For Shahai Entertainment and Embassy Pictures, "The Bourgge" is the project that Ronan has invested the most in funds and resources since he took control of the two companies, and it is directly related to whether it can enter the first-line large-scale production and even super A-level. Big production.
Without relevant production experience and commercial operation accumulation, rushing into the top commercial production market will inevitably mean huge risks.
Therefore, the success or failure of "The Bourne" is extremely critical.
Ronan did not hesitate to cooperate with Robert Lu Delun's family for this, so that the deceased would be missed and remembered again.
The premiere is very important for the promotion of a film produced above the medium level, Ronan also worked hard in this regard.
"Damn! Did you make a mistake!"
This is the first reaction of almost all media reporters who came to cover the premiere of the film when they arrived at the Nokia Theatre. They were all shocked by the ingenious arrangement!
In front of the Nokia Theater, a pure black carpet extends from the entrance of the theater to the edge of the road. It looks so different and so different.
In order to mourn Robert Lu Delun, in line with the atmosphere created by the promotion, Ronan specially asked Embassy Pictures to lay a 180-foot-long black carpet!
This is not unique in the history of Hollywood, but it is also very rare.
What surprised the media reporters even more was that the crew members who walked onto the black carpet wore black dresses without exception. Even Jennifer Garner, the heroine, wore a dark black lady's suit.
This gave this premiere a sense of dignity, which was in sharp contrast with other premieres, with a heavy atmosphere instead of joy.
The traditional red carpet was replaced by black. In order to meet the occasion, I cherished the memory of Robert Lu Delun. The black carpet was deep, and the guests also chose black dresses. There was no exaggerated expression, and the cheers on the face were faint at best. Smile.
Both sides of the black carpet were hung with large photographs and posters of Robert Ludren and the "Bourne Trilogy", even stealing the limelight from the stars.
Robert Lu Delun’s family also came to the scene and accepted interviews with media reporters very cooperatively.
In front of the theater, a band specially hired by Embassy Pictures performed a short film soundtrack, and Robert Ludren’s name once again flashed in the night sky of Los Angeles.
These did not reduce the appeal of the premiere, but pushed the atmosphere of nostalgia and mourning for Robert Ludren that had been brewing since the beginning of May to a climax.
Ronan walked across the black carpet and entered the media interview area, wearing a black formal suit.
In the past, he rarely appeared in front of the scene, but "The Bourne" is too critical for the future, even if it only adds a little topicality and appeal, Ronan will personally play.
Regarding Robert Ludren, Ronan did not have unrealistic expectations to achieve the extremely explosive effects of Heath Ledger and The Dark Knight in his previous life. After all, Heath Ledger is an actor star in front of the scene, and there is Warner Bros. A huge media weapon can easily be deified, and Robert Lu Delun is a writer after all.
But these efforts are enough to draw millions of people to pay attention to "The Bourne Shadow".
As soon as Ronan entered the media coverage area, reporters immediately surrounded him.
"When I talked to Mr. Robert Ludren about the film adaptation of "Bourne Trilogy", I solemnly invited him to the film premiere."
Facing the microphones and cameras of the media reporters, Ronan looked heavy and sad: "Mr. Lu Delun also accepted the invitation, but he didn't expect..."
He sighed deeply, and said: "I thought he would not be absent from today's premiere..."
A producer who can’t perform in time is definitely not a qualified film company owner: "Mr. Robert Ludren’s creative talent is incredible. His "Bourne Trilogy" is a valuable literary treasure and can be obtained from him. I am honored and proud to recognize and authorize and adapt this series.
Ronan paused for a while, seeming to ease his grief, and then said: "Mr. Lu Delun used "Bourne Trilogy" to create a stunning world of secret agents, which can be called a classic among the classics. Although he has gone to heaven. , But we can still appreciate his work through movies and movies, so that his name will always be celebrated in the world."
After the interview, Ronan walked out of the media area with a serious face. Without taking a group photo, he walked directly to the Nokia Theater, and then saw Tom Cruise at the entrance of the theater.
"Why is it so serious?" Tom Cruise is not used to Ronan's sullen face.
Ronan greeted Tom Cruise into the theater, relaxed in an instant, and said: "It turns out that the performance is tired and tired."
Tom Cruise couldn't help laughing, and said, "The promotion you plan yourself must be completed even if you cry."
Does this sound ambiguous? Ronan frowned slightly, shook his head and said, "Fortunately, I just need to stay behind the scenes most of the time."
Tom Cruise relentlessly reveals: "You are the legendary man behind the scenes."
Ronan walked to the VIP room first, and said as he walked, "I am the man behind the scenes, not the black hand."
Tom Cruise followed and said, "Ronan, how did you come up with these ideas? A few months ago, using Paris Hilton to make a bad movie burst, now even Robert Ludren is a dead man. Don't let it go."
"Oh... Tom, you can't say that." Ronan emphasized: "Before I made the plan, I communicated enough with Robert Ludren's family. If they disagree, I won't use this plan. ."
"Really?" Tom Cruise thought he knew Ronan better. He would have such a high morale?
Ronan said very solemnly: "Of course it is true."
Anyway, Robert Lu Delun’s family members not only agreed, but also actively participated. It really doesn’t matter whether it really is.
Tom Cruise asked: "Is that "House of Death" released?"
Ronan replied: "It will be downgrade in North America in late May, North America is 34.1 million U.S. dollars, and the world is 44.8 million U.S. dollars. It is estimated that it will increase overseas."
"In terms of movie operation..." Tom Cruise can only say: "I have nothing to say except admire."
Ronan smiled and said, "I am not humble anymore."
In fact, the North American box office of "House of Death" exceeded $30 million in only three weeks, and the increase later was better than nothing. When the Paris-Hilton establishment collapsed, the amount of increase was very small.
The overseas performance is much worse. Fortunately, due to the influence of the North American market, tens of millions of dollars have been recorded at the box office.
However, due to the poor reputation of the film audience, the offline income of "House of Death" is limited, and currently does not even have $5 million.
However, relative to investment, this film still makes Embassy Pictures and Shahai Entertainment a huge profit.
Of course, Ronan is not the only winner. It involves the investment of Koch Pictures. The two parties will follow the agreement to settle the net profit after the Embassy Pictures and Shahai Entertainment have deducted various costs and taxes.
Ronan will naturally not go to pit Tony Koch, but he will not go beyond Hollywood's profit calculation model. Everything is done in accordance with the rules, so that long-term cooperation can continue.
Although there is no detailed calculation yet, in general, Koch Pictures' investment of 1 million US dollars can have a total profit of about 3 million US dollars.
Entering the VIP room, Ronan took the initiative to greet people, and several second-tier star customers under CAA also came to help support the venue, as the host deserved to be polite.
Then Ronan saw two people, their expressions were a little exciting, but quickly returned to normal.
"Hi, Ben." Ronan greeted in the past: "You are welcome to come to the premiere."
The host must be polite in hospitality.
Ben Affleck shook hands with Ronan: "Hello, Ronan."
Ronan turned to look at Jennifer Garner next to Ben Affleck and said, "Jane, why did you come in?"
According to common sense, she wants to take a group photo outside.
Jennifer Garner took Ben Affleck's arm generously and said: "I'm not feeling well during my menstrual period. I told George."
Ronan nodded, and said concerned: "Pay attention." He then looked at Ben Affleck: "You..."
Ben Affleck was not embarrassed at all: "Jane accepted my pursuit. We are now boy and girl friends."
"Congratulations." Ronan said with a smile.
Who wrote this script? Really terrible.
Ronan muttered in his heart, chatted with the two for a while, and then went to other places.
The crew members came to the VIP room one after another. Ronan found Paul Greengrass and discussed the creation of the next sequel. During the period, he glanced at Ben Affleck and Jennifer Garner and found Matt Da Meng was chatting and laughing with the two.
This Hollywood-style love is really confusing.
Ronan shook his head, no longer paying attention to the situation there. It seems that after the breakup of Hollywood couples, like Tom Cruise and Nicole Kidman, they are a small number of people who have never been in contact with each other, most of them are similar to what they just saw. That kind, still friends after breaking up.
For example, Sean Penn and Charlize Theron, the two officially dated for two years, after the breakup Sean Penn introduced Charlize Theron to Brad Pitt some parted up After that, occasional friendship cannons and the like are not uncommon.
Ronan has been working hard in Hollywood over the past few years. One of the biggest views of celebrity actors is that you must never use the image in front of the scene to look at the true face of the star.
There are angels in front of the public, and the devil may turn their heads.
A lot of propaganda or something, just look at it, as a pastime, after all, even the dead can be gods in Hollywood.
When it was almost time, Ronan led the crew into the theater's projection hall, and they were greeted with extremely warm applause.
The hall is full of people, even if the movie has not yet been screened, there is already thunderous applause, as if everyone is waiting for this moment, wanting to use this special way to commemorate a great dead writer.
The audience was full, not even one empty seat!
The attendance rate for this premiere is as high as 100%!