Because Li Dong didn't understand, Hu Xiaorui explained for a long time.
In addition to the cost of television broadcasting rights, there are also costs such as advertising placement and network broadcasting rights
Hu Xiaorui spent more than 100 million on a TV series. Li Dong felt that he spent a little more money than others.
However, in the industry, "step by step startle" has long been fired.
In 2007, it cost more than 100 million yuan to shoot TV series. I dare not say that there is no, at least it is very few.
A newly established film and television entertainment company dares to invest such a large sum of money in a TV play. Some people in the industry are waiting to see jokes, while others laugh at Hu Xiaorui's stupid money
Of course, it is not all contempt.
Willing to invest, willing to propagandize, the quality is not bad, although "step by step startle" has not yet been completed, many people think that this film will certainly be a big fire.
These days, as long as you are willing to give up blood, unless things are really bad, otherwise the general effect will not be too bad.
Li Dong doesn't care about these things, so he doesn't know that many entertainment film and television channels and newspapers and magazines have frequently reported and publicized "step by step".
After introducing the market, Hu Xiaorui returned to the main topic and said, "because we are a costume drama, there are not many advertisements that can be implanted. However, because we have invested a lot, the manufacturer thinks we should be able to do so, and the price given is not low.
A total of four or five products are interspersed, and the advertising revenue is almost 10 million.
In addition, it is the cost of the first broadcast right. Jiangbei satellite TV has offered a price of 120 million episodes, which is of high sincerity. It is considered to be the top among the broadcast fees of ancient costume drama in recent years.
However, there is a higher price, Xiangnan satellite TV that side opened 150 million sets of prices.
They even promised to help us operate the international copyright.
As long as our ratings can meet the requirements, they will fully operate and contact with overseas countries. At that time, we will probably have overseas copyright income.
In addition, Sohu Video also contacted us once, hoping to win our network exclusive broadcast right... "
Li Dongwen said: "don't worry about the right of network exclusive broadcast. This one will wait. Anyway, it hasn't been shown yet."
Although there is no video website far away, Liu Hong is stepping up preparations.
Next year, it's almost time to go online.
Li Dongzheng is worried about what way to attract users, "step by step startle" just came out.
As a barely phenomenal TV series, the Internet click through rate of "step by step startle" in the previous life is not low, let alone the TV series in ancient costume which is not a big fire yet.
Hu Xiaorui is a real big money, spend hundreds of millions of dollars to shoot the TV series, even if Li Dong did not watch, also know it should not be too bad.
Although the new online video website may lose some users.
But what Li Dong needs is not only the fire of TV dramas, but also the construction of network channels.
As for the East Star Entertainment side, "step by step startle" is just the beginning, last time Li Dong let Hu Xiaorui prepare to shoot three TV series.
Both the legend of Zhen Huan and langyabang are more popular than the thrilling step by step. After several TV dramas, the video website is almost accepted by the public.
At that time, we will plan a few more variety shows.
Li Dong said so, Hu Xiaorui also has no opinion, nodded: "then I refuse Sohu there."
"Well, by the way, how much does Sohu charge you?"
"Online video is not paid by the number of episodes. It's the right to play the whole TV series. The price is not too high, but it's not low. It's 10 million."
At this time, the video website is not so popular in the future. It is not low to open 10 million yuan.
However, if the set is less than 30, it is not too much.
Other Li Dong doesn't remember. He only remembers that there was a TV play called Ruyi Zhuan, which was finally won by Teng Xun for more than 800 million yuan.
It doesn't matter whether there's a trick or a show on both sides.
However, in the next few years, it was common for video websites to purchase TV series' exclusive rights.
Now it's still 2007, and Sohu is not too low.
Li Dong thought about it and then said, "well, the first broadcast right plus the network exclusive broadcasting right and advertising placement, the three revenue seems to be only about 70 million. Can the second round of broadcasting recover the cost?"
Hu Xiaorui confidently said: "sure! Anyway, I think our TV shoot is very good, if it is very popular, the second round of broadcasting costs will not be low.
Sometimes even the second round costs more than the first round... "
Speaking of the end, Hu Xiaorui and some accolades said: "even if you lose, you should not lose much. Now we can recover the cost of 70 million yuan, and my 120 million yuan also includes the acting expenses of our artists.
They are all our contracted artists, and they are also our resources.We will draw half of the performance fee, and the actual cost is about 110 million.
If it's 40 million yuan, it should be recovered later? "
Li Dong Wen Yan nodded. Even if he couldn't get it back, it should not be much worse.
After all, it's the first TV series to shoot completely by myself. Even if it's losing money, it's OK to have a reputation.
Thinking of this, Li Dong said: "let's promise Xiangnan satellite TV. Although Jiangbei satellite TV is our local TV station, we can't do business at a loss.
If the international copyright operation goes out, it is calculated in US dollars, and tens of millions of dollars is not much.
There is also a piece of network exclusive broadcasting rights. You don't have to sell them out for 20 million yuan from afar. "
"Well, you can take it if you want to..."
Before Hu Xiaorui finished speaking, Li Dong frowned and interrupted: "I said that business is business, and the company is not a family. I don't think it's too expensive to add 20 million yuan. It's just when a phenomenal TV series is in need of fame when we are preparing to build a video website from afar. At this time, 20 million yuan is nothing to us. "
Hu Xiaorui wanted to say something more. Li Dong said with a smile: "public is public, private is private. Otherwise, if it goes on like this for a long time, we will lose money every day, and the East Star Entertainment will not go on.
If the company wants to open a long business, the account must be clear.
What's more, East Star makes money, and I make money. It's up to me. "
Hu Xiaorui drum mouth, a good while before nodding: "that's OK."
Li Dong saw this with a smile. Instead of saying more, he said, "I forgot to ask, who is the leading actor and heroine in the movie step by step?"
"Oh, it's Wu Qilong and Liu Sisi..."
"Cough, cough..."
Hearing these two names, Li Dong suddenly coughed. His ability to correct history is really powerful and incomparable!
He promised that he had never commented on actors.
However, after a change of time and space, Li Dong didn't expect that the two men and women would play the leading role. This is also a coincidence.
Wu Qilong will not say that, after all, he is popular. It is not surprising that he can be found.
The key is Liu Sisi. At this time, people are still unknown. Liu Sisi, who has not played the role of immortal sword, still doesn't know where to run.
How did Hu Xiaorui find her?
Seeing Li Dong's expression, Hu Xiaorui felt confused and rubbed his head and said, "what's wrong, isn't it?"
"Either it's not, it's just, how did you think of finding them?"
"Cheap!" Hu Xiaorui said with a smile
"Ah?"
Li Dong suspected that he had heard something wrong. Hu Xiaorui naturally said: "it's cheap. Wu Qilong's fame is much smaller than before. He's not as handsome as his parents. It's worthwhile to find him as a leading actor.
As for Liu Sisi, you should not know him. He is a little actor.
Besides, the little girl is very beautiful. She is also a contract artist of our company. She saves money and helps us to promote ourselves... "
After that, Li Dong has become numb. It is possible to have everything these days.
Liu Sisi, who doesn't know where to run the Dragon suit, actually signed a contract with Dongxing. This is not the key. The key is that there are a lot of artists in the company, and there are many new people.
Hu Xiaorui actually chose her to play female No.1 from so many newcomers, and she is also a blockbuster with an investment of over 100 million yuan, which is also a coincidence.
Shaking his head, Li Dong has nothing to say except his strong ability to correct history.
Li Dong didn't say to meet Liu Sisi. If he had seen a star and asked for a signature, he would have been very happy.
However, at this time, he has passed the time of chasing stars. In fact, he himself can be regarded as a star.
Some of the domestic second-line stars are not as famous as him, not to mention Li Dong's status, the star's aura has been difficult to attract his attention.
Without this halo, everyone is just ordinary people. Who can really be better than who is.
Under all kinds of factors, Li Dong didn't have a high regard for the stars.
After finishing the story of "startling step by step", Li Dong asked again, "how are the plans for the shooting of Zhenhuan and langyabang?"
Last time Hu Xiaorui said that the three TV sets were shooting at the same time, and now "step by step startling" has been killed. I think the other two are almost the same.
Just after Li Dong finished thinking about it, Hu Xiaorui said: "the legend of Zhen Huan is still being filmed because of its long plot. It will not be finished until next year. As for "Langya Bang", I asked the crew to stop shooting first. "
"Stop shooting?"
Li Dongqi said strangely, "why stop shooting? Is there not enough money? "
It's also true that Hu Xiaorui asked for 200 million yuan from her parents. Now she has spent more than 100 million yuan on a "step by step". I'm afraid the rest will not be able to support the shooting of the two TV series.Hu Xiaorui shook her head: "it's not about money. These two films cost less than" step by step ". The reason why" step by step is startled "is that I don't understand it in the early stage and was deceived
In any case, it cost a little more money. The shooting of legend of Zhen Huan should be about 50 million yuan.
On the one hand, the first edition of the novel has just come out and there are not many readers. We are now urging the publishing house to publish the later version.
Generally, it is very important for the original audience and influence to turn the novel into a TV play.
On the other hand, the director is now. I'm very annoyed with him. When I go to the scene to watch it, he always says that we're messing around and don't understand anything. Then he changes the original book a lot.
I said I didn't like it, but he changed it.
Later, when I was angry, I told him to take the crew away with me... "
Said Hu Xiaorui some timidly looked at Li Dong way: "I was very angry at that time, you are not angry?"
Li Dong said with a smile: "what am I angry about? There are so many people who think they are right. If they don't like it, they will let them go.".
If we have money, are we afraid that we can't find a good director. Even if we can't find a good director, who can control it.
When you started a film company, didn't you just like it?
If you like it, let it go if you feel unhappy.
Take investor's money to shoot TV, give him fame for free, which has so much pride.
As for your telling him to get out of here, I can only say it's a beautiful job
Hu Xiaorui immediately smile, looking at Li Dong a face sweet way: "Li Dong, you are very good."
Li Dong had a dry cough and his face was embarrassed.
Hu Xiaorui didn't notice the change of his mood. He said happily, "then I'll stop shooting langyabang first. When I find the right director, we can continue to shoot.
By the way, Li Dong, they all say that it's better to find several investors to jointly shoot TV, and they say that this can share the risks. What do you think? "
"You can do whatever you like. Joint venture has the advantages of joint venture, and there are also advantages of not joint venture."
"Well, it is. If there is no joint venture, I can let anyone who wants to get rid of it. If it is a joint venture, other investors will definitely not agree.
But if we lose money like this, we can't make a few TV dramas with our money. It's really annoying! "
Li Dong said with a light smile: "don't worry about it. Later, I asked the distant side to raise two hundred million yuan to call here first. With" step by step startling ", the cost of nearly 100 million yuan can be recovered, and the money should be used first.
If we can't wait enough, we'll discuss what to do
As soon as Li Dong finished speaking, Hu Xiaorui's mouth pouted and said unwillingly, "I said that money is not in a hurry..."
"It's not something to worry about. The key is that you girl forgot what I told you?
Didn't I ask you to set up a cinema last time?
The square is still empty in the distance. Don't just think about shooting TV. It's a snack.
The money I've called you this time is mainly used to prepare for the construction of cinemas and the acquisition of several small cinemas... "
Li Dong will courtyard of a matter said, Hu Xiaorui immediately rose red face.
She really forgot about it. If Li Dong hadn't mentioned it, she wouldn't have any impression.
At this time, Li Dong said she would not refuse to pay.
Although Hu Ming and his wife are rich, it does not mean that the couple will let their daughter spoil the money.
Two hundred million yuan has been thrown in, which is almost the limit of the couple's current support for their daughter.
If you can see the effect, the couple is willing to continue to smash down, but if you can't see the effect, then Hu Ming will not let Hu Xiaorui continue to run down the family.
It's a good thing for her daughter to start a business, but she will lose her family in the end. I'm afraid Lao Hu will spit blood three liters.
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