Chapter 933

May 1st.

Carrefour's global president is about to leave for China. As soon as the news spread, it attracted many people's attention.

Of course, it's the people in the retail industry who value it.

What really attracts most people's attention is the problem milk powder incident and the success of remote micro blog financing.

Far away from the start of financing in 2007, until May 2008, the formal end of the paragraph.

It has to be said that it lasted long enough.

Of course, Li Dong didn't wait.

In 2007, the value of microblog was estimated at US $100 million. In only half a year, the value of microblog has increased by more than 10 times, which is nearly 10 billion yuan in RMB.

And the problem of milk powder, after these days of brewing, also developed to a climax.

These days, at that time with the children of the family inspection, test reports continue to come out.

According to rough statistics, about 10000 babies have received consultation.

Among them, more than 2000 infants and young children have been hospitalized at present, 3 of them have been diagnosed with disease, and others are still undergoing further examination.

The proportion is not big, but things are still exploding.

Three patients were diagnosed, but not many.

But also proved that the problem of milk powder can indeed cause disease and even death!

If the news is not released in advance from afar, and they continue to let their children use it, will the next diagnosed disease be their own children?

Will the first one to die be his own child?

Thinking of this consequence, countless parents are terrified.

For a time, online and media attacks on supermarkets and dairy enterprises continued, and millions of people called for severe punishment of "killers"!

Yes, at this moment, we all treat these enterprises as killers.

Several supermarkets and dairy companies have been pushed to the top of the storm, business plummeted.

Only the distant supermarket, at this time, has become the only object of trust.

In April, the sales volume of distant supermarkets increased significantly.

Before that, the monthly sales volume of distant supermarkets was about 4 billion, but in April, the statistics came down, although the specific data has not yet come out.

However, Li Dong has already known the general data. In April, the sales volume of distant supermarkets should exceed 5 billion.

You know, March and April are off-season for supermarkets.

At this time, the sales volume of the distant supermarket has reached more than 5 billion, which is more than 25% in March. It is simply unthinkable.

But far away, it is.

Li Dong is not clear about the sales of Huarun and Bailian in April.

But Li Dong knows the sales volume of the two companies in March.

In March, Bailian was far ahead with sales of 6 billion yuan, followed by Huarun with 4.5 billion yuan. At that time, Yuanyuan ranked third in the supermarket chain industry with sales of 4 billion yuan.

Although he didn't know the result in April, Li Dong knew that the two companies had not risen or even declined.

Bailian over there, the distance should not be beyond, can hang Huarun, should be stable.

In the off-season to surpass Huarun, perhaps the gold content is not too big, but does not mean that there is no gold content.

If this continues, it should be a sure thing to surpass Huarun Wanjia this year.

……

In the office.

Li Dong, Sun Tao and Yuan Chengdao are smoking.

In the smoke, Yuan Chengdao said with emotion: "after winning Su Guo last year, I think it will take at least two to three years to surpass Huarun.

I didn't expect that soon after the end of the new year, and before the first half of the year has passed, our monthly sales have surpassed that of Huarun.

In the past four months, January and February have been the peak seasons. In addition, due to the heavy snow at that time, our supermarket business was good, which was not much worse than Huarun.

In the later period, the stores continued to open, and with the counter attack in April, our total sales should exceed 20 billion.

According to this progress, even if we do not expand this year, the annual sales of supermarkets in 2008 should exceed 60 billion.

I can't believe it

Sun Tao on the side said: "in 2007, the annual revenue of Huarun group was 100 billion yuan, but this is their total revenue, but in terms of retail, Huarun just reached 50 billion yuan in 2007.

The retail revenue of Bailian was 87 billion last year.

This year, I think Huarun will be about 60 billion yuan at most, and 100 billion yuan in 100 companies.

It's not very difficult to surpass Huarun. If Bailian... "

Sun Tao didn't go on. It was still very difficult to surpass a hundred companies, or even said that there was no play.

A revenue gap of 40 billion is equivalent to rebuilding half of the distant supermarkets.

This gap can not be bridged with a few bold words.

Li Dong said at the annual meeting that the supermarket should be the first this year. Now it seems that the first difficulty is too big, and the second is to be sure.In less than five years, Sun Tao was satisfied, and Yuan Chengdao was also satisfied.

The whole remote group was almost satisfied.

Li Dong was not satisfied.

Li Dong thought for a while and said, "what if we take Carrefour next?"

Yuan Chengdao shook his head and said: "unless they take over their stores in the whole country, after all, Carrefour's total revenue last year was less than 30 billion yuan. If all of them are replaced by signs from afar this year, we may be able to break through the scale of 40 billion yuan with this opportunity.

At that time, the annual revenue of supermarkets was expected to exceed 100 billion yuan.

However, it is too difficult to accept Carrefour's regional stores across the country.

First, we have stores overlapped with both sides. The stores that can be absorbed by us are about 80, accounting for about two-thirds of Carrefour stores.

If you want to take over these 80 stores, other difficulties will not be discussed. The acquisition funds alone are astronomical. "

At this time, China's retail industry has not yet such a large-scale merger.

However, Li Dong, who was born again, knows once that Huarun acquired Tesco in 14 years.

At that time, Tesco had almost the same number of stores and sales as Carrefour.

In the end, Huarun acquired the other party at the cost of HK $22 billion. Of course, this is the data given by Huarun, which is not necessarily accurate.

At that time, it was not a complete merger and acquisition, but a joint venture between Tesco and Huarun.

Also, Tesco's brand value was included.

However, in any case, if you want to acquire more than two-thirds of Carrefour's business in China, don't even think about it if you don't have seven or eight billion dollars.

Maybe it should be a little lower. After all, Carrefour is in a difficult situation and its reputation has been severely damaged.

However, the gap between the upper and lower levels should not be too big. It is necessary to guarantee a minimum of 7 billion yuan.

For the present distance, the difficulty is not generally big.

Li Dong tapped on the table and thought: "if you really take over the non overlapping area, it is about 80 stores.

In addition to our own expansion in Shanghai, Henan Province and Shancheng, do you think that it is difficult to achieve a revenue of 100 billion yuan at the end of the year? "

Hearing this, Sun Tao thought about it and said, "it's difficult, but it's not too difficult. In addition, you said that in the second half of the year, we will carry out a batch of expansion. If we can catch up with the end of 2008, we will put into operation part of it.

If it's 100 billion, I think there's a lot of hope. "

Yuan Chengdao, on the other side, added bitterly: "if we buy Carrefour stores, we need 8 billion yuan. In addition, in Shanghai and Shancheng, we need at least 2 billion yuan to complete the construction.

Not counting the expansion in the second half of the year, we have to invest 10 billion in supermarkets in the first half of the year.

Last time, Mr. Li sold Baidu shares and raised 700 million yuan.

On the supermarket side, the profits in the next few months are only about 2 billion.

Therefore, if we want to merge Carrefour, we have to take extra money, between 8 billion yuan. "

After that, Yuan Chengdao thought for a while and said, "Mr. Li, maybe we don't have to spend so much money on annexing their business in East China. I think it should be about the same.

In Huadong District, their business overlap is the highest with ours. For 40 stores, we only need half of them. "

Li Dong hasn't spoken yet. He doesn't know what he thinks.

Sun Tao said in a low voice: "Mr. Li, the number one supermarket chain industry, even if we can't compete this year, we will certainly be able to do it next year.

In fact, what Mr. Yuan said is also reasonable. If we merge 80 Carrefour stores, we are sure to hit the first place this year.

However, we are faced with a sky high price of about 8 billion yuan.

If we don't attack the first place this year, our task will be much easier. It should be enough to merge Carrefour's stores in East China by about 2 billion yuan.

The difference between the first and the second is only the difference between the first and the second

Li Dong glanced at him and said faintly, "sometimes the first and the second is the difference between the world. You should understand this.

The focus of our attention now is whether or not Carrefour should be completely annexed.

If we swallow all of them, we will be the first one this year, and we will be very confident.

If we don't swallow them all, we'll be hopeless first, right? "

"It's true."

Sun Tao also does not deny this. It is almost impossible for him to achieve sales of more than 100 billion yuan in supermarkets without eating all Carrefour's business.

Even later expansion is the same. After all, expansion takes time.

It will start to expand in the second half of the year. If it is put into operation, it will be next year.

That's why Sun Tao said that if he won the first place from afar next year, he would have a good grasp. This year, it depends on how Li Dong chooses.

Is it facing huge capital pressure?

Or take a step back, so that their own easy point, take a second to meet.

Of course, in fact, he had a premonition that Li Dong would choose the first point.He has always been like this. If he can be the first, he will not be the second, especially when he sees the hope.

At present, there are still some hopes. The key is the money. The M & a funds of about 8 billion yuan can not be taken out from afar.

Even the micro blog embezzlement is the same, with a maximum of 1 billion, and there is a big gap.

Several people did not speak, Li Dong did not speak.

What he is considering now is whether or not his money in the stock market should be taken out at this time?

Last time Xu Shengzhe withdrew, he didn't.

He had been prepared to keep the money until after the collapse of Lehman, but now, the opportunity is just around the corner.

After winning all Carrefour's business, the concept of distant supermarket winning the first place this year is very big. As long as Bailian doesn't merge several other big supermarkets, it can be done with a little effort from afar.

The point is, it's out, and all of his plans have been messed up.

For the next six months or even a year, Li Dong could do nothing.

I can only watch the opportunity pass, but I have no money to invest.

What can we do with the acquisition of Carrefour?

Even if it is staged, Carrefour will not be well off for a long time. It still needs money.

Of course, in fact, Li Dong has another choice: joint venture.

Let Carrefour and distant joint venture, both sides share their own shares, just like Huarun and Tesco in the future. In this way, Li Dong doesn't have to pay, Carrefour has to contribute.

As for Carrefour's willingness, needless to say, Li Dong promised that they would.

Once the two joint ventures, Carrefour will be the No.1 retailer in China, and Carrefour will suffer heavy losses in various markets.

At this time, they are not willing to throw out olive branches in the distance.

But the key is that Li Dong doesn't want to be a joint venture from afar. Once the joint venture is made, his national brand slogan becomes a joke, a big joke!

If there is no joint venture, it will cost a lot of money.

Li Dong's head hurt a little and took a long breath of air: "forget it. I said something happy today, but now I'm not very happy.

Let's not talk about this. As for whether it's a merger or acquisition of Carrefour's entire business, or its business in East China, or not at all, let's wait until Duran comes.

I may go to Shanghai in a few days.

Duran is here. I want to talk to him in person

Although Chen Lang is also in Shanghai, Chen Lang is not the president from afar, nor the top person in charge of the supermarket.

Duran is the global president of Carrefour, the president of the world's top 500 enterprises and the leading giant enterprises.

At this time, if we want to talk about merger and acquisition, we have to go to Li Dong himself.

What's more, when it comes to such a large-scale M & A, whether to talk about it or not needs to be dealt with on the spot. Chen Lang can't be the master.

Li Dong is going to Shanghai. Yuan Chengdao and Sun Tao have no objection.

But Sun Tao still asked a way: "general manager Li, then the next mall and PP financing still continue?"

"Let's go first. Wanjia.com and the mall have just merged. Let's see the effect after a period of operation.

In addition, the mobile terminal of PP has just been launched, and the benefit can not be maximized at this time.

When the results come out, the market environment will be better, and we will refinance. "

Li Dong said so, Yuan Chengdao and Sun Tao did not refute.

This is also true, the current market environment is not very good indeed.

The influence of the financial crisis continues to spread abroad, and gradually becomes serious at home.

At this time, everyone is a little empty.

Otherwise, the quotations of previous institutions will not be so conservative. If we have this scale and strength from afar last year, maybe they will offer higher prices.

With that, Li Dong loosened his muscles and bones and got up and said, "that's all for today. You're busy. I'll go back first."

Sun Tao and Sun Tao looked at the sky, and they didn't arrive until three o'clock in the afternoon.

But they didn't stop the boss from leaving.

Compared with other shopkeepers, Li Dong is really conscientious.

Four years after starting his business, Li Dong didn't have much time to go back to the company except for his first year at school. In the following three years, Li Dong was almost busy with the company's affairs.

Now they just leave work ahead of time. At this time, they have nothing to do with it.

……

It was not until Li Dong left that Yuan Chengdao vomited: "Mr. Sun, which plan do you think Li always chooses?"

Sun Tao shook his head and didn't speak. There are some things we know in our minds. It's the same whether we say it or not.

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