Conference Room.
Li Dong didn't go on all the time. When he was nervous, he just made a few jokes to let everyone relax.
At the end of the joke, Li Dongcai said slowly, "what is our goal this year? Do you know what we are aiming for this year?"
People's expression is slightly coagulant, today's meeting is a high-level meeting.
With the exception of some people who are specially present, others are group directors or head office directors.
Hearing Li Dong say the target, many people are silent, obviously pondering how to answer.
Without their reply, Li Dong said with a smile, "our goals are many, many, and I can't finish them.
Since the beginning of the year, or five years ago, we have been able to surpass the opponents, they are our goal.
However, this year is different. This year, I want to completely surpass and defeat the opponents in some fields, so that they have no chance to turn over.
Business can coexist peacefully.
I understand the truth that kindness makes wealth.
But as you all know, it's against a weaker opponent than you are.
When they are unable to pose a threat to you, we can coexist with them peacefully, cooperate with them, and even carry them.
But when you stand in front of or behind you, and a few opponents with similar strength, is there any peace to speak of? "
All the people listened attentively and did not answer.
And Li Dong didn't need them to answer. Suddenly, he said excitedly: "this possibility doesn't exist!
We are not children any more. We should know this truth.
Whether it is us or our opponents with similar strength, they will not choose peace!
There are too many examples like this!
If we don't say far away, we will talk about the industry closely related to us. Let's first talk about the Internet industry.
What did bat do when they rose?
When Baidu rose, the first goal was to embezzle Google's market in China. All kinds of means, including some administrative measures, were taken to prevent Google from turning over!
Why?
Because Google has brought them a great threat, it is possible to be overturned anytime and anywhere.
In the same way, the battle between Taobao and eBay is an endless battle.
QQ and MSN in the instant messaging market war, is the same.
Only when one side disappears completely in the market, or the other side which is suppressed has no ability to fight back and has no sense of existence any more, will they choose to strike the war.
Bat's three are like this. On the other hand, isn't their opponent the same idea?
Of course, the competition between foreign capital and our local enterprises in China will eventually be in an adverse situation, so bat will be the final winner.
Now, our industries have reached a peak, but they are not absolutely invincible.
At this time, it is actually the most dangerous.
Everyone is staring at you, all are looking at you, all want to pull you off the horse, all want to kill you!
Ali is looking at us, Teng Xun is looking at us, sina is also looking at us.
They're looking for opportunities, they're looking for our loopholes, and they could give us a fatal blow at any time.
In addition to them, so are their counterparts in the retail industry.
What is the overlord?
There is only one real overlord in all walks of life!
Only when there is a supreme family can he be called a overlord.
When there are two or three families, unless their regions do not coincide, they are not hegemonic, and the so-called hegemonic status is just self appointed.
In the industry, only when the first and the second are separated can people have a sense of security.
Now, our opponents are sleeping and eating hard. They are staring at us every day. They want to beat us and kill us. Why?
Because we are not strong enough, not absolutely strong enough!
In their view, they still have a chance, can turn over the plate, can climb the top again!
So at the moment, we are under a lot of pressure, we have a lot of opponents, and we are always in the situation of being challenged.
If you want to break this situation, only powerful, only stronger, powerful enough to suffocate them!
The emergence of new overlord means the fall of old overlord.
This year, I want to see some overlords fall. Can you do that? "
"Yes
Everyone's face is excited. Whenever Li Dong makes a long speech and starts to boost the morale, it means that the war is coming.
Before this time, when Li Dong spoke in this tone, there was a giant falling down.
In recent years, the most difficult thing is not other enterprises, but the war with Suguo when the distance is not strong enough.
In that war, it was better to buy Carrefour and win Guomei.
But in fact, it was that war that established the giant status of retail industry in East China.If it had not been for the defeat of Suguo, we would not have been able to go out of East China and grow stronger.
At that time, Li Dong was also impassioned and wanted to fight World War I.
At that time, all the people and material resources were invested in southern Jiangsu, and even gave up part of the foreign market, in order to defeat the fruit of Southern Jiangsu.
On the side of the bed, how can others sleep soundly!
Sunan is under the eyes of Jiangbei. Li Dong wants to defeat Suguo, so does Suguo. Therefore, Ma Jialiang takes the lead in starting the war.
In fact, sometimes, Li Dong was forced to fight.
Because his strength is not enough, he took the initiative to attack, the winning rate is not high.
But now, although the strength in the distance has not reached the peak, it is enough to support the distance and initiate some wars.
The morale of the people was high. Li Dong also laughed and said, "it's good to have confidence!
Since this year, our early actions have always been in the retail industry.
In fact, the retail industry and the retail industry are all integrated!
Therefore, for a long time, our colleagues in the retail industry, including those in the field of e-commerce, have always felt that our next major goal is the online and offline retail industry.
This guess is actually true!
My goal is new retail, always!
But now, we are not strong enough to support such a war.
Therefore, whether I was provocative, admit defeat, strong or weak, I didn't really want to start a large-scale battle.
I let micro blog financing go public, on the one hand, to expand our influence, on the other hand, I also want to raise some funds.
Let yu'ebao go online is also to raise funds for us to prepare for the later war.
Abandoning the real estate industry to continue expansion is also to save money.
All of them are actually preparing for the final new retail monopoly.
Before that, we should prepare enough guns and ammunition, enough for us to fight a large-scale campaign sweeping across China. That is our ultimate goal.
And before that, we were all preparing.
What else is valuable in our industry that has little to do with retail?
Weibo is, so is PP! "
The crowd's expression congeals, they knew, the key arrived!
Sure enough, Li Dong said in a deep voice: "microblog is the first listing, and PP is the second listed industry!
The appearance of PP, in fact, is beyond my expectation, which is not my plan.
But now that it has appeared and expanded, there is no reason to give up.
Today, our PP industry is more than just instant messaging.
Our game industry is growing.
Single say game, we second only to grand and Netease, want to surpass Teng Xun a section.
Besides, in the field of network vertical video, we are inferior to Youku and Tudou, and our strength is not weak.
Browser this piece, ie alone leads the pack, this needless to say, but their era is also fast passing, mobile terminals are non ie era.
And domestic browser market share, distant first!
Far beyond Aoyou, Teng Xun TT, 360 these three, become the PC end domestic browser market share first browser!
And the mobile phone market, also fast, our mobile phone terminal continues to promote, continuous development, occupy the absolute first opportunity, the first will only be ours.
In terms of portal, although our portal website is not as good as the four major portal websites, at least there is no crane tail.
Our distribution platform is also the No.1 platform at present.
All this shows a little... "
Li Dong did not continue to say, but looked at Liu Hong.
Liu Hongshen said: "it shows that we have become the second Teng Xun, even surpassing Teng Xun in some fields!
The market does not need the existence of two dominant enterprises.
The only gap between us and Teng Xun lies in the number of users, but now, the gap is not as big as expected!
Teng Xun's most ancient group of users, is their biggest fundamental and foundation, viscosity is very large.
In recent years, many Internet users and instant messaging users are using PP and QQ at the same time.
The impact of PP can be traced back three years.
In other words, after 2002 registered Teng Xun users, in fact, in their view, PP and QQ comparison, no one viscosity bigger problem.
In 2002, QQ announced 100 million registered users, while at the end of that year, the total number of Chinese Internet users was only 50 million.
Even if everyone has QQ, that is to say, QQ viscosity of the largest batch of old users, also in the 50 million.
In fact, this data will only be less, QQ and how many iron users, in fact, has not affected PP.There are two kinds of social software with small market share difference in the market, both of which are diversified development, and most of the functions are repetitive.
Such software, in fact, one is enough.
Teng Xun actually had ideas and actions against us. In the past two years, we actually had small-scale conflicts in many fields.
Game industry, portal, browser, distribution platform
It can be said that we have all beaten and scolded.
At the end of the day, you may be surprised. It's seven to three! "
Liu Hong's eyes brightened when he said, "it's us seven, they're three!
I don't know if Teng Xun has done statistics, but in our statistical area, our winning rate is higher than them!
In addition, although our PP users are less than Teng Xun, and even registered users are less than 100 million!
In fact, there are not so many registered users, which does not mean that they are real users.
We have launched several activities, large-scale check-in activities, the results show that our PP users are very active, higher than QQ.
Some of their old users may have high viscosity, but they have lost their activity for too long.
These users are their confidence, but these users are no longer active, but can not bring new popularity.
New users, more or influx of PP.
A large number of young people, because of the influence of general manager Li, when they contact the network for the first time, the first choice is distant products!
From 2005 to 2009, the number of Internet users increased greatly. After 2007, the number of registered users was higher than that of Teng Xun.
Since 2007, President Li has been a myth and legend in the eyes of the younger generation.
Just at this time, it is also the peak period of the development of our domestic Internet industry. While the number of Internet users has increased greatly, it also means that they are more likely to choose us from afar. "
Liu Hong said that Zhao Ting, then the president of remote communication company, said: "it is true. We have done special statistics. Users over 30 years old still choose Teng Xun's business.
But for people under 30, the first choice is far away!
In terms of consumption ability and social influence, Teng Xun's users naturally have more strength.
In terms of potential, the post-80s and post-90s have actually begun to explode.
The future still belongs to them.
Teng Xun's old users will be surpassed sooner or later, which means that Teng Xun can quit the stage of history! "
As soon as this was said, everyone was sober.
Even if they were stupid at this time, they all knew who Li Dong's goal was!
It's not taking out treasure, not Bailian, not Suning, nor three links and one Da, these express companies, but Teng Xun!
Yuan Chengdao, who has been silent, said abruptly, "is it because of wechat?"
Li Dong then said, "yes, it's not!
Wechat is not the decisive factor.
The key is that our strength is not much weaker than Teng Xun.
And it's just a single PP related industry.
In terms of comprehensive strength, the difference between us and the other side is not too big. I think we are not unable to surpass several large-scale drainage activities.
QQ, their little penguin, has not become the memory of a generation!
Now the mobile terminal is breaking out. QQ mobile terminal and PP mobile terminal are no longer the mainstream of this market. I believe wechat will be.
Mobile phone end we seize the opportunity, completely let QQ mobile phone end into the past style!
And in other industries, we also continue to make efforts, pressure Teng Xun can not rise.
In the end, all they had left was instant messaging on the PC side.
Can a single instant messaging software continue to live?
With the updating of the market and the gradual increase of young netizens, I, Li Dong, are the myth and legend of this era. When they were young, they only heard my name!
Choose, will only be distant products!
And I will not give Teng Xun the opportunity to struggle, as long as in the mobile phone to occupy an absolute advantage, we immediately launched a PC end war.
I have always said that taking out treasure is good to surpass, QQ is not good to surpass.
Because the treasure is dead, Ali still has a way out.
Can QQ die, Teng Xun has no way back!
In the war with Teng Xun, there is no other possibility.
As long as a war is opened, it will be fought to the end, until one side is destroyed!
This is my purpose this time!
If we win this time, the PP industry is ready to go public and lose... "
Li dongdun for a while, light way: "lost, give up this business completely, choose to cooperate with Teng Xun, sell its industry to Teng Xun, we concentrate on other fields."
The meeting room vibrated instantly!
Life and death!
Win the listing, lose and give up.They didn't expect that Li Dong had such an idea.
Liu Hong didn't expect that it would be like this. He couldn't help saying: "even if instant messaging is lost, there are still prospects for the single development of other industries..."
Before he finished speaking, Li Dong looked at him with sharp eyes and said, "I don't care if there is a future!
A single industry is not what I need!
It's our slogan to fight back and forth!
I want to be a winner, I don't want to lose!
Now, all I need is whether you can win or not. If you fail, the management in relevant fields can find their own way out. "
Liu Hong's face was stiff and did not speak again.
Li Dong did not continue to look at him, and said in a deep voice: "according to the current statistics, the number of 3G smart phones on the market has reached 25 million!
Moreover, the daily growth rate has continued to grow on a large scale with the shipment volume of about 500000 units.
If there is no accident, by the end of this month and before April, the shipment volume of Huaxia intelligent machine will reach more than 30 million.
Although compared with 700 million mobile phone users, these smart phone users, in fact, are the main consumer, the main body of young people, and have a stronger ability to accept.
30 million users, enough.
If we can cover these 30 million people, a single spark can start a prairie fire. Next, as long as we don't have any problems and do not seek death, then no one can replace us.
So I decided to officially launch wechat on April 1.
First, keep silent for a month. On May 1st, yu'ebao was launched to launch the Internet Financial campaign.
At that time, no matter whether Teng Xun has noticed it or not, we will start to vigorously promote wechat while launching the Internet Financial campaign.
A month, Teng Xun is unable to develop such software, at least 40 days.
In May, we launched wechat version 2.0. When they were halfway through the development, they suddenly found that our functions were different. It was a waste of time to update and develop again.
When we launch the new version a little bit, Teng Xun is just tired of dealing with it.
Want to plagiarize, want to improve, I let them have no time at all!
When their products come online, our products will become the mainstream products.
This time, I want to once and for all, after winning the mobile phone terminal, I will officially start the PC War and completely eliminate Teng Xun! "
Seeing the silence, Li Dong said, "do you understand me?"
"Understand!"
People immediately respond, the heart is still difficult to calm down.
Originally, Li Dong is really decided, and Teng Xun start the life and death war.
Either you or I am dead. It seems that I have made up my mind.
It's a success. Everyone's happy.
Failed, give up this part of the business, focus on e-commerce, or new retail business.
This year's first war is not a treasure, not an offline retail, not a logistics, but Teng Xun. In fact, it is beyond the expectation of some people.
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