Chapter 837

Li Dong didn't talk to several people about surpassing Wal Mart.

At present, shouting this slogan can only make people laugh.

You can't even be number one in China, and you want to be No. 1 in the world. It's not like bragging.

In 2007, CNPC, the top 500 in China, has a revenue of trillion yuan.

Among the retail groups, the revenue of Bailian Group has reached 150 billion.

Huarun reached 100 billion.

Of course, it's not just retail, it's the performance of the group as a whole.

In other countries, more than 20 billion plum trees, such as Sumin, are worth more than 20 billion

Li Donggang just said that the 80 billion yuan is just the expected revenue of next year. In fact, when the list was released in July this year, it was not far away.

At that time, none of the foreign stores opened, and Sunan didn't take all of them. When calculating the revenue, it was just as good as a draw with Wumart.

Now, Wumart has been far removed.

In 2008, Li Dong's target is Bailian, Huarun, Guomei and Sulin.

These four are the largest retail groups in China at present. If they can surpass them in 2008, they will be the first in China.

To borrow a sentence from Lao Wang, first set a small goal for yourself. The four companies in Bailian are Li Dong's current small goal.

Wal Mart is the final boss, Li Dong has to accumulate for a while to dare to challenge the big boss, otherwise he will die very ugly.

After setting a small goal, Li Dong immediately felt that his mind was clear and clear.

After a while, Li Dong was not happy again.

Qi Yunna continued: "now Wumart supermarkets are squeezing our market. If we had not defeated Suguo some time ago, they would have been worried about us.

In addition, the supermarket chain industry in Beijing and Tianjin is also changing recently.

RT mart, Huarun Wanjia, Bailian, Tesco and Wal Mart have entered the Beijing Tianjin market.

Wumart, which used to occupy the absolute advantage before, is also a bit too busy now. This is probably one of the reasons why they didn't make a move. "

"Is this Zhuolu

City Li Dong make complaints about the big city, which is a big city.

Now it seems that not only he, but other people are not willing to give up the market of these first tier cities. This is an inevitable result.

Although long known that the Beijing Shanghai market scuffle, but heard so many well-known brands killed in, Li Dong is still a bit depressed.

Depressed for a while, Li Dong inhaled: "regardless of them, low-key development, our goal is to stand firm. When I'm on my feet, I'll kill them

Qi Yunna couldn't help laughing. I'm afraid Li Dong dared to say this.

At present, the enterprises competing for the market in Beijing and Tianjin are almost all better than those in the distance, except that Wumei is a little bit worse than that in the distance.

Even RT mart's side is the same, and there is a Runtai behind them.

Moreover, the sales volume of the other party in 2007 was not lower than that in the distance. The reason why it did not appear in the list of the top 500 of China was that they were enterprises on the other side of Baodao.

All the way to talk, the car soon arrived at the branch.

Li Dong got out of the car and stood at the bottom of the building for a while. After a while, he said, "wait another two years. I'm going to build my own commercial building in Beijing."

No one thought this was a joke. In 2005, Li Dong stood downstairs of the global building and said that he was going to prepare for the construction of the headquarters building of the distant company.

At that time, everyone felt that this goal was still far away, but in 2006, the distant building was completed.

Even after the distance also took the green building and Longhua square, which I am afraid no one expected.

Now Li Dong says that she wants to build a distant building in the capital. Qi Yunna believes in Li Dong and knows that Li Dong can do it.

……

Remote branch.

As soon as Li Dong arrived, the greetings of "good chairman" and "general manager Li Hao" continued.

It is generally new employees who call the chairman of the board. Old employees prefer to call Li Dong "general manager Li".

In this way, it seems to be closer to each other, and also reflects their sense of superiority.

You see, our name is "general manager Li", which means that we are all old people. You new people are still young.

Li Dong didn't pay much attention to the differences in terms of address. Seeing that the staff were full of morale, Li Dong was in a good mood.

After walking around the office area, Li Dong went to the meeting room again.

The leaders of the branch company also entered the meeting room one after another and reported the results of 2007 to Li Dong.

Most of these things have been said by Qi Yunna on the road, and Li Dong has no more opinions.

It was not until Qi Yunna summarized that Li Dong was interested in the dispute between Guomei and Sulin and asked, "the dispute between Dazhong and Dazhong has not been settled yet?"

Since the beginning of the year, the two companies have been competing for control of large and medium-sized electrical appliances.It's been nearly a year. Li Dong didn't expect that the two families had not won yet.

Qi Yunna shook her head and said, "it hasn't been settled yet, but I think Sulin is a little bit hung here. Mr. Li, should we go ahead?"

Li Dong felt his chin and considered it. It is reasonable to say that there is no need for Li Dong to intervene in the competition between the two appliance chain giants.

Don't forget, Li Dong and Su Lin have a bet agreement.

If Guomei wins Zhongda, it's hard to say whether the gambling agreement can be completed. After Guomei wins Zhongda, it will only have stronger market control over Beijing and Tianjin.

If he really loses the bet, Li Dong will be Su Lin's 100 stores now.

On the other hand, if Sulin wins Dazhong and Laohuang falls into a big trap in 2008, then it is not hopeless that Sulin will replace Guomei.

At first, Li Dongdong and Su Linding started to settle for three years. Later, Zhang Jindong took the initiative to postpone it to five years.

In other words, in 12 years, Su Lin failed to achieve his goal, and Li Dong lost.

Now almost a year has passed. Although Sulin has a large number of stores to open this time, it is still much worse than Guomei. The ownership of Dazhong Electric appliances will also affect the subsequent changes.

After knocking on the table, Li Dong nodded and said, "help is still necessary, but how to help is a problem. Now the two sides are competing for control of the shares, the main factors are in two points.

First, the intention of Dazhong.

Second, is Sulin willing to continue with the premium.

Dazhong's intention is not difficult to guess. In fact, it is the one with higher price. Otherwise, they would not contact Sulin and Guomei respectively.

As for Sulin, do you know what their intention price is?

What about Guomei? "

Qi Yunna nodded her head and said: "generally, I know a little, but I don't know if it's a smoke bomb released by both sides.

Currently, Sulin's intention price is between 3.3 billion and 3.5 billion, while that of Guomei is higher, about 3.8 billion.

At present, there are about 200 stores in the capital market.

Su Lin has 55 stores in Beijing, 61 in Dazhong and 80 in Guomei.

In fact, the price of 3.5 billion yuan is already a lot of premium. This time, Surin plans to build 100 stores, and the total expenditure is no more than 3 billion yuan.

Of course, prices in Beijing have risen a lot this year, but in general, more than 3 billion yuan is still higher.

This is also the reason why Sulin hesitated. They couldn't bear the high price. "

"So, once it is acquired by Guomei, the number of stores will be nearly three times that of Sulin?"

"Well." Qi Yunna nodded: "on the contrary, if Sulin acquired Dazhong, it would surpass Guomei in terms of quantity, and the gambling agreement we made at the beginning could be almost completed."

Li Dong curled his mouth and said, "Lao Zhang is too small. It's only a few hundred million yuan. This guy is worth tens of billions. What's wrong with spending hundreds of millions more.

It's more cost-effective to win Zhongda and oppose Guomei.

In this way, in less than five years, at most in two or three years, Sulin's market share will be able to achieve the goal, and also save me a worry.

Now it's too disappointing to withdraw for hundreds of millions of dollars. "

conference room, everyone did not dare to make complaints about it, but in my heart, I was tucking out. My big boss, this is hundreds of millions, not millions.

If Sulin wants to surpass Guomei, she has to spend at least 3.4 billion yuan more. In addition, she has already purchased at a premium. In this way, they may have to spend about 700 million yuan more than the budget.

As a listed company, Sulin has more to consider.

It's ok if you win. If you lose, how can you explain to shareholders and shareholders.

However, Li Dong said so, the public did not dare to refute.

Because this is what Li Dong did. In his M & a era, he acquired Chang Ke Long and Yong'an at a premium. Even the premium was so large that no one dared to compete with him.

For Li Dong, as long as he can achieve his goal, it is worth spending hundreds of millions more.

Not everyone has a clear positioning for the future, and Su Lin will not choose to continue to pay a premium in order to complete Li Dong's gambling agreement.

After a few brief discussions, Li Dong finally said, "don't worry about this matter. I'll communicate with Su Lin later. It's really not possible. We can give some concessions from afar to let Dazhong or Sulin enter the distant supermarket. In this way, Zhang Jindong should dare to go on fighting. "

There are many similarities between supermarket chains and household appliances.

If you really want to let Sulin officially enter the supermarket from afar, Sulin will be willing to do so. Even it is not impossible to increase the price to merge with Dazhong.

Of course, there must be some losses in the distance.

After all, some supermarkets in the distance are also engaged in household appliances business, which let Sulin enter, and the home appliance market of distant supermarkets is controlled by Sulin.

However, Li Dong wants to be open, the distant originally is not specialized in the household electrical appliances business.

In fact, who enter the market are almost the same, otherwise there are so many chain stores in Beijing, in fact, they can't compete with each other in the distance.It is not certain that the cooperation between Sulin and some concessions can promote the business from afar.

Then they talked about it for a while. In conclusion, the retail market in Beijing is very chaotic.

This is not only the supermarket side, but also the home appliances side. Even other retail industries are in a mess. The next goal in the distance is stable development and waiting for the opportunity.

After talking about these things, Li Dong was a little tired.

Let Chen Ke stay to check some business problems, Li Dong asked Tan Yong to drive his branch car to Huaqing Jiayuan.

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