Chapter 532

The total length of the big fat rabbit version of "little apple" is only three and a half minutes. However, the topics and discussions it brings have lasted for three days on the Internet and the media, without any sign of abatement. Instead, its popularity is getting higher and higher. Even the historical events such as the combination of the four heavenly kings have been completely covered up.

Thanks to the topicality of the final program, Jiangbei, Lingdong, and Shannan TV stations set new record ratings for the first round of live broadcasting. Then they took advantage of the hot iron and temporarily adjusted the broadcasting plan. The opening ceremony of Zhongyu ecological farm was repeated again and again. Even if it was re broadcast, the ratings of the three TV stations were far higher than that of the hottest variety show of China South satellite TV before voice.

During the first round of live broadcasting of the three TV stations, only 70% of the cost of the broadcast fee was recovered from the cut ads. however, the subsequent replays of the ads made them see profits and made huge profits. After the exposure of the animal version of "little apple", various manufacturers flocked in, and the price of the replayed advertisement was higher than that of the first broadcast. Even so, many manufacturers did Not in line.

Compared with the three TV stations, as a network independent broadcast platform, kudou video has gained more.

The video playback volume of Zhongyu ecological farm opening ceremony soon exceeded 100 million times, and the play volume of "little apple" of big fat rabbit leading dance reached an amazing 300 million times, and it was still growing by tens of millions every day. The number of active users of kudou video increased from 300000 to 4 million.

Thanks to the rapid spread of television and Internet media, almost all people in the country know that there is a Nanshan city in Jiangbei province and a Zhongyu ecological farm in Nanshan city.

In this farm, you can enjoy the live version of "little apple". You can get close contact with those fierce wild animals. More importantly, you can also see the totem of Zhongyu ecological farm - sometimes high cold and sometimes coquettish big fat rabbit.

The customer service department of Zhongyu ecological farm has entered into a 24-hour rotation, and the telephone number is one after another. Tourists from all over the country who want to visit have been listed in March of the next year. This is also because, at the strong request of Meng Han and others, Liu Lang raised the number of daily receptions by 50%, otherwise, it would be arranged until May.

Because of the limited accommodation space in Zhongyu ecological farm, many people choose to stay in hotels in the downtown area of Nanshan. Thanks to the surge of foreign tourists, the turnover of Nanshan hotel industry has also increased by nearly 30%.

In the conference room of Zhongyu tourism headquarters.

"Mr. Liu, after three days of operation, the number of tourists we receive every day has reached the upper limit of 15000 people, and the daily turnover has been maintained at around 5 million. After taking into account the operating expenses, labor wages, etc., the net profit per day can reach more than 1.5 million yuan. It is estimated that in one month, all the investment of the farm can be recovered. " Meng Han took the statement in his hand and reported excitedly to Liu Langhui. Although he expected the popularity of the ecological farm, he did not expect it to be so popular.

Although the follow-up turnover and profits will certainly decline with the seasons and heat, on average, a month also has a net profit of more than 20 million yuan, which is more than 200 million yuan a year. This is only based on the current scale calculation. When the second phase project of the farm under construction is opened for business, the daily number of tourists will be increased to 60000, and the profit will quadruple. That is to say, after next year, Zhongyu tourism will become a large tourism company with an annual turnover of nearly 4 billion and an annual net profit of more than 900 million.

Compared with Meng Han's excitement, Liu Lang has to calm down a lot. After all, the former Liu's group is also a large group with a scale of more than 10 billion yuan. Even if Zhongyu ecological farm is booming again, it still has a certain gap with the former Liu group.

"The data is pretty good." Liu Lang nodded and said, "the most important thing now is to speed up the construction of the second phase of the farm. Should there be no problem in terms of funds?"

"There is no problem with the funds. Before, you transferred 300 million yuan. Yesterday, the broadcasting fees of Jiangbei, Lingdong and Shannan TV stations reached 390 million yuan. Now the working capital in Zhongyu tourism account has reached nearly 700 million yuan. I don't know how to spend it now." Meng Han is embarrassed to scratch his head. To tell the truth, he has never seen so much money.

Liu Lang said with a smile, "I'm very good at spending money. Take your notes. I'll give you some directions for spending money. I'll try to spend the seven hundred million yuan in three months."

"Cough." Meng Han was almost choked by his own spitting. He spent seven hundred million yuan in three months. He felt that he could not count the seven hundred million yuan in cash in three months, let alone spend it.

Since you can't spend it, you have to listen to Liu Lang.

Meng Han quickly took out his pen and paper, ready to record.

"First of all, the second phase of the ecological farm is still under construction. In the first phase, we are short of funds, so we can save everywhere. Now it's different. We don't need money. Therefore, we should use all the best things. Don't be afraid to spend money. On the premise of ensuring the quality of the project, the sooner the better, find more construction teams to come and strive for 24-hour driving Work. The project cost can also be increased appropriately. Based on the above considerations, the budget of the second phase construction funds has been raised from 300 million to 400 million. "

"The second is the transportation problem of the farm. It's tens of kilometers from downtown Nanshan to the farm. It's not only inconvenient for our employees to go to work, but also for tourists to come. They can either take a taxi or drive by themselves. Therefore, we should seize the time to buy a batch of buses. I heard that Jirui automobile produces a pure electric bus, which is very in line with the ecological character of our ecological farm. First buy 50. ""Mr. Liu, I'd like to interrupt. My impression is that Jirui's pure electric bus seems to be about two or three hundred thousand. Is it a little expensive? " Meng Han hesitated and said.

"In case of two or three hundred thousand cars, isn't that 50 cars worth 100 million?" Liu Lang disagrees. Since he bought the Jirui H9, he has great confidence in domestic cars, especially the pure electric bus. Liu Lang has read the analysis and introduction on the Internet, which is definitely the most advanced in the world. There are also reasons for being expensive.

"All right." Meng Han lowered his head and continued to record.

"The third one is to hold a celebration meeting. According to the performance, the bonus will be paid. The time is temporarily set during the Spring Festival. Now is the busiest time for the ecological farm. Everyone has no time. The bonus covers all the staff of Zhongyu tourism, including cleaning and other auxiliary personnel. The total bonus should be controlled at about 50 million yuan! How to send the 50 million yuan will be decided through consultation with several senior executives. "

"50 million?" Hearing this number, Meng Han couldn't help but swallow a mouthful of foam, "our total number of employees is only about 1000, which is equivalent to 50000 per capita?"

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