plain.
The snow is getting heavier and heavier.
From the 10th to the 12th, the snow covered the whole city in three days.
Jiangbei is one of the places most affected by the heavy snow.
In other places, there are still intermittences in these three days, but in Jiangbei, the snowflakes have hardly stopped for three days.
From the distant building to the car, a few steps away, Li Dong was covered with a shallow layer of snow.
Chen Ke wanted to help with the umbrella, but Li Dong waved and refused.
After getting on the bus, Li Dong thought and said, "go to the far square first."
The store in the distant square is still one of the largest stores in the distance.
If you want to see the situation, that's the best place.
……
Tan Yong drove more than half an hour this time.
Along the way, Tan Yong was careful, for fear of change.
On both sides of the road, there are environmental sanitation workers shoveling snow, and snow shoveling trucks of the environmental sanitation department are also fighting together.
But the front foot just shovel out a channel, the back foot is covered by falling snow.
Chen Ke said in a low voice: "the snow is too heavy. It is probably the biggest snow I have ever seen. I really hope it will end soon..."
With that, Chen Ke took a careful look at Li Dong.
Her idea runs counter to Li Dong.
Perhaps in her opinion, Li Dong now hopes that the more snow, the better. After all, only in this way can we strike hard and dig treasure.
Seeing her dodging appearance, Li Dong didn't have a good way: "look what I do! I also hope to stop early, the key is God listen to me?
I didn't make the snow. The natural disaster is merciless. I can't change anything.
Since it can't be changed, it should not be considered difficult to make a fortune by taking the opportunity to gain some advantages for us? "
Chen Kelian said quickly: "no, how can it be regarded as a national financial crisis? We are obviously in a hurry and want to think about what people think.
Since they can't deliver the goods, we can deliver them. It's too late for us to appreciate them. "
Li Dong shook his head with a smile. After a while, he said, "in fact, I hope there is no such heavy snow. Do you believe it?"
Chen Ke quickly nodded her head and said, "I believe it."
Li Dong sighed: "whether you believe it or not, it's all my real thoughts. Even if there is no snow, sooner or later, I can defeat the treasure.
But when the snowstorm comes, more people will be affected. "
Li Dong said casually, then did not speak again.
Waiting for the bus to the far square downstairs, Li Dong's face changed slightly for a while.
Line up a long queue!
Today's distant square, there is a situation of overcrowding, and there are people queuing up for shopping!
Li Dong was shocked, so he got out of the car and went to the rear of the team.
Sweep a circle of the line of people, even if the snow flying, these people's frozen face blue, one did not choose to disperse.
Li Dong frowned and went to talk to an old man.
After a few simple questions, Li Dong was stunned.
Why do people line up?
The snow is so heavy that the big guy is anxious. It's a little bit to rob shopping money.
Another point is related to Li Dong himself. He has been telling himself not to make a fortune in his country.
In recent days, the price of cereals and oils has risen slowly, reaching 5% in three days.
Originally, the price was going to rise on the far side, but Li Dong rejected it when he reported to Li Dong.
Because there were a lot of inventory in the early days of the distance, Li Dong felt that he could hold on.
But he didn't expect that because other people's prices had risen and his own prices had not increased, he would have attracted so many old ladies and uncles to line up to buy.
It's freezing. If you fall down or get sick, who is it?
At this time, Li Dong was a little helpless.
No one else is to blame for this. In fact, he is not experienced enough to expect this to happen.
It's just a square in the distance. Maybe there's such a phenomenon in other places.
Urban people are more worried about natural and man-made disasters than rural people because they can't be self-sufficient.
In rural areas, no matter how heavy the snow, as long as it does not exceed a few months, we can also sustain.
Because most farmers have surplus grain in their homes, as well as vegetables, chickens and ducks.
Different from cities, the snow is too heavy these days. Some water pipes are frozen. There are also some problems in some power stations. Water supply and power failure often occur.
At this time, without water and electricity, everyone could not sit still.
In addition, people in cities generally don't store too much grain and oil. At this time, people naturally worry that the supply of materials will be difficult if the snow continues to fall.
Therefore, when the young people are still working in the snow, the old people of the family come out to buy necessities.
Far away is Jiangbei's largest supermarket chain, plus the price is not high, do not come here to where?Even if you wait in line, you have nothing to do.
But they're OK, but Li Dong's head is big.
So many people rush to buy, can the remote storage last?
He knows that the heavy snow will last for a long time. It's only three days. If all the goods are sold out, what should we do next?
Later, because the snow is getting deeper and deeper, logistics is becoming more and more difficult. Even if the supply can be met from afar, these people can't buy it every day.
There are millions of people in Pingchuan and tens of millions in Jiangbei, and hundreds of millions in East China.
There are only 500 stores in the distance and 7000 logistics staff. It's no way to go on like this.
Thinking of this, Li Dong and Chen Ke rushed into the crowd and went to the square.
Along the way, many old men and women looked at them with dissatisfaction, apparently feeling that they were cutting the queue.
Li Dong couldn't help crying or laughing. He didn't care to explain. After a long time, he got to the supermarket on the second floor.
Compared with downstairs, the supermarket is really overcrowded.
Behind several cash registers, the queue has formed a long line, which is even more crowded than that of the opening of Dongping store. At least, there was no queuing outside when Dongping opened.
Seeing this, Li Dong said to Chen Ke: "call the store manager here. It's impossible to go on like this. The crowd must be evacuated.
If there is any accident, trampling or fire, our reputation in the distance will be over! "
Chen Ke's face was solemn. She was not a girl at the beginning.
In the past two years, she has learned a lot and experienced a lot.
If you continue to indulge, if the snow does not stop, then there will be great trouble in the distance.
We should not only be careful of accidents, but also consider whether we can bear such a great pressure from afar.
The logistics channel is already in the priority supply mall. If the business of the supermarket is so hot every day, the logistics must be divided.
Finally, he may not be able to support himself from afar, and talk about how to suppress and dig treasure.
Several people stood in the corner of the door, did not enter, I am afraid they can not squeeze in.
A few minutes later, the store manager came out sweating.
Seeing Li Dong, the store manager said with a bitter face: "Chairman, how did you come at this time?"
If business is so good at ordinary times, the store manager would like to see Li Dong to see how well they are doing.
But now, the store manager is really big as an ox.
Li Dong was too lazy to say more. He said quickly, "make arrangements right now and let the old men and women in line outside enter the mall!
You are making a fool of yourself!
It's so snowy outside. What can I do if something happens?
Besides, you don't know how to do some propaganda work?
It's only snowed for three days. Now it's not as good as it was in the past. It's time to buy... "
"Chairman, it's not that we don't have propaganda, the key is that no one listens to us." "We said it again and again, but these old people are idle and afraid that they will not be able to buy anything because they are afraid that it will continue to snow.
In addition, it has something to do with the fact that we don't raise prices. The chairman, other grain and oil stores and small and medium-sized supermarkets have all increased their prices.
We are well-known, but we don't raise the price. It's cheaper than the groceries. Can they not come? "
The store manager's words already have a trace of resentment. It's not a good thing for employees to show resentment to the chairman.
But at this time, the store manager really can not think too much, so many people, he can not worry about it?
Now if there's a fire, you can't run away!
The whole shopping mall is full of people. Where to run?
This is really closely related to family and life. At this time, those who work or not can only put aside.
Without blame, Li Dong pondered for a moment and said, "what if the price rises now?"
The store manager thought for a moment and then said: "the price increase should have been done at the beginning. Now the price rises suddenly. If the increase is low, it will have no effect.
If the increase is high, I am afraid of being scolded from afar.
Now we are queuing up. We have suddenly increased so much. The people in front of us spent 100 yuan and those in the back spent 110 yuan. They bought the same things. Can they be happy? "
Chen Ke saw that the more he said, the more disrespectful he was. This obviously had the meaning of blame. He could not help but exclaim, "manager Liu, can't you do anything else but raise the price?"
The store manager suddenly woke up and laughed.
Take a look at Li Dong, see Li Dong in ponder, the store manager slightly relaxed mouth airway: "Chairman, it is not impossible."
Li Dong regained his mind and looked up and said, "you say it!"
"Propaganda and persuasion is a little bit, but it's not very effective by us alone. It's better for the government to appease them.
What's more, the theater upstairs is still empty, so we can divert some people there.
The grain and oil business will be transferred to the upstairs, which is not so crowded here.What's more, we can order by phone or online and deliver them to your door... "
He said this way, and Li Dong was stunned.
Isn't this the deeper o2o model?
Li Dong said before that we can use the reserves of supermarkets to meet the development of the mall.
Now, the supermarket side actually proposed that we can use the mall to divert the crowd from the supermarket.
In the past, the supermarket cooperated with the mall unilaterally, but now both sides cooperate with each other.
Is this feasible?
Just when Li Dong felt some difficulties, the store manager continued: "of course, we have to limit the scope. For example, our Longhua store only accepts orders within the range of five kilometers nearby... "
Li Dong couldn't help asking, "are you sure you can? You know, all the people who come to the supermarket are uncles and aunts. They usually don't contact the Internet. "
"That's why I said it's OK to order by phone. It's a special time.
It may not work in the past, but it can now.
After all, these old men and women are also old. Are the family really relieved to let them go out at this time?
There is no way to do it. As long as our publicity is in place, young people can surf the Internet by themselves, and uncles and aunts can also order by phone.
At this time, things are better and worse. They are not so picky.
Moreover, we also took pictures of the congestion in the supermarket to publicize the situation. It must be that the parents are not willing to line up in the snow. "
Li Dong slightly pondered for a moment. This may be an opportunity, but not necessarily.
It is difficult to combine the online and offline industries thoroughly.
Now, however, it is an opportunity.
However, there are still many difficulties, such as logistics costs, the unification of shopping malls and supermarkets, and the distribution of goods.
Of course, none of these problems is a problem if the model is really accepted by the public.
In the past, how many e-commerce and retail enterprises could not achieve online and offline unification.
It's not that they don't have the technology or the strength, it's just that the consumers have different habits.
Now, that has changed.
The arrival of the snow disaster forced everyone to change their consumption habits.
When Li Dong thought of this, he could not help but look at the young store manager opposite him. This guy is a talent.
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