Chapter 942： Love and hate

The latest website: Perhaps Ronan’s warning played a role. In the rest of the propaganda journey, Johnny Depp converged a lot, at least not going to the main action again, until the release of "Pirates of the Caribbean 3: At World’s End". Basically, there is no more negative news.

Johnny Depp, who has no negative news, is the best Captain Jack Sparrow.

In the eyes of fans, Johnny Depp is indeed impeccable.

In order to satisfy the fans’ desire to take photos with autographs, they even proactively extended the meeting for half an hour.

So, when Johnny Depp walked onto the red carpet on the day of the premiere, the fans on the scene almost boiled.

The red carpet directly became Johnny Depp's personal show. Even if the scene began to chaos, several bodyguards could not stop Johnny Depp's persistence in signing his fans.

Jessica Felton stood on the steps in front of the Chiefs Stone Theater, looking at Johnny Depp surrounded by crazy fans, and said: "This person is really hard to evaluate."

Ronan said calmly: "Angels are always accompanied by demons."

Jessica Felton nodded slowly: "Depp is a good idol, but not a dedicated actor."

Ronan smiled: "At least no worse things have happened."

Stars like Johnny Depp really make Hollywood filmmakers love and hate.

This is the premiere of "Pirates of the Caribbean 3" and the first highlight of all film projects of Relativity Entertainment in 2006.

This is the end of the trilogy. Ronan will not start the fourth part before 2010.

It will even be suspended for a few more years, making "Pirates of the Caribbean" a feeling for more fans.

To be precise, this series is now the feelings of many people.

Inherent fans strongly support, new entrants can also be attracted by the captain, and even the little blacksmith has a large number of fans.

With the two roles of little blacksmith Will Turner and Batman, Christian Bell has successfully made it to the top of Hollywood.

In order to invite him to appear in "Terminator 4" in the twentieth century, Fox is said to have paid $25 million for the film.

Although the little blacksmith is still inferior to Captain Sparrow, with the current development trend, Christian Bale will have a broader future, and it is difficult for Johnny Depp to get rid of the image of captain.

Fortunately, Johnny Depp now has Tim Burton. This good friend likes to take Johnny Depp with him no matter what he shoots.

As for Keira Knightley, the British actress was basically insulated from the commercial production after the "King Arthur" box office tragedy.

Whether she is active or passive, she will have to work hard in the independent film circle for a long time.

This one also belongs to a good hand, the one that played badly in the end. He was far from the height expected by the industry and the media.

Having said that, the British media not only like to tout the British in football, but also in the movie circle. Whenever an English actress can make her appearance in Hollywood, she can't wait to be named the "British Rose".

If you just look at the report on Fleet Street, you will find that Britain is full of geniuses and supernovas everywhere.

By the third part, the film has changed from the three main characters to Captain Jack Sparrow as the absolute main character.

This is not specifically requested, but determined by the market.

After several years of unremitting efforts, coupled with the stimulation of "Pirates of the Caribbean 3" approaching its release, this series finally surpassed "Peppa Pig" and became the most profitable series of Relativity Entertainment.

In the first two films, the global box office totaled close to 2 billion U.S. dollars. Peripheral products including DVDs are making a lot of money for Relativity Entertainment every day. Including various copyright income, the cumulative total has reached 1.5 billion U.S. dollars.

Among all the peripheral products, the one related to Captain Jack Sparrow is the most popular. Now no one can deny that "Captain Jack Sparrow" is one of the biggest elements of the film's success.

Relativity entertainment will naturally take the market as the leading factor and make necessary adjustments.

Facts have also proved that there is no problem with this strategy.

"Pirates of the Caribbean 3" opened its first weekend in North America, that is, in 4,410 theaters, it won $137.56 million in box office.

Since the film was released simultaneously worldwide, the box office reached US$321.36 million in the world’s first weekend!

But this film has a long way to go to achieve profitability alone, after all, the production cost has reached the highest series of 230 million US dollars.

Due to the signing of the trilogy contract in advance, the director and actors are restricted from increasing their compensation without restriction.

Especially Johnny Depp, whose pay for the third film is only 15 million US dollars.

Many people know that the biggest advantage of a long contract is that it allows the production company to restrict the stars from making crazy bids in the sequel movies.

Most of the sequels of popular movies, the starring remuneration cannot be measured by normal market value. The most typical ones are Johnny Depp and Robert Downey Jr.

Starring in other films, these two people will never get paid 90 million US dollars and 75 million US dollars.

Relativity Entertainment’s total investment in "Pirates of the Caribbean 3" is as high as 300 million US dollars, and the global box office must reach 1 billion US dollars to ensure that the cost can be recovered through the theater box office.

Profit can only rely on peripheral channels.

"Pirates of the Caribbean 3" not only needs a good start, but also needs to be popular and continue to attract people's attention.

Embassy Pictures reached a licensing agreement with Unilever after the third film was released at the box office in the first week. Unilever won the five-year license for toothpaste and soap for the "Pirates of the Caribbean" series with a package of $50 million.

Subsequently, Unilever announced that it would develop a "Captain Jack Sparrow" brand toothpaste.

The news has just been announced, and Johnny Depp directly stood up and expressed his dissatisfaction.

At a publicity announcement meeting for the film, the reporter asked: "Nowadays, many products are sold under the guise of Pirates of the Caribbean. Do you think it is too outrageous to stop?"

Johnny Depp sprayed directly: "If I want to say, I will talk about personal hygiene products, they don't look right. For example,'Captain Jack' brand toothpaste, people with gold teeth sell toothpaste? This is like It’s a bald head selling shampoo."

Although Johnny Depp strongly opposed it, it had no effect on the authorization of Relativity Entertainment.

Ronan estimated that after the events in Australia, Relativity Entertainment and Johnny Depp had become annoyed at each other.

The night Johnny Depp made these remarks, his agent Tracy Jacob contacted Ronan and solemnly apologized. Ronan didn’t say anything, just let her take care of Johnny Depp. Pu's mouth.

This little thing won’t let him do anything against Johnny Depp, but Johnny Depp can’t help but spray everywhere, which will affect the income of Relativity Entertainment. Even if he doesn’t do it, someone will take the initiative. Shot.

It's really not difficult at all to make Johnny Depp as embarrassed as Tom Cruise was.

Johnny Depp's black material is a bit more than Tom Cruise.

But this is not good for Relativity Entertainment, after all, Relativity Entertainment still has to use Depp to sell various pirates.

Ronan also seriously considered, if planning for "Pirates of the Caribbean 4", will he still cooperate with Johnny Depp?

The contract between the two parties has expired. Johnny Depp definitely dares to ask for 50 million US dollars in salary plus various messy additional terms...

Perhaps, we can only wait for Johnny Depp to fail a few more times and become more clear-headed before considering this issue.

The "Pirates of the Caribbean" trilogy is completed, and the formation of Captain Jack Sparrow of Johnny Depp has gradually stabilized.

With the end of the trilogy, the main creative team of "Pirates of the Caribbean" also fell apart, mostly ending their cooperation with Relativity Entertainment.

Gore Wibinski switched to Paramount Pictures and collaborated with Nicholas Cage in "The Weatherman".

Although Johnny Depp was afraid of Ronan's power, he would occasionally express a few words of dissatisfaction with the theory of relativity. The relationship between the two parties is shaking back and forth on the edge of rupture.

Christian Bale is a big hit. While he can get 20 million US dollars + remuneration, there is no lack of project selection. The newly confirmed starring "Terminator 4" has a production budget of up to 200 million US dollars, which is high hopes for 20th Century Fox. .

The situation of Keira Knightley is obvious. The box office failure of "King Arthur" has made Hollywood have great doubts about her commercial value. Relativity Entertainment is no exception. It is impossible to cooperate with Keira Knightley in the future. Big production commercial film project.

During the Independence Day holiday, "Pirates of the Caribbean 3" dominates the North American film market. The following weekend, other films are still scared. Only "Little Beauty in the Sunshine" released by Fox Searchlight was the only one that was opened on a large scale.

Of course, no one can count on how good this small-cost independent film is at the box office. After all, the audience and the scale of publicity investment are here. No matter how good the filming is, it is impossible to give a commercial giant like "Pirates of the Caribbean 3". To threaten.

But in low-cost movies, the market response of "Little Sunshine" is also quite brilliant.

In the first week of its release in North America, the film received $7.37 million in nearly 1,600 theaters.

According to estimates, the North American box office of "Little Girl Sunshine" is very likely to exceed US$50 million.

Compared to the production cost of less than tens of millions of dollars, it can undoubtedly be included in the type of small and big.

"Pirates of the Caribbean 3" won the North American box office list with 57.24 million U.S. dollars plus the previous Independence Day holiday income, the North American box office has reached 238.94 million U.S. dollars.

Overseas, the popularity of movies continues to rise, with the global box office approaching half a billion US dollars.

The final global box office probability will exceed 1 billion US dollars.

Like the previous two movies, Relativity Entertainment is enough to recover all the costs through a single channel at the theater box office.

At the same time, the North American box office of "Spartan Three Hundred Warriors" approached 200 million US dollars, and the global box office has exceeded 400 million US dollars.

This unique style of large-scale production movie has already generated substantial profits through the box office.

Not only the male audience, the film also won the support of a large number of female audiences.

Even many people regret that the scale is still too small.

This also reminded Ronan of the same type of work on a larger scale.