Chapter 848

Venture building.

As soon as Li Dong and Wu Yajun got out of the car, they were surrounded by seven or eight people.

Yang Shaopeng, Chen Kaixuan, Wang Minghui, Qian Jinbo

These people are among the top students in the second phase. Either their enterprises are giant enterprises, or the state-owned enterprises they control are famous.

As soon as Li Dong arrived, Yang Shaopeng said with a smile, "Dongzi, we can look at you today and give us a high prestige."

Li Dong said with a smile: "brother Yang, what you said is like fighting.

Isn't it just a student union?

What are we people here for?

This is the purpose of helping each other, exchanging more industries and breaking down trade barriers.

Although there are some of our opponents in the student union, at this time, what is the personal resentment.

Just like me, I'm not happy to see two horses, but they are all students of the students' Union. Is it because of them that I won't come? "

"Ha ha ha..."

Yang Shaopeng several people burst into laughter. Wang Minghui joked: "Lao Yang, I said earlier that you are too narrow-minded. You see, Dongzi can see it clearly. "

Yang Shaopeng was not angry. He said with a smile: "the reason is this reason. But in other words, we are too narrow at the beginning, and we can't weaken the momentum.

This group of people from the student union have been dealing with each other for several years before. They are members of a circle.

What's more, the last group of people are much bigger than our enterprises.

If we're new here, if we don't say a word, we'll be looked down upon by others. "

Wu Yajun then said, "that's right. In short, it's OK to be neither humble nor arrogant. We are not afraid of them.

Besides, Dongzi is not familiar with them. Are we not familiar with them?

It's not the first time that we have dealt with each other. Many of them have suffered losses in our hands these years.

And Lao Yang, don't pick up on things. Don't pay attention to him.

Lao Yang is one of the directors of the Entrepreneur Club. He is familiar with Feng Lun and Guo Guangchang.

At this time, his bad idea must be to stir up the relationship between you and other people

Yang Shaopeng complained: "Xiao Wu, you wronged me. I'm the director of the club. That's right, but there's also the chairman and vice-chairman.

I'm a little soldier. Those guys always bully me. I've seen them get upset.

Now that we're in a group, you can't kick me out... "

As he was saying this, someone behind him burst out laughing and said, "Lao Yang, is the black heart you said?

Who bullied you? The last time I drank, you didn't work.

Finally, Lao Yu and I jumped onto the table to sing. I can tell you that I photographed your ugly face.

If you say we bully you again, I'll pass it on to you. "

Yang Shaopeng's face suddenly changed and said with a bitter smile, "old Feng, don't you need to be so absolute?"

Feng Lun laughed again, and the others laughed.

It was just a joke before. Today is the day when Li Dong and his classmates formally joined the Chinese students' Union.

Of course, the rules of the Chinese students association are not strict.

It is impossible to exist without the difficulties and suppression in imagination.

Why should we set up a student union?

It's not about networking, expanding your circle of communication and increasing your influence.

As long as you have that strength, you can join in.

There is no audit mechanism, and no one looks down on anyone. If you can come, on the one hand, you have this self-confidence, on the other hand, you are recognized by others.

Li Dong and their ability to come shows that they have been recognized by the public, and they think that Li Dong's group of people can keep watch and help them.

At this time, it is impossible for anyone to do anything to suppress.

After a few words of laughter, they got to know each other again.

Besides Feng Lun, Zhu Xinli of Huiyuan, Li Dongsheng of TCL, and Wu Ying, who met with each other last night, came to receive them.

These four people, are the founding of the Alumni Association, is also the leader of the industry giant.

Let these four people come forward to receive Li Dong and them, not only does not lose the sense of propriety, but also let everyone see the energy of the student union.

After exchanging greetings for a while, Feng Lun said with a smile, "let's go upstairs. It's so cold here that everyone is waiting for us. "

Yang Shaopeng had a close relationship with him and said with a smile, "who else has come?"

"They are all old acquaintances, old horse and old Liu. In addition, Xiao pan and Wang Shi are also here. Wang Zhongnan also comes to work in the capital, and he comes along along the way."

Feng Lun introduced Li Dong as he walked. People like Li Dong couldn't help speaking.

It's true that there are a lot of talented people, so the old horse is Ma Yun.

Lao Liu is Lenovo's boss.

Pan Shiyi is Pan Shiyi. He used to mix with Feng Lun. He is a soldier of Feng Lun. Feng Lun is used to calling Xiao pan.Wang Shi is needless to say, the boss of Vanke.

In addition, there is Wang Zhongnan, even worse. For Li Dong, this one deserves more attention than others.

Wang Zhongnan has been president of Bailian since 2003 and chairman of Guangming group in 2006.

Whether it is Bailian or Guangming, it is a retail giant.

Of course, it is not appropriate to say that Guangming is a retail giant. It is a manufacturing giant with the food industry chain as its core.

For retail enterprises, this manufacturing giant is more valuable.

Li Dong has always wanted to lay out the downstream industrial chain and master its own supply chain channels. If we can take Guangming down

Of course, we can only think about it for a while.

Let's not say that Guangming is a state-owned enterprise. It's not so easy to win. Even if it can, Li Dong can't afford to buy it.

There are several listed companies under the other side, but other unlisted enterprises have higher value.

Overall, I'm afraid the total assets will not be less than 100 billion yuan.

At this time, if you want to swallow each other from afar, it is a good thing not to be swallowed by the other party.

……

A few minutes later, they arrived at the top floor of the venture building.

As soon as Li Dong entered the conference room, applause thundered.

It's not appropriate to talk about conference rooms.

Here, it's not as formal as a formal meeting.

All of us sat down at random, and several others were knocking melon seeds. When Li Dong arrived, they quickly spit out the skin of melon seeds and applauded.

Li Dong and several other people feel a little different, but Yang Shaopeng is already used to it.

In front of outsiders, they are naturally serious and dignified.

But now we are not outsiders, came to the students' Union, that is, students, friends, is a level of the figure.

Just like chatting with your classmates, except for the extreme few, who will have nothing to do all day long.

As soon as the applause was over, Feng Lun said with a smile, "because it's a temporary party, many people didn't come. But it doesn't matter. It's not too late to see you next time.

Lao Yang is no stranger to us.

If you want to say it's strange, it's probably Li Dong.

Li Dong is young. He is different from the old guys like us. In recent years, we have been driven forward like a firecracker. In a flash of time, we are left behind.

It's rare to see you before. After that, we are all friends and comrades in arms. Li Dong, how about saying something? "

Li Dong said with a bitter smile: "Mr. Feng..."

"Lao Feng! If you can't call it out, it's called Professor Feng. I like professor's name. Don't mince it. What are you afraid of? You're better than most of us. Come and give us some advice. "

Feng Lun said a few words with a smile, which seemed more intimate than last night.

Last night it was social, but today it's different.

It's social. In fact, the relationship needs to go further.

In China, there are all kinds of circles, and many times, we all rely on the power of the circle to save their lives.

It's easier to find like-minded friends here.

The Chinese students' Association is one of the top circles of this kind.

Others, such as Taishan club and Entrepreneur Club, are the top circles, and most of them overlap.

After all these years, there are not many new faces.

A few years ago, when Internet enterprises rose, there were many Internet giants. Now, with the gradual stabilization of Internet enterprises, there are fewer and fewer new faces.

And there are few top business giants like Li Dong who have not yet entered the top circle.

After Feng Lun finished, Liu Chuan Zhi on the side also said with a smile: "Li Dong, tell us a few words. Let's have a good start and let's see the new ideas of the post-80s generation. "

Other people also began to coax. Li Dong felt helpless and said, "the key is that I don't know about this stubble, and I haven't made any preparations..."

"What are you going to do? It's not a meeting. Let's talk. You can say what you want to say, Lao Yang, Yajun, all sit and do what they stand.

When you enter the door, you are all our own people. No one will treat you. You can find a place to sit.

We all listen to what Li Dong said. In recent years, we are the old guys who have rigid thinking.

Now let the young people talk about it and see what enlightenment it has for us. "

After Feng Lun finished, Wu Yajun and others were not polite. They found a seat and sat down. Then they coaxed Li Dong to have a chat.

Li Dong rolled his eyes. Before, everyone was still in a group downstairs, so he defected?

Since everyone was so enthusiastic, Li Dong didn't go on affectation.

Just chatting. I don't know how many meetings Li Dong has held in recent years. I'm still afraid of this.

With a slight cough, Li Dong said with a smile, "then I will make a fool of myself in front of you today. If you want to talk, you can't be so casual.

I'll start with the supermarket today. "As soon as he said this, many people showed their interest. Wang Zhongnan even said with a smile: "Li Dong, tell me about it. Listen to your opinions. To tell you the truth, if I hadn't left Bailian, I wouldn't have come here today.

But now that I'm gone, I'm a spectator.

From an onlooker's point of view, I'd like to hear what you think of the domestic retail industry. After all, the retail industry has a lot to do with it. Guangming is inseparable from retail. "

"Brother Wang, I'm sorry, but I don't have much insight. I'd like to talk about my views on domestic retail enterprises.

Speaking of retailing, it has existed since ancient times.

In ancient times, the peddlers, barely included in our retail business, sold some necessities of life

I don't mean to prove anything by saying these things. I just want to say that the retail business in our country started very early and is no later than that of any other country.

But now in the international community, why is our Chinese retail enterprises in an extremely embarrassing position?

Can't go out of the country, do not do much in China, on the contrary, by some outsiders, latecomers seize a large number of markets? "

Wang Zhongnan couldn't help but say, "why?"

Li Dong said with a smile: "first of all, I want to say the first point, overemphasizing national brands!"

Wang Zhongnan was stunned for a moment, and the others were also stunned.

What is this?

It's no problem for other people to say this. The key is that Li Dong says this, it's just self-control.

Among the domestic retail enterprises, who will play the national brand?

Li Dong didn't care what other people thought. He continued: "don't listen to me. What I'm saying is that we overemphasize national brands, and the emphasis is on over two words.

Since China's accession to the WTO, China's market has been in line with the international market.

In the era of global economic integration, any enterpriser with foresight should understand that it is global strategy at this time.

National brands, in fact, seem a little narrow at this time.

I don't deny that national brands are bad, but ask yourself, are you really trying to defend national brands?

This is not true, and because of this atmosphere, the national brand has not become our advantage, but has become a kind of restriction.

All of us are fighting for the banner of national brands. As a result, in order to prove our determination and uniqueness, various promotions, price wars, and internal friction are fighting each other

What's the result? It makes our products more and more shoddy.

Because the price is too low, we will lose money if we don't control the cost.

At the end of the day, all of us lost confidence in national brands, which led to a mentality that foreign goods are good.

Are foreigners really better than us?

What a fart!

It's us who ruined this good card. I'm not just talking about retail, but all walks of life.

……”

"Second, we have always confused the concept that" made in China "is not equal to" created by China ".

That's why we have problems with our positioning. It's not to say that things made in China are ours, and the money is earned by us.

"Creation" involves one thing, that is, the concept of "complete product".

From Huaxia manufacturing to Huaxia creation, it can not be simply understood as technical problems, scientific research problems, or capital problems, talent problems.

This is actually a kind of enterprise management concept, business model, and the construction of corporate culture.

Why can't we compete with those foreign retailers?

As a result, we can only drink soup in the back, and they eat meat in front of them... "

"Third, our retail enterprises are small in scale, low in concentration and extremely scattered in resources..."

"Fourth..."

Li Dong talked at length for about half an hour.

Of course, there are many of them.

After all, the first time I met with you, I didn't have any preparation. I just chatted about the general direction.

As for the specific implementation and change, this involves the next step strategy of the enterprise, not to mention that Li Dong does not have a clear plan, even if there is one, he will not say it.

However, many people are also interested in these general issues.

Li Dong said that retail, in fact, these theories can be applied to any industry.

As soon as his voice dropped, there was another round of applause in the conference room.

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