Chapter 340： Source of the film

Once the negotiations with Hollywood Video Company ended, Stuart Coleman returned to Ruiou's office with an extremely ugly face. Hollywood Video Company killed the bid of 80 million US dollars and refused to give another dollar!

This is not the worst.

Just when he went to work today, a staff member of Relativity Entertainment called and informed him that Netflix had abandoned its plan to acquire Ruiou.

In this way, Ruiou is left with only one potential acquirer of Hollywood Video.

Without a competitor, how can you make soaring prices with Hollywood video?

Ruiou can not sell it, but if it does not sell...

Stuart Coleman is very aware of Rio's situation, staying in his hands for a day will result in an additional loss.

Not to mention that other shareholders of the company have been urging, and his largest shareholder can't bear it either.

At the beginning, it was a serious mistake to take the step of Internet video rental. The investment is like a bottomless pit, but the output is like a baby peeing. It is small and small. I don't know when it will be out...

Netflix is ​​also in this business. Is there a fundamental difference between DVD and video? They will be finished sooner or later, right?

This withdrawal call made Stuart Coleman very hurt and disrupted the plan that he thought would be more profitable, and it was inevitable to complain.

Stewart Coleman thought for a while, then dialed Ronan Anderson.

"Hello, I'm calling for Mr. Anderson." He heard a woman answering the phone: "This is Stuart Coleman from REO."

After waiting for a long meeting, a somewhat familiar man's voice came out on the phone: "Hello, this is Ronan Anderson."

Stuart Coleman said: "Hello, Mr. Anderson. When I first went to work this morning, I received your notice that I would interrupt the negotiation with Ruiou?"

"Yes." The voice in the earpiece was very flat: "This is my decision."

Hearing this, Stuart Coleman couldn't help muttering in his heart: It was you who came to the door and said to buy Ruiou, and you were the one who interrupted the acquisition of Ruiou. Can you be a little credible? Can there be a beginning and an end? If you give up halfway like this, can you make a big business? Bankruptcy soon!

Stuart Coleman hadn't given up his heart yet, and said with a hearty laugh: "Mr. Anderson, as far as I know, Netflix really needs the copyright of film and television rentals, right?"

As the acquired party, he has learned about the other party in detail: "The film library of Ruiou was built by me over 20 years. In the entire North American video tape industry, the number of rental and sale rights is in the forefront. You can’t find Birui. Ou is more suitable for Netflix's company..."

Suddenly there was a word to interrupt him: "Mr. Coleman, I can only say sorry for disturbing your company."

This is very polite, but I heard it in Stewart Coleman’s ears, but it was not a taste: "Mr. Coleman, I have found a more suitable way to obtain copyright. Netflix has already cooperated with film companies headed by six major Hollywood companies. The first copyright authorization agreement is reached, and the second negotiation will begin. In addition, Netflix is ​​also negotiating with a number of film companies in South Korea, Japan, and India, and will successively obtain film authorizations from many overseas countries."

Stewart Coleman's face is getting more and more ugly. If Ronan Anderson is true, Netflix does not need to buy REO.

"I still have work to deal with, so let's do it for the time being." The words from the receiver were still very polite and polite: "I hope we will have a chance to cooperate in the future. Goodbye, Mr. Coleman."

"Goodbye." Stuart Coleman hung up.

Then he stood up, walked a few steps back and forth in the office, turned to the window, and stood there with his arms akimbo, with an indescribable depression.

This Ronan Anderson and Relativity Entertainment are really not creditable!

Can't hold on for a while? Suddenly jumped out, then jumped away suddenly, giving people hope, and then disappointed, it's not too particular!

Stuart Coleman frowned suddenly, returned to his desk, picked up the phone to call, and then began to wait patiently.

At noon, he received a definite reply. Robert Lee of Relativity Entertainment has been in contact with Hollywood film companies and has reached licensing agreements with many film companies. It is said that the contact has not stopped.

Netflix has just reached an agreement with film companies in island countries and South Korea some time ago, and obtained relevant authorization...

Stuart Coleman suddenly thought of one thing: this is going to be passive.

It seems that only Hollywood Video is a potential acquirer.

Recognizing the reality, Stuart Coleman carefully planned. As a businessman, even if the situation and assumptions have changed dramatically, he still has to do everything possible to seek the greatest benefit.

The next day, Ruiou started negotiations with Hollywood Video again.

"Marquez, $80 million is absolutely impossible!" Stewart Coleman seemed unaffected, and said to Marquez Perlman, who represents Hollywood Video, "If Hollywood Video was only willing to pay $80 million , We don’t have to talk anymore, let’s end the negotiations."

He directly said: "Your bid is seriously inconsistent with the actual value of Ruiou!"

Marquez Perlman said: "It is true that the actual value of Ruiou is higher than 80 million US dollars. But do I need to remind you? Ruiou has been losing money since 1998, and has been burdened with tens of millions of dollars in debt over the past few years? If you are willing to divest the debt, we can increase the price."

Hollywood Video has talked with Ruiou for so long and has already made a comprehensive and detailed evaluation of Ruiou.

Stuart Coleman smiled and shook his head: "It's impossible! Debt is part of REO. REO is a whole. A wholly-owned acquisition is the prerequisite for our negotiations."

Marquez Perlman added: "Well, let's make a difference. Hollywood Video is willing to add another 5 million dollars."

Stewart Coleman groaned a little, and said, "100 million dollars, this is my bottom line."

This time, the two parties broke up again, and compared to before, they have gradually moved closer to reaching a consensus.

Without the intermediary competitors, after several more negotiations, Marquez and Stewart finally reached an agreement on behalf of their respective companies.

Hollywood Video Company wholly acquired Ruiou for US$90 million.

At the end of January 2002, Hollywood Video signed a formal contract with REO. REO and all its stores and assets all joined Hollywood Video.

The Hollywood Video Company quickly carried out an inventory of Ruiou Company. According to normal circumstances, it would take a lot of time to divest some of its assets. However, the rental and sale copyrights of 18,500 film and television works belong to soft assets. As long as the copyright transfer agreement is signed in accordance with the law The transaction can be completed.

Under the urging of Relativity Entertainment, Hollywood Video Company fulfilled the agreement and signed a copyright transfer agreement with Netflix. Netflix finally got the coveted large-scale film source.

In the meeting room of the Burbank Business Club, Marquez Perlman and Mark Randolph exchanged contracts and shook hands.

Afterwards, Mark Randolph glanced at the copyright transfer agreement in his hand. It seemed that it weighed tens of millions of pounds, and he couldn't lift it under pressure, giving people an unreal feeling.

In order to solve the film source problem, how much effort Netflix has made before, but the result is completely incompatible with the effort.

How long did it take for Netflix to join Relativity Entertainment, and the film source problem has been solved in this way...

This is the rental and sale copyright of 18,500 film and television works!

Not only the North American film and television related copyrights, including the works of the six major Hollywood companies, but also a large number of overseas films.

Except for the popular movies of the last three or four years, almost all Hollywood movies of other eras are included.

Netflix finally has the confidence and the root of development, no longer need to guard the pitiful more than a thousand movies to open up the market, no longer need to make some **** or take huge political risks to attract customers.

Mark Randolph looked away from the copyright agreement and turned to Ronan Anderson, who was shaking hands with Marquez.

All the doubts, uneasiness and worries hidden deep in his heart disappeared, replaced by the confidence he had never had before.

Mark Randolph's confidence in Netflix has never been stronger than it is now, even when he decided to create Netflix!

At this moment, he truly believes that Ronan and Relativity Entertainment’s acquisition of Netflix is ​​a kind of luck for Netflix.

What Reed Hastings could not bring to Netflix, Ronan Anderson easily sent it to Netflix.

"Mr. Anderson, the agreement has been signed." Marquez whispered to Ronan, "Your funds..."

Ronan said softly: "At the latest, no later than the day after tomorrow, 27 million US dollars will be credited."

After the copyright transfer, the problem of Netflix's film source was basically solved. The rest is to talk with the six major Hollywood or other film companies over time to discuss the authorization of those newly released films.

The attractiveness of popular new films is extremely powerful After Relativity Entertainment acquired Netflix, it has already handed over the rental and sale rights of films such as "The Bourne" to Netflix in a short amount of time. In the past month, the number of Netflix users who have leased "The Bourne" has exceeded 20,000.

According to Netflix’s preliminary statistics, "The Bourne" has attracted nearly 5,000 new users during this period of time.

Fortunately, a new film licensing agreement has been reached with the six major Hollywood companies, and the licensing of the new film’s lease and sale has been basically negotiated.

This is no different from the normal cooperation between a chain store and Hollywood, where a new DVD is purchased, and then there is an authorized share for each rental and sale.

Like Netflix, the more DVD discs are sold or leased, the more profitable the studio will be.

These 18,500 film and television works will enrich Netflix's website at the fastest operating speed and carry out a series of commercial operations.

Only two months after the acquisition of Netflix, Ronan solved the key film source problem.

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