"The mysterious "Ninth District" is lifted, and aliens are reduced to earthly poor people!"
Since March, the propaganda about "The Ninth District" has been constantly appearing in the media, and reached a peak in April.
"Revealing Area 51, the source of creative shooting for "District Nine"!"
"Shocked! The aliens in Area 51 live more miserable than the prawns in Area 9!"
""The Ninth District" restores the truth of District 51, shocking the world!"
The Internet promotional articles concocted by the Embassy Film Network Shock Department have emerged one after another, attracting the attention of a considerable number of Area 51 researchers.
In addition, large-scale viral marketing has once again been sacrificed by Embassy Pictures.
"The Ninth District" adopts a large-scale promotional strategy of viral marketing. Movie-related posters and posters have overwhelmingly occupied the designated advertising areas such as bus stops and buildings in major North American cities. There is also one in these posters. Free phone calls, and below it is written that you can call this phone to report when you meet an alien, which makes people feel that this is not a movie, but a documentary about real social life.
Before the third weekend of April, Embassy Pictures held a grand world premiere of "District Nine" in Los Angeles.
Because of director Neil Blomkamp, James Cameron, who has been busy filming and producing "Avatar" in Wellington, New Zealand, also rushed back to Los Angeles to participate in the premiere.
Returning with James Cameron, there is also the heroine Jessica Alba of "Avatar".
This Latina actress is also the heroine of Thor in the second half of the year.
According to the development trajectory of Marvel comics, it is even possible to become a female Thor in the future.
As for the invisible women of "Fantastic Four", like Chris Evans, they are all old things.
The premiere was held at the Emirates Rock Theatre in the Hollywood area, Ronan also came to the premiere and called Jessica Felton.
The excitement of the premiere scene is far beyond imagination.
Affected by the promotion of the embassy's film industry, a large number of UFO and alien fans came to the premiere site. These people held up various slogans to attract the attention of the public and media reporters.
"We need the truth!"
"The secrets of Area 51 must be revealed!"
Similar protest slogans are too common. In many eyes, the Washington authorities are the center of conspiracy.
Actually it is almost the same.
In the eyes of these people, there are many secrets hidden in Area 51.
This so-called alien hiding place is located in an area in Lincolnshire, southern Nevada, 130 kilometers northwest of downtown Las Vegas. There is an air force base here. This area is believed to be used by the United States for secret operations. The place where the new Air Force aircraft was developed and tested. This place is also famous because many people believe it is related to numerous UFO conspiracy theories.
The demand for open secrets is endless.
What's more, UFO and alien enthusiasts were affected by the propaganda of "Zone Nine", and they put up jaw-dropping slogans: "Protecting the rights and interests of aliens in the region, and aliens also have human rights!"
"Aliens have to eat too!"
This is indeed quite speechless. It can only be said that some people have been crippled by the Western white leftists.
"How to protect the human rights of aliens?"
Walking through the red carpet, Jessica Alba curiously asked James Cameron: "Become an alien?"
This question reminded James Cameron of the "Avatar" he was filming, and said: "It's okay to mount them on rockets and launch them to aliens to protect the rights of aliens."
Ronan, as usual, did not take the red carpet for the premiere, and entered the Emirates Rock Theater early.
After James Cameron entered the VIP room of the theater, he immediately approached Ronan: "You haven't been to Wellington for a long time, so don't worry about me?"
Ronan joked casually: "Because I'm afraid you will let me invest more."
This made several people around laugh.
Jessica Alba came over to greet Ronan, curious eyes circled Jessica Felton.
Ronan also officially introduced Jessica Felton to James Cameron and Jessica Alba.
James Cameron shook hands with Jessica Felton and said seriously: "The lady who can fascinate Ronan must be very good."
Jessica Felton smiled: "Director Cameron, I'm sorry."
Because they are both Latino and have the same name, Jessica Felton and Jessica Alba are very close together, and the two women chatted and laughed together.
Ronan asked about the progress of "Avatar": "I heard that the shooting is about to end."
"It's almost over." James Cameron's hair turned white. "Avatar has its own particularity. It adopts the method of making while shooting, but the shooting will still be completed much earlier than the special effects production. Within two months, all filming will end and the crew will be fully transferred to post-production."
Ronan nodded slightly, facing James Cameron, a veteran patient with procrastination, he again confirmed: "Can it be done as planned tomorrow?"
James Cameron solemnly said: "At the end of April next year, this is the deadline, Ronan, I can assure you."
Ronan added: "About next month, someone from the Embassy Pictures will come over and discuss some publicity and distribution matters with the crew."
"Relax." James Cameron said: "There will be someone to receive them."
He thought for a while and said: "I talked to Neil Blomkamp. The publicity for "The Ninth District" by Embassy Pictures is very successful, especially in terms of viral marketing.
Ronan smiled and said, "This is also due to Neil. When the filming plan of "The Ninth District" was determined, we had this propaganda idea. "The Ninth District" is about the fact that there is a The story of a place dedicated to aliens, he sounds like it will make the audience think, is there really such a thing?"
James Cameron nodded slightly. Some people in viral marketing can use it in the promotion of "Avatar".
Ronan’s words continue: “So we want to do everything like that, so I don’t want to give the audience the feeling of watching a movie poster, but when he sees the "Ninth District" on the street. "When you use the poster, you will subconsciously feel that the government is really putting up a poster about the alien’s housing policy. In this case, the audience will feel very strong."
James Cameron said bluntly: "I think viral marketing can be used appropriately in "Avatar."
"Actually, Embassy Pictures already has plans in this regard." Ronan knew that viral marketing must be used appropriately, and abuse will have counterproductive effects: "Of course, heavyweight works like "Avatar" are more orthodox publicity. In this way, viral marketing will only account for a small part. For example, we issue recruitment announcements in the media, claiming to convene people to colonize Pandora.
"Good idea." James Cameron said: "This should attract a lot of attention."
Ronan added: "When the Embassy Pictures has made a plan and let them pass it to the crew first, your opinions are also very important."
James Cameron never knew what modesty is, and immediately said: "I will take a good look and make some comments."
On the other side, the atmosphere between two Latinos with the same name is harmonious.
At least it seems so.
"We have time to talk on the phone." Jessica Alba and Jessica Felton exchanged phone numbers: "I will be in Los Angeles these days."
Jessica Felton had something to say: "I may only have time every weekend."
Jessica Alba said: "No problem, as long as you have a phone call."
Jessica Felton still smiles, but with her mind, she can't help thinking. After all, there can be no connection between people.
Especially like her relationship with Ronan.
Jessica Felton didn't say much, but knew that she needed to be careful outside of work.
As for whether Jessica Alba and Ronan were related before, Jessica Felton didn't think much about it. She had decided to look forward a long time ago, and she would not deliberately consider those things before.
If you have to think about how it was before, it is purely asking for trouble and trouble.
Jessica Felton is a confident person, confident in Ronan and more confident in herself.
Director Neil Blomkamp brought the main actors of the crew over to greet Ronan. Ronan also shook hands with them one by one, and tried to compliment a few words.
In fact, including the male lead, none of the actors in this crew knew him.
As he walked into the theater's main hall, Ronan said to Jessica Felton: "The film has a limited budget, and it only uses unknown actors, so that more funds can be used for expensive special effects. Even so. , The special effects of the film are also very rough."
The level of special effects of "Zone Nine" can only be said to be okay. Whoever says that it is well-made is definitely blind.
However, the film has its own unique features. On the basis of a certain thinking theme, it also possesses excellent commercial entertainment elements.
Of course, the so-called theme thinking is also a touch, and similar things, once too many appear in commercial films, it often means that the film market will be over.
As for how wonderful the film is , it's hard to talk about it, but the publicity is really good, using Area 51 as a gimmick, coupled with viral marketing, attracting a large number of viewers.
In addition, the way of shooting pseudo-documentaries appeared in science fiction movies, which also gave the audience a sense of inexplicable freshness.
This method of shooting and production can give the audience a sense of realism, which achieves the purpose of impacting the audience's viewing and listening, and at the same time effectively makes people ignore the roughness of the film itself.
It is no exaggeration to say that this kind of thinking also has a shocking effect.
Director Neil Blomkamp’s experience from South Africa also gave the film its soul. Perhaps the background of Johannesburg can also make people start more associations.
South Africa, which is becoming more and more chaotic, also has a strange experience. It has evolved from a developed country in the last century to what it is now, leaving many people confused.
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