cultivation period. At the beginning, C2C is the best. Of course, it does not mean that the website connives at fake goods. There will be a complete system to protect the interests of consumers. In the end, C2C will also upgrade and become B2C mode. "

Ye Qing couldn't think of it any more, and said, "what is it that you let Miss Jin do B2C e-commerce, and then you do B2C e-commerce?"

"Different." Fang Tian shook his head and said, "what Yu Yan does is a self-employed shop, and I only provide a platform."

Frankly speaking, in the future, my wife will be Jingdong, and I will be Ali!

The two husband and wife are engaged in e-commerce, and they are in charge of the whole world!