Chapter 1055： Winter is coming

With a good start, the follow-up plan will naturally unfold smoothly. As the box office of "Latent" goes up all the way, the third film of "The Horror Movie Universe" is removed from the filming and production of James-Wynne. "Annabel", which is an extension of the horror doll in the real-world Warren Museum of Supernatural, was also put on the agenda by Shahai Entertainment.

The investment in this project is also very low, and the production cost is only 4 million US dollars.

The low-cost horror film project is the foundation of the relativistic entertainment.

Shahai Entertainment officially entered the first movie "Human Removal Project" released in theaters. Although the film series entered the suspension stage to avoid aesthetic fatigue, Shahai Entertainment plans to borrow the worldview setting to produce related dramas. Set, and reached an agreement with Netflix Streaming.

After thinking about it, Ronan gave the green light to this project. Like the movie, the series will maintain the mode of small investment and small production.

In addition, the Netflix streaming media suggested that it is possible to film and produce the episode version of "The Bourne"?

The preliminary plan for this project was also sent to Ronan's office by Shahai Entertainment. The "Bourne Shadow" trilogy has already announced the end of the film series. It will take a few more years to shoot subsequent films.

In fact, in recent years, the three movies of "The Bourne" have always been popular in the DVD rental market. The rational use of heat is the basic ability of a Hollywood company.

However, the story after the "Bourne Shadow" trilogy is reserved for future movie sequels. It is not appropriate to shoot and produce episodes, and if problems arise in the episodes, it will also have a negative impact on future sequel movies.

After careful consideration, Ronan also gave the green light to the "The Bourne Shadow" series. The movie trilogy is only a part of the original novel, and the rest of the content can be adapted for the series.

It is well known that once a movie or series adapted from a novel loses the support of the original, it is easy to collapse on a large scale.

has the original work as the basis for the adaptation of the series, and the series can also be more confident.

But the plot of the episode should be placed before Jason Byrne's amnesia, focusing on the important event that is frequently mentioned in the movie trilogy, and fans are extremely concerned and constantly brainstorming-the stumbling block project!

Anyone familiar with the trilogy of "The Bourne" knows that Operation Stumbling is a secret operation plan of the CIA. The goal is to solve the disobedient politicians in various countries that the US government does not like. It is a dark plan behind it.

To put it simply, it is a professional killer trained by the government to kill people who do not listen to the American language. For example, the black man in the first part of "The Bourne Shadow", he threatened the American government and was killed.

Ronan also emphatically reminded Shahai Entertainment that episodes can be linked to movies, but you must establish your own worldview, and at the same time focus the episodes on the "stumbling block plan", and don’t dig too big a pit when you come up.

In some episodes, the pits dug at the beginning are bigger than the sky, and it’s harder to fill them up later.

For example, the "Lost" episode of Jerevor Abrams has been filmed and produced for three seasons. Although the data from word-of-mouth to user subscriptions are excellent, the sinkholes dug out include Jereve Abrams. Muss himself didn't know how to fill in, so he could only shoot one season and say one season.

The original works of Robert Lu Delun’s novels, the layout and the secret agent organization, are much larger than the movies. If the series wants to cover the various secret agents in Lu Delun’s novels, a huge hole will inevitably be dug.

The first season of the series focused on the "Stumbling Block Project" and some of its closely related actions.

The subject matter of secret agents has never lacked an audience. If it can be filmed well, the market response will certainly not be bad.

is the style, which must be in the same line as the movie.

In the past ten or twenty years, outstanding spy-themed dramas have been rare. Special agents or spies have become high-tech furnishings. There are really few spy film and television dramas that insist on hand-to-hand combat, gunfighting, and intrigue.

After Luo Nan gave the green light, this drama project was also put on the schedule by Shahai Entertainment, and was officially named "The Bourne Shadows: Stumbling Project".

Netflix also placed an order for drama series from Shahai Entertainment at the first time.

With the support of massive content, personalized recommendations, and excellent solo dramas, Netflix's streaming media has been developing very rapidly. Currently, its broadcasting business covers more than 50 countries and regions including North America, Latin America, Europe, East Asia and Australia. Sitting firmly on the top of the global online video platform, even the chasers behind can't even see Netflix's back.

Since Relativity Entertainment first entered Netflix, the personalized recommendation advocated by Ronan has always been an important factor in the development of Netflix’s various businesses. Netflix has also developed and designed a special algorithm for this.

Algorithm recommendation is one of the biggest advantages for Netflix.

This month, Netflix revolutionized the scoring system including online video, DVD rental and sales, and streaming media services, replacing the traditional 5-point rating system in the film and television industry with likes and likes.

Everything on the Internet is user-centric. After several years of statistics, Netflix found that user ratings and consumption are almost completely separated.

In the past, the score calculated by the traditional film and television circle rating system, as long as it is enough for 100 users to score, the score of the related film and television drama will appear.

Scores like this simply cannot represent the enthusiasm of content consumption.

As we all know, in many movies or series, the smaller the audience, the lower the rating users, the higher the rating.

Widely disseminated film and television content, because the audience is extremely wide, the score is relatively low.

On consumer websites such as Netflix, searching for favorite content based on ratings has therefore become unreliable. When users select a genre, when searching based on ratings, very niche or literary movies appear first. .

It is undeniable that in a certain group, these high-scoring niche content may be god-level works.

But for mass consumers, for the operation of the website, this is not useful.

Correspondingly, those who are really popular for mass consumption, on the contrary, have fallen behind in the selection of ratings because of their relatively low ratings.

In this fast food era, there are too many content that can be entertained on the Internet. Don't expect all users to have the patience to search in a different format or see the back. Some users may simply choose to close the web page because they did not find the content they like.

The possibility of this happening is not small.

Therefore, the user's "ratings" of content becomes less important for Netflix.

In contrast, the number of likes that can directly display the number of likes is more intuitive and can better represent the popularity of Internet consumption.

According to the user's like behavior of different tags, it can recommend the same matching content for more users with the same tag.

This has also been fully verified in the development of the Internet, and consumer users can more easily find popular content that they are interested in.

Content richness becomes more important at this time. The collection of huge user viewing behavior data, tag data and other data requires a larger video content library, which means that the Netflix content library must be continuously expanded and updated.

Based on the original foundation, Netflix has never relaxed its content collection in recent years.

Not only is Relativity Entertainment, Netflix will also buy suitable works from other Hollywood companies.

In terms of streaming media platform cooperation, as a content provider, dealing with channel providers like Netflix, earning a steady profit in sales share, and other Hollywood companies will not refuse in a short time.

Of course, there are many companies in Hollywood that are actively entering the online streaming business like the 20th Century Fox opened Fox Online.

Even Walt Disney, in the midst of the storm, is planning Disney's online business.

Entering September, a heavyweight drama series landed on the Netflix streaming platform!

After years of planning and shooting, "A Song of Ice and Fire: Game of Thrones" was officially launched in September.

Before the 　　 TV series started, both the Relativity Entertainment and the Netflix Network had done a lot of publicity, especially for George Martin.

Perhaps on the other side of the Pacific Ocean, the so-called politics and conspiracy of "Game of Thrones" are a little bit like a family, but the original novel has been promoted by publishing houses and Relativity Entertainment in North America and the entire Western world in the past two years. With considerable influence, the total number of sales books has reached tens of millions.

George Martin even has the title of "Tolkien of America" ​​in the mouth of the media and book fans.

""Game of Thrones" is adapted from a truly great work. George Martin weaves an extremely complex story that covers thousands of miles of territory and has shaped many characters spanning a thousand years of history. Let George Martin be called the "Tolkien of America" ​​by Time magazine."

This kind of publicity has also begun to gain wider recognition.

"Winter is coming", the Stark family motto has gradually become a buzzword on the Internet.

As for the oath of the night watchman, it is even hotter on the Internet.

Frankly speaking, that passage is indeed very powerful and full of contagion.

Sean Bing of Ed Stark who starred in "Big Fool" is also a hot spot for publicity.

There is a propaganda article that specifically counts the legendary experience of Sean Bin’s actor career: he starred in a movie that was very tragic, and his characters died in various ways. He was buried alive once, shot 7 times, bombed 1 time, divided the body once, and beheaded. 1 time, hanged 2 times, cut the throat 2 times, stabbed 2 times, fell 2 times, shot 1 time, crushed 1 time...

is so miserable that people can't look directly at it.

The tension of the plot, death and hope, the ice wolf of fate, fantasy elements and fantasy space, family disputes, the temptation of power, deviant sex, love, cruel violence...

These can all become the factors that attract the audience to the show.

On the day "A Song of Ice and Fire: Game of Thrones" landed on Netflix, the number of subscribers exceeded 4 million!

In the following week, North American subscribers easily exceeded 15 million, including nearly 1.5 million new paying users.

The huge amount of paying users and user database, high-quality self-made content, and global expansion process are all the confidence that Netflix has hit the 100 billion market value.