Also under the umbrella of Relativity Entertainment, "Twilight: New Moon" and "Slumdog Millionaire" are in sharp contrast.
Just before the Oscars ceremony, the former imdb averaged 4.2 points, and the freshness of rotten tomatoes dropped to 24%, which can be described as rotten to a certain level.
The latter's imdb scored an average of 8.5 points, and the freshness of rotten tomatoes has been above 95%, which is a good movie with a burst of praise.
But the market performance and reputation of the two are exactly the opposite.
Needless to say, the box office of "New Moon", "Slumdog Millionaire" was released for ten weeks, even after the Oscar nomination was announced, the North American box office was only 48.62 million US dollars.
Without the support of the heavyweight Oscars, it would be difficult for this film to recoup its cost at the box office alone.
Throughout the award season, the main goal of Embassy Pictures has been on the best film.
As the screenwriters' strike subsided, the 80th Academy Awards ceremony was held on time on February 24.
Sunny Los Angeles has been raining lightly since the 22nd, which is very terrible for the red carpet. The award ceremony without the red carpet is simply killing the female stars.
Therefore, the academy showed Oscar speed. In just two days, a large white canopy was temporarily erected in the small square in front of the Kodak Theater, and the red carpet extending to the Hollywood road junction was also covered by the white ceiling. Covered up.
Light rain can no longer affect the celebrities’ interest in walking on the red carpet, but there is still a big wind that accompanies the rain, and the wind blows the rain on the body. Even if Los Angeles is not cold, it is not easy to feel in this season.
But for Hollywood, which has just gone through a screenwriter's strike, this is really nothing.
The bleachers and streets around the Kodak Theater are packed with thousands of fans. The first stars to step on the red carpet include George K., who was nominated for the Oscar for Best Actor for "Michael Clayton." Rooney, as well as German supermodel Heidi Klum and her black singer husband Hill.
Rachel McAdams wore a backless evening dress, which caused fans to scream as soon as he appeared; Cate Blanchett wore a huge and dazzling necklace and walked slowly onto the red carpet; Penelope Cruz and Tom K. Stars such as Ruth also stepped onto the red carpet and entered the Kodak Theater.
The two-month-long strike of Hollywood screenwriters once made people worry about whether the 80th Oscars could be held as scheduled. Now that the strike is over, suspense has disappeared, the Oscars are a blessing in disguise, and people’s interest in watching live broadcasts is high. The advertising price code has hit a new high.
As the broadcaster, abc TV station surpassed 100 million U.S. dollars in Oscar advertising revenue for the first time. It seems that the screenwriter's strike has increased everyone's interest in this year's Oscars.
At all large-scale awards ceremonies, the male stars are mostly black and old, with little novelty and fancy.
Therefore, the important task of attracting eyeballs on the red carpet naturally falls on the shoulders of female stars. Just like male stars, black has always been the insurance choice for female stars at the awards ceremony. The calm temperament exuded by black can be interpreted as a mystery and can be interpreted. Be sexy, you can also be noble, and rarely go wrong.
Even Penelope Cruise, who is holding Tom Cruise, chose to wear a black dress.
These two walked on the red carpet hand in hand, which is undoubtedly a composite signal.
"Penny, you are so beautiful tonight."
In the front hall of the Kodak Theater, Ronan looked at Tom Cruise and Penelope Cruz and said, "It's definitely the focus of tonight."
Penelope Cruz smiled and said, "Thank you." She turned to look at Tom Cruise: "Tom chose this for me."
Ronan blinked at Tom Cruise and said, "Tom has always had a good look."
"Of course." Tom Cruise did his part, and then asked curiously: "Why are you alone? Where's Jesse?"
Ronan shrugged slightly: "I have taken the new crew to Boston for location."
Jessica Felton is in charge of the "Sweet Police Flower" project has been prepared, and we will go to Boston to shoot.
Tom Cruise said: "She still works so hard."
Ronan said solemnly: "Jesse said, she is first a producer, and then my girlfriend."
As soon as this was said, all three of them laughed.
Afterwards, they entered the main hall of the Kodak Theater. The three crews of Relativity Entertainment's "Sunshine Girl", "Ratuitou" and "Slumdog Millionaire" occupy a large area on the left of the front row.
However, most of the people came from "Slumdog Millionaire", and the "Sunshine Girl" crew only came Rachel McAdams and Lindsay Bill, and a few people were present. Director David Fincher did not win the best director. The nomination never came.
As for "Ratuitouille", only director and producer Brad Bird was present.
Ronan is unfamiliar with people like "Slumdog Millionaire," and his seat is next to Lindsay Bill.
"David is busy with the final post-production of "House of Cards" and can't get through." Lindsay Bill pushed his glasses and said, "He specifically called me and asked me to convey my apologies."
Ronan waved his hand: "It's a small matter, it doesn't matter." He turned to ask: "How is the filming of "Lunar Eclipse"? We must strive to be released next year."
Commercial movies are mostly fast-food consumer goods. The "Twilight" series is a fast-food among fast-food products. Not only does the heat rise and fall quickly, but the production speed is also fast.
The former Lionsgate Films was basically launched one year a year.
Relativity Entertainment is also at this speed. "New Moon" has not yet been released, and "Lunar Eclipse" has already begun preparations.
Lindsay Bill replied: "The filming went smoothly. The filming can be finished before May. It will not delay the release of next year's Valentine's Day schedule."
She mentioned another question: "Because of the huge success of "New Moon" beyond expectations, the actors and directors are now a little restless, and their agents have all proposed salary increases, which are still relatively large."
Ronan also knows this. For example, the actor Robert Pattinson's salary was only 500,000 US dollars in the first movie, but it rose to 3 million US dollars in the second movie. The movie "Lunar Eclipse" paid 5 million US dollars, even with a long-term contract. This time his agent proposed a salary increase of US$10 million plus a 5% North American box office share.
"A salary increase is inevitable." Ronan is very clear about this: "The salary of the hero and the heroine can be increased to 10 million U.S. dollars, but the later share cannot be compromised."
There is a long-term appointment. Even in the sequel movie, Relativity Entertainment still takes considerable initiative. Lindsay Bill nodded slightly: "I understand."
With the sound of music, the award ceremony officially kicked off.
After the brief prefix tidbits, Jon Stewart, the host of "The Daily Show", stepped onto the stage and started with the topic of the Hollywood screenwriter's strike.
He said in a joking tone: "The past two months have been difficult. The bitter screenwriter strikes have split Hollywood. I am very happy that this struggle is over."
The award ceremony still starts with the best supporting actress award. The opening of the best supporting actor or best supporting actress seems to have become the practice of the Oscars.
The most female supporting role was in the hands of the former Supreme Master, and George Clooney's "Michael Clayton" took the lead.
Then, the award ceremony continued the drowsy rhythm of the previous year.
As the Oscar’s 80th birthday, the award ceremony is naturally indispensable for some commemorations and retrospectives. A large part of the tribute section caused the ratings to plunge from the peak at the beginning.
Fortunately, with the lessons of last year, the production side has somewhat changed in the tribute link.
Before each important award is awarded, montage clips of past winners will be played, and there are also clips of many famous winners, especially those Oscar couples.
This at least gives the audience a little motivation to insist on not changing channels.
Frankly speaking, although the ratings of the Oscars are very bad today, they will only get worse in the future.
The reason is very simple. The old men who control the core of the academy must think that they are the best in their time. How can they prove this? Of course it is frequent miss and tribute.
When Ronan's group is old, this may not be the case.
Just like in the football world, in the era of Peerless Double Pride, many fans who have witnessed the ten's with their own eyes think that Peerless Double Pride is not only inferior to forwards such as Ronaldo and Batty in that era, and even think that their level of strength Far inferior to those people, even if the two of them have more personal and collective honors than their predecessors.
Which era is the best? It is estimated that neither of the two generations can convince anyone.
This is a fundamentally unsolvable problem.
I can only say that what I have experienced is the best, and everyone is like this.
When this group of people is old, they will become part of the "Ancient Bash" as they go through a new era.
Technology awards were awarded one after another, and Relativity Entertainment also gained some gains. With Rachel McAdams' attractive styling Sunshine Girl", he won the golden figure for the best makeup award.
"Sunshine Girl" took the lead in getting a consolation prize.
Then, without the slightest bit of suspense, Brad Bird from Pixar Studio took the stage, and from Anne Hathaway, who was the guest of honor, took over the Golden Man who represented the best animated feature film.
Similarly, as one of the biggest hits of this year's Oscars, "Slumdog Millionaire" has also begun to gain some success.
The first to get the best sound effects, and then the best soundtrack, several awards closely related to the best film, "Slumdog Millionaire" received the best adapted screenplay and best editing, but "Old Nowhere" won With the best photography, there seems to be no specific tendency in a short time.
However, there were also surprises. Lindsay Bill won the best original screenplay by virtue of "Sunshine Girl".
This is the first Oscar award for Lindsay Bill in her many years of film career. It is hard to hide the excitement in her heart, and she stutters in an acceptance speech.
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